Summary

Persistence Market Research has recently published a comprehensive analysis of the global plant-based protein supplements market. The report offers an in-depth assessment of crucial market dynamics, including growth drivers, trends, opportunities, and challenges, providing detailed insights into market structure.

Key Insights:

• Plant-Based Protein Supplements Market Size (2024E): USD 1.1 Billion
• Projected Market Value (2033F): USD 1.9 Billion
• Global Market Growth Rate (CAGR 2024 to 2033): 5.80%

Scope of the Report: Plant-Based Protein Supplements Market

Plant-based protein supplements have become increasingly popular as an alternative to animal-based proteins, catering to a diverse consumer base including vegans, vegetarians, and those aiming to minimize their environmental footprint. These supplements are derived from various plant sources, such as soy, pea, rice, hemp, and others, providing essential amino acids and nutritional benefits without the cholesterol and lactose associated with animal proteins. The market includes a range of product formats, including powders, bars, and ready-to-drink beverages, available through retail, online, and specialty health food stores.

Market Growth Drivers:

The growth of the global plant-based protein supplements market is driven by several key factors. There is a rising trend towards health and wellness, leading to increased consumer interest in high-protein diets for weight management and muscle building. The prevalence of lactose intolerance and dairy allergies further fuels demand for non-dairy protein sources. Additionally, growing environmental and ethical concerns related to traditional animal farming drive consumers to seek sustainable and cruelty-free alternatives.

Technological advancements in plant protein processing have improved the taste and texture of these products, making them more appealing to mainstream consumers. The development of innovative protein blends that combine multiple plant sources to offer complete amino acid profiles also supports market expansion. Furthermore, the increasing availability of plant-based protein supplements through various retail channels and e-commerce platforms enhances market reach and accessibility.

Market Restraints:

Despite its promising growth potential, the plant-based protein supplements market faces several challenges. Taste and texture issues can deter consumer adoption, as some perceive plant-based proteins as less palatable compared to animal-based options. The higher cost of plant-based protein supplements relative to traditional protein sources may limit their affordability and accessibility, particularly in price-sensitive markets.

Regulatory challenges and labeling requirements can also pose obstacles for manufacturers, especially in regions with stringent food safety standards and labeling regulations. Ensuring product quality, consistency, and compliance with labeling claims is crucial for gaining consumer trust and achieving market acceptance.

Market Opportunities:

The plant-based protein supplements market presents significant growth opportunities driven by expanding product offerings and consumer demand for functional and clean-label products. Innovations in protein extraction and formulation techniques enable the development of new and improved plant-based protein supplements that address taste, texture, and nutritional challenges.

There is an opportunity for manufacturers to target niche consumer segments, such as athletes, fitness enthusiasts, and older adults, with specialized plant-based protein formulations catering to their specific nutritional needs. The integration of value-added ingredients like probiotics, prebiotics, and superfoods into plant-based protein supplements can enhance product appeal and differentiation.

Collaborations with sports nutrition brands, health influencers, and nutritionists can help manufacturers expand their market presence and educate consumers about the benefits of plant-based proteins. Investment in research and development to explore new plant protein sources, such as algae and insect proteins, can further drive market growth and diversification.

Key Questions Addressed in the Report:

• What are the primary factors driving the growth of the plant-based protein supplements market globally?
• Which plant sources and product forms are experiencing high demand across different consumer segments?
• How are technological advancements influencing the competitive landscape of the plant-based protein supplements market?
• Who are the key players in the market, and what strategies are they implementing to maintain relevance?
• What emerging trends and future prospects are shaping the global plant-based protein supplements market?

Competitive Intelligence and Business Strategy:

Leading players in the global plant-based protein supplements market, including Garden of Life, Vega (Danone), and Orgain, emphasize innovation, product differentiation, and strategic partnerships to gain a competitive advantage. These companies invest in research and development to create advanced plant-based protein solutions, offering a variety of flavors, formulations, and functional benefits to cater to diverse consumer preferences and dietary needs.

Strategic collaborations with retail giants, health food chains, and online marketplaces enhance market access and product availability. A focus on sustainability, transparency, and consumer education supports market growth and strengthens brand loyalty in the evolving plant-based protein sector.

Key Companies Profiled:

• Axiom foods
• Glanbia plc
• NOW Health Group Inc.
• MusclePharm Corporation
• Ingredion Inc.
• Roquette Frères
• DuPont
• Archer-Daniels-Midland Co.
• Batory Foods
• The Scoular Company

Market Segmentation

By Type
• Soy Protein
• Wheat Protein
• Pea Protein
• Others

By Sales Channel
• Hypermarkets/Supermarkets
• Specialty Stores
• Pharmacy & Drug Stores
• Online Retail

By Region
• North America
• Europe
• Latin America
• Western Europe
• Eastern Europe
• South Asia and Pacific
• East Asia
• The Middle East and Africa

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Table of Contents

1. Executive Summary
1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply Side Trends
1.4. Technology Roadmap
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Key Market Trends
3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends
4. Key Success Factors
4.1. Product Adoption / Usage Analysis
4.2. Product USPs / Features
4.3. Strategic Promotional Strategies
5. Global Plant-based Protein Supplement Market - Pricing Analysis
5.1. Regional Pricing Trend Analysis, 2019-2023
5.2. Global Average Pricing Analysis Benchmark
6. Global Plant-based Protein Supplement Market Demand (in Value or Size in US$ Bn) Analysis 2019-2023 and Forecast, 2024-2033
6.1. Historical Market Value (US$ Bn) Analysis, 2019-2023
6.2. Current and Future Market Value (US$ Bn) Projections, 2024-2033
6.2.1. Y-o-Y Growth Trend Analysis
6.2.2. Absolute $ Opportunity Analysis
7. Market Background
7.1. Macro-Economic Factors
7.1.1. Global GDP Growth Outlook
7.1.2. Global Food & Beverage industry Overview
7.1.3. Global GDP and Infrastructure Investment
7.1.4. International Trade
7.1.5. Global Industry Outlook
7.2. Forecast Factors - Relevance & Impact
7.2.1. Top Companies Historical Growth
7.2.2. GDP Growth forecast
7.2.3. Manufacturing Industry forecast
7.2.4. Global Urbanization Growth Outlook
7.2.5. Business Climate
7.3. Global Food and Beverage Industry Overview
7.3.1. Food & Beverage Industry Key Indicators
7.4. Supply Chain & Value-Chain Analysis
7.4.1. Raw Material Suppliers
7.4.2. Product Manufacturers
7.4.3. Sales Channel Industries
7.5. Regional Plant-based Protein Supplement Associations and Organizations
7.6. Policy Developments and Regulatory Scenario
7.6.1. The United States Food and Drug Administration (FDA)
7.6.2. Canadian Food Inspection Agency
7.6.3. European Food Safety Authority (EFSA)
7.6.4. The Food Safety and Standards Authority of India (FSSAI)
7.6.5. Ministry of Health, Labor and Welfare. (MHLW), Japan
7.6.6. National Health Commission (NHC), China
7.6.7. Food Standards Australia New Zealand (FSANZ)
7.7. Market Dynamics
7.7.1. Drivers
7.7.2. Restraints
7.7.3. Opportunity Analysis
7.8. Global Supply Demand Analysis
8. Global Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033, By Product Type
8.1. Introduction / Key Findings
8.2. Historical Market Size (US$ Bn) and Volume Analysis By Product Type, 2019-2023
8.3. Current and Future Market Size (US$ Bn) and Volume Analysis and Forecast By Product Type, 2024-2033
8.3.1. Soy Protein
8.3.2. Wheat Protein
8.3.3. Pea Protein
8.3.4. Others
8.4. Market Attractiveness Analysis By Product Type
9. Global Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033, by Sales Channel
9.1. Introduction
9.2. Historical Market Size (US$ Bn) and Volume Analysis By Sales Channel, 2019-2023
9.3. Current Market Size (US$ Bn) and Volume Analysis and Forecast By Sales Channel, 2024-2033
9.3.1. Hypermarkets/Supermarkets
9.3.2. Specialty Stores
9.3.3. Pharmacy & Drug Stores
9.3.4. Online Retail
9.4. Market Attractiveness Analysis By Sales Channel
10. Global Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033, by Region
10.1. Introduction
10.2. Historical Market Size (US$ Bn) and Volume Analysis By Region, 2019-2023
10.3. Current Market Size (US$ Bn) and Volume Analysis and Forecast By Region, 2024-2033
10.3.1. North America
10.3.2. Latin America
10.3.3. Europe
10.3.4. South Asia and Pacific
10.3.5. East Asia
10.3.6. Middle East and Africa (MEA)
10.4. Market Attractiveness Analysis By Region
11. North America Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
11.1. Introduction
11.2. Pricing Analysis
11.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
11.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
11.4.1. By Country
11.4.1.1. U.S.
11.4.1.2. Canada
11.4.2. By Product Type
11.4.3. By Form
11.4.4. By Sales Channel
11.5. Market Attractiveness Analysis
11.5.1. By Country
11.5.2. By Product Type
11.5.3. By Sales Channel
11.6. Market Trends
11.7. Key Market Participants - Intensity Mapping
11.8. Drivers and Restraints - Impact Analysis
12. Latin America Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
12.1. Introduction
12.2. Pricing Analysis
12.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
12.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
12.4.1. By Country
12.4.1.1. Brazil
12.4.1.2. East Asia
12.4.1.3. Argentina
12.4.1.4. Rest of Latin America
12.4.2. By Product Type
12.4.3. By Sales Channel
12.5. Market Attractiveness Analysis
12.5.1. By Country
12.5.2. By Product Type
12.5.3. By Sales Channel
12.6. Market Trends
12.7. Key Market Participants - Intensity Mapping
12.8. Drivers and Restraints - Impact Analysis
13. Europe Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
13.1. Introduction
13.2. Pricing Analysis
13.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
13.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
13.4.1. By Country
13.4.1.1. Germany
13.4.1.2. Italy
13.4.1.3. France
13.4.1.4. U.K.
13.4.1.5. Spain
13.4.1.6. BENELUX
13.4.1.7. Russia
13.4.1.8. Poland
13.4.1.9. Rest of Europe
13.4.2. By Product Type
13.4.3. By Sales Channel
13.5. Market Attractiveness Analysis
13.5.1. By Country
13.5.2. By Product Type
13.5.3. By Sales Channel
13.6. Market Trends
13.7. Key Market Participants - Intensity Mapping
13.8. Drivers and Restraints - Impact Analysis
14. South Asia and Pacific Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
14.1. Introduction
14.2. Pricing Analysis
14.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
14.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
14.4.1. By Country
14.4.1.1. India
14.4.1.2. ASEAN
14.4.1.3. Oceania (Australia & New Zealand)
14.4.1.4. Rest of South Asia & Pacific
14.4.2. By Product Type
14.4.3. By Sales Channel
14.5. Market Attractiveness Analysis
14.5.1. By Country
14.5.2. By Product Type
14.5.3. By Sales Channel
14.6. Market Trends
14.7. Key Market Participants - Intensity Mapping
14.8. Drivers and Restraints - Impact Analysis
15. East Asia Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
15.1. Introduction
15.2. Pricing Analysis
15.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
15.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
15.4.1. By Country
15.4.1.1. China
15.4.1.2. Japan
15.4.1.3. South Korea
15.4.2. By Product Type
15.4.3. By Sales Channel
15.5. Market Attractiveness Analysis
15.5.1. By Country
15.5.2. By Product Type
15.5.3. By Sales Channel
15.6. Market Trends
15.7. Key Market Participants - Intensity Mapping
15.8. Drivers and Restraints - Impact Analysis
16. Middle East and Africa Plant-based Protein Supplement Market Analysis 2019-2023 and Forecast 2024-2033
16.1. Introduction
16.2. Pricing Analysis
16.3. Historical Market Size (US$ Bn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
16.4. Market Size (US$ Bn) and Volume Forecast By Market Taxonomy, 2024-2033
16.4.1. By Country
16.4.1.1. GCC Countries
16.4.1.2. Turkey
16.4.1.3. Northern Africa
16.4.1.4. South Africa
16.4.1.5. Rest of Middle East and Africa
16.4.2. By Product Type
16.4.3. By Sales Channel
16.5. Market Attractiveness Analysis
16.5.1. By Country
16.5.2. By Product Type
16.5.3. By Sales Channel
16.6. Market Trends
16.7. Key Market Participants - Intensity Mapping
16.8. Drivers and Restraints - Impact Analysis
17. Country Wise Plant-based Protein Supplement Market Analysis, 2024
17.1. Introduction
17.1.1. Market Value Proportion Analysis, By Key Countries
17.1.2. Global Vs. Country Growth Comparison
17.2. U.S. Plant-based Protein Supplement Market Analysis
17.2.1. By Product Type
17.2.2. By Sales Channel
17.3. Canada Plant-based Protein Supplement Market Analysis
17.3.1. By Product Type
17.3.2. By Sales Channel
17.4. East Asia Plant-based Protein Supplement Market Analysis
17.4.1. By Product Type
17.4.2. By Sales Channel
17.5. Brazil Plant-based Protein Supplement Market Analysis
17.5.1. By Product Type
17.5.2. By Sales Channel
17.6. Argentina Plant-based Protein Supplement Market Analysis
17.6.1. By Product Type
17.6.2. By Sales Channel
17.7. Germany Plant-based Protein Supplement Market Analysis
17.7.1. By Product Type
17.7.2. By Sales Channel
17.8. Italy Plant-based Protein Supplement Market Analysis
17.8.1. By Product Type
17.8.2. By Sales Channel
17.9. France Plant-based Protein Supplement Market Analysis
17.9.1. By Product Type
17.9.2. By Sales Channel
17.10. U.K. Plant-based Protein Supplement Market Analysis
17.10.1. By Product Type
17.10.2. By Sales Channel
17.11. Spain Plant-based Protein Supplement Market Analysis
17.11.1. By Product Type
17.11.2. By Sales Channel
17.12. Poland Plant-based Protein Supplement Market Analysis
17.12.1. By Product Type
17.12.2. By Sales Channel
17.13. Russia Plant-based Protein Supplement Market Analysis
17.13.1. By Product Type
17.13.2. By Sales Channel
17.14. China Plant-based Protein Supplement Market Analysis
17.14.1. By Product Type
17.14.2. By Sales Channel
17.15. Japan Plant-based Protein Supplement Market Analysis
17.15.1. By Product Type
17.15.2. By Sales Channel
17.16. S. Korea Plant-based Protein Supplement Market Analysis
17.16.1. By Product Type
17.16.2. By Sales Channel
17.17. India Plant-based Protein Supplement Market Analysis
17.17.1. By Product Type
17.17.2. By Sales Channel
17.18. Oceania (Australia and New Zealand) Plant-based Protein Supplement Market Analysis
17.18.1. By Product Type
17.18.2. By Sales Channel
17.19. Turkey Plant-based Protein Supplement Market Analysis
17.19.1. By Product Type
17.19.2. By Sales Channel
17.20. South Africa Plant-based Protein Supplement Market Analysis
17.20.1. By Product Type
17.20.2. By Sales Channel
18. Market Structure Analysis
18.1. Market Analysis by Tier of Companies (Avocado)
18.2. Market Share Analysis of Top Players
18.3. Market Presence Analysis
19. Competition Analysis
19.1. Competition Dashboard
19.2. Competition Benchmarking
19.3. Competition Deep Dive
19.3.1. Axiom foods
19.3.1.1. Overview
19.3.1.2. Product Portfolio
19.3.1.3. Profitability by Market Segments (Product/Channel/Region)
19.3.1.4. Sales Footprint
19.3.1.5. Strategy Overview
19.3.2. Glanbia plc
19.3.2.1. Overview
19.3.2.2. Product Portfolio
19.3.2.3. Profitability by Market Segments (Product/Channel/Region)
19.3.2.4. Sales Footprint
19.3.2.5. Strategy Overview
19.3.3. NOW Health Group Inc.
19.3.3.1. Overview
19.3.3.2. Product Portfolio
19.3.3.3. Profitability by Market Segments (Product/Channel/Region)
19.3.3.4. Sales Footprint
19.3.3.5. Strategy Overview
19.3.4. MusclePharm Corporation
19.3.4.1. Overview
19.3.4.2. Product Portfolio
19.3.4.3. Profitability by Market Segments (Product/Channel/Region)
19.3.4.4. Sales Footprint
19.3.4.5. Strategy Overview
19.3.5. Ingredion Inc.
19.3.5.1. Overview
19.3.5.2. Product Portfolio
19.3.5.3. Profitability by Market Segments (Product/Channel/Region)
19.3.5.4. Sales Footprint
19.3.5.5. Strategy Overview
19.3.6. Roquette Frères
19.3.6.1. Overview
19.3.6.2. Product Portfolio
19.3.6.3. Profitability by Market Segments (Product/Channel/Region)
19.3.6.4. Sales Footprint
19.3.6.5. Strategy Overview
19.3.7. DuPont
19.3.7.1. Overview
19.3.7.2. Product Portfolio
19.3.7.3. Profitability by Market Segments (Product/Channel/Region)
19.3.7.4. Sales Footprint
19.3.7.5. Strategy Overview
19.3.8. Archer-Daniels-Midland Co.
19.3.8.1. Overview
19.3.8.2. Product Portfolio
19.3.8.3. Profitability by Market Segments (Product/Channel/Region)
19.3.8.4. Sales Footprint
19.3.8.5. Strategy Overview
19.3.9. Batory Foods
19.3.9.1. Overview
19.3.9.2. Product Portfolio
19.3.9.3. Profitability by Market Segments (Product/Channel/Region)
19.3.9.4. Sales Footprint
19.3.9.5. Strategy Overview
19.3.10. The Scoular Company
19.3.10.1. Overview
19.3.10.2. Product Portfolio
19.3.10.3. Profitability by Market Segments (Product/Channel/Region)
19.3.10.4. Sales Footprint
19.3.10.5. Strategy Overview
19.3.11. Others
19.3.11.1. Overview
19.3.11.2. Product Portfolio
19.3.11.3. Profitability by Market Segments (Product/Channel/Region)
19.3.11.4. Sales Footprint
19.3.11.5. Strategy Overview
20. Assumptions and Acronyms Used
21. Research Methodology