デンマークのホットドリンクHot Drinks in Denmark 2020年3月から5月にかけて、COVID-19の大流行を受けて、デンマーク人が自宅待機を余儀なくされたため、レストランやカフェなどのオン・トレードの場は閉鎖されました。その結果、コーヒーや紅茶などのホットドリ... もっと見る
サマリー2020年3月から5月にかけて、COVID-19の大流行を受けて、デンマーク人が自宅待機を余儀なくされたため、レストランやカフェなどのオン・トレードの場は閉鎖されました。その結果、コーヒーや紅茶などのホットドリンクの外食向け販売量は減少し、家庭での消費に後押しされた小売向け販売量は増加しました。年明け早々には、消費者が長引く停電に備え、備蓄を始めるケースもありましたが、すぐに終息し、通常の買い物パターンに...Euromonitor Internationalの調査レポート「デンマークのホットドリンク」は、国レベルの市場規模と形状に関する包括的なガイドを提供しています。2017-2021年の最新小売販売データを提供し、成長を牽引するセクターを特定することが可能です。主要企業や主要ブランドを特定し、市場に影響を与える主要要因(法律、流通、価格問題など)の戦略的分析も行っています。2026年までの予測は、市場がどのように変化していくかを示しています。 対象製品コーヒー, その他のホットドリンク, 紅茶. データ範囲:市場規模(過去および予測)、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * ホットドリンク市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤー、主要ブランドの理解。 * 5年後の予測から、市場の発展予測を評価します。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人を超えるアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Hot Drinks in DenmarkEuromonitor International February 2022 List Of Contents And Tables HOT DRINKS IN DENMARK EXECUTIVE SUMMARY Hot drinks in 2021: The big picture 2021 key trends Competitive landscape Retailing developments Foodservice vs retail split What next for hot drinks? CHART 1 Hot Drinks Value Sales Growth Scenarios: 2019-2026 CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2019-2026 MARKET DATA Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021 Table 3 Retail Sales of Hot Drinks by Category: Volume 2016-2021 Table 4 Retail Sales of Hot Drinks by Category: Value 2016-2021 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2016-2021 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021 Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2016-2021 Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021 Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026 Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026 Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026 Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026 Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026 Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources COFFEE IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS Consumption rises due to a return to the workplace and the reopening of foodservice Slowdown for organic coffee in 2021 due to a reduction in focus on health as the pandemic comes under control Demand for higher quality coffee boosts sales of fresh coffee beans PROSPECTS AND OPPORTUNITIES E-commerce becomes a more important distribution channel for coffee over the forecast period Slow and steady rebound for foodservice volume sales over the forecast period Consumers increasingly demand sustainable and vegan coffee products due to rising environmental consciousness CATEGORY DATA Table 26 Retail Sales of Coffee by Category: Volume 2016-2021 Table 27 Retail Sales of Coffee by Category: Value 2016-2021 Table 28 Retail Sales of Coffee by Category: % Volume Growth 2016-2021 Table 29 Retail Sales of Coffee by Category: % Value Growth 2016-2021 Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2016-2021 Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2016-2021 Table 32 NBO Company Shares of Coffee: % Retail Value 2017-2021 Table 33 LBN Brand Shares of Coffee: % Retail Value 2018-2021 Table 34 Forecast Retail Sales of Coffee by Category: Volume 2021-2026 Table 35 Forecast Retail Sales of Coffee by Category: Value 2021-2026 Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026 Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026 Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2021-2026 TEA IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS Demand for retail sales of tea slows in 2021as foodservice reopens and Danes return to their workplaces Tea suffers from false marketing of its healthful properties and a receding pandemic Bolstered by its strong Pickwick brand, Merrild Kaffe A/S retains value share leadership in tea in 2021 PROSPECTS AND OPPORTUNITIES Foodservice volume sales rebound while retail sales record only marginal growth in 2022 Cost-consciousness drives demand for private label and boosts the popularity of e-commerce Growing demand for healthy products boosts demand for organic tea CATEGORY DATA Table 39 Retail Sales of Tea by Category: Volume 2016-2021 Table 40 Retail Sales of Tea by Category: Value 2016-2021 Table 41 Retail Sales of Tea by Category: % Volume Growth 2016-2021 Table 42 Retail Sales of Tea by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Tea: % Retail Value 2017-2021 Table 44 LBN Brand Shares of Tea: % Retail Value 2018-2021 Table 45 Forecast Retail Sales of Tea by Category: Volume 2021-2026 Table 46 Forecast Retail Sales of Tea by Category: Value 2021-2026 Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026 Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026 OTHER HOT DRINKS IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS The uplift in demand for chocolate-based flavoured powder drinks during lockdown in 2020 proves temporary as sales contract once more in 2021 Chocolate-based flavoured powder drinks continues to struggle against unhealthy image Nestlé Danmark A/S and its Nesquik brand maintain commanding lead in 2021 in value sales share PROSPECTS AND OPPORTUNITIES Demand for other hot drinks remains sluggish over the forecast period thanks to the health and wellness trend Possibilities for private label and growth in e-commerce over the forecast period as retailers attract price-conscious shoppers Smaller category players have potential to launch healthier products CATEGORY DATA Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2016-2021 Table 50 Retail Sales of Other Hot Drinks by Category: Value 2016-2021 Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021 Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021 Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021 Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021 Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026 Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026 Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026 Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026
SummaryBetween March and May 2020 in response to the COVID-19 pandemic, on-trade venues such as restaurants and cafés closed as Danes were obliged to stay at home. As a result, foodservice volume sales of coffee, tea and other hot drinks declined while retail sales, boosted by at-home consumption, increased. In the early days of the year, there were some incidences of stockpiling as consumers began preparing for what they saw as an interminable lockdown, but that soon ended and shopping patterns normal... Table of ContentsHot Drinks in DenmarkEuromonitor International February 2022 List Of Contents And Tables HOT DRINKS IN DENMARK EXECUTIVE SUMMARY Hot drinks in 2021: The big picture 2021 key trends Competitive landscape Retailing developments Foodservice vs retail split What next for hot drinks? CHART 1 Hot Drinks Value Sales Growth Scenarios: 2019-2026 CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2019-2026 MARKET DATA Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021 Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021 Table 3 Retail Sales of Hot Drinks by Category: Volume 2016-2021 Table 4 Retail Sales of Hot Drinks by Category: Value 2016-2021 Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021 Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021 Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021 Table 9 Total Sales of Hot Drinks by Category: Total Volume 2016-2021 Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021 Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021 Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021 Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2016-2021 Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021 Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021 Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026 Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026 Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026 Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026 Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026 Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026 Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026 Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026 Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources COFFEE IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS Consumption rises due to a return to the workplace and the reopening of foodservice Slowdown for organic coffee in 2021 due to a reduction in focus on health as the pandemic comes under control Demand for higher quality coffee boosts sales of fresh coffee beans PROSPECTS AND OPPORTUNITIES E-commerce becomes a more important distribution channel for coffee over the forecast period Slow and steady rebound for foodservice volume sales over the forecast period Consumers increasingly demand sustainable and vegan coffee products due to rising environmental consciousness CATEGORY DATA Table 26 Retail Sales of Coffee by Category: Volume 2016-2021 Table 27 Retail Sales of Coffee by Category: Value 2016-2021 Table 28 Retail Sales of Coffee by Category: % Volume Growth 2016-2021 Table 29 Retail Sales of Coffee by Category: % Value Growth 2016-2021 Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2016-2021 Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2016-2021 Table 32 NBO Company Shares of Coffee: % Retail Value 2017-2021 Table 33 LBN Brand Shares of Coffee: % Retail Value 2018-2021 Table 34 Forecast Retail Sales of Coffee by Category: Volume 2021-2026 Table 35 Forecast Retail Sales of Coffee by Category: Value 2021-2026 Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026 Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026 Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2021-2026 TEA IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS Demand for retail sales of tea slows in 2021as foodservice reopens and Danes return to their workplaces Tea suffers from false marketing of its healthful properties and a receding pandemic Bolstered by its strong Pickwick brand, Merrild Kaffe A/S retains value share leadership in tea in 2021 PROSPECTS AND OPPORTUNITIES Foodservice volume sales rebound while retail sales record only marginal growth in 2022 Cost-consciousness drives demand for private label and boosts the popularity of e-commerce Growing demand for healthy products boosts demand for organic tea CATEGORY DATA Table 39 Retail Sales of Tea by Category: Volume 2016-2021 Table 40 Retail Sales of Tea by Category: Value 2016-2021 Table 41 Retail Sales of Tea by Category: % Volume Growth 2016-2021 Table 42 Retail Sales of Tea by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Tea: % Retail Value 2017-2021 Table 44 LBN Brand Shares of Tea: % Retail Value 2018-2021 Table 45 Forecast Retail Sales of Tea by Category: Volume 2021-2026 Table 46 Forecast Retail Sales of Tea by Category: Value 2021-2026 Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026 Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026 OTHER HOT DRINKS IN DENMARK KEY DATA FINDINGS 2021 DEVELOPMENTS The uplift in demand for chocolate-based flavoured powder drinks during lockdown in 2020 proves temporary as sales contract once more in 2021 Chocolate-based flavoured powder drinks continues to struggle against unhealthy image Nestlé Danmark A/S and its Nesquik brand maintain commanding lead in 2021 in value sales share PROSPECTS AND OPPORTUNITIES Demand for other hot drinks remains sluggish over the forecast period thanks to the health and wellness trend Possibilities for private label and growth in e-commerce over the forecast period as retailers attract price-conscious shoppers Smaller category players have potential to launch healthier products CATEGORY DATA Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2016-2021 Table 50 Retail Sales of Other Hot Drinks by Category: Value 2016-2021 Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021 Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021 Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021 Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021 Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026 Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026 Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026 Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026
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