Summary

Even though polishes saw an overall current value decline in 2022, due to fewer consumers owning products that require polishing, the category that saw the steepest decline in this year was shoe polish. The large decline in shoe polish was mostly due to the popularity of casual and athleisure footwear. These types of shoes often require less maintenance and care than dress shoes, which contributed to a decline in the demand for shoe polish. In addition, the sustained working from home and hybrid...

Euromonitor International's Polishes in USA market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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Table of Contents

Polishes in the US
Euromonitor International
April 2023

List Of Contents And Tables

POLISHES IN THE US
KEY DATA FINDINGS
2022 DEVELOPMENTS
Shoe polish sees the steepest decline due to changing work and style
E-commerce share only slightly declines, despite consumers returning to stores
SC Johnson still holds the majority of share within polishes
PROSPECTS AND OPPORTUNITIES
Polishes set to decline throughout the forecast period
Natural and DIY options to gain strength as consumers look for sustainable alternatives
CATEGORY DATA
Table 1 Sales of Polishes by Category: Value 2017-2022
Table 2 Sales of Polishes by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Polishes: % Value 2018-2022
Table 4 LBN Brand Shares of Polishes: % Value 2019-2022
Table 5 Forecast Sales of Polishes by Category: Value 2022-2027
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2022-2027
HOME CARE IN THE US
EXECUTIVE SUMMARY
Home care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2017-2022
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2017-2022
Table 9 Sales of Home Care by Category: % Value Growth 2017-2022
Table 10 NBO Company Shares of Home Care: % Value 2018-2022
Table 11 LBN Brand Shares of Home Care: % Value 2019-2022
Table 12 Penetration of Private Label in Home Care by Category: % Value 2017-2022
Table 13 Distribution of Home Care by Format: % Value 2017-2022
Table 14 Distribution of Home Care by Format and Category: % Value 2022
Table 15 Forecast Sales of Home Care by Category: Value 2022-2027
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources