インドの紙おむつ市場レポート：製品タイプ別（ベビー用紙おむつ、大人用紙おむつ）、流通チャネル別（薬局、オンラインストア、スーパーマーケットとハイパーマーケット、コンビニエンスストア、その他）、地域別 2024-2032

Diaper Market in India Report by Product Type (Baby Diapers, Adult Diapers), Distribution Channel (Pharmacies, Online Stores, Supermarkets and Hypermarkets, Convenience Stores, and Others), and Region 2024-2032

インドのおむつ市場規模は2023年に16億米ドルに達した。今後、IMARC Groupは、同市場が2032年までに30億米ドルに達し、2024年から2032年の間に7％の成長率（CAGR）を示すと予測している。赤ちゃんの全体的な健康... もっと見る

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サマリー

インドのおむつ市場規模は2023年に16億米ドルに達した。今後、IMARC Groupは、同市場が2032年までに30億米ドルに達し、2024年から2032年の間に7％の成長率（CAGR）を示すと予測している。赤ちゃんの全体的な健康と衛生に関する両親の関心の高まり、様々な健康状態の有病率の増加、個人の衛生に関する意識の高まりは、市場成長を促進する主な要因の一つである。

紙おむつは、綿、ティッシュペーパー、ポリエステル不織布、麻、竹、プラスチック、ポリエチレンなどの素材を組み合わせて作られる、特別に設計された吸収性の下着である。ポリアクリル酸ナトリウムなどの高吸収ポリマー（SAP）を配合し、ポリプロピレンの裏地を含む多層構造で、尿や便を効果的に保持・吸収し、漏れを防いで外側の布を清潔に保つ。そのため、乳幼児や尿失禁、下痢、運動障害、認知症、障害のある人など、トイレを使わずに排尿・排便ができる人に適している。さまざまなサイズ、形状、重さの紙おむつがあり、体液の吸収・保持能力を高めることで、利用者の多様なニーズに対応している。

インドの紙おむつ市場は主に、赤ちゃんの全体的な健康と衛生に関する両親の関心の高まりによって牽引されている。これに伴い、大衆の間で大人用おむつの利点に対する認識が高まっていることも、市場に貢献している。さらに、敏感肌用の高級素材や生地を取り入れたオーガニック紙おむつが登場し、市場を活性化している。これに加えて、漏れを検知して肌トラブルを防ぐセンサーを搭載したスマート紙おむつの登場とナノテクノロジーが、市場の前向きな見通しを生み出している。さらに、環境に対する関心の高まりや従来の紙おむつの有害な影響に対する認識が、環境に優しい紙おむつや持続可能なパッケージングに対する需要を後押しし、市場に貢献している。その他、出生率の高さ、製品のイノベーション、小売チャネルを通じた製品の入手容易性、老人人口の増加、消費者支出の増加、生活水準の向上、積極的な販売促進戦略などが市場を促進している。

インドのおむつ市場の動向/促進要因
国全体における様々な健康状態の有病率の増加

インドの紙おむつ市場は、様々な健康状態の有病率の増加により大きな成長を遂げている。機能障害や認知障害、便秘、尿路感染症（UTI）、尿失禁は、特に高齢化社会の中で、この成長の主な要因となっている。個人がこうした健康上の課題に直面するにつれて、紙おむつに対する需要は大幅に増加している。これらの状態を管理するための信頼性が高く便利なソリューションの必要性が、市場を前進させている。紙おむつは衛生状態を維持し、失禁関連の問題を管理する効果的な方法を提供するため、機能障害や認知障害のある人、尿路結石や便秘に罹患している人には欠かせないものとなっている。高齢化社会が拡大し、これらの健康状態に対する認識が高まるにつれて、この需要増は今後も続くと予想される。

大衆の衛生意識の高まり

インドの紙おむつ需要を牽引している主な要因のひとつは、個人の衛生意識の高まりである。消費者が清潔さと衛生を保つことの重要性をより認識するようになるにつれ、紙おむつの需要は大きく伸びている。このような意識の高まりは様々な年齢層や層で見られ、個人が個人の健康や快適さを優先するようになっている。おむつは、排泄物を管理するための便利で衛生的なソリューションを提供し、個人が清潔で快適な環境を維持できるようにする。さらに、皮膚の炎症や感染症の予防など、おむつの使用に関連する健康上の利点に対する認識が、需要をさらに押し上げている。個人衛生への注目が高まり続ける中、インドにおける紙おむつ需要は当面持続的な成長が見込まれる。

インドの紙おむつ市場産業区分
IMARC Groupでは、インドの紙おむつ市場レポートの各セグメントにおける主要動向の分析と、2024年から2032年までの国別・地域別の予測を掲載しています。当レポートでは、製品タイプおよび流通チャネルに基づいて市場を分類しています。

製品タイプ別内訳

ベビー用紙おむつ
ベビー用紙おむつ
ベビー用トレーニング紙おむつ
ベビー布おむつ
ベビー水着
その他
大人用紙おむつ
大人用パッドタイプ紙おむつ
大人用フラットタイプ紙おむつ
大人用パンツタイプ紙おむつ

ベビー用紙おむつは、最も広く使用されている製品タイプである。

本レポートでは、製品タイプ別に市場を詳細に分類・分析している。これには、ベビー用紙おむつ（ベビー用紙おむつ、ベビー用トレーニング紙おむつ、ベビー用布おむつ、ベビー用スイムパンツ、その他）と大人用紙おむつ（大人用パッドタイプ、大人用フラットタイプ、大人用パンツタイプ）が含まれる。報告書によると、ベビー用紙おむつが最大のセグメントを占めている。

インド市場におけるベビー用紙おむつ分野は、出生率の上昇や人口増加、可処分所得の増加、ライフスタイルの変化といった要因によって大きく牽引されている。急速な都市化と共働き核家族の普及が、便利なおむつソリューションの需要に寄与している。さらに、衛生や利便性に関する意識の高まりが、製品の革新や効果的なマーケティング戦略と相まって、インドにおけるベビー用紙おむつの普及をさらに後押ししている。

一方、インドの大人用紙おむつ市場は、高齢化と平均寿命の延びが主な要因となっており、紙おむつ製品に対する需要が高まっている。高齢者介護に対する意識の高まりや、衛生と快適さを維持することの重要性も、大人用紙おむつの採用拡大に寄与している。慢性疾患の有病率の上昇、都市化、介護者の利用が制限されるライフスタイルの変化が、需要をさらに押し上げている。さらに、製品機能の進歩や小売チャネルやeコマースプラットフォームを通じた入手性の向上が、インドにおける大人用おむつセグメントの成長を促進している。

流通チャネル別内訳：

薬局
オンラインストア
スーパーマーケットとハイパーマーケット
コンビニエンスストア
その他

サウジアラビアのLED照明市場について薬局、オンラインストア、スーパーマーケット・ハイパーマーケット、コンビニエンスストア、その他の販売チャンネル別に詳細な分析と結果をまとめました。

薬局は、住宅地での利便性とアクセスが向上し、親が他のヘルスケア製品と一緒におむつを購入するための簡単なオプションを提供するため、広く好まれている。薬局の信頼性と専門知識は、ヘルスケア関連商品の品質と信頼性を重視する親にとって好ましい選択肢となっている。さらに、特に子供に特別なニーズやアレルギーがある場合、適切なおむつのブランドやタイプを選ぶ際に、親はしばしば薬剤師に専門的なアドバイスを求める。

これに加えて、オンラインストアはおむつ市場で大きな力を持つようになり、親が選べる幅広いブランド、サイズ、種類を提供している。オンライン・ショッピングの利便性と時間の節約という側面から、人気のある選択肢となっている。さらに、オンラインストアはしばしば魅力的な割引、キャンペーン、バンドル契約を提供し、手頃な価格を求める価格意識の高い消費者にとって魅力的な選択肢となっている。

さらに、スーパーマーケットやハイパーマーケットは、おむつを含む様々な消費者ニーズに応えるワンストップショッピングの場として、おむつ市場で重要な役割を果たしている。親は、通常の食料品と一緒におむつを購入することで、時間と労力を節約できる利便性を高く評価している。また、これらの店舗は、大規模な運営と購買力により、紙おむつを競争力のある価格で提供している。様々なブランドが揃っているため、親は自分の好み、予算、または特定の要件に基づいておむつを柔軟に選択することができる。

一方、コンビニエンスストアは、おむつを緊急に必要としている親にとって便利で利用しやすい選択肢となる。住宅街に近く、営業時間も長いため、親は必要なときにすぐにおむつを購入することができる。このような店舗は緊急のニーズに対応しているため、親は計画を立てたり配達を待ったりすることなくおむつを手に入れることができる。さらに、コンビニエンスストアは、おむつが不足したときに保護者が自発的におむつを購入する可能性があるため、衝動買いを助長する可能性がある。

地域別内訳：

西・中央インド
南インド
北インド
東・北東部

西・中央インドが明確な優位性を示し、最大の市場シェアを占める

本レポートでは、西・中央インド、南インド、北インド、東・北東インドを含む主要地域市場についても包括的な分析を行っている。報告書によると、西・中央インドが最大の市場シェアを占めている。

同地域では人口の拡大が見られ、インドの他の地域から同地域に定住する人の数が増加しているため、西・中央インドが最大の市場シェアを占めている。さらに、消費者の可処分所得水準が上昇し、おむつなどのベビーケア製品に対する購買力が高まり、購入しやすくなっていることも、需要増につながっている。また、急速な都市化とライフスタイルの変化が、利便性と衛生製品に対する需要に拍車をかけており、西・中央インド地域の消費者にとっておむつは必須アイテムとなっている。さらに、様々な価格帯や嗜好に対応した多様な紙おむつオプションが容易に入手できることが、西・中央インド地域における紙おむつ需要をさらに刺激している。

競争環境：
同市場の主要プレーヤーは製品革新に注力しており、改良された機能や特殊なバリエーションを備えた紙おむつを投入している。また、ブランド認知度を高め、製品の利点を強調するため、強力なマーケティングや広告キャンペーンにも投資している。主要企業はまた、流通網を拡大し、さまざまな小売業者と提携し、競争力のある価格設定とロイヤルティプログラムを導入するためにeコマース・プラットフォームを模索している。さらに、消費者教育を優先し、ソーシャルメディア、ブログ、カスタマーサービスを通じて、懸念事項に取り組んでいる。さらに、進化する消費者の需要に応えるため、環境に優しい素材や責任ある廃棄方法など、持続可能性への取り組みにも参加している。

本レポートでは、市場の競争環境について包括的な分析を行っている。主要企業の詳細なプロフィールも掲載している。市場の主要企業には以下のような企業が含まれる：

ザ・プロクター・アンド・ギャンブル・カンパニー、インド
ユニ・チャーム・インディア社
Kimberly-Clark India Pvt.
ノーベル・ハイジーン社
Pan Healthcare Pvt.(PHPL)
Swara Baby Products Pvt.
Millennium Baby Care Pvt.
ユニクランヘルスケア
ルソンヘルスケアLLP
カンガルーヘルスケア
RGI Meditech Pvt.
タタリア・ハイジーン
Myra Hygiene Products Pvt Ltd.
カマル・ヘルスケア・プロダクツ社
セニ（TZMO SA）

本レポートで回答した主な質問

1.2023年のインドの紙おむつ市場規模は？
2.2024年～2032年のインドにおける紙おむつ市場の予想成長率は？
3.インドの紙おむつ市場を牽引する主要因は？
4.COVID-19がインドの紙おむつ市場に与えた影響は？
5.インドの紙おむつ市場の製品タイプ別内訳は？
6.インドの紙おむつ市場の流通チャネル別の内訳は？
7.インドの紙おむつ市場における主要地域は？
8.インドの紙おむつ市場における主要プレイヤー/企業は？

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1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Diaper Market
5.1 Market Overview
5.2 Market Performance
5.2.1 Volume Trends
5.2.2 Value Trends
5.3 Market Breakup by Region
5.4 Market Breakup by Product Type
5.5 Market Forecast
6 Indian Diaper Market
6.1 Market Overview
6.2 Market Performance
6.3 Impact of COVID-19
6.4 Price Analysis
6.4.1 Key Price Indicators
6.4.2 Price Structure
6.4.3 Price Trends
6.5 Market Breakup by Region
6.6 Market Breakup by Product Type
6.7 Market Breakup by Distribution Channel
6.8 Imports and Exports
6.8.1 Imports by Major Countries
6.8.2 Exports by Major Countries
6.9 Market Forecast
6.10 Duties by Government of India on Diaper Imports
6.11 Initiatives by Government of India
7 Market Breakup by Product Type
7.1 Baby Diapers
7.1.1 Market Trends
7.1.2 Market Performance
7.1.3 Market Breakup by Urban and Rural Segment
7.1.4 Market Forecast
7.1.5 Baby Disposable Diaper
7.1.5.1 Market Trends
7.1.5.2 Market Forecast
7.1.6 Baby Training Diaper
7.1.6.1 Market Trends
7.1.6.2 Market Forecast
7.1.7 Baby Cloth Diaper
7.1.7.1 Market Trends
7.1.7.2 Market Forecast
7.1.8 Baby Swim Pants
7.1.8.1 Market Trends
7.1.8.2 Market Forecast
7.1.9 Others
7.1.9.1 Market Trends
7.1.9.2 Market Forecast
7.2 Adult Diapers
7.2.1 Market Trends
7.2.2 Market Performance
7.2.3 Market Breakup by Urban and Rural Sector
7.2.4 Market Forecast
7.2.5 Adult Pad Type Diaper
7.2.5.1 Market Trends
7.2.5.2 Market Forecast
7.2.6 Adult Flat Type Diaper
7.2.6.1 Market Trends
7.2.6.2 Market Forecast
7.2.7 Adult Pant Type Diaper
7.2.7.1 Market Trends
7.2.7.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Pharmacies
8.1.1 Market Trends
8.1.2 Market Forecast
8.1.3 Market breakup by Product Type
8.1.3.1 Baby Diaper
8.1.3.1.1 Market Trends
8.1.3.1.2 Market Forecast
8.1.3.2 Adult Diaper
8.1.3.2.1 Market Trends
8.1.3.2.2 Market Forecast
8.2 Online Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.2.3 Market breakup by Product Type
8.2.3.1 Baby Diaper
8.2.3.1.1 Market Trends
8.2.3.1.2 Market Forecast
8.2.3.2 Adult Diaper
8.2.3.2.1 Market Trends
8.2.3.2.2 Market Forecast
8.3 Supermarkets and Hypermarkets
8.3.1 Market Trends
8.3.2 Market Forecast
8.3.3 Market breakup by Product Type
8.3.3.1 Baby Diaper
8.3.3.1.1 Market Trends
8.3.3.1.2 Market Forecast
8.3.3.2 Adult Diaper
8.3.3.2.1 Market Trends
8.3.3.2.2 Market Forecast
8.4 Convenience Stores
8.4.1 Market Trends
8.4.2 Market Forecast
8.4.3 Market breakup by Product Type
8.4.3.1 Baby Diaper
8.4.3.1.1 Market Trends
8.4.3.1.2 Market Forecast
8.4.3.2 Adult Diaper
8.4.3.2.1 Market Trends
8.4.3.2.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
8.5.3 Market breakup by Product Type
8.5.3.1 Baby Diaper
8.5.3.1.1 Market Trends
8.5.3.1.2 Market Forecast
8.5.3.2 Adult Diaper
8.5.3.2.1 Market Trends
8.5.3.2.2 Market Forecast
9 Market Breakup by Region
9.1 West and Central India
9.1.1 Market Trends
9.1.2 Market Forecast
9.1.3 Market Breakup by States
9.1.4 Market Breakup by Product Type
9.1.4.1 Baby Diaper
9.1.4.1.1 Market Trends
9.1.4.1.2 Market Forecast
9.1.4.2 Adult Diaper
9.1.4.2.1 Market Trends
9.1.4.2.2 Market Forecast
9.2 South India
9.2.1 Market Trends
9.2.2 Market Forecast
9.2.3 Market Breakup by States
9.2.4 Market Breakup by Product Type
9.2.4.1 Baby Diaper
9.2.4.1.1 Market Trends
9.2.4.1.2 Market Forecast
9.2.4.2 Adult Diaper
9.2.4.2.1 Market Trends
9.2.4.2.2 Market Forecast
9.3 North India
9.3.1 Market Trends
9.3.2 Market Forecast
9.3.3 Market Breakup by States
9.3.4 Market Breakup by Product Type
9.3.4.1 Baby Diaper
9.3.4.1.1 Market Trends
9.3.4.1.2 Market Forecast
9.3.4.2 Adult Diaper
9.3.4.2.1 Market Trends
9.3.4.2.2 Market Forecast
9.4 East and North-East
9.4.1 Market Trends
9.4.2 Market Forecast
9.4.3 Market Breakup by States
9.4.4 Market Breakup by Product Type
9.4.4.1 Baby Diaper
9.4.4.1.1 Market Trends
9.4.4.1.2 Market Forecast
9.4.4.2 Adult Diaper
9.4.4.2.1 Market Trends
9.4.4.2.2 Market Forecast
10 SWOT Analysis – Baby Diaper Market
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 SWOT Analysis – Adult Diaper Market
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
12.1 Overview
12.2 Raw Material Suppliers
12.3 Diaper Manufacturers
12.4 Distributors
12.5 Hospitals
12.6 Exporters
12.7 Retailers
13 Porters Five Forces Analysis – Baby Diaper Market
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Rivalry
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Porters Five Forces Analysis – Adult Diaper Market
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Rivalry
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Competitive Landscape
15.1 Market Structure
15.2 Market Breakup by Key Players
15.3 Individual Sales Value of Big MNCs from their diaper Business (2020)
15.4 Profiles of Baby Diapers Key Players
15.4.1 The Procter & Gamble Company, India
15.4.1.1 Company Overview
15.4.1.2 Company Description
15.4.2 Unicharm India Pvt. Ltd
15.4.2.1 Company Overview
15.4.2.2 Company Description
15.4.3 Kimberly-Clark India Pvt. Ltd
15.4.3.1 Company Overview
15.4.3.2 Company Description
15.4.4 Nobel Hygiene Pvt. Ltd.
15.4.4.1 Company Overview
15.4.4.2 Company Description
15.4.5 Pan Healthcare Private Limited (PHPL)
15.4.5.1 Company Overview
15.4.5.2 Company Description
15.4.6 Swara Baby Products Pvt. Ltd.
15.4.6.1 Company Overview
15.4.6.2 Company Description
15.4.7 Millennium Baby Care Pvt Ltd.
15.4.7.1 Company Overview
15.4.7.2 Company Description
15.4.8 Uniclan Healthcare Pvt. Ltd.
15.4.8.1 Company Overview
15.4.8.2 Company Description
15.4.9 Luzon Healthcare LLP
15.4.9.1 Company Overview
15.4.9.2 Company Description
15.4.10 Kangaroo Healthcare
15.4.10.1 Company Overview
15.4.10.2 Company Description
15.5 Profiles of Adult Diapers Key Players
15.5.1 Nobel Hygiene Pvt. Ltd.
15.5.1.1 Company Overview
15.5.1.2 Company Description
15.5.2 RGI Meditech Pvt. Ltd.
15.5.2.1 Company Overview
15.5.2.2 Company Description
15.5.3 Tataria Hygiene
15.5.3.1 Company Overview
15.5.3.2 Company Description
15.5.4 Myra Hygiene Products Pvt Ltd.
15.5.4.1 Company Overview
15.5.4.2 Company Description
15.5.5 Kamal Healthcare Products Pvt. Ltd.
15.5.5.1 Company Overview
15.5.5.2 Company Description
15.5.6 Seni (TZMO SA)
15.5.6.1 Company Overview
15.5.6.2 Company Description
16 Diaper Manufacturing Process
16.1 Product Overview
16.2 Detailed Process Flow
16.3 Various Types of Unit Operations Involved
16.4 Mass Balance and Raw Material Required
17 Project Details, Requirements and Costs Involved
17.1 Land, Location and Site Development
17.2 Construction Requirements and Expenditures
17.3 Plant Machinery
17.4 Machinery Pictures
17.5 Raw Materials Requirements and Expenditures
17.6 Raw Material Specification
17.7 Raw Material Supplier
17.8 Raw Material and Final Product Pictures
17.9 Packaging Requirements and Expenditures
17.10 Transportation Requirements and Expenditures
17.11 Utilities Requirements and Expenditures
17.12 Manpower Requirements and Expenditures
17.13 Other Capital Investments
18 Loans and Financial Assistance
19 Project Economics
19.1 Capital Cost of the Project
19.2 Techno-Economic Parameters
19.3 Product Pricing and Margins Across Various Levels of the Supply Chain
19.4 Taxation and Depreciation
19.5 Income Projections
19.6 Expenditure Projections
19.7 Financial Analysis
19.8 Profit Analysis
List of Figures
Figure 1: India: Diaper Market: Major Drivers and Challenges
Figure 2: Global: Diaper Market: Sales Volume (in Billion Units), 2018-2023
Figure 3: Global: Baby Diaper Market: Sales Volume (in Billion Units), 2023 & 2032
Figure 4: Global: Adult Diaper Market: Sales Volume (in Billion Units), 2023 & 2032
Figure 5: Global: Diaper Market: Sales Value (in Billion US$), 2018-2023
Figure 6: Global: Baby Diaper Market: Sales Value (in Billion US$), 2023 & 2032
Figure 7: Global: Adult Diaper Market: Sales Value (in Billion US$), 2023 & 2032
Figure 8: Global: Diaper Market: Breakup by Region (in %), 2023
Figure 9: Global: Diaper Market: Breakup by Product Type (in %), 2023
Figure 10: Global: Diaper Market Forecast: Sales Volume (in Billion Units), 2024-2032
Figure 11: Global: Diaper Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 12: India: Diaper Market: Sales Volume (in Billion Units), 2018-2023
Figure 13: India: Diaper Market: Sales Value (in Billion US$), 2018-2023
Figure 14: India: Diaper Manufacturing: Price Structure Analysis
Figure 15: India: Diaper Market: Average Prices (in US$/Unit), 2018-2023
Figure 16: India: Diaper Market: Breakup by Region (in %), 2023
Figure 17: India: Diaper Market: Breakup by Product Type (in %), 2023
Figure 18: India: Diaper Market: Breakup by Distribution Channel (in %), 2023
Figure 19: India: Diapers and Sanitary Napkins: Import Volume Breakup by Country (in %), 2022
Figure 20: India: Diapers and Sanitary Napkins: Export Breakup by Country (in %), 2022
Figure 21: India: Diaper Market Forecast: Sales Volume (in Billion Units), 2024-2032
Figure 22: India: Diaper Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 23: India: Baby Diapers Market: Sales Volume (in Billion Units), 2018 & 2023
Figure 24: India: Baby Diapers Market: Breakup by Urban and Rural Segment (in %), 2023
Figure 25: India: Baby Diapers Market Forecast: Sales Volume (in Billion Units), 2024-2032
Figure 26: India: Baby Disposable Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 27: India: Baby Disposable Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 28: India: Baby Training Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 29: India: Baby Training Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 30: India: Baby Cloth Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 31: India: Baby Cloth Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 32: India: Baby Swim Pants Market: Sales Volume (in Million Units), 2018 & 2023
Figure 33: India: Baby Swim Pants Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 34: India: Other Baby Diapers Market: Sales Volume (in Million Units), 2018 & 2023
Figure 35: India: Other Baby Diapers Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 36: India: Adult Diapers Market: Sales Volume (in Billion Units), 2018 & 2023
Figure 37: India: Adult Diapers Market: Breakup by Urban and Rural Sector (in %), 2023
Figure 38: India: Adult Diapers Market Forecast: Sales Volume (in Billion Units), 2024-2032
Figure 39: India: Adult Pad Type Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 40: India: Adult Pad Type Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 41: India: Adult Flat Type Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 42: India: Adult Flat Type Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 43: India: Adult Pant Type Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 44: India: Adult Pant Type Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 45: India: Diaper Market: Sales through Pharmacies (in Million Units), 2018 & 2023
Figure 46: India: Diaper Market Forecast: Sales through Pharmacies (in Million Units), 2024-2032
Figure 47: India: Baby Diaper Market: Sales through Pharmacies (in Million Units), 2018 & 2023
Figure 48: India: Baby Diaper Market Forecast: Sales through Pharmacies (in Million Units), 2024-2032
Figure 49: India: Adult Diaper Market: Sales through Pharmacies (in Million Units), 2018 & 2023
Figure 50: India: Adult Diaper Market Forecast: Sales through Pharmacies (in Million Units), 2024-2032
Figure 51: India: Diaper Market: Sales through Online Stores (in Million Units), 2018 & 2023
Figure 52: India: Diaper Market Forecast: Sales through Online Stores (in Million Units), 2024-2032
Figure 53: India: Baby Diaper Market: Sales through Online Stores (in Million Units), 2018 & 2023
Figure 54: India: Baby Diaper Market Forecast: Sales through Online Stores (in Million Units), 2024-2032
Figure 55: India: Adult Diaper Market: Sales through Online Stores (in Million Units), 2018 & 2023
Figure 56: India: Adult Diaper Market Forecast: Sales through Online Stores (in Million Units), 2024-2032
Figure 57: India: Diaper Market: Sales through Supermarkets and Hypermarkets (in Million Units), 2018 & 2023
Figure 58: India: Diaper Market Forecast: Sales through Supermarkets and Hypermarkets (in Million Units), 2024-2032
Figure 59: India: Baby Diaper Market: Sales through Supermarkets and Hypermarkets (in Million Units), 2018 & 2023
Figure 60: India: Baby Diaper Market Forecast: Sales through Supermarkets and Hypermarkets (in Million Units), 2024-2032
Figure 61: India: Adult Diaper Market: Sales through Supermarkets and Hypermarkets (in Million Units), 2018 & 2023
Figure 62: India: Adult Diaper Market Forecast: Sales through Supermarkets and Hypermarkets (in Million Units), 2024-2032
Figure 63: India: Diaper Market: Sales through Convenience Stores (in Million Units), 2018 & 2023
Figure 64: India: Diaper Market Forecast: Sales through Convenience Stores (in Million Units), 2024-2032
Figure 65: India: Baby Diaper Market: Sales through Convenience Stores (in Million Units), 2018 & 2023
Figure 66: India: Baby Diaper Market Forecast: Sales through Convenience Stores (in Million Units), 2024-2032
Figure 67: India: Adult Diaper Market: Sales through Convenience Stores (in Million Units), 2018 & 2023
Figure 68: India: Adult Diaper Market Forecast: Sales through Convenience Stores (in Million Units), 2024-2032
Figure 69: India: Diaper Market: Sales through Other Distribution Channels (in Million Units), 2018 & 2023
Figure 70: India: Diaper Market Forecast: Sales through Other Distribution Channels (in Million Units), 2024-2032
Figure 71: India: Baby Diaper Market: Sales through Other Distribution Channels (in Million Units), 2018 & 2023
Figure 72: India: Baby Diaper Market Forecast: Sales through Other Distribution Channels (in Million Units), 2024-2032
Figure 73: India: Adult Diaper Market: Sales through Other Distribution Channels (in Million Units), 2018 & 2023
Figure 74: India: Adult Diaper Market Forecast: Sales through Other Distribution Channels (in Million Units), 2024-2032
Figure 75: West and Central: Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 76: West and Central: Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 77: West and Central: Diaper Market: Breakup by States (in %), 2023
Figure 78: West and Central: Baby Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 79: West and Central: Baby Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 80: West and Central: Adult Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 81: West and Central: Adult Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 82: South India: Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 83: South India: Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 84: South India: Diaper Market: Breakup by States (in %), 2023
Figure 85: South India: Baby Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 86: South India: Baby Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 87: South India: Adult Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 88: South India: Adult Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 89: North India: Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 90: North India: Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 91: North India: Diaper Market: Breakup by States (in %), 2023
Figure 92: North India: Baby Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 93: North India: Baby Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 94: North India: Adult Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 95: North India: Adult Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 96: East and North-East: Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 97: East and North-East: Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 98: East and North-East: Diaper Market: Breakup by States (in %), 2023
Figure 99: East and North-East: Baby Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 100: East and North-East: Baby Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 101: East and North-East: Adult Diaper Market: Sales Volume (in Million Units), 2018 & 2023
Figure 102: East and North-East: Adult Diaper Market Forecast: Sales Volume (in Million Units), 2024-2032
Figure 103: India: Baby Diaper Industry: SWOT Analysis
Figure 104: India: Adult Diaper Industry: SWOT Analysis
Figure 105: India: Diaper Industry: Value Chain Analysis
Figure 106: India: Baby Diaper Industry: Porter’s Five Forces Analysis
Figure 107: India: Adult Diaper Industry: Porter’s Five Forces Analysis
Figure 108: India: Baby Diaper Market: Breakup by Key Player (in %), 2023
Figure 109: India: Adult Diaper Market: Breakup by Key Player (in %), 2023
Figure 110: Important Sections of a Diaper
Figure 111: Disposable Diapers Manufacturing Process: Detailed Process Flow
Figure 112: Diaper Manufacturing Process: Conversion Rate of Feedstock
Figure 113: Diaper Manufacturing Plant: Breakup of Capital Costs (in %)
Figure 114: Diaper Industry: Profit Margins at Various Stages of Supply Chain
Figure 115: Diaper Manufacturing Plant: Breakup of Operational Costs
List of Tables
Table 1: Global: Diaper Market: Key Industry Highlights, 2023 and 2032
Table 2: India: Diaper Market: Key Industry Highlights, 2023 and 2032
Table 3: India: Diaper Market: Impact of COVID-19
Table 4: India: Diapers and Sanitary Napkins: Import Data by Country, 2022
Table 5: India: Diapers and Sanitary Napkins: Export Data by Country, 2022
Table 6: India: Diaper Market: Import Duty on Diapers
Table 7: India: Diaper Market Forecast: Breakup by Product Type (in Million Units), 2024-2032
Table 8: India: Diaper Market Forecast: Breakup by Distribution Channel (in Million Units), 2024-2032
Table 9: India: Diaper Market Forecast: Breakup by Region (in Million Units), 2024-2032
Table 10: India: Diaper Market: Competitive Structure
Table 11: Unicharm Corporation: Diaper Manufacturing Locations in India
Table 12: Diaper Manufacturing Plant: Costs Related to Land and Site Development (in US$)
Table 13: Diaper Manufacturing Plant: Costs Related to Civil Works (in US$)
Table 14: Diaper Manufacturing Plant: Costs Related to Plant Machinery (in US$)
Table 15: Diaper Manufacturing Plant: Raw Material Requirements (in Kg/Day) and Expenditures (US$/Kg)
Table 16: Diaper Manufacturing: Pulp Fluff Specifications
Table 17: Diaper Manufacturing: SAP Specifications
Table 18: Diaper Manufacturing: LDPE Specifications
Table 19: Diaper Manufacturing: PP Non-woven Specifications
Table 20: Diaper Manufacturing: Suppliers of Raw Materials
Table 21: Diaper Manufacturing Plant: Utility Requirements and Expenditures
Table 22: Diaper Manufacturing Plant: Costs Related to Salaries and Wages (in US$)
Table 23: Diaper Manufacturing Plant: Costs Related to Other Capital Investments (in US$)
Table 24: Details of Financial Assistance Offered by Financial Institutions
Table 25: Diaper Manufacturing Plant: Capital Costs (in US$)
Table 26: Diaper Manufacturing Plant: Techno-Economic Parameters
Table 27: Diaper Manufacturing Plant: Taxation (in US$/Year)
Table 28: Diaper Manufacturing Plant: Depreciation (in US$/Year)
Table 29: Diaper Manufacturing Plant: Income Projections (in US$)
Table 30: Diaper Manufacturing Plant: Expenditure Projections (in US$)
Table 31: Diaper Manufacturing Plant: Cash Flow Analysis Without Considering the Income Tax Liability
Table 32: Diaper Manufacturing Plant: Cash Flow Analysis on Considering the Income Tax Liability
Table 33: Diaper Manufacturing Plant: Profit and Loss Account (in US$)

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Table of Contents

Summary

The diaper market in India size reached US$ 1.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 3.0 Billion by 2032, exhibiting a growth rate (CAGR) of 7% during 2024-2032. The rising concerns among parents regarding the overall health and hygiene of their babies, growing prevalence of various health conditions, and increasing consciousness regarding personal hygiene are among the key factors driving the market growth.

Diapers are specially designed absorbent undergarments made from a combination of materials like cotton, tissue papers, polyester nonwoven fabrics, hemp, bamboo, plastic, and polyethylene. They incorporate super absorbing polymers (SAPs) such as sodium polyacrylate and have multiple layers, including an inner lining of polypropylene, to effectively retain and absorb urine and feces, preventing leakage and keeping the outer cloth clean. This makes them suitable for infants, toddlers, and individuals with urinary incontinence, diarrhea, mobility impairment, dementia, and disabilities, as they allow for urination and defecation without using a toilet. With various sizes, shapes, and weights available, diapers cater to the diverse needs of users by improving their fluid absorption and retention capabilities.

The diaper market in India is primarily driven by the rising concern among parents regarding the overall health and hygiene of their babies. In line with this, the growing awareness of the benefits of adult diapers among the masses are contributing to the market. Moreover, the introduction of organic diaper variants made with incorporating premium materials and fabric for sensitive skin is fueling the market. In addition to this, the emergence of smart diapers equipped with sensors to detect leakage and prevent skin problems, along with nanotechnology are creating a positive market outlook. Furthermore, increasing environmental concerns and awareness of the harmful impact of conventional diapers are fueling the demand for ecofriendly diapers and sustainable packaging, thereby contributing to the market. Some of the other factors such as high birth rates, product innovations, esy product availability through retail channels, growing geriatric population, rising consumer expenditure, improving living standards, and aggressive promotional strategies are propelling the market.

Diaper Market in India Trends/Drivers:
Growing Prevalence of Various Health Conditions Across The Country

The market for diapers in India is experiencing significant growth due to the growing prevalence of various health conditions. Functional and cognitive impairment, constipation, urinary tract infections (UTI), and urinary incontinence, particularly among the aging population, are major contributors to this growth. As individuals face these health challenges, the demand for diapers has increased substantially. The need for reliable and convenient solutions to manage these conditions has propelled the market forward. Diapers provide an effective way to maintain hygiene and manage incontinence-related issues, making them essential for individuals with functional and cognitive impairment or those affected by UTIs and constipation. This rise in demand is expected to continue as the aging population expands and the awareness of these health conditions increases.

Increasing Consciousness Regarding Personal Hygiene Among the Masses

One of the key factors driving the demand for diapers in India is the increasing consciousness about personal hygiene among individuals. As consumers become more aware of the importance of maintaining cleanliness and hygiene, the demand for diapers has seen significant growth. This heightened consciousness is evident across various age groups and demographics, as individuals prioritize their personal well-being and comfort. Diapers provide a convenient and hygienic solution for managing bodily waste, ensuring individuals can maintain a clean and comfortable environment. Moreover, the awareness of the health benefits associated with using diapers, such as preventing skin irritations and infections, has further boosted the demand. As the focus on personal hygiene continues to grow, the demand for diapers in India is expected to see sustained growth in the foreseeable future.

Diaper Market in India Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the diaper market in India report, along with forecasts at the country and regional levels from 2024-2032. Our report has categorized the market based on product type and distribution channel.

Breakup by Product Type:

Baby Diapers
Baby Disposable Diaper
Baby Training Diaper
Baby Cloth Diaper
Baby Swim Pants
Others
Adult Diapers
Adult Pad Type Diaper
Adult Flat Type Diaper
Adult Pant Type Diaper

Baby Diapers represent the most widely used product type

The report has provided a detailed breakup and analysis of the market based on the product type. This includes baby diapers (baby disposable diaper, baby training diaper, baby cloth diaper, baby swim pants, and others) and adult diapers (adult pad type, adult flat type, and adult pant type diapers). According to the report, baby diapers represented the largest segment.

The baby diaper segment in the Indian market is majorly driven by factors such as the increasing birth rate and population growth, rising disposable income, and changing lifestyles. Rapid urbanization and the prevalence of nuclear families with working parents contribute to the demand for convenient diapering solutions. Additionally, the growing awareness about hygiene and convenience, coupled with product innovation and effective marketing strategies, further fuel the adoption of baby diapers in India.

On the other hand, the Indian market for adult diapers is primarily driven by the aging population and increased life expectancy, leading to a higher demand for these products. Growing awareness of elderly care and the importance of maintaining hygiene and comfort have also contributed to the increased adoption of adult diapers. The rising prevalence of chronic conditions, urbanization, and changing lifestyles that result in limited availability of caregivers have further fueled the demand. Furthermore, advancements in product features and improved availability through retail channels and e-commerce platforms have facilitated the growth of the adult diaper segment in India.

Breakup by Distribution Channel:

Pharmacies
Online Stores
Supermarkets and Hypermarkets
Convenience Stores
Others

A detailed breakup and analysis of the Saudi Arabia LED lights market has been provided based on distribution channels, This includes pharmacies, online stores, supermarkets and hypermarkets, convenience stores, and others.

Pharmacies are widely preferred due to the enhanced convenience and accessibility provided by them in residential areas, offering parents with an easy option for purchasing diapers alongside other healthcare products. The trust and expertise associated with pharmacies make them a preferred choice for parents, who value the quality and reliability of healthcare-related items. Moreover, parents often seek professional advice from pharmacists when selecting the right diaper brand or type, especially if their child has specific needs or allergies.

Besides this, online stores have become a prominent force in the diaper market, offering a wide range of brands, sizes, and types for parents to choose from. The convenience and time-saving aspect of online shopping make it a popular option, allowing parents to browse and purchase diapers from the comfort of their own homes. Furthermore, online stores often provide attractive discounts, promotions, and bundle deals, making it an appealing choice for price-conscious consumers seeking affordability.

Moreover, supermarkets and hypermarkets play a crucial role in the diaper market as one-stop shopping destinations that cater to various consumer needs, including diapers. Parents appreciate the convenience of purchasing diapers alongside their regular groceries, saving time and effort. These stores also offer competitive pricing on diapers due to their large-scale operations and purchasing power. With a variety of brands available, parents have the flexibility to select diapers based on their preferences, budget, or specific requirements.

On the other hand, convenience stores serve as convenient and accessible options for parents in urgent need of diapers. Their proximity to residential areas and extended operating hours ensure that parents can quickly purchase diapers whenever required. These stores cater to immediate needs, making it possible for parents to acquire diapers without having to plan or wait for delivery. Additionally, convenience stores may encourage impulse purchases, as parents may spontaneously buy diapers when they run low on supplies.

Breakup by Region:

West and Central India
South India
North India
East and North-East

West and Central India exhibits a clear dominance, accounting for the largest market share

The report has also provided a comprehensive analysis of all the major regional markets, which include West and Central India, South India, North India, and East and North-East India. According to the report, West and Central India represented the largest market share.

West and Central India held the biggest market share since the region is witnessing an expansion of the population and rising number of people from other parts of India settling in this region. Moreover, inflating disposable income levels of the consumers leading to increased purchasing power and affordability for baby care products like diapers, are resulting in higher demand. Also, rapid urbanization and changing lifestyles have fueled the demand for convenience and hygiene products, making diapers an essential item for the consumers in the West and Central India region. Furthermore, the easy availability of a diverse range of diaper options, catering to various price points and preferences, has further stimulated the demand for diapers in the West and Central India region.

Competitive Landscape:
The key players in the market are focusing on product innovation, introducing diapers with improved features and specialized variants. They are also investing in robust marketing and advertising campaigns to create brand awareness and highlight product benefits. The key companies are also expanding their distribution networks, partnering with various retailers and exploring e-commerce platforms to introduce competitive pricing and loyalty programs. Moreover, they are prioritizing consumer education, engaging through social media, blogs, and customer service to address concerns. Furthermore, they are also participating in sustainability initiatives, such as eco-friendly materials and responsible disposal practices, to cater to the evolving consumer demands.

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

The Procter & Gamble Company, India
Unicharm India Pvt. Ltd
Kimberly-Clark India Pvt. Ltd
Nobel Hygiene Pvt. Ltd.
Pan Healthcare Pvt. Ltd. (PHPL)
Swara Baby Products Pvt. Ltd.
Millennium Baby Care Pvt. Ltd.
Uniclan Healthcare Pvt. Ltd.
Luzon Healthcare LLP
Kangaroo Healthcare
RGI Meditech Pvt. Ltd.
Tataria Hygiene
Myra Hygiene Products Pvt Ltd.
Kamal Healthcare Products Pvt. Ltd.
Seni (TZMO SA)

Key Questions Answered in This Report

1. What was the size of the diaper market in India in 2023?
2. What is the expected growth rate of the diaper market in India during 2024-2032?
3. What are the key factors driving the diaper market in India?
4. What has been the impact of COVID-19 on the diaper market in India?
5. What is the breakup of the diaper market in India based on the product type?
6. What is the breakup of the diaper market in India based on the distribution channel?
7. What are the key regions in the diaper market in India?
8. Who are the key players/companies in the diaper market in India?

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Table of Contents

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