サマリー

2024年のフランスの消費者家電は、まちまちの結果となった。フランスでは2022年と2023年に高騰したインフレが発生し、2024年にはインフレは安定したものの、消費者の支出は引き続き慎重で、生活コストは高止まりした。金利上昇に伴う不動産市場の減速も、個人消費とフランス経済、特に主要家電製品に大きな影響を与えた。その結果、企業、小売業者、製造業者...

ユーロモニター・インターナショナルの調査レポート「フランスの家電製品」は、国レベルの市場規模と形状に関する包括的なガイドを提供しています。2019-2023年の最新の小売販売データを提供しており、成長を促進するセクターを特定することができます。主要企業、主要ブランドを特定し、新製品開発、フォーマット動向、流通問題など、市場に影響を与える主要要因の戦略的分析を提供しています。2028年までの予測は、市場がどのように変化するかを示しています。

対象製品主要家電製品、小型家電製品

データカバレッジ：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。

本レポートを購入する理由
* 消費者向け電化製品市場の詳細な把握；
* 成長分野を特定し、変化を促す要因を特定する；
* 競争環境、市場の主要プレーヤー、主要ブランドを理解する；
* 5年間の予測を用いて、市場がどのように発展するかを評価する。

ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版において40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ヴィリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼性の高い情報資源を開発する独自の能力を有しています。

ページTOPに戻る

目次

Consumer Appliances in France
Euromonitor International
November 2024

List Of Contents And Tables

CONSUMER APPLIANCES IN FRANCE
EXECUTIVE SUMMARY
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024
Table 4 Sales of Consumer Appliances by Category: Value 2019-2024
Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
Table 11 Sales of Small Appliances by Category: Volume 2019-2024
Table 12 Sales of Small Appliances by Category: Value 2019-2024
Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024
Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024
Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024
Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024
Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024
Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024
Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024
Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029
Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029
Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
REFRIGERATION APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Economic pressures continue to inform the growth and development of refrigeration appliances in France in 2024
Performances vary within refrigeration appliances as consumers focus on their essential needs
Consumers have differing demands but space, energy efficiency and price remain key influences on demand
PROSPECTS AND OPPORTUNITIES
Forecasted sales fuelled by a coming recovery period
Bright outlook for electric wine coolers/chillers
Retailers adopting an omnichannel approach to meet the needs of consumers
CATEGORY DATA
Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024
Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024
Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024
Table 37 Sales of Freezers by Format: % Volume 2019-2024
Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024
Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024
Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024
Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024
Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024
Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024
Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024
Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024
Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024
Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024
Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024
Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024
Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024
Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029
Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029
Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029
Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029
HOME LAUNDRY APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Home laundry appliances sees a more stable performance as price discounting boosts volume sales
Sales of automatic dryers benefit from the poor weather in 2024
Players focus on smart innovations, space saving options and energy efficiency to boost sales
PROSPECTS AND OPPORTUNITIES
Home laundry appliances expected to face challenges and opportunities over the forecast period
Built-in home laundry appliances expected to receive more attention over the forecast period
Urbanisation expected to influence purchasing decisions
CATEGORY DATA
Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024
Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024
Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024
Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
DISHWASHERS IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of dishwashers decline in 2024 as real estate market stalls
Consumers look for energy efficient and durable dishwashers
Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of value
PROSPECTS AND OPPORTUNITIES
Brighter outlook for dishwashers with an anticipated improvement in the housing market
BSH France expected to remain on top
Smart solutions and energy efficiency likely to be a focus of new product development while second-hand market could present competition
CATEGORY DATA
Table 71 Sales of Dishwashers by Category: Volume 2019-2024
Table 72 Sales of Dishwashers by Category: Value 2019-2024
Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024
Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024
Table 75 Sales of Dishwashers by Format: % Volume 2019-2024
Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024
Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024
Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024
Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024
Table 80 Production of Dishwashers: Total Volume 2019-2024
Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029
Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029
Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029
Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029
LARGE COOKING APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales slump in 2024 due to economic pressures and France’s struggling housing market
Appliances and electronics specialists remain on top thanks to their wide offer and competitive prices
Premiumisation provides opportunities for value growth
PROSPECTS AND OPPORTUNITIES
Anticipated recovery in the housing market spells good news for large cooking appliances with the focus on built-in formats
Minimalist and smart options expected to draw interest while Made in France claims still offer potential
Home products specialists expected to see improved footfall as the housing market recovers
CATEGORY DATA
Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024
Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024
Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024
Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024
Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024
Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024
Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024
Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024
Table 94 NBO Company Shares of Ovens: % Volume 2020-2024
Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024
Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024
Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024
Table 98 NBO Company Shares of Cookers: % Volume 2020-2024
Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024
Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024
Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024
Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029
Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029
Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029
Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029
MICROWAVES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of microwaves decline in 2024 as the category suffers from signs of maturity and a deflated housing market
Microwaves still seen as a convenient appliance to keep in the home but a lack of innovation is limiting the category’s progress
Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of the best value options
PROSPECTS AND OPPORTUNITIES
Category maturity likely to remain an obstacle to growth
Built-in microwaves seen to have stronger growth potential but freestanding models will remain on top
Microwaves expected to face increasing competition from substitutes
CATEGORY DATA
Table 106 Sales of Microwaves by Category: Volume 2019-2024
Table 107 Sales of Microwaves by Category: Value 2019-2024
Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024
Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024
Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024
Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024
Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024
Table 113 Distribution of Microwaves by Format: % Volume 2019-2024
Table 114 Production of Microwaves: Total Volume 2019-2024
Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029
Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029
Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029
Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029
FOOD PREPARATION APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Saes of cooking robots coming under pressure as consumers have other priorities
Food preparation market suffers arbitrages
Shark-Ninja takes France by storm with new and innovative products
PROSPECTS AND OPPORTUNITIES
Robots will come back to growth mid-forecast period
Appliances that accompany more health developments
Retailers likely to focus on omnichannel strategies to deliver the strongest results
CATEGORY DATA
Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024
Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024
Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
SMALL COOKING APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Air fryers and pod coffee machines key to growth in 2024
Other appliances of the category have mixed performances
Competition remains strong in 2024 with a focus on partnerships, price promotions, marketing and innovation
PROSPECTS AND OPPORTUNITIES
Air fryers likely to remain the main source of growth
Focus on healthy cooking should drive more sales in some categories
Distribution and sustainability likely to be a focus of younger consumers when shopping for small cooking appliances
CATEGORY DATA
Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024
Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024
Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024
Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024
Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024
Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024
Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024
Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029
Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029
Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029
Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029
VACUUM CLEANERS IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Steady sales of traditional models
Rise of the robots
Dyson and Rowenta lead, with Shark making waves
PROSPECTS AND OPPORTUNITIES
Wet and dry models expected to benefit from further growth while right-to-repair legislation should present challenges and opportunities
Premiumisation could be key to growth
Distribution landscape likely to remain stable albeit with a growing focus on e-commerce
CATEGORY DATA
Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024
Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024
Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024
Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024
Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024
Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029
Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029
Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029
Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029
PERSONAL CARE APPLIANCES IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Oral care appliances props up sales of personal care appliances as consumers economise
Competition heats up in hair care appliances as Dyson Airstrait hits retailers’ shelves in 2024
E-commerce on the up as consumers look for value and convenience
PROSPECTS AND OPPORTUNITIES
Focus on dental health set to continue fuelling strong demand for oral care appliances
Body shavers with lower growth potential, hair styling still with some potential
Online marketplaces expected to be fertile ground for sales of personal care appliances
CATEGORY DATA
Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024
Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024
Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024
Table 158 Sales of Body Shavers by Format: % Volume 2019-2024
Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024
Table 160 NBO Company Shares of Personal Care Appliances 2020-2024
Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024
Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024
Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029
Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029
Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029
Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029
AIR TREATMENT PRODUCTS IN FRANCE
KEY DATA FINDINGS
2024 DEVELOPMENTS
The poor weather in 2024 impacts demand for cooling fans but focus on health and wellbeing boosts demand for air purifiers
Air conditioners continues to grow despite obstacles
Distribution landscape influenced by the product type and the search for value
PROSPECTS AND OPPORTUNITIES
Online marketplaces expected to influence the future of air treatment products
Cooling driven by ACs, in competition with heat pumps
Air purifiers still full of potential as pollution concerns rise
CATEGORY DATA
Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024
Table 168 Sales of Air Treatment Products by Category: Value 2019-2024
Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024
Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024
Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024
Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024
Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024
Table 175 Production of Air Conditioners: Total Volume 2019-2024
Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029
Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029
Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029
Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029