Summary

The global market for interior car accessories is being significantly aided by industry growth in North America, which is aided by the region's thriving automobile industry. North America is one of the world's leading auto-producing regions. The region's growing geriatric population is increasing demand for safer and more comfortable passenger vehicles and accessories in North America. This is expected to contribute to North American market growth in the coming years. Consolidation of distribution channels Consolidation of distribution channels is the latest trend in the North American interior car accessory and aftermarket industry. Manufacturers and suppliers in the market are concentrating on distribution network consolidation with large retailers and distributors. Large suppliers with product expertise, supply chain services, and a global footprint are required by distributors. On the other hand, seat covers with two colours and perforations are becoming increasingly popular. Customers increasingly prefer multi-coloured seat covers with contrasting stitching and piping in bright colours for their vehicles. Furthermore, consumers are interested in buying unique seat cover patterns, such as perforated seat covers that allow airflow through the perforations. These factors are projected to boost the demand for interior car accessories across the North American region.

According to the research report, "North America Interior Car Accessories Market Outlook, 2028," published by Bonafide Research, the market is projected to grow at more than 4% CAGR by 2023–28. Several factors are driving the market, including rising demand for vehicle customization and personalization, the expansion of the automotive industry, and a growing awareness of the importance of vehicle maintenance and aesthetics. The market is highly competitive, with several key players such as Covercraft Industries LLC, Lloyd Mats, WeatherTech, Husky Liners, and Carhartt. These businesses are constantly innovating and developing new products in order to stay ahead of the competition and meet changing customer demands. Further, owing to factors such as technological advancements, rising consumer demand for customization, and increased awareness of the importance of vehicle maintenance and aesthetics, the market is projected to witness higher growth. Also, the region's growing desire for premium vehicles will drive the demand for car interior materials. Based on the report, the market is segmented into three major countries, including the United States, Canada, and Mexico. The USA will contribute to a higher market share in 2022.

The interior car accessories market in the United States is a significant and growing industry. The market includes a wide range of accessories, such as seat covers, floor mats, steering wheel covers, dashboard covers, sunshades, and electronic devices like GPS systems, entertainment systems, and car phone holders. Consumers purchase these accessories to personalize their vehicles, enhance comfort and convenience, and improve safety. One of the new trends in the interior car accessories market in the United States is the growing demand for smart and connected accessories. Consumers are increasingly interested in integrating their cars with smart home systems and other connected devices to create a seamless and personalized driving experience. Examples of these smart and connected accessories include GPS systems that provide real-time traffic updates, wireless charging systems for smartphones, and voice-activated assistants that enable drivers to control various functions of their car without taking their hands off the wheel. Another trend is the increasing popularity of eco-friendly and sustainable interior car accessories. Consumers are becoming more environmentally conscious and seeking products that are made from sustainable materials or have a minimal environmental impact. For example, seat covers and floor mats made from recycled materials or biodegradable materials are becoming more common.

The North American interior car accessories market is a large and diverse market that includes a wide range of products, such as electronics accessories, consoles and organizers, mats, interior covers, central locking systems, armrests, communication systems, dash kits, sunshades, interior lighting, air fresheners, interior chrome accessories, and others. Among them, the electronic accessories segment is leading the market in 2022 with more than 50% market share. Advanced infotainment systems are becoming more common in cars, offering features such as touchscreens, voice commands, and integration with smartphone apps. As a result, manufacturers are developing new dash kits and mounts to allow for easy installation of aftermarket systems. In North America, many newer cars now feature digital dashboard displays that provide real-time information on vehicle performance, fuel efficiency, and more. As a result, manufacturers are developing new dashboard covers and mats to protect these displays from scratches and damage. Wireless charging pads are becoming common in cars, allowing drivers to charge their smartphones and other devices without the need for cables.
Manufacturers are developing new charging pads that are integrated into cup holders, consoles, and other areas of the car for added convenience. In addition to that, with air quality becoming an increasing concern for many consumers, in-car air purifiers are becoming popular. These devices use advanced filtration technologies to remove pollutants, allergens, and other harmful particles from the air inside the car. Further, consumers are increasingly looking for ways to customise their vehicles, and manufacturers are responding by offering a wide range of customization options for interior car accessories, including personalised floor mats, embroidered seat covers, and custom dashboard kits.
The COVID-19 pandemic has brought consumer demand to a virtual standstill, crippling the North American automotive industry in a significant manner. This dire situation has affected automakers and component manufacturers due to the imposition of temporary and unconditional lockdowns to bring control to the spread. Due to production halts and international trade restrictions, manufacturers have suffered heavy losses. However, the situation is expected to improve through controlled action, and the industry will return to normalcy after the lockdown and transportation restrictions are lifted. Throughout the projection period, North America is anticipated to increase. Luxury interiors and more safety features are often desired by consumers. The nation's safety laws and regulations have forced automakers to add life-saving features like airbags and seatbelts to their automobiles. The market in this region is more advanced than in other regions as a result of growing demand for passenger cars, on-going technological improvements, and the comparably low cost of luxury alternatives. The fact that private automobile use is so common in North America is good news for the market there because so many people rely on them for commuting. Due to strict fuel economy rules, demand is expected to soar. Growing consumer adoption of EVs and rising R&D spending by top automakers and interior manufacturers are two drivers anticipated to fuel market revenue development.

In North America, there are several government regulations that apply to interior car accessories to ensure safety, quality, and environmental protection. For instance, the FMVSS (Federal Motor Vehicle Safety Standards) is a set of safety standards established by the National Highway Traffic Safety Administration (NHTSA) that apply to all motor vehicles, including interior car accessories. These standards cover a wide range of topics, such as seat belts, airbags, and child restraint systems, to ensure that vehicles meet minimum safety requirements. The Environmental Protection Agency (EPA) regulates the emissions of volatile organic compounds (VOCs) from interior car accessories such as adhesives and sealants. The regulations specify maximum VOC content levels for various types of products to reduce harmful emissions. The Consumer Product Safety Commission (CPSC) is a government agency that regulates the safety of consumer products, including interior car accessories. The agency sets safety standards for products such as child car seats, infant carriers, and booster seats and conducts recalls when necessary to address safety hazards. In addition to federal regulations, individual states and local governments may have their own regulations that apply to interior car accessories. For example, some states have laws that regulate the use of cell phone mounts or restrict the types of materials used in car seat covers.

Interior car accessories are applied to a wide variety of cars in North America, ranging from compact cars to SUVs and trucks. However, the types of interior car accessories that are most popular can vary depending on the type of vehicle. For example, in smaller cars, accessories such as seat covers, steering wheel covers, and floor mats may be more popular, as these can help protect the interior and improve the car's appearance. In larger vehicles like SUVs and trucks, accessories such as cargo liners, roof racks, and trailer hitches may be more commonly used, as these can enhance the vehicle's utility and cargo capacity. Additionally, certain types of interior car accessories may be more popular among specific demographics. For example, younger drivers may be more likely to install aftermarket sound systems or neon lighting, while families with young children may be more likely to install car seat covers or sun shades to protect against spills and sun damage. According to the market, SUVs will lead the North American market in 2022 and are expected to maintain their dominance throughout the forecast period.

Based on the report, the market is segmented into two major distribution channels, including OEM and aftersales. Among them, the aftermarket for interior car accessories in North America is well-established, with a wide range of retailers and online stores offering a variety of products to consumers. Many of these retailers specialise in aftermarket parts and accessories for cars and trucks and offer a variety of options for interior car accessories. Aftermarket interior car accessories can range from simple items like floor mats and seat covers to more complex installations like custom upholstery, sound systems, and entertainment systems. Consumers can purchase these accessories from a variety of sources, including brick-and-mortar retailers, online stores, and automotive specialty shops. In addition, many manufacturers and retailers of interior car accessories offer after-sales support, including warranties, customer service, and technical support. This can help ensure that consumers are satisfied with their purchases and can receive assistance if they encounter any issues or problems with their accessories. Overall, the after-sales market for interior car accessories in North America is robust, with a variety of options available to consumers and strong support from manufacturers and retailers. This can give consumers confidence in their purchases and help them find the right accessories to enhance their driving experience. However, OEM distribution channels are projected to grow at a higher CAGR by 2023–28.

Recent Developments:
• In January 2021, Covercraft Industries LLC, a leading manufacturer of custom car covers and interior accessories, announced its acquisition of GT Covers, a manufacturer of custom-fit seat covers for cars, trucks, and SUVs. The acquisition expands Covercraft's product offerings and strengthens its position in the automotive aftermarket industry.
• In March 2021, Husky Liners, a manufacturer of heavy-duty floor mats and other interior protection products, announced the launch of its new Smart Cover seat protection system. The system includes a custom-fit seat cover that is designed to protect against spills, stains, and wear, as well as a Smart Liner cargo liner that provides added protection for the rear cargo area.
• In August 2021, WeatherTech, a well-known manufacturer of automotive accessories, announced the launch of its new CargoTech system, which is designed to keep items in place in the cargo area of a vehicle. The system includes a series of interlocking cargo blocks that can be configured in various shapes and sizes to suit different cargo needs.
• In June 2021, Katzkin, a manufacturer of custom leather upholstery for cars, trucks, and SUVs, announced a new partnership with Fiat Chrysler Automobiles (FCA). Under the partnership, Katzkin will provide custom leather upholstery options for select FCA vehicles, including the Jeep Wrangler and Ram 1500.
• In April 2021, Weathertech Europe, a division of WeatherTech that focuses on the European market, announced the launch of several new products, including custom-fit floor mats and cargo liners, seat protectors, and a new line of accessories for electric vehicles. The expansion is part of the company's efforts to grow its presence in the European market.

Major Companies present in the market:
Continental AG, Grupo Antolin, HYUNDAI MOBIS, IAC Group., Truck Hero, Inc., Car Mate Mfg.Co.,Ltd., Ficosa International SA., Pioneer, Garmin Ltd. , Covercraft Industries, Llc, Classic Soft Trim, Inc., O’Reilly Automotive, Inc., H.I MOTORS, Momo Srl., Katzkin Leather, Inc, Harman International., Hayashi Telempu Corporation, WeatherTech

Considered in this report
• Geography: North America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• North America Interior Car Accessories market with its value and forecast along with its segments
• Region-wise Interior Car Accessories market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:
• United States
• Canada
• Mexico

By Accessories Type:
• Electronics Accessories (Car Audio, Car Video, Car Chargers, Mobile Holders, Car Vacuum Cleaners, Inflator and compressor, Car Bluetooth Accessories, Car GPS Tracker & Navigation, Reverse Parking System, etc.)
• consoles and organizers
• Mats
• Interior Covers
• Central Locking Systems
• Armrest
• Communication System
• Dash Kits
• Sunshades
• Interior Lighting
• Air Freshener
• Interior Chrome Accessories
• Others (Seat Neck Cushion, Gear Knobs, etc.)

By Distribution Channel:
• OEM
• Aftermarket

By Vehicle Type
• Small-sized Cars
• Mid-sized Cars
• SUVs
• MPVs
• Luxury
• Pickup Trucks (Toyota Tacoma, Ford Ranger, Jeep Gladiator, Chevrolet Colorado, GMC Canyon, Hyundai Santa Cruz)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Interior Car Accessories industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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