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Eコマース市場レポート:タイプ別(家電、アパレル、履物・アクセサリー、書籍、化粧品、食料品、その他)、取引別(BtoC、BtoB、CtoC、その他)、地域別 2024-2032


E-Commerce Market Report by Type (Home Appliances, Apparel, Footwear and Accessories, Books, Cosmetics, Groceries, and Others), Transaction (Business-to-Consumer, Business-to-Business, Consumer-to-Consumer, and Others), and Region 2024-2032

世界のeコマース市場規模は、2023年に21.1兆米ドルに達した。今後、IMARC Groupは、2024年から2032年にかけて27.16%の成長率(CAGR)を示し、2032年までに183.8兆米ドルに達すると予測している。数多くの電子商取... もっと見る

 

 

出版社 出版年月 電子版価格 ページ数 言語
IMARC Services Private Limited.
アイマークサービス
2024年1月30日 US$3,899
シングルユーザライセンス
ライセンス・価格情報・注文方法はこちら
139 英語

日本語のページは自動翻訳を利用し作成しています。


 

サマリー

世界のeコマース市場規模は、2023年に21.1兆米ドルに達した。今後、IMARC Groupは、2024年から2032年にかけて27.16%の成長率(CAGR)を示し、2032年までに183.8兆米ドルに達すると予測している。数多くの電子商取引やオンライン小売プラットフォームの普及、国境を越えた貿易機会の大幅な拡大、安全なデジタル決済システムの開発などが、市場成長の主な要因となっている。

Eコマース(電子商取引)とは、インターネットを介した数多くの製品やサービスの購入と販売の提供のことで、現代のビジネス運営に不可欠な要素であり、製品の販売、購入、配送方法を変革している。電子商取引には、オンライン小売店、デジタル・マーケットプレイス、企業間取引など、数多くの活動が含まれる。顧客は自宅や外出先からスマートフォンやパソコンを使って商品を閲覧し、購入し、取引を完了することができる。さらに、利便性、豊富な品揃え、購入前に価格を比較したりレビューを読んだりできるなど、数多くの利点がある。

市場を牽引しているのは、主にインターネット普及率の上昇である。また、スマートフォンとインターネットの普及により、消費者がオンラインで買い物をするのに適した環境となり、市場成長に影響を与えている。さらに、モバイル・アプリケーションやユーザーフレンドリーなウェブサイトによって、ショッピング体験がシームレスでアクセスしやすくなり、顧客は商品を閲覧し、価格を比較し、簡単に購入できるようになった。これに加えて、最近のコロナウイルス感染症(COVID-19)の大流行がオンライン・ショッピングへのシフトを加速させ、販売需要を加速させた。これに加え、戸締まりや社会的距離を置く措置により、多くの消費者が買い物のニーズをeコマースに向けざるを得なくなり、市場成長を後押ししている。さらに、Eコマースは実店舗を必要とせずに国際市場への参入を可能にし、顧客基盤を拡大する魅力的な選択肢となっているため、市場の見通しは明るい。

Eコマース市場の動向/促進要因:
数多くのeコマースおよびオンライン小売プラットフォームの普及

この市場を牽引しているのは、インターネット普及率の上昇である。また、インターネット接続が容易に利用できるようになったことで、Eコマース・プラットフォームやオンライン小売プラットフォームの利用が増加し、市場の成長を後押ししている。さらに、ユーザーフレンドリーなウェブサイトやモバイル・アプリケーションの開発により、企業のオンラインプレゼンス確立が容易になり、これも大きな成長促進要因となっている。さらに、安全な決済ゲートウェイと高度な暗号化技術の統合は、オンライン取引における消費者の信頼を高めている。その結果、顧客は自宅にいながらにして、さまざまな商品やサービスにアクセスできるようになった。これに加えて、自宅にいながらにして商品を閲覧し、価格を比較し、レビューを読み、購入できるという利便性から、オンライン・ショッピング・プラットフォームに対する消費者の嗜好の変化が、販売需要を加速させている。

国境を越えた貿易機会の大幅な拡大

近年の国境を越えた貿易機会の増加が市場を牽引している。また、高速インターネット接続が容易に利用できるようになり、スマートフォンやデジタル決済ソリューションが広く普及したことで、世界中の消費者が国際的なeコマース・プラットフォームから買い物をすることが容易になったため、市場の成長が増大した。さらに、サプライチェーンのグローバル化によって、企業は世界のさまざまな地域から製品や部品を調達することがより現実的になり、消費者にさまざまな製品を、しばしば競争力のある価格で提供できるようになった。これに加え、サードパーティ・ロジスティクス・プロバイダーの台頭により、出荷・配送プロセスが合理化され、国境を越えた注文をより迅速かつコスト効率よくこなせるようになり、市場の成長を後押ししている。さらに、COVID-19の流行はオンライン・ショッピングへのシフトを加速させ、eコマース・サービスに対する需要の高まりにつながり、市場の見通しを明るいものにしている。

安全なデジタル決済システムの開発

高度な暗号化技術、多要素認証、厳格なセキュリティ・プロトコルの導入が市場を牽引している。その結果、消費者はオンライン上で決済情報を共有することに自信を持つようになり、電子商取引の売上が向上している。さらに、安全なデジタル決済システムが提供する利便性は、取引のあり方を変えつつあり、これも成長を促す大きな要因となっている。このほか、デジタル決済ソリューションにより、顧客は世界中のどこからでも数回クリックするだけで購入できるようになり、利便性が向上することでEコマース事業の裾野が広がっている。さらに、安全なデジタル決済システムはモバイルコマース(Mコマース)の成長に道を開いており、スマートフォンの普及により、消費者はモバイルアプリ、デジタルウォレット、非接触技術を使って支払いを行うことができるため、市場の成長を後押ししている。

Eコマース業界のセグメンテーション
IMARC Groupは、世界の電子商取引市場レポートの各セグメントにおける主要動向の分析と、2024年から2032年までの世界、地域、国レベルでの予測を提供しています。当レポートでは、市場をタイプとトランザクションに基づいて分類しています。

タイプ別内訳

家電製品
アパレル、靴、アクセサリー
書籍
化粧品
食料品
その他

家電製品がトップシェア

本レポートでは、市場をタイプ別に詳細に分類・分析している。これには、家電製品、アパレル、履物・アクセサリー、書籍、化粧品、食料品、その他が含まれる。報告書によると、家電製品が最大の市場シェアを占めている。

家電製品市場を牽引しているのは、利便性を提供するオンライン・ショッピングへのシフトである。買い物客は自宅に居ながらにして家電製品を閲覧、比較、購入できるため、小売店舗に出向く必要がなくなる。また、モバイルアプリやユーザーフレンドリーなウェブサイトが簡単に利用できるため、消費者は十分な情報に基づいた選択を容易に行うことができ、市場の成長を後押ししている。

さらに、個人の日常生活におけるテクノロジーへの依存度が高まっていることも、市場の成長に大きく寄与している。これに伴い、現代の家庭は、スマート冷蔵庫から高度な洗濯機やスマートスピーカーに至るまで、複数の家電製品に依存しており、市場成長を促進している。その結果、消費者はこれらの製品を積極的にオンラインで探すようになり、そこでいくつかの選択肢と競争力のある価格を見つけることができ、十分な情報に基づいた選択をするのに役立っている。

さらに、COVID-19の大流行は、個人が自宅で過ごすことを奨励し、屋内での生活の質を向上させるための家電製品に対する需要をエスカレートさせ、その結果、市場の前向きな見通しを生み出している。

取引別内訳

企業対消費者
企業対企業
消費者対消費者
その他

現在、企業間取引が最大の市場シェアを占める

本レポートでは、取引に基づく市場の詳細な分類と分析も行っている。これには、企業対消費者、企業対企業、消費者対消費者、その他が含まれる。報告書によると、企業間取引が最大の市場シェアを占めている。

B2B電子商取引とは、デジタル・プラットフォームを通じて商品、サービス、情報を交換する企業間の商取引を指し、いくつかの説得力のある理由から人気を集めている。B2B取引は多くの場合、大量注文や標準化された製品によって特徴付けられ、購買プロセスを合理化し、企業の運営コストを削減する。

さらに、B2B eコマースは比類のない利便性を提供し、企業は地理的な制限なしにグローバルな市場にアクセスできるため、より広い範囲へのアクセスが容易になり、売上増加の可能性が高まる。B2B電子商取引は、ボタンをクリックするだけで、製品やサービスの検索、比較、調達が簡単にできる利便性を提供する。

さらに、B2B eコマースは透明性とデータ主導の意思決定を促進するため、企業は購買パターンやサプライヤーの業績に関する包括的なデータを収集することができ、十分な情報に基づいた選択やサプライチェーンの最適化が可能になる。

地域別内訳

北米
米国
カナダ
アジア太平洋
中国
日本
インド
韓国
オーストラリア
インドネシア
その他
ヨーロッパ
ドイツ
フランス
イギリス
イタリア
スペイン
ロシア
その他
ラテンアメリカ
ブラジル
メキシコ
その他
中東・アフリカ

アジア太平洋地域が市場で明確な優位性を示す

この調査レポートは、北米(米国、カナダ)、欧州(ドイツ、フランス、英国、イタリア、スペイン、ロシア、その他)、アジア太平洋(中国、日本、インド、韓国、オーストラリア、インドネシア、その他)、中南米(ブラジル、メキシコ、その他)、中東・アフリカを含む主要地域市場についても包括的な分析を行っている。報告書によると、アジア太平洋地域が最大の市場シェアを占めている。

アジア太平洋地域の市場を牽引しているのは、中間層の人口増加である。また、急速な都市化と可処分所得の増加が市場の成長を促進している。同地域では都市部への移住者が増え、可処分所得が増加しているため、オンラインショッピングの需要が市場成長に影響を与えている。この傾向を利用し、現地の消費者層の嗜好に合わせた様々な商品やサービスを提供している。

これとともに、モバイル技術のいくつかの進歩、スマートフォンの普及、手頃な価格のモバイルデータプランの容易な入手が、遠隔地であっても消費者がオンラインで買い物をすることを便利にしており、市場成長を促進している。さらに、アリババ、JD.com、アマゾンのような企業がこの地域に多額の投資を行っており、技術革新に拍車をかけ、消費者のためのダイナミックな市場を作り出しているため、市場の見通しは明るい。

競争環境:
現在、主要プレーヤーはその地位を強化し、業界の最前線に立ち続けるために、戦略的イニシアチブを継続的に実施している。従来の電子商取引にとどまらず、製品ポートフォリオを拡大し、クラウド・コンピューティング、ストリーミング・サービス、ヘルスケアなどの分野に参入することで、収益源を多様化し、単一市場セグメントへの依存を減らしている。さらに、各社は倉庫、配送インフラ、ラストマイル配送ソリューションへの投資を含め、効率的で強固なロジスティクスとフルフィルメント・ネットワークを構築している。例えば、迅速で信頼性の高い配送オプションを提供するアマゾンのプライム・プログラムは、この戦略の代表例である。このほか、企業は人工知能(AI)、機械学習、データ分析などの先進技術に投資しており、これらの技術は、顧客体験の向上、サプライチェーン管理の最適化、商品推奨のパーソナライズなどに採用され、売上と顧客ロイヤルティの向上に貢献している。

この市場調査レポートは、市場の競争環境に関する包括的な分析を提供しています。すべての主要企業の詳細なプロフィールも提供しています。市場の主要企業には次のような企業があります:

アリババ・グループ・ホールディング・リミテッド
アマゾン・ドット・コム
アップル社
B2W Companhia Digital (Lojas Americanas S/A)
イーベイ
グルーポン
楽天グループ
ウォルマート
ザランドSE
最近の動き
2021年9月、Amazon.com Inc.は、Tegut社との提携に成功し、新たな配送エリアを追加したことを発表した。現在、カッセル地域のプライム会員には、Tegut社の支店から食料品や日用品をオンラインで注文できる機会を提供しており、Tegut社の商品には、チルド、生鮮、冷凍商品、オーガニック商品、地域産の持続可能な食品・飲料、ペットフード、ドラッグストア商品など、約10,000品目が含まれる。
2023年、アリババ・グループ・ホールディング・リミテッド(アリエクスプレス)は、未来の商取引のインフラを構築することを目指し、商取引のための基本的なインフラと新技術を顧客に提供する。これに伴い、同社は3月、事業を強化するため、それぞれCEOと取締役会を持つ6つの独立した事業部門に分割すると発表した。

本レポートで扱う主な質問

1.2023年の世界eコマース市場規模は?
2.2024年から2032年にかけての世界のeコマース市場の予想成長率は?
3.世界のeコマース市場を牽引する主な要因は何か?
4.COVID-19が世界のeコマース市場に与えた影響は?
5.世界のeコマース市場のタイプ別内訳は?
6.世界のeコマース市場の取引別内訳は?
7.電子商取引の世界市場における主要地域は?
8.世界のeコマース市場における主要プレイヤー/企業は?

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目次

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global E-Commerce Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Home Appliances
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Apparel, Footwear and Accessories
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Books
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Cosmetics
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Groceries
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Transaction
7.1 Business-to-Consumer
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Business-to-Business
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Consumer-to-Consumer
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Region
8.1 North America
8.1.1 United States
8.1.1.1 Market Trends
8.1.1.2 Market Forecast
8.1.2 Canada
8.1.2.1 Market Trends
8.1.2.2 Market Forecast
8.2 Asia Pacific
8.2.1 China
8.2.1.1 Market Trends
8.2.1.2 Market Forecast
8.2.2 Japan
8.2.2.1 Market Trends
8.2.2.2 Market Forecast
8.2.3 India
8.2.3.1 Market Trends
8.2.3.2 Market Forecast
8.2.4 South Korea
8.2.4.1 Market Trends
8.2.4.2 Market Forecast
8.2.5 Australia
8.2.5.1 Market Trends
8.2.5.2 Market Forecast
8.2.6 Indonesia
8.2.6.1 Market Trends
8.2.6.2 Market Forecast
8.2.7 Others
8.2.7.1 Market Trends
8.2.7.2 Market Forecast
8.3 Europe
8.3.1 Germany
8.3.1.1 Market Trends
8.3.1.2 Market Forecast
8.3.2 France
8.3.2.1 Market Trends
8.3.2.2 Market Forecast
8.3.3 United Kingdom
8.3.3.1 Market Trends
8.3.3.2 Market Forecast
8.3.4 Italy
8.3.4.1 Market Trends
8.3.4.2 Market Forecast
8.3.5 Spain
8.3.5.1 Market Trends
8.3.5.2 Market Forecast
8.3.6 Russia
8.3.6.1 Market Trends
8.3.6.2 Market Forecast
8.3.7 Others
8.3.7.1 Market Trends
8.3.7.2 Market Forecast
8.4 Latin America
8.4.1 Brazil
8.4.1.1 Market Trends
8.4.1.2 Market Forecast
8.4.2 Mexico
8.4.2.1 Market Trends
8.4.2.2 Market Forecast
8.4.3 Others
8.4.3.1 Market Trends
8.4.3.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Breakup by Country
8.5.3 Market Forecast
9 SWOT Analysis
9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Alibaba Group Holding Limited
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.1.3 Financials
13.3.1.4 SWOT Analysis
13.3.2 Amazon.com Inc.
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.2.3 Financials
13.3.2.4 SWOT Analysis
13.3.3 Apple Inc.
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 B2W Companhia Digital (Lojas Americanas S/A)
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.4.3 Financials
13.3.4.4 SWOT Analysis
13.3.5 Ebay Inc.
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.5.3 Financials
13.3.5.4 SWOT Analysis
13.3.6 Groupon Inc.
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.6.3 Financials
13.3.6.4 SWOT Analysis
13.3.7 Rakuten
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.7.3 Financials
13.3.7.4 SWOT Analysis
13.3.8 Walmart Inc.
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.8.3 Financials
13.3.8.4 SWOT Analysis
13.3.9 Zalando SE
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio
13.3.9.3 Financials

List of Figures
Figure 1: Global: E-Commerce Market: Major Drivers and Challenges
Figure 2: Global: E-Commerce Market: Sales Value (in Trillion US$), 2018-2023
Figure 3: Global: E-Commerce Market: Breakup by Type (in %), 2023
Figure 4: Global: E-Commerce Market: Breakup by Transaction (in %), 2023
Figure 5: Global: E-Commerce Market: Breakup by Region (in %), 2023
Figure 6: Global: E-Commerce Market Forecast: Sales Value (in Trillion US$), 2024-2032
Figure 7: Global: E-Commerce (Home Appliances) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 8: Global: E-Commerce (Home Appliances) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 9: Global: E-Commerce (Apparel, Footwear and Accessories) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 10: Global: E-Commerce (Apparel, Footwear and Accessories) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 11: Global: E-Commerce (Books) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 12: Global: E-Commerce (Books) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 13: Global: E-Commerce (Cosmetics) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 14: Global: E-Commerce (Cosmetics) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 15: Global: E-Commerce (Groceries) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 16: Global: E-Commerce (Groceries) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 17: Global: E-Commerce (Others) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 18: Global: E-Commerce (Others) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 19: Global: E-Commerce (Business-to-Consumer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 20: Global: E-Commerce (Business-to-Consumer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 21: Global: E-Commerce (Business-to-Business) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 22: Global: E-Commerce (Business-to-Business) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 23: Global: E-Commerce (Consumer-to-Consumer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 24: Global: E-Commerce (Consumer-to-Consumer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 25: Global: E-Commerce (Other Transactions) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 26: Global: E-Commerce (Other Transactions) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 27: North America: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 28: North America: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 29: United States: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 30: United States: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 31: Canada: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 32: Canada: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 33: Asia Pacific: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 34: Asia Pacific: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 35: China: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 36: China: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 37: Japan: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 38: Japan: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 39: India: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 40: India: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 41: South Korea: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 42: South Korea: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 43: Australia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 44: Australia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 45: Indonesia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 46: Indonesia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 47: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 48: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 49: Europe: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 50: Europe: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 51: Germany: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 52: Germany: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 53: France: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 54: France: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 55: United Kingdom: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 56: United Kingdom: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 57: Italy: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 58: Italy: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 59: Spain: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 60: Spain: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 61: Russia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 62: Russia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 63: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 64: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 65: Latin America: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 66: Latin America: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 67: Brazil: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 68: Brazil: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 69: Mexico: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 70: Mexico: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 71: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 72: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 73: Middle East and Africa: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 74: Middle East and Africa: E-Commerce Market: Breakup by Country (in %), 2023
Figure 75: Middle East and Africa: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 76: Global: E-Commerce Industry: SWOT Analysis
Figure 77: Global: E-Commerce Industry: Value Chain Analysis
Figure 78: Global: E-Commerce Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Global: E-Commerce Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: E-Commerce Market Forecast: Breakup by Type (in Billion US$), 2024-2032
Table 3: Global: E-Commerce Market Forecast: Breakup by Transaction (in Billion US$), 2024-2032
Table 4: Global: E-Commerce Market Forecast: Breakup by Region (in Billion US$), 2024-2032
Table 5: Global: E-Commerce Market: Competitive Structure
Table 6: Global: E-Commerce Market: Key Players

 

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Summary

The global e-commerce market size reached US$ 21.1 Trillion in 2023. Looking forward, IMARC Group expects the market to reach US$ 183.8 Trillion by 2032, exhibiting a growth rate (CAGR) of 27.16% during 2024-2032. The widespread adoption of numerous e-commerce and online retail platforms, the significant expansion in cross-border trade opportunities, and the development of secure digital payment systems are some of the major factors contributing to the market growth.

E-commerce, or electronic commerce, is the buying and offering sale of numerous products and services over the Internet, which is an integral part of modern business operations, transforming how products are marketed, purchased, and delivered. It includes numerous activities, including online retail stores, digital marketplaces, and business-to-business transactions. Customers can browse products, make purchases, and complete transactions from the comfort of their homes or on-the-go using smartphones and computers. Additionally, it offers numerous advantages, such as convenience, a vast product selection, and the ability to compare prices and read reviews before purchasing.

The market is primarily driven by the rising internet penetration. Additionally, the adoption of smartphones and the Internet made it suitable for consumers to shop online, thus influencing the market growth. Moreover, mobile applications and user-friendly websites made the shopping experience seamless and accessible, allowing customers to browse, compare prices, and easily make purchases, thus representing another major growth-inducing factor. Besides this, the recent onset of the coronavirus disease (COVID-19) pandemic accelerated the shift toward online shopping, accelerating the sales demand. Along with this, lockdowns and social distancing measures forced many consumers to turn to e-commerce for their shopping needs, propelling market growth. Furthermore, e-commerce enables businesses to tap into international markets without the requirement of physical storefronts, making it an attractive option for expanding their customer base, thus creating a positive market outlook.

E-Commerce Market Trends/Drivers:
The widespread adoption of numerous e-commerce and online retail platforms

The market is driven by the increasing internet penetration. In addition, the easy availability of internet connection led to the increasing use of e-commerce platforms and online retail platforms, thus augmenting the market growth. Moreover, the development of user-friendly websites and mobile applications made it easier for businesses to establish an online presence, thus representing another major growth-inducing factor. Additionally, the integration of secure payment gateways and advanced encryption technologies is enhancing consumer trust in online transactions. As a result, customers now have access to various products and services at their fingertips, from the comfort of their homes. Besides this, changing consumer preferences toward online shopping platforms due to convenience, the ability to browse, compare prices, read reviews, and make purchases without leaving home is accelerating the sales demand.

The significant expansion in cross-border trade opportunities

The market is driven by the rising cross-border trade opportunities in recent years. In addition, the easy availability of high-speed internet connections, and the widespread adoption of smartphones and digital payment solutions, made it easier for consumers globally to shop from international e-commerce platforms, thus augmenting the market growth. Moreover, the globalization of supply chains has made it more feasible for businesses to source products and components from different parts of the world which allow them to offer various products to consumers, often at competitive prices, representing another major growth-inducing factor. Besides this, the rise of third-party logistics providers is streamlining the shipping and delivery process, making it faster and more cost-effective to fulfill cross-border orders, thus propelling market growth. Furthermore, the COVID-19 pandemic accelerated the shift toward online shopping, leading to the escalating demand for e-commerce services, thus creating a positive market outlook.

The development of secure digital payment systems

The market is driven by the implementation of advanced encryption technologies, multi-factor authentication, and stringent security protocols. As a result, consumers now feel more confident in sharing their payment details online, which is improving e-commerce sales. Moreover, the convenience offered by secure digital payment systems is transforming the way transactions are conducted, thus representing another major growth-inducing factor. Besides this, digital payment solutions enable customers to make purchases from anywhere in the world with just a few clicks, offering convenience which is expanding the reach of e-commerce businesses. Furthermore, secure digital payment systems are paving the way for the growth of mobile commerce (m-commerce), and the widespread adoption of smartphones allows consumers the power to make payments using mobile apps, digital wallets, and contactless technology, thus propelling market growth.

E-Commerce Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global e-commerce market report, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type and transaction.

Breakup by Type:

Home Appliances
Apparel, Footwear and Accessories
Books
Cosmetics
Groceries
Others

Home appliances hold the largest share of the market

The report has provided a detailed breakup and analysis of the market based on the type. This includes home appliances, apparel, footwear and accessories, books, cosmetics, groceries, and others. According to the report, home appliances accounted for the largest market share.

The home appliances market is driven by the shift toward online shopping offering convenience. It allows shoppers to browse, compare, and purchase home appliances from the comfort of their homes, eliminating the need for physical visits to retail stores. In addition, the easy availability of mobile apps and user-friendly websites ensures that consumers can make informed choices effortlessly, thus augmenting the market growth.

Moreover, the growing reliance on technology in the daily lives of individuals significantly contributes to market growth. Along with this, modern households depend on a several appliances, from smart refrigerators to advanced washing machines and smart speakers, thus propelling the market growth. As a result, consumers are actively seeking out these products online, where they can find several options and competitive prices, helping them make informed choices.

Furthermore, the COVID-19 pandemic encouraged individuals to spend time at home, escalating the demand for home appliances to improve the quality of life indoors, thus creating a positive market outlook.

Breakup by Transaction:

Business-to-Consumer
Business-to-Business
Consumer-to-Consumer
Others

Business-to-business presently accounts for the largest market share

A detailed breakup and analysis of the market based on the transaction has also been provided in the report. This includes business-to-consumer, business-to-business, consumer-to-consumer, and others. According to the report, business-to-business accounted for the largest market share.

B2B e-commerce refers to commercial transactions between businesses, involving the exchange of goods, services, or information through digital platforms which is gaining popularity for several compelling reasons. B2B transactions are often characterized by bulk orders and standardized products, streamlining the buying process and reducing operational costs for businesses.

Moreover, B2B e-commerce offers an unparalleled level of convenience, and allows companies to access a global marketplace without geographical limitations, facilitating wider reach and the potential for increased sales, thus representing another major growth-inducing factor. It offers convenience, easy search, comparison, and procurement of products and services, all at the click of a button.

Furthermore, B2B e-commerce fosters transparency and data-driven decision-making, which enables companies to gather comprehensive data on their purchasing patterns and supplier performance, allowing them to make informed choices and optimize their supply chains which enhances business relationships and promotes long-term partnerships within the industry, thus propelling the market growth.

Breakup by Region:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Asia pacific exhibits a clear dominance in the market

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.

The Asia Pacific market is driven by the growing middle-class population. In addition, rapid urbanization, and rising disposable income is augmenting the market growth. As more individuals in the region migrate to urban areas and experience an increase in disposable income, the demand for online shopping is influencing market growth. It is capitalizing on this trend, offering various products and services tailored to the preferences of the local consumer base.

Along with this, several advancements in mobile technology, the widespread adoption of smartphones, and the easy availability of affordable mobile data plans have made it convenient for consumers to shop online, even in remote areas, thus propelling market growth. Furthermore, Companies like Alibaba, JD.com, and Amazon are investing heavily in the region, spurring innovation and creating a dynamic marketplace for consumers, thus creating a positive market outlook.

Competitive Landscape:
Nowadays, key players are continuously implementing strategic initiatives to strengthen their positions and remain at the forefront of the industry. They are expanding their product portfolios beyond traditional e-commerce and entering into sectors such as cloud computing, streaming services, and healthcare, diversifying their revenue streams and reducing dependency on a single market segment. Moreover, companies are building efficient and robust logistics, and fulfillment networks including investments in warehouses, delivery infrastructure, and last-mile delivery solutions. For instance, Amazon's Prime program, with its fast and reliable delivery options, is a prime example of this strategy. Besides this, companies are investing in advanced technology, including artificial intelligence (AI), machine learning, and data analytics which are employed to enhance customer experiences, optimize supply chain management, and personalize product recommendations, that drive sales and customer loyalty.

The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Alibaba Group Holding Limited
Amazon.com Inc.
Apple Inc.
B2W Companhia Digital (Lojas Americanas S/A)
Ebay Inc.
Groupon Inc.
Rakuten Group, Inc.
Walmart Inc.
Zalando SE
Recent Developments:
In September 2021, Amazon.com Inc., announced its successful cooperation with Tegut to include a new delivery area and is now providing prime members in the Kassel area the opportunity to order groceries and everyday items online from a local Tegut branch with approximately 10,000 available products from the Tegut range including chilled, fresh, and frozen goods, organic products, regional and sustainable food and beverages, pet food, and drugstore items.
In 2023, Alibaba Group Holding Limited (AliExpress) aims to build the future infrastructure of commerce, empowering its customers with the fundamental infrastructure for commerce and new technology. In line with this, the company announced in March that it will split into six independent business units, each with its own CEO and board of directors, to enhance its operations.

Key Questions Answered in This Report

1. How big is the global e-commerce market in 2023?
2. What is the expected growth rate of the global e-commerce market during 2024-2032?
3. What are the key factors driving the global e-commerce market?
4. What has been the impact of COVID-19 on the global e-commerce market?
5. What is the breakup of the global e-commerce market based on the type?
6. What is the breakup of the global e-commerce market based on the transaction?
7. What are the key regions in the global e-commerce market?
8. Who are the key players/companies in the global e-commerce market?



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Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global E-Commerce Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Home Appliances
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Apparel, Footwear and Accessories
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Books
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Cosmetics
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Groceries
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Transaction
7.1 Business-to-Consumer
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Business-to-Business
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Consumer-to-Consumer
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Region
8.1 North America
8.1.1 United States
8.1.1.1 Market Trends
8.1.1.2 Market Forecast
8.1.2 Canada
8.1.2.1 Market Trends
8.1.2.2 Market Forecast
8.2 Asia Pacific
8.2.1 China
8.2.1.1 Market Trends
8.2.1.2 Market Forecast
8.2.2 Japan
8.2.2.1 Market Trends
8.2.2.2 Market Forecast
8.2.3 India
8.2.3.1 Market Trends
8.2.3.2 Market Forecast
8.2.4 South Korea
8.2.4.1 Market Trends
8.2.4.2 Market Forecast
8.2.5 Australia
8.2.5.1 Market Trends
8.2.5.2 Market Forecast
8.2.6 Indonesia
8.2.6.1 Market Trends
8.2.6.2 Market Forecast
8.2.7 Others
8.2.7.1 Market Trends
8.2.7.2 Market Forecast
8.3 Europe
8.3.1 Germany
8.3.1.1 Market Trends
8.3.1.2 Market Forecast
8.3.2 France
8.3.2.1 Market Trends
8.3.2.2 Market Forecast
8.3.3 United Kingdom
8.3.3.1 Market Trends
8.3.3.2 Market Forecast
8.3.4 Italy
8.3.4.1 Market Trends
8.3.4.2 Market Forecast
8.3.5 Spain
8.3.5.1 Market Trends
8.3.5.2 Market Forecast
8.3.6 Russia
8.3.6.1 Market Trends
8.3.6.2 Market Forecast
8.3.7 Others
8.3.7.1 Market Trends
8.3.7.2 Market Forecast
8.4 Latin America
8.4.1 Brazil
8.4.1.1 Market Trends
8.4.1.2 Market Forecast
8.4.2 Mexico
8.4.2.1 Market Trends
8.4.2.2 Market Forecast
8.4.3 Others
8.4.3.1 Market Trends
8.4.3.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Breakup by Country
8.5.3 Market Forecast
9 SWOT Analysis
9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Alibaba Group Holding Limited
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.1.3 Financials
13.3.1.4 SWOT Analysis
13.3.2 Amazon.com Inc.
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.2.3 Financials
13.3.2.4 SWOT Analysis
13.3.3 Apple Inc.
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 B2W Companhia Digital (Lojas Americanas S/A)
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.4.3 Financials
13.3.4.4 SWOT Analysis
13.3.5 Ebay Inc.
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.5.3 Financials
13.3.5.4 SWOT Analysis
13.3.6 Groupon Inc.
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.6.3 Financials
13.3.6.4 SWOT Analysis
13.3.7 Rakuten
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.7.3 Financials
13.3.7.4 SWOT Analysis
13.3.8 Walmart Inc.
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.8.3 Financials
13.3.8.4 SWOT Analysis
13.3.9 Zalando SE
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio
13.3.9.3 Financials

List of Figures
Figure 1: Global: E-Commerce Market: Major Drivers and Challenges
Figure 2: Global: E-Commerce Market: Sales Value (in Trillion US$), 2018-2023
Figure 3: Global: E-Commerce Market: Breakup by Type (in %), 2023
Figure 4: Global: E-Commerce Market: Breakup by Transaction (in %), 2023
Figure 5: Global: E-Commerce Market: Breakup by Region (in %), 2023
Figure 6: Global: E-Commerce Market Forecast: Sales Value (in Trillion US$), 2024-2032
Figure 7: Global: E-Commerce (Home Appliances) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 8: Global: E-Commerce (Home Appliances) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 9: Global: E-Commerce (Apparel, Footwear and Accessories) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 10: Global: E-Commerce (Apparel, Footwear and Accessories) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 11: Global: E-Commerce (Books) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 12: Global: E-Commerce (Books) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 13: Global: E-Commerce (Cosmetics) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 14: Global: E-Commerce (Cosmetics) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 15: Global: E-Commerce (Groceries) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 16: Global: E-Commerce (Groceries) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 17: Global: E-Commerce (Others) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 18: Global: E-Commerce (Others) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 19: Global: E-Commerce (Business-to-Consumer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 20: Global: E-Commerce (Business-to-Consumer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 21: Global: E-Commerce (Business-to-Business) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 22: Global: E-Commerce (Business-to-Business) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 23: Global: E-Commerce (Consumer-to-Consumer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 24: Global: E-Commerce (Consumer-to-Consumer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 25: Global: E-Commerce (Other Transactions) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 26: Global: E-Commerce (Other Transactions) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 27: North America: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 28: North America: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 29: United States: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 30: United States: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 31: Canada: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 32: Canada: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 33: Asia Pacific: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 34: Asia Pacific: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 35: China: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 36: China: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 37: Japan: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 38: Japan: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 39: India: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 40: India: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 41: South Korea: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 42: South Korea: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 43: Australia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 44: Australia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 45: Indonesia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 46: Indonesia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 47: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 48: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 49: Europe: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 50: Europe: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 51: Germany: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 52: Germany: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 53: France: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 54: France: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 55: United Kingdom: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 56: United Kingdom: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 57: Italy: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 58: Italy: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 59: Spain: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 60: Spain: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 61: Russia: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 62: Russia: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 63: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 64: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 65: Latin America: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 66: Latin America: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 67: Brazil: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 68: Brazil: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 69: Mexico: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 70: Mexico: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 71: Others: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 72: Others: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 73: Middle East and Africa: E-Commerce Market: Sales Value (in Billion US$), 2018 & 2023
Figure 74: Middle East and Africa: E-Commerce Market: Breakup by Country (in %), 2023
Figure 75: Middle East and Africa: E-Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 76: Global: E-Commerce Industry: SWOT Analysis
Figure 77: Global: E-Commerce Industry: Value Chain Analysis
Figure 78: Global: E-Commerce Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Global: E-Commerce Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: E-Commerce Market Forecast: Breakup by Type (in Billion US$), 2024-2032
Table 3: Global: E-Commerce Market Forecast: Breakup by Transaction (in Billion US$), 2024-2032
Table 4: Global: E-Commerce Market Forecast: Breakup by Region (in Billion US$), 2024-2032
Table 5: Global: E-Commerce Market: Competitive Structure
Table 6: Global: E-Commerce Market: Key Players

 

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