Summary

Persistence Market Research has recently published an extensive report on the Location-based VR Entertainment (LBE) Market, providing a thorough assessment of market dynamics, including drivers, trends, opportunities, and challenges, offering detailed insights into its structure.

Key Insights:

• Location-based VR Entertainment Market Size (2024E): USD 5.2 Billion
• Projected Market Value (2033F): USD 49.2 Billion
• Global Market Growth Rate (CAGR 2024 to 2033): 28.3%

Scope of the Report: Location-based VR Entertainment Market

Location-based VR Entertainment venues offer immersive virtual reality experiences through dedicated physical spaces, catering to diverse consumer demographics. These venues deploy advanced VR hardware and software to provide interactive gaming, educational, and cinematic experiences, enhancing user engagement and entertainment value. The market serves entertainment centers, theme parks, arcades, and standalone VR facilities, featuring a variety of VR technologies, including tethered VR headsets, untethered VR devices, and mixed reality platforms.

Market Growth Drivers:

The global Location-based VR Entertainment market is driven by several factors, including increasing consumer demand for immersive entertainment experiences, technological advancements in VR hardware and software, and strategic partnerships between VR content developers and entertainment venue operators. Growing investments in VR content creation and infrastructure development, coupled with rising disposable incomes and leisure spending, drive market expansion. Moreover, the integration of augmented reality (AR) elements and multiplayer VR experiences enhances user interaction and expands market appeal among diverse age groups and demographics.

Market Challenges:

Despite promising growth prospects, the Location-based VR Entertainment market faces challenges related to high initial setup costs, operational complexities, and regulatory considerations governing VR content and safety standards. Variability in consumer adoption rates and concerns regarding motion sickness and VR-induced discomforts also influence market dynamics. Additionally, the COVID-19 pandemic has temporarily impacted market growth, disrupting venue operations and consumer footfall, albeit with recovery anticipated as restrictions ease and consumer confidence returns.

Market Opportunities:

The Location-based VR Entertainment market presents significant growth opportunities driven by ongoing innovations in VR technology, increasing digitalization trends, and evolving consumer preferences for interactive and experiential entertainment formats. Expansion into new geographic markets, strategic alliances with tourism and leisure industry stakeholders, and the development of location-specific VR content are critical to unlocking new revenue streams and sustaining competitive advantage. Furthermore, advancements in 5G infrastructure and cloud gaming platforms facilitate seamless VR content delivery and enhance user accessibility across global markets.

Key Questions Addressed in the Report:

• What factors are driving the adoption of Location-based VR Entertainment globally?
• Which VR hardware and software technologies dominate the market, and how are they evolving?
• How are regulatory frameworks impacting the expansion of Location-based VR Entertainment venues?
• Who are the key players shaping the Location-based VR Entertainment market landscape, and what strategies are they employing to gain market share?
• What are the emerging trends and future prospects in the global Location-based VR Entertainment market?

Competitive Intelligence and Business Strategy:

Leading players in the global Location-based VR Entertainment market, including HTC Vive (HTC Corporation), Oculus VR (Meta), Hologate, Survios Inc., The Void LLC, VRstudios Inc., Zero Latency VR, Exit Reality VR, and Positron, focus on innovation, content diversification, and geographic expansion to enhance market presence. These companies leverage proprietary VR platforms, exclusive content partnerships, and customer engagement initiatives to attract and retain a loyal user base. Collaborations with IP owners, film studios, and technology providers strengthen content portfolios and drive visitor engagement at VR entertainment venues. Moreover, investments in customer analytics, operational efficiency, and VR experience customization optimize revenue generation and sustain long-term growth in the dynamic Location-based VR Entertainment sector.

Key Companies Profiled:

• HTC Vive (HTC Corporation)
• Oculus VR (Meta)
• Hologate
• Survios Inc.
• The Void LLC
• VRstudios Inc.
• Zero Latency VR
• Exit Reality VR
• Positron

Key Segments of LBE Industry Research

By Component:
• Hardware
• Software
• Services

By Technology:
• 2D
• 3D
• Cloud-Merged Reality

By End User:
• Amusement Parks
• Theme Parks
• Arcade Studios
• 4D Films

By Region:
• North America
• Latin America
• Europe
• East Asia
• South Asia Pacific
• Middle East and Africa

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Table of Contents

1. Executive Summary
1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply Side Trends
1.4. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Key Market Trends
3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends
4. Pricing Analysis
4.1. Pricing Analysis, By Product
4.1.1. Hardware Pricing Analysis
4.1.2. Software Pricing Analysis
4.2. Average Pricing Analysis Benchmark
5. Global Location-based VR Entertainment (LBE) Market Demand (Value in US$ Bn) Analysis 2019-2023 and Forecast, 2024-2033
5.1. Historical Market Value (US$ Bn) Analysis, 2019-2023
5.2. Current and Future Market Value (US$ Bn) Projections, 2024-2033
5.2.1. Y-o-Y Growth Trend Analysis
5.2.2. Absolute $ Opportunity Analysis
6. Market Background
6.1. Macro-Economic Factors
6.2. Forecast Factors - Relevance & Impact
6.3. Value Chain
6.4. COVID-19 Crisis – Impact Assessment
6.4.1. Current Statistics
6.4.2. Short-Mid-Long Term Outlook
6.4.3. Likely Rebound
6.5. Market Dynamics
6.5.1. Drivers
6.5.2. Restraints
6.5.3. Opportunities
7. Global Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033, by Component
7.1. Introduction / Key Findings
7.2. Historical Market Size (US$ Bn) Analysis By Component, 2019-2023
7.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Component, 2024-2033
7.3.1. Hardware
7.3.1.1. Head Mount Display
7.3.1.2. Sensors
7.3.1.3. Head up Display
7.3.1.4. Camera
7.3.1.5. Others
7.3.2. VR Software
7.3.3. VR Services
7.4. Market Attractiveness Analysis By Component
8. Global Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033, by Technology
8.1. Introduction / Key Findings
8.2. Historical Market Size (US$ Bn) Analysis By Technology, 2019-2023
8.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Technology, 2024-2033
8.3.1. 2D
8.3.2. 3D
8.3.3. Cloud Merged Reality
8.4. Market Attractiveness Analysis By Technology
9. Global Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033, by End User
9.1. Introduction / Key Findings
9.2. Historical Market Size (US$ Bn) Analysis By End User, 2019-2023
9.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By End User, 2024-2033
9.3.1. Amusement Park
9.3.2. Theme Park
9.3.3. Arcade Studios
9.3.4. 4D Films
9.3.5. Others
9.4. Market Attractiveness Analysis By End User
10. Global Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033, by Region
10.1. Introduction / Key Findings
10.2. Historical Market Size (US$ Bn) Analysis By Region, 2019-2023
10.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Region, 2024-2033
10.3.1. North America
10.3.2. Latin America
10.3.3. Europe
10.3.4. East Asia
10.3.5. South Asia Pacific
10.3.6. Middle East and Africa
10.4. Market Attractiveness Analysis By Region
11. North America Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
11.1. Introduction
11.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
11.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
11.3.1. By Component
11.3.2. By Technology
11.3.3. By End User
11.3.4. By Country
11.3.4.1. U.S.
11.3.4.2. Canada
11.4. Market Attractiveness Analysis
11.4.1. By Component
11.4.2. By Technology
11.4.3. By End User
11.4.4. By Country
11.5. Market Trends
11.6. Key Market Participants - Intensity Mapping
12. Latin America Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
12.1. Introduction
12.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
12.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
12.3.1. By Component
12.3.2. By Technology
12.3.3. By End User
12.3.4. By Country
12.3.4.1. Brazil
12.3.4.2. Mexico
12.3.4.3. Rest of Latin America
12.4. Market Attractiveness Analysis
12.4.1. By Component
12.4.2. By Technology
12.4.3. By End User
12.4.4. By Country
13. Europe Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
13.1. Introduction
13.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
13.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
13.3.1. By Component
13.3.2. By Technology
13.3.3. By End User
13.3.4. By Country
13.3.4.1. Germany
13.3.4.2. Italy
13.3.4.3. France
13.3.4.4. U.K.
13.3.4.5. Spain
13.3.4.6. BENELUX
13.3.4.7. Russia
13.3.4.8. Rest of Europe
13.4. Market Attractiveness Analysis
13.4.1. By Component
13.4.2. By Technology
13.4.3. By End User
13.4.4. By Country
14. South Asia & Pacific Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
14.1. Introduction
14.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
14.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
14.3.1. By Component
14.3.2. By Technology
14.3.3. By End User
14.3.4. By Country
14.3.4.1. India
14.3.4.2. Indonesia
14.3.4.3. Malaysia
14.3.4.4. Singapore
14.3.4.5. Australia & New Zealand
14.3.4.6. Rest of South Asia and Pacific
14.4. Market Attractiveness Analysis
14.4.1. By Component
14.4.2. By Technology
14.4.3. By End User
14.4.4. By Country
15. East Asia Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
15.1. Introduction
15.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
15.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
15.3.1. By Component
15.3.2. By Technology
15.3.3. By End User
15.3.4. By Country
15.3.4.1. China
15.3.4.2. Japan
15.3.4.3. South Korea
15.4. Market Attractiveness Analysis
15.4.1. By Component
15.4.2. By Technology
15.4.3. By End User
15.4.4. By Country
16. Middle East and Africa Location-based VR Entertainment (LBE) Market Analysis 2019-2023 and Forecast 2024-2033
16.1. Introduction
16.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
16.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
16.3.1. By Component
16.3.2. By Technology
16.3.3. By End User
16.3.4. By Country
16.3.4.1. GCC Countries
16.3.4.2. Turkey
16.3.4.3. South Africa
16.3.4.4. Rest of Middle East and Africa
16.4. Market Attractiveness Analysis
16.4.1. By Component
16.4.2. By Technology
16.4.3. By End User
16.4.4. By Country
17. Key Countries Analysis- Location-based VR Entertainment (LBE) Market
17.1. U.S. Location-based VR Entertainment (LBE) Market Analysis
17.1.1. By Component
17.1.2. By Technology
17.1.3. By End User
17.2. Canada Location-based VR Entertainment (LBE) Market Analysis
17.2.1. By Component
17.2.2. By Technology
17.2.3. By End User
17.3. Mexico Location-based VR Entertainment (LBE) Market Analysis
17.3.1. By Component
17.3.2. By Technology
17.3.3. By End User
17.4. Brazil Location-based VR Entertainment (LBE) Market Analysis
17.4.1. By Component
17.4.2. By Technology
17.4.3. By End User
17.5. Germany Location-based VR Entertainment (LBE) Market Analysis
17.5.1. By Component
17.5.2. By Technology
17.5.3. By End User
17.6. Italy Location-based VR Entertainment (LBE) Market Analysis
17.6.1. By Component
17.6.2. By Technology
17.6.3. By End User
17.7. France Location-based VR Entertainment (LBE) Market Analysis
17.7.1. By Component
17.7.2. By Technology
17.7.3. By End User
17.8. U.K. Location-based VR Entertainment (LBE) Market Analysis
17.8.1. By Component
17.8.2. By Technology
17.8.3. By End User
17.9. Spain Location-based VR Entertainment (LBE) Market Analysis
17.9.1. By Component
17.9.2. By Technology
17.9.3. By End User
17.10. BENELUX Location-based VR Entertainment (LBE) Market Analysis
17.10.1. By Component
17.10.2. By Technology
17.10.3. By End User
17.11. Russia Location-based VR Entertainment (LBE) Market Analysis
17.11.1. By Component
17.11.2. By Technology
17.11.3. By End User
17.12. Rest of Europe Location-based VR Entertainment (LBE) Market Analysis
17.12.1. By Component
17.12.2. By Technology
17.12.3. By End User
17.13. China Location-based VR Entertainment (LBE) Market Analysis
17.13.1. By Component
17.13.2. By Technology
17.13.3. By End User
17.14. Japan Location-based VR Entertainment (LBE) Market Analysis
17.14.1. By Component
17.14.2. By Technology
17.14.3. By End User
17.15. South Korea Location-based VR Entertainment (LBE) Market Analysis
17.15.1. By Component
17.15.2. By Technology
17.15.3. By End User
17.16. India Location-based VR Entertainment (LBE) Market Analysis
17.16.1. By Component
17.16.2. By Technology
17.16.3. By End User
17.17. Malaysia Location-based VR Entertainment (LBE) Market Analysis
17.17.1. By Component
17.17.2. By Technology
17.17.3. By End User
17.18. Indonesia Location-based VR Entertainment (LBE) Market Analysis
17.18.1. By Component
17.18.2. By Technology
17.18.3. By End User
17.19. Singapore Location-based VR Entertainment (LBE) Market Analysis
17.19.1. By Component
17.19.2. By Technology
17.19.3. By End User
17.20. Australia and New Zealand Location-based VR Entertainment (LBE) Market Analysis
17.20.1. By Component
17.20.2. By Technology
17.20.3. By End User
17.21. GCC Countries Location-based VR Entertainment (LBE) Market Analysis
17.21.1. By Component
17.21.2. By Technology
17.21.3. By End User
17.22. Turkey Location-based VR Entertainment (LBE) Market Analysis
17.22.1. By Component
17.22.2. By Technology
17.22.3. By End User
17.23. South Africa Location-based VR Entertainment (LBE) Market Analysis
17.23.1. By Component
17.23.2. By Technology
17.23.3. By End User
17.24. Rest of Middle East and Africa Location-based VR Entertainment (LBE) Market Analysis
17.24.1. By Component
17.24.2. By Technology
17.24.3. By End User
18. Market Structure Analysis
18.1. Market Analysis by Tier of Companies
18.2. Market Share Analysis of Top Players
18.3. Market Presence Analysis
19. Competition Analysis
19.1. Competition Dashboard
19.2. Competition Benchmarking
19.3. Competition Deep Dive
19.3.1. HTC Vive (HTC Corporation)
19.3.1.1. Business Overview
19.3.1.2. Solution Portfolio
19.3.1.3. Profitability by Market Segments (Business Segments/Region)
19.3.1.4. Key Strategy & Developments
19.3.2. Oculus VR (Meta)
19.3.2.1. Business Overview
19.3.2.2. Solution Portfolio
19.3.2.3. Profitability by Market Segments (Business Segments/Region)
19.3.2.4. Key Strategy & Developments
19.3.3. Hologate
19.3.3.1. Business Overview
19.3.3.2. Solution Portfolio
19.3.3.3. Profitability by Market Segments (Business Segments/Region)
19.3.3.4. Key Strategy & Developments
19.3.4. Survios Inc.
19.3.4.1. Business Overview
19.3.4.2. Solution Portfolio
19.3.4.3. Profitability by Market Segments (Business Segments/Region)
19.3.4.4. Key Strategy & Developments
19.3.5. The Void LLC
19.3.5.1. Business Overview
19.3.5.2. Solution Portfolio
19.3.5.3. Profitability by Market Segments (Business Segments/Region)
19.3.5.4. Key Strategy & Developments
19.3.6. VRstudios Inc.
19.3.6.1. Business Overview
19.3.6.2. Solution Portfolio
19.3.6.3. Profitability by Market Segments (Business Segments/Region)
19.3.6.4. Key Strategy & Developments
19.3.7. Zero Latency VR
19.3.7.1. Business Overview
19.3.7.2. Solution Portfolio
19.3.7.3. Profitability by Market Segments (Business Segments/Region)
19.3.7.4. Key Strategy & Developments
19.3.8. Exit Reality VR
19.3.8.1. Business Overview
19.3.8.2. Solution Portfolio
19.3.8.3. Profitability by Market Segments (Business Segments/Region)
19.3.8.4. Key Strategy & Developments
19.3.9. Positron
19.3.9.1. Business Overview
19.3.9.2. Solution Portfolio
19.3.9.3. Profitability by Market Segments (Business Segments/Region)
19.3.9.4. Key Strategy & Developments
19.3.10. Others
19.3.9.5. Business Overview
19.3.9.6. Solution Portfolio
19.3.9.7. Profitability by Market Segments (Business Segments/Region)
19.3.9.8. Key Strategy & Developments
20. Assumptions and Acronyms Used
21. Research Methodology