Summary

Indoor Location-based Services Market Growth & Trends

The global indoor location-based services market size is expected to reach USD 45.16 billion by 2030, registering a CAGR of 14.1% during the forecast period, according to a new report by Grand View Research, Inc. Growing use of location-based services in the retail industry for marketing applications in expected to stimulate the growth of the market over the forecast period.

Industry players are increasingly striving towards providing real-time location services to customers, which is expected to stimulate market growth. Moreover, the use of 3D platforms to provide real-time information is allowing companies to improve their productivity. Indoor location-based services are also being implemented for public safety, whereby individuals can inform authorities about their location using their mobile devices.

Increasing penetration of mobile devices across various regions is expected to propel the market. Regions, such as North America and Europe, where smartphone penetration has surpassed 73.0%, are opening lucrative opportunities for companies to promote their products or services via location alerts and push messages on mobile devices. At the same time, developing regions, such as Asia Pacific, are also anticipated to fuel the demand for LBS for marketing initiatives.

Growth in location-based services is expected to benefit the retail industry. Retailers are using LBS to increase customer engagement by providing customers with information about their products and discounts whenever customers get in the vicinity of retail store. Retailers are also using LBS to gain insights on customers’ response to a particular promotional initiative and to tailor their marketing strategies accordingly.

There are several established as well as smaller players that offer location-based services. Larger enterprises focus on innovation and new product development whereas smaller companies provide deployment solutions and product services.

Indoor Location-based Services Market Report Highlights

• The RFID and NFC segment is expected to emerge as the fastest growing technology segment, expanding at a CAGR of 17.4% over the forecast period. The growth of the segment can be attributed to rising prominence of wireless modes of communication

• In 2022, North America accounted for the largest market share with 40.8% in terms of revenue. Prominent players such as Microsoft Corporation and Google Inc., who hold expertise in location-based services, are based in the region

• Proximity beacons are anticipated to emerge as the fastest growing product segment, exhibiting a CAGR of 17.9% over the forecast period. Rising use of proximity beacons for marketing and advertising purposes by retailers worldwide is escalating the growth of the segment

• Based on application, proximity is projected to be the fastest growing application segment with a CAGR of 17.2% over the forecast period. Increasing usage of internet-enabled mobile devices is poised to fuel the demand for the segment.

• In 2022, the retail segment held the largest revenue share of 23.3%. This growth can be attributed to growing competition among retail outlets for engaging larger number of visitors.

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Table of Contents

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.1.1. Product
1.1.2. Technology
1.1.3. Application
1.1.4. End-use
1.1.5. Regional scope
1.1.6. Estimates and forecast timeline
1.2. Research Methodology
1.3. Information Procurement
1.3.1. Purchased database
1.3.2. GVR’s internal database
1.3.3. Secondary sources
1.3.4. Primary research
1.3.5. Details of primary research
1.4. Information or Data Analysis
1.5. Market Formulation & Validation
1.6. Model Details
1.7. List of Secondary Sources
1.8. List of Primary Sources
1.9. Objectives
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.2.1. Product outlook
2.2.2. Technology outlook
2.2.3. Application outlook
2.2.4. End-use outlook
2.2.5. Regional outlook
2.3. Competitive Insights
Chapter 3. Indoor Location-based Services Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunity Analysis
3.4. Indoor Location-based Services Market Analysis Tools
3.4.1. Industry Analysis - Porter’s
3.4.1.1. Supplier power
3.4.1.2. Buyer power
3.4.1.3. Substitution threat
3.4.1.4. Threat of new entrant
3.4.1.5. Competitive rivalry
3.4.2. PESTEL analysis
3.4.2.1. Political landscape
3.4.2.2. Technological landscape
3.4.2.3. Economic Landscape
Chapter 4. Indoor Location-based Services Market: Product Estimates & Trend Analysis
4.1. Indoor Location-based Services Market: Key Takeaways
4.2. Indoor Location-based Services Market: Movement & Market Share Analysis, 2022 & 2030
4.3. Analytics and Insights
4.3.1. Analytics and Insights market estimates and forecasts, 2017 to 2030 (USD Million)
4.4. Automotive Services
4.4.1. Automotive services market estimates and forecasts, 2017 to 2030 (USD Million)
4.5. Campaign Management
4.5.1. Campaign management market estimates and forecasts, 2017 to 2030 (USD Million)
4.6. Consumer Services
4.6.1. Consumer services market estimates and forecasts, 2017 to 2030 (USD Million)
4.7. Enterprise Services
4.7.1. Enterprise services market estimates and forecasts, 2017 to 2030 (USD Million)
4.8. Location and Alerts
4.8.1. Location and alerts market estimates and forecasts, 2017 to 2030 (USD Million)
4.9. Location-based Advertising Services
4.9.1. Location-based advertising services market estimates and forecasts, 2017 to 2030 (USD Million)
4.10. Maps
4.10.1. Maps market estimates and forecasts, 2017 to 2030 (USD Million)
4.11. Precision Geo-targeting
4.11.1. Precision geo-targeting market estimates and forecasts, 2017 to 2030 (USD Million)
4.12. Proximity Beacons
4.12.1. Proximity beacons market estimates and forecasts, 2017 to 2030 (USD Million)
4.13. Secure Transactions and Redemptions
4.13.1. Secure transactions and redemptions market estimates and forecasts, 2017 to 2030 (USD Million)
Chapter 5. Indoor Location-based Services Market: Technology Estimates & Trend Analysis
5.1. Indoor Location-based Services Market: Key Takeaways
5.2. Indoor Location-based Services Market: Movement & Market Share Analysis, 2022 & 2030
5.3. Context Aware Technology
5.3.1. Context aware technology market estimates and forecasts, 2017 to 2030 (USD Million)
5.4. OTDOA and E-OTDOA
5.4.1. OTDOA and E-OTDOA market estimates and forecasts, 2017 to 2030 (USD Million)
5.5. RFID and NFC
5.5.1. RFID and NFC market estimates and forecasts, 2017 to 2030 (USD Million)
5.6. Satellite, Microwave and Infrared Sensing
5.6.1. Satellite, microwave, and infrared sensing market estimates and forecasts, 2017 to 2030 (USD Million)
5.7. Wi-Fi/WLAN, UWB, BT/BLE, Beacons, and A-GPS
5.7.1. Wi-Fi/WLAN, UWB, BT/BLE, Beacons, and A-GPS market estimates and forecasts, 2017 to 2030 (USD Million)
Chapter 6. Indoor Location-based Services Market: Application Estimates & Trend Analysis
6.1. Indoor Location-based Services Market: Key Takeaways
6.2. Indoor Location-based Services Market: Movement & Market Share Analysis, 2022 & 2030
6.3. Monitoring
6.3.1. Monitoring market estimates and forecasts, 2017 to 2030 (USD Million)
6.4. Navigation
6.4.1. Navigation market estimates and forecasts, 2017 to 2030 (USD Million)
6.5. Proximity
6.5.1. Proximity market estimates and forecasts, 2017 to 2030 (USD Million)
6.6. Tracking
6.6.1. Tracking market estimates and forecasts, 2017 to 2030 (USD Million)
6.7. Others
6.7.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)
Chapter 7. Indoor Location-based Services Market: Product Estimates & Trend Analysis
7.1. Indoor Location-based Services Market: Key Takeaways
7.2. Indoor Location-based Services Market: Movement & Market Share Analysis, 2022 & 2030
7.3. Aerospace and Defense
7.3.1. Aerospace and defense market estimates and forecasts, 2017 to 2030 (USD Million)
7.4. BFSI
7.4.1. BFSI market estimates and forecasts, 2017 to 2030 (USD Million)
7.5. IT and Telecommunication
7.5.1. IT and telecommunication market estimates and forecasts, 2017 to 2030 (USD Million)
7.6. Energy and Power
7.6.1. Energy and power market estimates and forecasts, 2017 to 2030 (USD Million)
7.7. Government
7.7.1. Government market estimates and forecasts, 2017 to 2030 (USD Million)
7.8. Healthcare
7.8.1. Healthcare market estimates and forecasts, 2017 to 2030 (USD Million)
7.9. Hospitality
7.9.1. Hospitality market estimates and forecasts, 2017 to 2030 (USD Million)
7.10. Retail
7.10.1. Retail market estimates and forecasts, 2017 to 2030 (USD Million)
7.11. Transportation & Logistics
7.11.1. Transportation & logistics market estimates and forecasts, 2017 to 2030 (USD Million)
7.12. Others
7.12.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)
Chapter 8. Indoor Location-based Services Market: Regional Estimates & Trend Analysis
8.1. Regional Outlook
8.2. Indoor Location-based Services Market by Region: Key Takeaway
8.3. North America
8.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.3.2. U.S.
8.3.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.3.3. Canada
8.3.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.4. Europe
8.4.1. UK
8.4.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.4.2. Germany
8.4.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.4.3. France
8.4.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.5. Asia Pacific
8.5.1. Japan
8.5.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.5.2. China
8.5.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.5.3. India
8.5.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.5.4. Australia
8.5.4.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.5.5. South Korea
8.5.5.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.6. Latin America
8.6.1. Brazil
8.6.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.6.2. Mexico
8.6.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.7. MEA
8.7.1. Saudi Arabia
8.7.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.7.2. South Africa
8.7.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
8.7.3. UAE
8.7.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
Chapter 9. Competitive Landscape
9.1. Recent Developments & Impact Analysis, By Key Market Participants
9.2. Market Participant Categorization
9.2.1. Apple Inc.
9.2.1.1. Company overview
9.2.1.2. Financial performance
9.2.1.3. Product benchmarking
9.2.1.4. Strategic initiatives
9.2.2. Cisco Systems, Inc.
9.2.2.1. Company overview
9.2.2.2. Financial performance
9.2.2.3. Product benchmarking
9.2.2.4. Strategic initiatives
9.2.3. Glopos Technologies
9.2.3.1. Company overview
9.2.3.2. Financial performance
9.2.3.3. Product benchmarking
9.2.3.4. Strategic initiatives
9.2.4. Google LLC
9.2.4.1. Company overview
9.2.4.2. Financial performance
9.2.4.3. Product benchmarking
9.2.4.4. Strategic initiatives
9.2.5. HERE
9.2.5.1. Company overview
9.2.5.2. Financial performance
9.2.5.3. Product benchmarking
9.2.5.4. Strategic initiatives
9.2.6. Inside Secure
9.2.6.1. Company overview
9.2.6.2. Financial performance
9.2.6.3. Product benchmarking
9.2.6.4. Strategic initiatives
9.2.7. IndoorAtlas
9.2.7.1. Company overview
9.2.7.2. Financial performance
9.2.7.3. Product benchmarking
9.2.7.4. Strategic initiatives
9.2.8. Microsoft
9.2.8.1. Company overview
9.2.8.2. Financial performance
9.2.8.3. Product benchmarking
9.2.8.4. Strategic initiatives
9.2.9. Navizone Limited
9.2.9.1. Company overview
9.2.9.2. Financial performance
9.2.9.3. Product benchmarking
9.2.9.4. Strategic initiatives
9.2.10. Qualcomm Technologies, Inc.
9.2.10.1. Company overview
9.2.10.2. Financial performance
9.2.10.3. Product benchmarking
9.2.10.4. Strategic initiatives
9.2.11. CommScope, Inc.
9.2.11.1. Company overview
9.2.11.2. Financial performance
9.2.11.3. Product benchmarking
9.2.11.4. Strategic initiatives
9.2.12. Shopkick, Inc.
9.2.12.1. Company overview
9.2.12.2. Financial performance
9.2.12.3. Product benchmarking
9.2.12.4. Strategic initiatives
9.2.13. Invigor
9.2.13.1. Company overview
9.2.13.2. Financial performance
9.2.13.3. Product benchmarking
9.2.13.4. Strategic initiatives
9.2.14. YOOSE Pte. Ltd
9.2.14.1. Company overview
9.2.14.2. Financial performance
9.2.14.3. Product benchmarking
9.2.14.4. Strategic initiatives