Summary

According to a global poll of over 30,000 people, 2 in 3 people in South East Asian nations studied clean their homes 5-7 times per week, which is the highest frequency among all people examined. 46% of Indians have greatly improved their frequency of cleaning their homes. Because of worries about the COVID-19 epidemic, a study conducted by researchers reveals that 95% of people worldwide are cleaning just as much as they did a year ago, if not more. Indian households are increasing their purchases of small home appliances such as vacuum cleaner, microwaves, juicers, mixers, and grinders. A busy urban lifestyle, an increase in nuclear families, and technology advancements that enable users to do everyday duties more quickly all contribute to this desire. The main purpose of vacuum cleaners is to remove dust and grime from floors, corners, and other surfaces. With the main goal of ensuring constant cleaning and sanitization, these devices have quickly gained popularity across India's many end-user industries, including the residential, commercial, and industrial sectors. Vacuum cleaner manufacturers have benefited from new technological breakthroughs that have increased production and broadened their consumer base across the nation.

According to the research report “Italy Vacuum cleaner Market Overview, 2028," published by Bonafide Research, the market is expected to add USD0.46 Billion in the upcoming period, 2023–2028. The canister vacuum cleaner, absolute pro core-free vacuum cleaner, handheld vacuum cleaner, upright vacuum cleaner, compact bag less vacuum cleaner, and stick vacuum cleaner are the most frequently used vacuum cleaners in India. Manufacturing, distributing, and selling of vacuum cleaning equipment are all part of the vacuum cleaner market. Based on the end-users, this vacuum cleaner market is divided into two segments: the residential sector (houses) and the non-residential sector (hotels, hospitals, businesses, shopping centres, airports, and government offices). In addition, this market is divided into three sectors based on the product type: canister vacuum cleaners, central vacuum cleaners, and robotic vacuum cleaners. The primary drivers of the growth and development of the vacuum cleaner market in India are the increasing female working population, governmental cleanliness promotion programmes, and developing non-residential sector. However, the availability and cost of domestic help as well as the inadequacy of Indian households for the usage of vacuum cleaners may limit the market's expansion. Roots Multi-Clean, Eureka Forbes, Black and Decker, Karcher, Diversey, and other major market participants are active in this market.

In India, the percentage of women older than 15 made up roughly 23.6% of the population in 2018. When it comes to the geographic distribution of women employees, rural women have a higher labour force participation rate than the population of women living in cities. In comparison to urban women, who make up 14.6% of the workforce, rural women make up around 26.5% of the labour. The percentage of rural residents who work in the labour force has decreased from 26.5% to 25.3% during the course of 10 years. However, throughout the same ten-year period, the share of urban women's involvement rate climbed from 14.6% to 15.5%. Urban women are becoming more and more involved in the workforce, making it difficult for them to fulfil domestic tasks like cleaning and whining. It could present a chance for the vacuum cleaner market in India to expand and prosper.
The Swachh Bharat Abhiyan (Clean India Campaign), which was started by the Indian government in 2014, primarily aims to clean up towns, streets, roads, and infrastructures. In addition, the government has started the Clean Ganga Project with the goal of purifying the water sources. These programmes will encourage Indians to practise cleanliness, while also giving them the chance to use robotic and mechanical vacuum cleaners. Due to attempts by the government to promote cleanliness, the expanding non-residential sector, and rising employment rates for urban women, the vacuum cleaner market in India is expanding at a rate of 3%.

There are some of the challenges of vacuum cleaner in India are, domestic labour (paid assistance maids) is fairly simple to find and relatively inexpensive. According to estimates, domestic employees have increased by over 120% in Indian households during the past ten years. The number of maids has surged from 7,40,000 to 16,6 lakhs in just ten years. In India, there are more than five crore domestic workers, according to the Delhi Labour Organization. Additionally, their salary-related monthly expenses are also rather modest. For six to seven weeks of full-time work, the average domestic worker makes roughly US 45 per month. The majority of Indians prefer maids for all of their domestic chores due to the low cost and simple availability of maids. The demand for vacuum cleaners in the home sector will be significantly at risk as a result.

In the context of India, some of the cities faces the issue of electricity cut off specially during the rainy and summer season. For instance, almost 1.7 lakhs houses of one of the popular city of India, Mumbai, had faced the problem of power cut off in September 2019.

Most of the Indian houses are designed with different floor levels, thick curtains, deep wall corners and tiled floors. Along with this, there is inconsistent use of the carpets in the Indian houses. Because of this, most of the Indians still see mopping as a form of physical exercise to remain fit and healthy.This unique features of Indian households create the challenge for the key market players to design and manufacture the vacuum cleaners on the basis of the household design.

The average duration of the power cut off is about seven hours per month in February. This issue of power cut off in the context of India might restrain for the growth of the vacuum cleaner market as it is the electronic apparatus.

Some of the vacuum cleaner manufacturing companies in India are Dynavac India Private Limited, A.S. Enterprises - Floor Scrubbing Machine, Vacuum Cleaning Machine, Aero Vac India, TECHNOPLAST INDIA, Vacmaster India, saga engineering co. vacuum/oil sealed/watering/industrial pumps manufacturer in ahmedabad/india, CLEANTEK, Inventa Cleantec Pvt Ltd - Automatic Car Wash Machine Manufacturer and many others.
Some of the vacuum cleaner stores in India are Croma, Babrecha, iRobot India, Drainvac India | Residential & Commercial Built-In Central Vacuum Systems, Trotent Vacuum Cleaners, QUALITY ENTERPRISES, iRobot Chennai, R R Distributors, AMCI and many more.

Considered in this report
• Geography: India
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

By Application Type
• Residential
• Commercial
• Industrial

By Product Type
• Canister
• By Product Type
• Canister
• Robotic
• Upright
• Dry
• Wet
• Central
• Others (Back Pack,Pneumatic etc)

By Cored Type
• Cordless Vacuum Cleaner
• Cored Vacuum Cleaner

By Distribution Channel
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to vacuum cleaner market, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.