デジタル印刷壁紙市場：印刷技術（インクジェット、電子写真）、基材（不織布、ビニール、紙）、最終用途（非住宅、住宅、自動車・輸送機器）、地域別 - 2027年までの世界予測

Digitally Printed Wallpaper Market by Printing Technology (Inkjet, Electrophotography), Substrate (Nonwoven, Vinyl, Paper), End-Use Sector (Non-Residential, Residential, Automotive & Transportation) and Region - Global Forecast to 2027

デジタル印刷された壁紙の世界市場は、47億米ドルから成長し、2022年から2027年にかけて年平均成長率22.4％で131億米ドルに達すると予測されます。市場の成長は主に、壁紙におけるデジタル技術の需要の増加と、住... もっと見る

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デジタル印刷された壁紙の世界市場は、47億米ドルから成長し、2022年から2027年にかけて年平均成長率22.4％で131億米ドルに達すると予測されます。市場の成長は主に、壁紙におけるデジタル技術の需要の増加と、住宅および非住宅分野でのインテリア装飾のトレンドの高まりが引き金となっています。

"デジタル印刷された壁紙の基材としてビニールセグメントが2番目に大きなものになる"
デジタルプリント壁紙市場は、その広大な用途から、ビニールセグメントの力強い成長が予測されます。この分野は、予測期間中にCAGR21.3％で成長すると予測されています。高耐久性、メンテナンスの容易さ、低コストといった要因が、主に新興国でのビニル壁紙の需要を押し上げています。

「予測期間中、住宅は2番目に大きなセグメントとなる。

急速な都市化による住宅建設需要の増加、住宅の改修・改装活動の増加、可処分所得水準の向上が、住宅分野におけるデジタル印刷壁紙市場の成長を促進している。

「デジタル印刷壁紙はヨーロッパが第2位の市場へ "
ヨーロッパは、2021年に金額ベースでデジタルプリント壁紙の第2位の市場になる。欧州の市場は、イノベーションが牽引している。特に拡張や買収など、開発活動に積極的に参加している既存メーカーが相当数存在する。この地域には、主要なテクニカルフォームメーカーとして、A.S. Création Tapeten AG（ドイツ）、Muraspec Group（イギリス）、Tapetenfabrik Gebr.Rasch GmbH & Co.KG（ドイツ）、MX Display（イギリス）、Graham & Brown（イギリス）、McRobb Display Ltd. （イギリス）などがある。(イギリス)の5社です。

本調査は、世界中の様々な業界専門家に実施されたプライマリーによって検証されています。これらのプライマリーソースは、企業別、呼称別、地域別の3つに分類されている。
- 会社別：Tier1 40％、Tier2 30％、Tier3 40
- 役職別 - 取締役 - 30%、CXO - 30%、その他 - 40
- 地域別：北米20%、欧州20%、アジア太平洋地域40%、その他地域20
デジタル印刷壁紙市場は、主要メーカーで構成されています。デジタル印刷壁紙市場の主要メーカーは、A.S. Création Tapeten AG（ドイツ）、Muraspec Group（イギリス）、Tapetenfabrik Gebr.Rasch GmbH & Co.KG（ドイツ）、MX Display（イギリス）、4Walls（アメリカ）Flavor Paper（アメリカ）、The Printed Wallpaper Company（イギリス）、Hollywood Monster（イギリス）、Great Wall Custom Coverings（アメリカ）などがある。本調査では、デジタル印刷壁紙市場におけるこれらの主要企業の詳細な競合分析を行い、企業プロファイル、主要な市場戦略などを紹介しています。

調査対象範囲
本レポートでは、印刷技術別（インクジェット、電子写真）、基材別（不織布、ビニール、紙）、最終用途分野別（非住宅、住宅、自動車・輸送）、地域別にデジタル印刷壁紙市場をカバーしています。また、デジタル印刷壁紙市場における市場促進要因、阻害要因、機会、課題についても包括的にレビューしています。また、これらの市場の定量的側面に加え、定性的側面もカバーしています。

レポート購入の主なメリット
本レポートは、同市場のリーダー/新規参入者に、同市場の最も近い売上数値に関する情報を提供するものです。
市場全体とサブセグメントの収益数値の近似値に関する情報を提供します。本レポートは
本レポートは、利害関係者が競争環境を理解し、より良いビジネスの位置付けと適切なGo-to-marketを計画するためのより多くの洞察を得ることを支援します。
より適切な市場参入を計画するのに役立ちます。

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1 INTRODUCTION 24
1.1 STUDY OBJECTIVES 24
1.2 MARKET DEFINITION 24
1.3 INCLUSIONS & EXCLUSIONS 25
TABLE 1 INCLUSIONS & EXCLUSIONS 25
1.4 MARKET SCOPE 25
FIGURE 1 MARKET SEGMENTATION 25
1.4.1 REGIONS COVERED 26
1.4.2 YEARS CONSIDERED 26
1.5 CURRENCY CONSIDERED 26
1.6 UNIT CONSIDERED 27
1.7 STAKEHOLDERS 27
1.8 LIMITATIONS 27
1.9 SUMMARY OF CHANGES 27
2 RESEARCH METHODOLOGY 28
2.1 MARKET DEFINITION AND SCOPE 28
2.2 RESEARCH DATA 28
2.2.1 SECONDARY DATA 28
2.2.1.1 Key data from secondary sources 29
2.2.2 PRIMARY DATA 29
2.2.2.1 Key data from primary sources 29
2.2.2.2 Breakdown of primary interviews 30
2.2.2.3 Key industry insights 30
2.3 BASE NUMBER CALCULATION 31
FIGURE 2 BASE NUMBER CALCULATION 31
2.4 FORECAST NUMBER CALCULATION 31
2.5 MARKET ENGINEERING PROCESS 31
2.5.1 TOP-DOWN APPROACH 31
FIGURE 3 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 31
2.5.2 BOTTOM-UP APPROACH 32
FIGURE 4 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 32
2.6 MARKET BREAKDOWN AND DATA TRIANGULATION 33
2.7 ASSUMPTIONS 33
3 EXECUTIVE SUMMARY 34
FIGURE 5 ASIA PACIFIC TO DOMINATE MARKET 35
FIGURE 6 VINYL SUBSTRATE TO LEAD MARKET 35
FIGURE 7 NON-RESIDENTIAL END-USE SECTOR TO LEAD MARKET 36
4 PREMIUM INSIGHTS 37
4.1 ATTRACTIVE OPPORTUNITIES IN DIGITALLY PRINTED WALLPAPER MARKET 37
FIGURE 8 VINYL SEGMENT OFFERS LUCRATIVE GROWTH OPPORTUNITIES 37
4.2 DIGITALLY PRINTED WALLPAPER MARKET, BY SUBSTRATE 37
FIGURE 9 NONWOVEN TO BE FASTEST-GROWING SEGMENT 37
4.3 DIGITALLY PRINTED WALLPAPER MARKET, BY END-USE SECTOR 38
FIGURE 10 NON-RESIDENTIAL SEGMENT TO LEAD MARKET 38
4.4 DIGITALLY PRINTED WALLPAPER MARKET, BY END-USE SECTOR AND REGION 38
FIGURE 11 NON-RESIDENTIAL AND ASIA PACIFIC ACCOUNTED FOR LARGEST
SHARES IN 2021 38
5 MARKET OVERVIEW 39
5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 39
FIGURE 12 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN DIGITALLY PRINTED WALLPAPER MARKET 39
5.2.1 DRIVERS 40
5.2.1.1 Increasing use of digital technology 40
5.2.1.2 Wallpapers with higher durability and esthetics 40
5.2.2 RESTRAINTS 40
5.2.2.1 Competition from paint & coating manufacturers 40
5.2.3 OPPORTUNITIES 41
5.2.3.1 Demand in commercial and marketing sectors 41
5.2.4 CHALLENGES 41
5.2.4.1 Stringent regulations on chemicals in wallpapers 41
5.3 PORTER'S FIVE FORCES ANALYSIS 42
FIGURE 13 DIGITALLY PRINTED WALLPAPER MARKET: PORTER'S FIVE FORCES ANALYSIS 42
5.3.1 BARGAINING POWER OF SUPPLIERS 42
5.3.2 THREAT OF NEW ENTRANTS 43
5.3.3 THREAT OF SUBSTITUTES 43
5.3.4 BARGAINING POWER OF BUYERS 43
5.3.5 INTENSITY OF COMPETITIVE RIVALRY 44
5.4 VALUE CHAIN ANALYSIS 44
5.5 AVERAGE SELLING PRICE ANALYSIS 46
TABLE 2 AVERAGE PRICES OF SUBSTRATE, BY REGION (USD/SQUARE METER) 46
5.6 PATENT ANALYSIS 47
5.6.1 INTRODUCTION 47
5.6.2 METHODOLOGY 47
5.6.3 DOCUMENT TYPE 47
TABLE 3 GRANTED PATENTS 57% OF TOTAL COUNT IN LAST 10 YEARS 47
FIGURE 14 NUMBER OF PATENTS PUBLISHED FROM 2011 TO 2021 47
FIGURE 15 NUMBER OF PATENTS PUBLISHED YEAR-WISE (2011–2021) 48
5.6.4 INSIGHTS 48
5.6.5 JURISDICTION ANALYSIS 48
FIGURE 16 PATENT ANALYSIS, BY TOP JURISDICTION 48
5.6.6 TOP APPLICANTS 49
FIGURE 17 TOP 10 PATENT APPLICANTS 49
6 DIGITALLY PRINTED WALLPAPER MARKET, BY PRINTING TECHNOLOGY 50
6.1 INTRODUCTION 51
FIGURE 18 INKJET PRINTING TECHNOLOGY TO GROW AT HIGHER RATE 51
TABLE 4 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY PRINTING TECHNOLOGY, 2021–2027 (USD MILLION) 51
TABLE 5 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY PRINTING TECHNOLOGY, 2021–2027 (THOUSAND SQUARE METER) 51
6.2 INKJET 52
6.2.1 DEMAND FOR BETTER QUALITY AND LOW COST FOR SHORT RUN 52
6.3 ELECTROPHOTOGRAPHY 52
6.3.1 HIGH-QUALITY PRINT AT A HIGH-SPEED 52
7 DIGITALLY PRINTED WALLPAPER MARKET, BY SUBSTRATE 53
7.1 INTRODUCTION 54
FIGURE 19 NONWOVEN SEGMENT TO GROW AT HIGHEST CAGR 54
TABLE 6 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 55
TABLE 7 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 55
7.2 NONWOVEN 56
7.2.1 ECO-FRIENDLY, DURABLE, AND BREATHABLE WALLPAPERS 56
TABLE 8 NONWOVEN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 56
TABLE 9 NONWOVEN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 56
7.3 VINYL 57
7.3.1 EASY MAINTENANCE AND LOWER COST 57
TABLE 10 VINYL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 57
TABLE 11 VINYL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 57
7.4 PAPER 58
7.4.1 LOW COST OF PAPER-BASED DIGITALLY PRINTED WALLPAPER 58
TABLE 12 PAPER: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 58
TABLE 13 PAPER: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 58
7.5 OTHERS 59
TABLE 14 OTHER SUBSTRATES: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 59
TABLE 15 OTHER SUBSTRATES: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 59
8 DIGITALLY PRINTED WALLPAPER MARKET, BY END-USE SECTOR 60
8.1 INTRODUCTION 61
FIGURE 20 NON-RESIDENTIAL SEGMENT TO LEAD DIGITALLY PRINTED WALLPAPER MARKET 61
TABLE 16 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 62
TABLE 17 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 62
8.2 RESIDENTIAL 62
8.2.1 IMPROVING ESTHETIC APPEAL OF INTERIOR WALLS 62
TABLE 18 RESIDENTIAL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 63
TABLE 19 RESIDENTIAL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 63
8.3 NON-RESIDENTIAL 63
8.3.1 NON-RESIDENTIAL SECTOR PROJECTED TO FUEL MARKET 63
TABLE 20 NON-RESIDENTIAL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 64
TABLE 21 NON-RESIDENTIAL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 64
8.4 AUTOMOTIVE & TRANSPORTATION 65
8.4.1 DEMAND FOR COMMERCIAL PURPOSES 65
TABLE 22 AUTOMOTIVE & TRANSPORTATION: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 65
TABLE 23 AUTOMOTIVE & TRANSPORTATION: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 65
9 DIGITALLY PRINTED WALLPAPER MARKET, BY REGION 66
9.1 INTRODUCTION 67
FIGURE 21 ASIA PACIFIC TO LEAD DIGITALLY PRINTED WALLPAPER MARKET 67
TABLE 24 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (USD MILLION) 68
TABLE 25 DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY REGION, 2021–2027 (THOUSAND SQUARE METER) 68
9.2 ASIA PACIFIC 69
FIGURE 22 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SNAPSHOT 69
TABLE 26 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (USD MILLION) 70
TABLE 27 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (THOUSAND SQUARE METER) 70
TABLE 28 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 70
TABLE 29 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 71
TABLE 30 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 71
TABLE 31 ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 71
9.2.1 CHINA 72
9.2.1.1 Projected to lead market 72
TABLE 32 CHINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 72
TABLE 33 CHINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 73
TABLE 34 CHINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 73
TABLE 35 CHINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 73
9.2.2 JAPAN 74
9.2.2.1 Increasing residential and non-residential constructions 74
TABLE 36 JAPAN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 74
TABLE 37 JAPAN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 75
TABLE 38 JAPAN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 75
TABLE 39 JAPAN: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 75
9.2.3 INDIA 76
9.2.3.1 Availability of labor and growing disposable income 76
TABLE 40 INDIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 76
TABLE 41 INDIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 76
TABLE 42 INDIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 77
TABLE 43 INDIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 77
9.2.4 SOUTH KOREA 77
9.2.4.1 Rapid industrialization and urbanization 77
TABLE 44 SOUTH KOREA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 78
TABLE 45 SOUTH KOREA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 78
TABLE 46 SOUTH KOREA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 78
TABLE 47 SOUTH KOREA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 78
9.2.5 REST OF ASIA PACIFIC 79
9.2.5.1 Infrastructural developments in non-residential sector 79
TABLE 48 REST OF ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 79
TABLE 49 REST OF ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 79
TABLE 50 REST OF ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 80
TABLE 51 REST OF ASIA PACIFIC: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 80
9.3 EUROPE 80
FIGURE 23 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SNAPSHOT 81
TABLE 52 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (USD MILLION) 81
TABLE 53 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (THOUSAND SQUARE METER) 82
TABLE 54 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 82
TABLE 55 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 82
TABLE 56 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 83
TABLE 57 EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 83
9.3.1 GERMANY 83
9.3.1.1 Growth of end-use sectors 83
TABLE 58 GERMANY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 84
TABLE 59 GERMANY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 84
TABLE 60 GERMANY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 84
TABLE 61 GERMANY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 84
9.3.2 UK 85
9.3.2.1 Government investments in construction and infrastructure 85
TABLE 62 UK: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 85
TABLE 63 UK: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 85
TABLE 64 UK: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 86
TABLE 65 UK: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 86
9.3.3 FRANCE 86
9.3.3.1 Increase in new construction projects 86
TABLE 66 FRANCE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 87
TABLE 67 FRANCE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 87
TABLE 68 FRANCE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 87
TABLE 69 FRANCE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 88
9.3.4 RUSSIA 88
9.3.4.1 Growth of construction sector 88
TABLE 70 RUSSIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 88
TABLE 71 RUSSIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 89
TABLE 72 RUSSIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 89
TABLE 73 RUSSIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 89
9.3.5 ITALY 90
9.3.5.1 Increasing industrial construction 90
TABLE 74 ITALY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 90
TABLE 75 ITALY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 90
TABLE 76 ITALY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 91
TABLE 77 ITALY: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 91
9.3.6 REST OF EUROPE 91
TABLE 78 REST OF EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 91
TABLE 79 REST OF EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 92
TABLE 80 REST OF EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 92
TABLE 81 REST OF EUROPE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 92
9.4 NORTH AMERICA 93
TABLE 82 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (USD MILLION) 93
TABLE 83 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (THOUSAND SQUARE METER) 93
TABLE 84 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 94
TABLE 85 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 94
TABLE 86 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 94
TABLE 87 NORTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 95

9.4.1 US 95
9.4.1.1 Leading market in North America 95
TABLE 88 US: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 95
TABLE 89 US: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 96
TABLE 90 US: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 96
TABLE 91 US: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 96
9.4.2 CANADA 97
9.4.2.1 Increasing construction activities 97
TABLE 92 CANADA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 97
TABLE 93 CANADA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 97
TABLE 94 CANADA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 98
TABLE 95 CANADA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 98
9.4.3 MEXICO 98
9.4.3.1 Increasing investments in construction 98
TABLE 96 MEXICO: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 99
TABLE 97 MEXICO: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 99
TABLE 98 MEXICO: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 99
TABLE 99 MEXICO: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 100
9.5 MIDDLE EAST & AFRICA 100
TABLE 100 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (USD MILLION) 100
TABLE 101 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (THOUSAND SQUARE METER) 100
TABLE 102 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 101
TABLE 103 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 101
TABLE 104 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 101
TABLE 105 MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 102
9.5.1 SAUDI ARABIA 102
9.5.1.1 Increased car sales locally 102
TABLE 106 SAUDI ARABIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 103
TABLE 107 SAUDI ARABIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 103
TABLE 108 SAUDI ARABIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 103
TABLE 109 SAUDI ARABIA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 103
9.5.2 UAE 104
9.5.2.1 Significant growth of construction industry 104
TABLE 110 UAE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 104
TABLE 111 UAE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 104
TABLE 112 UAE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 105
TABLE 113 UAE: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 105
9.5.3 REST OF MIDDLE EAST & AFRICA 105
TABLE 114 REST OF MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 105
TABLE 115 REST OF MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 106
TABLE 116 REST OF MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 106
TABLE 117 REST OF MIDDLE EAST & AFRICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 106
9.6 SOUTH AMERICA 107
TABLE 118 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (USD MILLION) 107
TABLE 119 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY COUNTRY, 2021–2027 (THOUSAND SQUARE METER) 107
TABLE 120 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 108
TABLE 121 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 108
TABLE 122 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 108
TABLE 123 SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 109
9.6.1 BRAZIL 109
9.6.1.1 Growing demand from residential sector fueling market 109
TABLE 124 BRAZIL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 109
TABLE 125 BRAZIL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 110
TABLE 126 BRAZIL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 110
TABLE 127 BRAZIL: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 110
9.6.2 ARGENTINA 111
9.6.2.1 Growing commercial infrastructure 111
TABLE 128 ARGENTINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 111
TABLE 129 ARGENTINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 111
TABLE 130 ARGENTINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 112
TABLE 131 ARGENTINA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 112
9.6.3 REST OF SOUTH AMERICA 112
9.6.3.1 Economic growth of countries 112
TABLE 132 REST OF SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (USD MILLION) 113
TABLE 133 REST OF SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY SUBSTRATE, 2021–2027 (THOUSAND SQUARE METER) 113
TABLE 134 REST OF SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (USD MILLION) 113
TABLE 135 REST OF SOUTH AMERICA: DIGITALLY PRINTED WALLPAPER MARKET SIZE, BY END-USE SECTOR, 2021–2027 (THOUSAND SQUARE METER) 114
10 COMPETITIVE LANDSCAPE 115
10.1 OVERVIEW 115
10.2 MARKET RANKING 115
FIGURE 24 MARKET RANK ANALYSIS OF TOP PLAYERS 115
10.3 PRODUCT FOOTPRINT 116
FIGURE 25 PRODUCT PORTFOLIO ANALYSIS OF TOP PLAYERS 116
10.4 COMPANY EVALUATION MATRIX 117
10.4.1 STARS 117
10.4.2 PARTICIPANTS 117
10.4.3 PERVASIVE PLAYERS 117
FIGURE 26 DIGITALLY PRINTED WALLPAPER MARKET: COMPANY EVALUATION MATRIX, 2021 118
10.5 SME EVALUATION MATRIX, 2021 119
FIGURE 27 DIGITALLY PRINTED WALLPAPER MARKET: SME COMPANY EVALUATION MATRIX, 2019 119
10.6 COMPETITIVE SCENARIOS AND TRENDS 120
10.6.1 NEW PRODUCT LAUNCHES 120
10.6.2 PRODUCT LAUNCHES 120
TABLE 136 PRODUCT LAUNCHES, 2019 120

11 COMPANY PROFILES 121
(Business Overview, Products/Solutions/Services offered, Recent Developments, MnM view, Right to win, Strategic choices, Weakness/competitive threats) *
11.1 MAJOR PLAYERS 121
11.1.1 A.S. CRÉATION TAPETEN AG 121
TABLE 137 A.S. CRÉATION TAPETEN AG: COMPANY OVERVIEW 121
FIGURE 28 A.S. CRÉATION TAPETEN AG: COMPANY SNAPSHOT 122
11.1.2 MURASPEC GROUP 124
TABLE 138 MURASPEC GROUP: COMPANY OVERVIEW 124
TABLE 139 MURASPEC GROUP: PRODUCT LAUNCHES 125
11.1.3 TAPETENFABRIK GEBR. RASCH GMBH & CO. KG 126
TABLE 140 TAPETENFABRIK GEBR. RASCH GMBH & CO. KG: COMPANY OVERVIEW 126
11.1.4 MX DISPLAY 128
TABLE 141 MX DISPLAY: COMPANY OVERVIEW 128
11.1.5 4WALLS 130
TABLE 142 4WALLS: COMPANY OVERVIEW 130
11.1.6 GRAHAM & BROWN 132
TABLE 143 GRAHAM & BROWN: COMPANY OVERVIEW 132
11.1.7 FLAVOR PAPER 133
TABLE 144 FLAVOR PAPER: COMPANY OVERVIEW 133
11.1.8 MCROBB DISPLAY LTD. 134
TABLE 145 MCROBB DISPLAY LTD.: COMPANY OVERVIEW 134
11.1.9 ASTEK WALLPAPERS 135
TABLE 146 ASTEK WALLPAPERS: COMPANY OVERVIEW 135
11.1.10 EFFECTIVE VISUAL MARKETING LIMITED 136
TABLE 147 EFFECTIVE VISUAL MARKETING LIMITED: COMPANY OVERVIEW 136
11.2 ADDITIONAL PLAYERS 137
11.2.1 PEGGY-BETTY DESIGNS 137
TABLE 148 PEGGY-BETTY DESIGNS: COMPANY OVERVIEW 137
11.2.2 THE PRINTED WALLPAPER COMPANY 137
TABLE 149 THE PRINTED WALLPAPER COMPANY: COMPANY OVERVIEW 137
11.2.3 HOLLYWOOD MONSTER 138
TABLE 150 HOLLYWOOD MONSTER: COMPANY OVERVIEW 138
11.2.4 GREAT WALL CUSTOM COVERINGS 138
TABLE 151 GREAT WALL CUSTOM COVERINGS: COMPANY OVERVIEW 138
11.2.5 MOONAVOOR SISUSTUS 139
TABLE 152 MOONAVOOR SISUSTUS: COMPANY OVERVIEW 139
11.2.6 OCTINK 139
TABLE 153 OCTINK: COMPANY OVERVIEW 139
11.2.7 CASPAR GMBH 140
TABLE 154 CASPAR GMBH: COMPANY OVERVIEW 140
11.2.8 JOHN MARK LTD. 140
TABLE 155 JOHN MARK LTD: COMPANY OVERVIEW 140
11.2.9 COLOR X 141
TABLE 156 COLOR X: COMPANY OVERVIEW 141
11.2.10 MARSHALLS 141
TABLE 157 MARSHALLS: COMPANY OVERVIEW 141
11.2.11 ECOSSE SIGNS 142
TABLE 158 ECOSSE SIGNS: COMPANY OVERVIEW 142
11.2.12 VISION SIGN AND DIGITAL 142
TABLE 159 VISION SIGN AND DIGITAL: COMPANY OVERVIEW 142
11.2.13 SURFACE PRINT 143
TABLE 160 SURFACE PRINT: COMPANY OVERVIEW 143
11.2.14 MEGAPRINT INC. 143
TABLE 161 MEGAPRINT INC.: COMPANY OVERVIEW 143
11.2.15 SENTEC INTERNATIONAL BV 144
TABLE 162 SENTEC INTERNATIONAL BV: COMPANY OVERVIEW 144
*Details on Business Overview, Products/Solutions/Services offered, Recent Developments, MnM view, Right to win, Strategic choices, Weakness/competitive threats might not be captured in case of unlisted companies.
12 APPENDIX 145
12.1 DISCUSSION GUIDE 145
12.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 149
12.3 CUSTOMIZATION OPTIONS 151
12.4 RELATED REPORTS 151
12.5 AUTHOR DETAILS 152

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Table of Contents

Summary

The global digitally printed wallpaper market is projected to grow from USD 4.7 billion and is projected to reach USD 13.1 billion by 2027, at a CAGR of 22.4% from 2022 to 2027. Growth of the market is primarily triggered by the increase in demand for digital technology in wallpapers and the growing trends in interior decoration in the residential and non-residential sectors.

“Vinyl segment to be the second largest substrate of digitally printed wallpaper ”
The market for digitally printed wallpaper is projected to witness strong growth in the vinyl segment due to the vast applications. This segment is projected to grow at a CAGR of 21.3% during the forecast period. Factors such as high durability and easy maintenance coupled with lower cost boost the demand for vinyl wallpaper, mainly in emerging economies.

“Residential to be the second-largest segment during the forecast period.”

The growing demand for residential construction due to rapid urbanization and rise in the number of housing renovation & remodeling activities, along with the increase in disposable income levels are propelling the growth of the digitally printed wallpaper market in the residential sector.

“Europe to be the second-largest market for digitally printed wallpaper ”
Europe is the second-largest market for digitally printed wallpaper, in terms of value, in 2021. The market in Europe is driven by innovation. It has a significant number of existing manufacturers who are actively participating in development activities, especially in expansions and acquisitions. The region is home to major technical foam manufacturers, such as A.S. Création Tapeten AG (Germany), Muraspec Group (UK), Tapetenfabrik Gebr. Rasch GmbH & Co. KG (Germany), MX Display (UK), Graham & Brown (UK), and McRobb Display Ltd. (UK).

This study has been validated through primaries conducted with various industry experts worldwide. These primary sources have been divided into 3 categories, namely by company, by designation, and by region.
• By Company- Tier 1 – 40%, Tier 2– 30%, Tier 3 – 40%
• By Designation- Directors – 30%, CXOs – 30%, Others– 40%
• By Region- North America- 20%, Europe- 20%, Asia Pacific- 40%, and Rest of World - 20%
The digitally printed wallpaper market comprises major manufacturers, The key players in the digitally printed wallpaper market are A.S. Création Tapeten AG (Germany), Muraspec Group (UK), Tapetenfabrik Gebr. Rasch GmbH & Co. KG (Germany), MX Display (UK), 4Walls (US) Flavor Paper (US), The Printed Wallpaper Company (UK), Hollywood Monster (UK), and Great Wall Custom Coverings (US) and among others. The study includes an in-depth competitive analysis of these key players in the digitally printed wallpaper market, with their company profiles, and key market strategies.

Research Coverage:
The report covers the digitally printed wallpaper market based on by printing technology (inkjet, electrophotography), by substrate (nonwoven, vinyl, paper), by end-use sector (non-residential, residential, automotive & transportation) and by region. The report also provides a comprehensive review of market drivers, restraints, opportunities, and challenges in the digitally printed wallpaper market. The report also covers qualitative aspects in addition to the quantitative aspects of these markets.

Key Benefits of Buying the Report:
The report will help the leaders/new entrants in this market with information on the closest
approximations of the revenue numbers for the overall market and the sub-segments. This report will
help stakeholders understand the competitive landscape and gain more insights to better position
their businesses and plan suitable go-to-market.

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