Summary

Overview
Global Level and Flow Sensor Market reached US$ 16.7 billion in 2022 and is expected to reach US$ 23.4 billion by 2030, growing with a CAGR of 8.6% during the forecast period 2023-2030.
The rising stringency of rules governing the management of harmful gas emissions from power plants drives the use of level and flow sensors. The expanding demands of Industry 4.0 and the Industrial Internet of Things (IIoT) necessitated the use of diagnostics and mobile-based access. Level and flow sensors are increasingly used for automation in sectors that produce and store liquids or powdered products on a big scale.
For example, in July 2020, Yokogawa Electric Corporation announced the addition of new pressure and temperature sensors to its Sushi Sensor wireless IIoT system. The sensors were first introduced in Japan in July 2019 and are now available in Europe, North America and select Southeast Asian markets. It supports its commitment to "intelligent" production by leveraging IoT technologies to improve plant productivity and efficiency.
In 2022, Asia-Pacific is expected to be the second dominant region having about 1/4th of the global level and flow sensor market. The main factors driving the market are increased communication capabilities and sensor size reduction. Government-led efforts such as "Make in India" and "Digital India" are expected to increase smartphone and other consumer electronics penetration in the region, resulting in increased demand for level sensors.
Dynamics
High Efficiency of Sensors
The increased demand for intelligent sensors to equip microprocessors, higher precision, efficiency, ease of installation and maintenance and the provision of more visibility of machine performance are driving market expansion. The ability to provide greater precision, efficiency, ease of installation and maintenance is expected to fuel market expansion. Furthermore, suppliers have made substantial developments in terms of product launches that have been suggestive of the same.
Madison, for example, introduced a compact version of a continuous float level sensor that retains the benefits of a ruggedized reed switch-based technology for applications with a small tank footprint. It introduced U5098 ultrasonic sensors as a non-contact version for applications such as water and wastewater, fuel monitoring and storage and dispensing silos.
An Increase in Favorable Government Regulations
The market for level and flow sensors is growing as a result of the advantageous industrial rules. For example, the Environmental Protection Agency's rules for power plants have raised the need for level sensors to detect gas leaks. In order to ensure worker safety at work, health and safety organisations are also working to provide a hazard-free atmosphere.
Moreover, programmes like U.S.' Leadership in Energy and Environmental Design (LEED), Germany's Deutsche Gesellschaft für Nachhaltiges Bauen (DGNB) and UK’s Building Research Establishment's Environmental Assessment Method (BREEMA) are promoting the installation of level sensors, particularly point level sensors, globally.
In pump stations for irrigation systems, distribution tanks for clean water and effluent tanks for wastewater, the sensors are essential components. The usage of sensors for water treatment technologies is expected to expand as a result of the strict laws in industrialised nations like U.S., UK and Germany, as well as the policies that encourage government projects.
High Initial Costs
Cost is a major factor in many of the sectors and applications that use level and flow sensors, including manufacturing, water treatment and oil and gas. Excessive initial costs discourage prospective users from implementing these sensors, particularly when a high number of sensors are required. High-quality level and flow sensor installation often requires major initial expenditures.
It may operate as a deterrent to the wider use of these sensors for smaller companies or sectors with tighter budgets. Industries that work with chemicals and fluids frequently have to adhere to strict regulations. The standards place restrictions on businesses that cannot satisfy them by requiring further investments in sensor technology and procedures.
Segment Analysis
The global level and flow sensor market is segmented based on type, technology, distribution channel, application, end-user and region.
Desire of Consistent Monitoring in Oil & Gas Sector
Industrial end-user is expected to be the fastest growing segment with about 1/4th of the market during the forecast period 2023-2030. Level and flow sensors are in continual demand from the industry due to the widespread usage of these sensors for monitoring storage facilities and downstream processing plants. It is anticipated that level monitors will become more and more necessary as the output of crude oil rises in some nations, such U.S.
Asia-Pacific imports and uses natural gas at the greatest rate, according to the International Energy Agency. 2/3rd of the world's natural gas demand came from China. The transit is more prone to leaks because the region is not as well-connected by high-pressure pipeline as the other places. The segment is expected to develop as a result of the ongoing need for monitoring during transit and demand from the midstream and downstream industries.
Geographical Penetration
Growing Investment in Automation and Efficieny in North America
North America is the dominant region in the global Level and Flow Sensor market covering more than 1/3rd of the market. The region uses a variety of technologies to boost productivity and automation. The suppliers are making investments to broaden their range of products in order to meet the increasing demand. For example, OMNICOMM introduced two new fuel-level sensors to its lineup in October 2019: OMNICOMM LLS 5 and its explosion-proof variant, OMNICOMM LLS-Ex 5.
The level and flow sensor market is anticipated to see new growth as a result of U.S. Department of the Interior's plans to permit offshore exploratory drilling in roughly 90% of the Outer Continental Shelf acreage in the National Outer Continental Shelf Oil and Gas Leasing Programme for 2019–2024. It is anticipated that the region's renewable energy sector will keep funding new initiatives. U.S. Department of Energy projects that the hydropower industry will reach over 150 GW by 2050.
Competitive Landscape
The major global players in the market include Keyence Corporation, Honeywell International Inc., Emerson Electric, ABB Ltd., Ametek Inc., Baumer, Azbil Corporation, Endress+Hauser Group Services AG, Electro-Sensors, Inc. and MTS System Corporation
COVID-19 Impact Analysis
Several strategic choices are being made by manufacturers in an effort to reenter the market after COVID-19. To advance the technology used in level sensors, the corporations are investing much in research and development. Businesses have partnered with or purchased other businesses to broaden their market reach. For example, the Metropolitan Waterworks Authority has been able to save water thanks to ABB's AquaMaster flowmeters. The Authority generates and distributes potable water to Samutprakarn, Nonthaburi and Bangkok.
After completing the acquisition of First Sensor AG in March 2020, TE connection Ltd., a multinational industrial technology firm with leading positions in connection and sensing technologies, acquired 71.87% of First Sensor's shares. The acquisition supports TE Connectivity's overall growth plan as well as the company's sensors division.
AI Impact
Sensor specifications can vary significantly when artificial intelligence (AI) is used more in systems and products. It is because, at its core, AI is merely a supplement to the data that these sensors are already producing. Even with AI, some applications—such as autonomous driving, robotics and medical—will still require more accurate sensors.
The requirement for highly high-resolution sensors and point data clouds is diminished by the advances in AI algorithms and computing power, which allow for more sophisticated data analysis even with smaller data sets. Such sensors include image processing sensors used in video surveillance systems and Natural Language Processing (NLP) systems used in voice recognition audio assistants.
Russia- Ukraine War Impact
Russia and Ukraine Supply chains in several industries, including the semiconductor industry, have been impacted by conflict. Because gases are needed in the lithography procedures that produce semiconductor chips, the dispute may have a special effect on the supply of these materials. Nearly half of the world's supply of neon is produced by Ukrainian businesses Ingas and Cryoin. Neon is essential for lasers used in the chip industry.
The conflict has forced Ingas, situated in Mariupol and Cryoin, based in Odesa, to halt operations. Approximately one-third of the world's supply of palladium, a rare metal utilized in sensor chips and specific kinds of computer memory, comes from Russia. Neon and palladium supply lines have been impeded by the fighting, driving up prices, which resulted in increased chip pricing.
As economies began to recover and demand for electronic items expanded across a range of segments, the supply side problem became a demand side problem. The global chip shortage can be attributed to various factors, including disruptions in the supply chain, geographic concentration of electronic production, increased demand for digital and electronic devices and global adoption of digital technology.
By Type
• Flow Sensor
o Differential Pressure
o Ultrasonic Flow Sensor
o Magnetic Induction Flow Sensor
o Vortex Flow Sensor
o Thermal Flow Sensor
o Turbine Flow Sensor
o Curious Sensor
o Positive Displacement Flow Sensor
o Others
• Level Sensor
o Ultrasonic Level Sensor
o Capacitance Level Sensor
o Optical Level Sensor
o Conductivity/Resistance Level Sensor
o Vibrating/Tuning Fork Level Sensor
o Float Level Sensor
o Others
By Technology
• Contact Technology
• Non-Contact Technology
By Distribution Channel
• Retail Stores
• E-commerce
• Others
By Application
• Liquid
• Gas
• Solid
By End-User
• Oil & Gas
• Industrial
• Chemical
• Automotive
• Energy and Power
• Others
By Region
• North America
o U.S.
o Canada
o Mexico
• Europe
o Germany
o UK
o France
o Italy
o Russia
o Rest of Europe
• South America
o Brazil
o Argentina
o Rest of South America
• Asia-Pacific
o China
o India
o Japan
o Australia
o Rest of Asia-Pacific
• Middle East and Africa
Key Developments
• On June 2023, Endress+Hauser, a Swiss-based global supplier of process and laboratory instrumentation and automation, has released an upgraded version of their Micropilot 80 GHz radar sensors, which are designed to provide solutions for a wide range of industries and applications. The sensors are intended for use in difficult-to-reach measurement locations, dusty environments and hostile environments with high process temperatures and conditions.
• On December 2022, OMEGA Engineering Inc., a temperature measurement and innovation business, announced the release of the HANI Clamp Sensor for Plastic Pipe Applications, the new version of their HANI Clamp-On Temperature Sensor.
• On November 2022, AMETEK, Inc. has acquired Atlas Material Testing Technology LLC, a provider of weathering test instruments and related testing and consulting services. Through this acquisition, Atlas intends to provide AMETEK, Inc. with an additional growth platform in the highly competitive materials testing equipment industry, as well as to expand its footprint in the rapidly rising photovoltaic testing sector.
Why Purchase the Report?
• To visualize the global level and flow sensor market segmentation based on type, technology, distribution channel, application, end-user and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of level and flow sensor market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.
The global level and flow sensor market report would provide approximately 77 tables, 78 figures and 201 pages.
Target Audience 2023
• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies

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