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動画処理プラットフォーム市場：コンポーネント別（ハードウェア、プラットフォーム、サービス）、アプリケーション別（動画アップロード＆取り込み、動的広告挿入、動画トランスコーディング＆処理、動画ホスティング）、コンテンツタイプ別、業種別、地域別 - 2028年までの世界予測


Video Processing Platform Market by Component (Hardware, Platform, Services), Application (Video Upload & Ingestion, Dynamic Ad Insertion, Video Transcoding & Processing, Video Hosting), Content Type, Vertical and Region - Global Forecast to 2028

ビデオ処理プラットフォーム市場規模は、2023年の76億米ドルから2028年には135億米ドルに成長すると予測され、予測期間中の年間平均成長率（CAGR）は12.1%である。学習体験を向上させるためのオンライン教育やeラ... もっと見る

　

　

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MarketsandMarkets
マーケッツアンドマーケッツ 		2023年7月17日 US$4,950
シングルユーザライセンス
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注文方法はこちら 		263 292 英語

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ビデオ処理プラットフォーム市場規模は、2023年の76億米ドルから2028年には135億米ドルに成長すると予測され、予測期間中の年間平均成長率（CAGR）は12.1%である。学習体験を向上させるためのオンライン教育やeラーニングの増加、オンラインビデオ消費の増加に伴うビデオストリーミングサービスのニーズは、ビデオ処理プラットフォーム市場の成長に機会を提供する。ビデオ処理プラットフォームを既存のシステムに統合することは、ビデオ処理プラットフォーム市場の成長にとって重要な課題である。
"コンテンツタイプ別では、オンデマンドセグメントが予測期間中に高いCAGRを目撃すると予測されている。"
オンデマンドビデオでは、ユーザーはテレビ、コンピュータ、スマートデバイスで好みのビデオを自由に選択して視聴することができる。このプラットフォームは幅広いコンテンツを提供するため、ユーザーは見たいものを自由に選ぶことができる。ビデオ・オン・デマンド（VOD）プラットフォームは、オンデマンド消費用に録画済みビデオをホスティングし、提供する。これらのプラットフォームは、ビデオの取り込み、保存、コンテンツの整理、メタデータの管理、トランスコーディング、コンテンツの配信などのサービスを提供する。これらのプラットフォームは、パーソナライズされたレコメンデーション、ユーザー認証、ペイ・パー・ビューやサブスクリプション・モデルなどの収益化オプションなどの機能を備えている。オンデマンド・ビデオ・コンテンツは、視聴者がPCやテレビからすぐにビデオ・コンテンツにアクセスできるようにする。このコンテンツは、スポーツ、エンターテインメント、教育番組、長編映画などさまざまな領域にまたがり、クラウド上でもオンプレミス上でも、テレビ、パソコン、スマートフォン、高度なデジタルメディアデバイスで視聴することができる。オンデマンド・ビデオ・サービスの大きな利点のひとつは、コンテンツが数カ月から数年にわたり利用可能であり、より幅広い視聴者にリーチできることである。アーカイブされたコンテンツは、特定のイベントのリード・ジェネレーションなど、別の目的で後からアクセスすることもできる。
"業種別では、2023年に教育業が第2位の市場シェアを占める"
最近、教育分野で動画処理プラットフォームの需要が大幅に増加している。この急増は、業界内での様々な変化や適応によるものである。ライブ授業、教育ビデオ、教育放送など、ビデオコンテンツの消費が急増している。そのため、負荷を処理し、多様なビデオ処理要件を満たすことができる強力なビデオ処理プラットフォームが必要とされています。動画は、大学、中学校、企業、オンラインコースなどで広く使用されており、教育においてますます普及しているメディアであり、高い効果を発揮しています。
Kalturaが実施した調査によると、回答者の大多数（88%）が、ビデオは生徒の学力に良い影響を与えると信じています。ライブ・ストリーミングやオンデマンド・ビデオは、次世代のデジタル学習やデジタル教室による共同教育など、生徒にとって多くのメリットをもたらします。ビデオ処理プラットフォームは、教育分野の多様なニーズを満たすように設計されており、ライブビデオやビデオオンデマンド設備の処理機能を提供します。これらのプラットフォームは柔軟性と拡張性に優れ、あらゆるビデオ処理要件に対応するオールインワン・ソリューションを提供します。
地域別では、中東・アフリカ地域が予測期間中に2番目に高いCAGRを記録すると予測されている。
中東・アフリカ地域では、技術の進歩によりインターネットインフラが大幅に改善され、接続性が向上し、ブロードバンド速度が高速化した。その結果、同地域ではモバイル接続とスマートフォンの利用が急増し、モバイル機器での動画コンテンツ需要が高まっている。この地域の政府や組織は、技術革新やICTの発展を重視し、デジタルトランスフォーメーションの取り組みを積極的に推進している。こうしたイニシアティブは、メディアやエンターテインメント、教育、電子商取引など、さまざまな分野を強化する広範なデジタル戦略の一環として、高度な動画処理プラットフォームの採用を奨励している。UAE、KSA、南アフリカ、カタール、クウェート、オマーン、トルコなどの主要国は、ブロードバンドインフラへの投資を奨励する措置を講じており、最終的には映像処理プラットフォームの普及と品質の向上につながるだろう。

主な参加企業のプロフィールの内訳は以下の通り：
 会社別：ティアI：37％、ティアII：27％、ティアIII：36
 役職別Cレベル：29％、ディレクターレベル：36％、その他：35%
 地域別北米：35％、欧州：24％、アジア太平洋地域：21％、その他の地域：20
注：その他には、セールスマネージャー、マーケティングマネージャー、プロダクトマネージャーが含まれます。
注：その他の地域には、中東・アフリカ、中南米が含まれます。
注：ティア1企業の売上高は1億米ドル以上、ティア2企業の売上高は1,000万米ドルから1億米ドル、ティア3企業の売上高は1,000万米ドル未満。
出典二次文献、専門家へのインタビュー、MarketsandMarketsの分析

世界中で動画処理プラットフォームを提供している主要ベンダーには、Akamai Technologies（米国）、MediaKind（米国）、Imagine Communications（米国）、Harmonic（米国）、Synamedia（英国）、Avid Technology（米国）、Evertz（カナダ）、Edgio（米国）、Brightcove（米国）、AWS Elemental（米国）、Kaltura（米国）などがあります、Haivision（米）、Telestream（米）、NVIDIA（米）、Ateme（仏）、Wowza Media Systems（米）、SeaChange（米）、Mux（米）、Bitmovin（米）、Amagi（米）、Panopto（米）、SSIMWave（カナダ）、Mediamelon（米）、Vantrix（カナダ）、M2A Media（英）、Pixel Power（英）、InPixal（仏）、Beamr（イスラエル）、Lightcast.com（米国）、base（英国）。
調査対象範囲
この調査レポートは、ビデオ処理プラットフォーム市場をセグメント横断的にカバーしている。コンポーネント、アプリケーション、コンテンツタイプ、業種、地域など、さまざまなセグメントにわたる市場規模や成長可能性を推定することを目的としている。本レポートには、市場における主要企業の詳細な競合分析、企業プロフィール、製品および事業提供に関する主な見解、最近の動向、主要な市場戦略などが含まれています。
このレポートを購入する理由

本レポートは、ビデオ処理プラットフォーム市場全体とサブセグメントの収益数の最も近い近似値に関する情報を提供し、この市場の市場リーダー/新規参入者に役立ちます。本レポートは、利害関係者が競争状況を理解し、自社のビジネスをより良く位置づけ、適切な市場参入戦略を計画するためのより多くの洞察を得るのに役立ちます。また、本レポートは、関係者が市場の鼓動を理解するのに役立ち、主要な市場促進要因、阻害要因、課題、および機会に関する情報を提供します。

本レポートでは、以下のポイントに関する洞察を提供しています：

- 主な促進要因の分析（業界全体における動画コンテンツ需要の増加、動画トラフィックを管理するための動画圧縮技術の進歩、複数のチャンネルやプラットフォームにおける動画コンテンツ配信の必要性、ソーシャルメディアプラットフォームを通じたモバイル動画消費の増加）、阻害要因（動画処理プラットフォームの導入コストが市場成長を妨げる）、機会（リアルタイムデータ処理のためのエッジコンピューティングインフラの採用拡大、ビデオ処理プラットフォーム市場の成長に影響を与える機会（リアルタイムデータ処理のためのエッジコンピューティングインフラの採用拡大、学習体験を向上させるためのオンライン教育とeラーニングの増加、オンラインビデオ消費の増加に伴うビデオストリーミングサービスの必要性）、および課題（ビデオ品質を低下させる貧弱なインターネットサービス、既存システムとのビデオ処理プラットフォームの統合）。

- 製品開発/イノベーション：映像処理プラットフォーム市場における今後の技術、研究開発活動、新製品・新サービスの発表に関する詳細な洞察。

- 市場開発：有利な市場に関する包括的な情報 - 本レポートでは、さまざまな地域のビデオ処理プラットフォーム市場を分析しています。

- 市場の多様化：ビデオ処理プラットフォーム市場における新製品＆サービス、未開拓の地域、最近の開発、投資に関する情報を網羅。

- 競合評価：Akamai Technologies（米国）、MediaKind（米国）、Imagine Communications（米国）、Harmonic（米国）、Synamedia（英国）、Avid Technology（米国）、Evertz（カナダ）、Edgio（米国）、Brightcove（米国）、AWS Elemental（米国）など、ビデオ処理プラットフォーム市場における主要企業の市場シェア、成長戦略、サービス内容を詳細に評価。

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目次

1 INTRODUCTION 25
1.1 STUDY OBJECTIVES 25
1.2 MARKET DEFINITION 25
1.2.1 INCLUSIONS & EXCLUSIONS 26
1.3 MARKET SCOPE 26
1.3.1 MARKET SEGMENTATION 27
1.3.2 REGIONS COVERED 27
1.3.3 YEARS CONSIDERED 28
1.4 CURRENCY 28
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2015–2022 28
1.5 STAKEHOLDERS 29
1.6 SUMMARY OF CHANGES 29
2 RESEARCH METHODOLOGY 30
2.1 RESEARCH DATA 30
FIGURE 1 VIDEO PROCESSING PLATFORM MARKET: RESEARCH DESIGN 31
2.1.1 SECONDARY DATA 31
2.1.2 PRIMARY DATA 32
2.1.2.1 Breakup of primary profiles 33
FIGURE 2 BREAKUP OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 33
2.1.2.2 Key industry insights 33
2.2 DATA TRIANGULATION 34
2.3 MARKET SIZE ESTIMATION 35
FIGURE 3 VIDEO PROCESSING PLATFORM MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 35
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 1 (SUPPLY SIDE): REVENUE OF SERVICES FROM VIDEO PROCESSING PLATFORM VENDORS 36
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH (SUPPLY SIDE): COLLECTIVE REVENUE OF VIDEO PROCESSING PLATFORM VENDORS 37
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (DEMAND SIDE) - VENDOR REVENUE ESTIMATION 38
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (DEMAND SIDE) - COLLECTIVE REVENUE OF VIDEO PROCESSING PLATFORM VENDORS 38
2.4 MARKET FORECAST 39
TABLE 2 FACTOR ANALYSIS 39
2.5 RESEARCH ASSUMPTIONS 40
2.6 LIMITATIONS 42
 
3 EXECUTIVE SUMMARY 43
FIGURE 8 FASTEST-GROWING SEGMENTS IN VIDEO PROCESSING PLATFORM MARKET, 2023–2028 44
FIGURE 9 PLATFORM SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 44
FIGURE 10 VIDEO UPLOAD & INGESTION SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 45
FIGURE 11 REAL-TIME/LIVE SEGMENT TO ACCOUNT FOR LARGER MARKET SIZE DURING FORECAST PERIOD 46
FIGURE 12 MEDIA & ENTERTAINMENT VERTICAL TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 47
FIGURE 13 VIDEO PROCESSING PLATFORM MARKET: REGIONAL SNAPSHOT 48
4 PREMIUM INSIGHTS 49
4.1 OVERVIEW OF VIDEO PROCESSING PLATFORM MARKET 49
FIGURE 14 ONGOING DIGITAL TRANSFORMATION AND RISE IN ADOPTION OF STREAMING SERVICES TO DRIVE GROWTH OF VIDEO PROCESSING PLATFORM MARKET 49
4.2 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023 VS. 2028 50
FIGURE 15 PLATFORM SEGMENT EXPECTED TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 50
4.3 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023 VS. 2028 50
FIGURE 16 VIDEO UPLOAD & INGESTION APPLICATION TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 50
4.4 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023 VS. 2028 51
FIGURE 17 REAL-TIME/LIVE SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD 51
4.5 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023 VS. 2028 51
FIGURE 18 MEDIA & ENTERTAINMENT VERTICAL TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 51
4.6 VIDEO PROCESSING PLATFORM MARKET: REGIONAL SCENARIO, 2023–2028 52
FIGURE 19 ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT IN NEXT FIVE YEARS 52
5 MARKET OVERVIEW AND INDUSTRY TRENDS 53
5.1 INTRODUCTION 53
5.2 MARKET DYNAMICS 53
FIGURE 20 MARKET DYNAMICS: VIDEO PROCESSING PLATFORM MARKET 53
5.2.1 DRIVERS 54
5.2.1.1 Increase in demand for video content across industries 54
FIGURE 21 NON-VIDEO MARKETERS WHO PLAN TO START USING VIDEO IN 2023 54
5.2.1.2 Advancements in video compression technologies to manage video traffic 54
5.2.1.3 Need for distribution of video content across multiple channels and platforms 55
5.2.1.4 Growing mobile video consumption through social media platforms 55
FIGURE 22 PERCENTAGE OF USERS ENGAGED IN SOCIAL MEDIA ACROSS COUNTRIES IN 2022 55
5.2.2 RESTRAINTS 56
5.2.2.1 Cost of implementation of video processing platform hindering market growth 56
5.2.3 OPPORTUNITIES 56
5.2.3.1 Growing adoption of edge computing infrastructure for real-time data processing 56
5.2.3.2 Rise in online education and e-learning to improve learning experience 56
FIGURE 23 TOP TEN COUNTRIES WITH MOST ONLINE LEARNERS 57
5.2.3.3 Rising need for video streaming services with growth in online video consumption 57
FIGURE 24 FACTORS IMPACTING ADOPTION OF STREAMING SERVICES 58
5.2.4 CHALLENGES 58
5.2.4.1 Poor internet service degrading video quality 58
5.2.4.2 Integrating video processing platforms with existing systems 58
5.3 CASE STUDY ANALYSIS 59
5.3.1 CASE STUDY 1: TENNIS CHANNEL LAUNCHED 24-HOUR FAST CHANNEL WITH AMAGI VIDEO PROCESSING SOLUTIONS 59
5.3.2 CASE STUDY 2: MEDIAMELON HELPED A+E NETWORKS CAPTURE AND UNDERSTAND VIDEO DELIVERY AND ADVERTISING INSERTION DATA 59
5.3.3 CASE STUDY 3: FUBOTV BROUGHT LIVE SPORTS TO GLOBAL CUSTOMERS WITH BITMOVIN VIDEO INFRASTRUCTURE 60
5.3.4 CASE STUDY 4: AIR FORCE ASSOCIATION USED VIDYO’S VIDEO COLLABORATION TECHNOLOGY TO COLLABORATE WITH ITS REMOTE VOLUNTEER BASE AND EMPLOYEES TO CONDUCT MEETINGS 61
5.3.5 CASE STUDY 5: MID-STATE TECHNICAL COLLEGE ACHIEVED HYBRID LEARNING SUCCESS THROUGH PANOPTO VIDEO SOLUTIONS 61
5.4 SUPPLY CHAIN ANALYSIS 62
FIGURE 25 VIDEO PROCESSING PLATFORM MARKET: SUPPLY CHAIN 62
5.5 ECOSYSTEM 63
FIGURE 26 VIDEO PROCESSING PLATFORM MARKET: ECOSYSTEM 63
5.6 TECHNOLOGICAL ANALYSIS 63
5.6.1 INTERNET OF THINGS 63
5.6.2 BLOCKCHAIN 64
5.6.3 CONTENT DELIVERY NETWORKS 64
5.6.4 BIG DATA AND ANALYTICS 64
5.6.5 CLOUD COMPUTING 64
5.6.6 ARTIFICIAL INTELLIGENCE 64
5.6.7 MACHINE LEARNING 64
5.7 PRICING ANALYSIS 65
TABLE 3 PRICING ANALYSIS OF VIDEO PROCESSING PLATFORM VENDORS 65
5.8 BUSINESS MODEL ANALYSIS 66
5.8.1 BUSINESS MODEL FOR HARDWARE PROVIDERS 66
5.8.2 BUSINESS MODEL FOR PLATFORM PROVIDERS 66
5.8.3 BUSINESS MODEL FOR SERVICE PROVIDERS 67
5.9 PATENT ANALYSIS 68
FIGURE 27 NUMBER OF PATENTS PUBLISHED, 2012–2022 68
FIGURE 28 TOP FIVE PATENT OWNERS (GLOBAL), 2022 68
TABLE 4 TOP TEN PATENT APPLICANTS (US), 2022 69
5.10 PORTER’S FIVE FORCES ANALYSIS 70
FIGURE 29 VIDEO PROCESSING PLATFORM MARKET: PORTER’S FIVE FORCES ANALYSIS 70
TABLE 5 VIDEO PROCESSING PLATFORM MARKET: PORTER’S FIVE FORCES ANALYSIS 71
5.10.1 THREAT OF NEW ENTRANTS 71
5.10.2 THREAT OF SUBSTITUTES 71
5.10.3 BARGAINING POWER OF SUPPLIERS 71
5.10.4 BARGAINING POWER OF BUYERS 71
5.10.5 INTENSITY OF COMPETITIVE RIVALRY 72
5.11 KEY CONFERENCES AND EVENTS IN 2023 & 2024 72
TABLE 6 VIDEO PROCESSING PLATFORM MARKET: KEY CONFERENCES AND EVENTS IN 2023 & 2024 72
5.12 TARIFF AND REGULATORY LANDSCAPE 72
5.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 7 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 73
TABLE 8 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 73
TABLE 9 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 74
TABLE 10 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 74
5.13 REGULATIONS 75
5.13.1 NORTH AMERICA 75
5.13.2 EUROPE 75
5.13.3 ASIA PACIFIC 76
5.13.4 MIDDLE EAST & AFRICA 76
5.13.5 LATIN AMERICA 76
5.14 TRENDS/DISRUPTIONS IMPACTING BUYERS 77
FIGURE 30 VIDEO PROCESSING PLATFORM MARKET: TRENDS/DISRUPTIONS IMPACTING BUYERS 77
5.15 KEY STAKEHOLDERS & BUYING CRITERIA 77
5.15.1 KEY STAKEHOLDERS IN BUYING PROCESS 77
FIGURE 31 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR END USERS 78
TABLE 11 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR END USERS (%) 78
5.15.2 BUYING CRITERIA 78
FIGURE 32 KEY BUYING CRITERIA FOR END USERS 78
TABLE 12 KEY BUYING CRITERIA FOR END USERS 79
6 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT 80
6.1 INTRODUCTION 81
6.1.1 COMPONENT: VIDEO PROCESSING PLATFORM MARKET DRIVERS 81
FIGURE 33 VIDEO PROCESSING PLATFORM HARDWARE TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 82
TABLE 13 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 82
TABLE 14 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 82
6.2 HARDWARE 83
6.2.1 DEMAND FOR HIGH-PERFORMANCE HARDWARE WITH HIGHER VIDEO RESOLUTIONS LIKE 4K ULTRA HD AND 8K TO DRIVE MARKET GROWTH 83
TABLE 15 HARDWARE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 83
TABLE 16 HARDWARE: VIDEO PROCESSING MARKET, BY REGION, 2023–2028 (USD MILLION) 83
6.3 PLATFORM 84
6.3.1 INCREASING AMOUNT OF VIDEO CONTENT DUE TO RISE OF SOCIAL MEDIA, STREAMING SERVICES, AND ONLINE VIDEO PLATFORMS TO DRIVE GROWTH 84
TABLE 17 PLATFORM: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 84
TABLE 18 PLATFORM: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 84
6.4 SERVICES 85
6.4.1 SERVICES TO MINIMIZE DOWNTIME AND ENSURE SMOOTH FUNCTIONING OF BUSINESS PROCESSES 85
TABLE 19 SERVICES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 85
TABLE 20 SERVICES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 85
7 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION 86
7.1 INTRODUCTION 87
7.1.1 APPLICATION: VIDEO PROCESSING PLATFORM MARKET DRIVERS 87
FIGURE 34 VIDEO UPLOAD AND INGESTION TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD 88
TABLE 21 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 88
TABLE 22 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 89
7.2 VIDEO UPLOAD & INGESTION 89
7.2.1 RISE OF VIDEO CONSUMPTION ACROSS PLATFORMS TO DRIVE GROWTH OF THIS SEGMENT 89
TABLE 23 VIDEO UPLOAD & INGESTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 89
TABLE 24 VIDEO UPLOAD & INGESTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 90
7.3 DYNAMIC AD INSERTION 90
7.3.1 DYNAMIC AD INSERTION TO ENABLE DELIVERY OF PERSONALIZED AND TARGETED ADVERTISEMENTS 90
TABLE 25 DYNAMIC AD INSERTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 90
TABLE 26 DYNAMIC AD INSERTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 91
7.4 VIDEO TRANSCODING & PROCESSING 91
7.4.1 TRANSCODING TO HELP WITH COMPRESSING VIDEO FILES WITHOUT SIGNIFICANTLY COMPROMISING QUALITY FOR FASTER VIDEO STREAMING 91
TABLE 27 VIDEO TRANSCODING & PROCESSING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 91
TABLE 28 VIDEO TRANSCODING & PROCESSING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 92
7.5 VIDEO HOSTING 92
7.5.1 VIDEO HOSTING PLATFORMS TO ENABLE CONTENT TO BE ACCESSED AND VIEWED BY AUDIENCES WORLDWIDE 92
TABLE 29 VIDEO HOSTING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 92
TABLE 30 VIDEO HOSTING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 93
7.6 CONTENT RENDERING 93
7.6.1 CONTENT RENDERING TECHNOLOGIES TO HELP MEET GROWING DEMAND FOR VISUALLY STUNNING AND REALISTIC EXPERIENCES 93
TABLE 31 CONTENT RENDERING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 93
TABLE 32 CONTENT RENDERING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 94
7.7 OTHER APPLICATIONS 94
TABLE 33 OTHER APPLICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 95
TABLE 34 OTHER APPLICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 95
8 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE 96
8.1 INTRODUCTION 97
8.1.1 CONTENT TYPE: VIDEO PROCESSING PLATFORM MARKET DRIVERS 97
FIGURE 35 ON-DEMAND VIDEO PROCESSING PLATFORM TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 98
TABLE 35 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 98
TABLE 36 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 98
8.2 REAL-TIME/LIVE 99
8.2.1 RISE OF PLATFORMS LIKE FACEBOOK LIVE AND INSTAGRAM LIVE TO MAKE IT EFFORTLESS TO SHARE LIVE VIDEOS 99
TABLE 37 REAL-TIME/LIVE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 99
TABLE 38 REAL-TIME/LIVE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 99
8.3 ON-DEMAND 100
8.3.1 STREAMING PLATFORMS HEAVILY INVESTING IN ORIGINAL CONTENT PRODUCTION TO ATTRACT AND RETAIN SUBSCRIBERS 100
TABLE 39 ON-DEMAND: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 100
TABLE 40 ON-DEMAND: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 100
9 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL 101
9.1 INTRODUCTION 102
9.1.1 VERTICAL: VIDEO PROCESSING PLATFORM DRIVERS 102
FIGURE 36 MANUFACTURING VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 103
TABLE 41 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 103
TABLE 42 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 104
9.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 104
9.2.1 VIDEO PROCESSING TO HELP ANALYZE VIDEO FOOTAGE FROM BANK BRANCHES AND ATMS FOR POTENTIALLY FRAUDULENT ACTIVITIES 104
TABLE 43 BFSI: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 105
TABLE 44 BFSI: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 105
9.3 EDUCATION 105
9.3.1 VIDEO PROCESSING TO ENABLE REMOTE LEARNING BY PROVIDING ACCESS TO PRE-RECORDED LECTURES AND INSTRUCTIONAL VIDEOS 105
TABLE 45 EDUCATION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 106
TABLE 46 EDUCATION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 106
9.4 GOVERNMENT & DEFENSE 106
9.4.1 VIDEO PROCESSING TO PLAY CRUCIAL ROLE IN PUBLIC SAFETY AND SURVEILLANCE EFFORTS 106
TABLE 47 GOVERNMENT & DEFENSE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 107
TABLE 48 GOVERNMENT & DEFENSE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 107
9.5 HEALTHCARE & LIFE SCIENCES 107
9.5.1 VIDEO PROCESSING TO ENSURE REAL-TIME COMMUNICATION, VISUAL ASSESSMENT, AND REMOTE PATIENT MONITORING 107
TABLE 49 HEALTHCARE & LIFE SCIENCES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 108
TABLE 50 HEALTHCARE & LIFE SCIENCES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 108
 
9.6 IT & TELECOMMUNICATIONS 109
9.6.1 VIDEO PROCESSING TO BE INCREASINGLY USED IN IT & TELECOMMUNICATIONS TO PROVIDE TECHNICAL SUPPORT AND CUSTOMER SERVICE 109
TABLE 51 IT & TELECOMMUNICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 109
TABLE 52 IT & TELECOMMUNICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 110
9.7 MANUFACTURING 110
9.7.1 VIDEO PROCESSING IN MANUFACTURING VERTICAL TO ENABLE AUTOMATED INSPECTION PROCESSES AND REDUCTION IN HUMAN ERROR 110
TABLE 53 MANUFACTURING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 110
TABLE 54 MANUFACTURING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 111
9.8 MEDIA & ENTERTAINMENT 111
9.8.1 VIDEO PROCESSING TO HELP OPTIMIZE POST-PRODUCTION PROCESSES SUCH AS VIDEO RENDERING, COMPRESSION, AND FORMAT CONVERSION 111
TABLE 55 MEDIA & ENTERTAINMENT: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 112
TABLE 56 MEDIA & ENTERTAINMENT: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 112
9.9 RETAIL & CONSUMER GOODS 112
9.9.1 RETAILERS TO USE VIDEOS TO SHOWCASE PRODUCTS, HIGHLIGHT FEATURES, AND DEMONSTRATE HOW PRODUCTS CAN BE USED OR STYLED 112
TABLE 57 RETAIL & CONSUMER GOODS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 113
TABLE 58 RETAIL & CONSUMER GOODS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 113
9.10 OTHER VERTICALS 113
TABLE 59 OTHER VERTICALS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 114
TABLE 60 OTHER VERTICALS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 114
10 VIDEO PROCESSING PLATFORM MARKET, BY REGION 115
10.1 INTRODUCTION 116
FIGURE 37 NORTH AMERICA TO HOLD LARGEST MARKET SIZE DURING FORECAST PERIOD 116
TABLE 61 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 116
TABLE 62 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 117
10.2 NORTH AMERICA 117
10.2.1 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 117
10.2.2 NORTH AMERICA: RECESSION IMPACT 118
FIGURE 38 NORTH AMERICA: MARKET SNAPSHOT 119
TABLE 63 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 119
TABLE 64 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 120
TABLE 65 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 120
TABLE 66 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 120
TABLE 67 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 121
TABLE 68 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 121
TABLE 69 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 121
TABLE 70 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 122
TABLE 71 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 122
TABLE 72 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 122
10.2.3 US 123
10.2.3.1 Availability of advanced infrastructure and rise in cloud computing 123
TABLE 73 US: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 123
TABLE 74 US: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 123
TABLE 75 US: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 123
TABLE 76 US: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 124
10.2.4 CANADA 124
10.2.4.1 Growing adoption of video-centric product marketing techniques 124
TABLE 77 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 124
TABLE 78 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 124
TABLE 79 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 125
TABLE 80 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 125
10.3 EUROPE 125
10.3.1 EUROPE: VIDEO PROCESSING PLATFORM MARKET DRIVERS 125
10.3.2 EUROPE: RECESSION IMPACT 125
TABLE 81 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 126
TABLE 82 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 126
TABLE 83 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 127
TABLE 84 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 127
TABLE 85 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 127
TABLE 86 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 128
TABLE 87 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 128
TABLE 88 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 128
TABLE 89 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 129
TABLE 90 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 129
10.3.3 UK 129
10.3.3.1 High demand for video content and streaming services in UK to boost market 129
TABLE 91 UK: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 130
TABLE 92 UK: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 130
TABLE 93 UK: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 130
TABLE 94 UK: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 130
10.3.4 GERMANY 131
10.3.4.1 Growing emphasis on video content for communication across industry verticals 131
TABLE 95 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 131
TABLE 96 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 131
TABLE 97 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 131
TABLE 98 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 132
10.3.5 FRANCE 132
10.3.5.1 Increase in online video consumption and technological innovation in France to drive market growth 132
TABLE 99 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 132
TABLE 100 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 132
TABLE 101 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 133
TABLE 102 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 133
10.3.6 REST OF EUROPE 133
TABLE 103 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 133
TABLE 104 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 134
TABLE 105 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 134
TABLE 106 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 134
10.4 ASIA PACIFIC 134
10.4.1 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET DRIVERS 135
10.4.2 ASIA PACIFIC: RECESSION IMPACT 135
FIGURE 39 ASIA PACIFIC: MARKET SNAPSHOT 136
TABLE 107 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 136
TABLE 108 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 137
TABLE 109 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 137
TABLE 110 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 137
TABLE 111 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 138
TABLE 112 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 138
TABLE 113 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 138
TABLE 114 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 139
TABLE 115 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 139
TABLE 116 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 139
10.4.3 CHINA 140
10.4.3.1 Growing technological innovations to drive market growth 140
TABLE 117 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 140
TABLE 118 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 140
TABLE 119 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 140
TABLE 120 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 141
10.4.4 JAPAN 141
10.4.4.1 High penetration of mobile phones and technological innovations in Japan to drive market growth 141
TABLE 121 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 141
TABLE 122 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 141
TABLE 123 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 142
TABLE 124 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 142
10.4.5 AUSTRALIA & NEW ZEALAND 142
10.4.5.1 Rapid adoption of streaming services in AnZ to drive market growth 142
TABLE 125 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 142
TABLE 126 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 143
TABLE 127 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 143
TABLE 128 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 143
10.4.6 REST OF ASIA PACIFIC 143
TABLE 129 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 144
TABLE 130 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 144
TABLE 131 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 144
TABLE 132 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 144
10.5 MIDDLE EAST & AFRICA 145
10.5.1 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 145
10.5.2 MIDDLE EAST & AFRICA: RECESSION IMPACT 145
TABLE 133 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 146
TABLE 134 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 146
TABLE 135 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 146
TABLE 136 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 147
TABLE 137 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 147
TABLE 138 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 147
TABLE 139 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 148
TABLE 140 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 148
TABLE 141 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 149
TABLE 142 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 149
10.5.3 SAUDI ARABIA 149
10.5.3.1 Development in broadband and internet services in Saudi Arabia to fuel market growth 149
TABLE 143 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 150
TABLE 144 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 150
TABLE 145 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 150
TABLE 146 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 150
10.5.4 UAE 151
10.5.4.1 Growing technological advancements to support adoption of video processing platforms 151
TABLE 147 UAE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 151
TABLE 148 UAE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 151
TABLE 149 UAE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 151
TABLE 150 UAE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 152
10.5.5 SOUTH AFRICA 152
10.5.5.1 Shift toward digital platforms and on-demand content to drive market growth in South Africa 152
TABLE 151 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 152
TABLE 152 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 152
TABLE 153 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 153
TABLE 154 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 153
10.5.6 REST OF MIDDLE EAST & AFRICA 153
TABLE 155 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 153
TABLE 156 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 154
TABLE 157 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 154
TABLE 158 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 154
10.6 LATIN AMERICA 154
10.6.1 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 155
10.6.2 LATIN AMERICA: RECESSION IMPACT 155
TABLE 159 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 155
TABLE 160 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 156
TABLE 161 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 156
TABLE 162 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 156
TABLE 163 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 157
TABLE 164 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 157
TABLE 165 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 157
TABLE 166 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 158
TABLE 167 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 158
TABLE 168 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 158
10.6.3 BRAZIL 159
10.6.3.1 Widespread use of video processing platforms in Brazil to drive market growth 159
TABLE 169 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 159
TABLE 170 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 159
TABLE 171 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 159
TABLE 172 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 160
10.6.4 MEXICO 160
10.6.4.1 Rising mobile penetration to drive demand for online video consumption in Mexico 160
TABLE 173 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 160
TABLE 174 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 160
TABLE 175 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 161
TABLE 176 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 161
10.6.5 REST OF LATIN AMERICA 161
TABLE 177 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 161
TABLE 178 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 162
TABLE 179 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 162
TABLE 180 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 162
11 COMPETITIVE LANDSCAPE 163
11.1 OVERVIEW 163
11.2 MARKET EVALUATION FRAMEWORK 163
11.3 STRATEGIES ADOPTED BY KEY PLAYERS 163
TABLE 181 OVERVIEW OF STRATEGIES ADOPTED BY KEY VIDEO PROCESSING PLATFORM VENDORS 163
11.4 REVENUE ANALYSIS 166
FIGURE 40 HISTORICAL FOUR-YEAR REVENUE ANALYSIS OF LEADING PLAYERS, 2018–2022 (USD MILLION) 166
11.5 COMPANY FINANCIAL METRICS 167
FIGURE 41 TRADING COMPARABLES, 2023 (EV/EBITDA) 167
11.6 GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS 168
FIGURE 42 VIDEO PROCESSING PLATFORM MARKET: GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS, 2022 168
11.7 MARKET SHARE ANALYSIS 168
FIGURE 43 VIDEO PROCESSING PLATFORM MARKET: MARKET SHARE ANALYSIS, 2022 169
TABLE 182 VIDEO PROCESSING PLATFORM MARKET: DEGREE OF COMPETITION 169
11.8 COMPANY EVALUATION QUADRANT 170
FIGURE 44 COMPANY EVALUATION QUADRANT: CRITERIA WEIGHTAGE 170
11.8.1 STARS 170
11.8.2 EMERGING LEADERS 170
11.8.3 PERVASIVE PLAYERS 170
11.8.4 PARTICIPANTS 171
FIGURE 45 VIDEO PROCESSING PLATFORM: EVALUATION QUADRANT OF KEY COMPANIES, 2022 171
11.8.5 COMPANY PRODUCT FOOTPRINT ANALYSIS (FOR TOP TEN VENDORS) 172
TABLE 183 COMPANY FOOTPRINT, BY APPLICATION AND VERTICAL 172
FIGURE 46 RANKING OF KEY PLAYERS IN VIDEO PROCESSING PLATFORM MARKET, 2022 173
11.9 STARTUP/SME EVALUATION MATRIX 174
FIGURE 47 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE 174
11.9.1 PROGRESSIVE COMPANIES 174
11.9.2 RESPONSIVE COMPANIES 174
11.9.3 DYNAMIC COMPANIES 174
11.9.4 STARTING BLOCKS 175
FIGURE 48 VIDEO PROCESSING PLATFORM: MARKET EVALUATION FOR STARTUPS/SMES, 2022 175
11.9.5 COMPETITIVE BENCHMARKING 176
TABLE 184 VIDEO PROCESSING PLATFORM MARKET: DETAILED LIST OF KEY STARTUPS/SMES 176
TABLE 185 STARTUP/SME FOOTPRINT 177
11.10 KEY MARKET DEVELOPMENTS 179
11.10.1 PRODUCT LAUNCHES & ENHANCEMENTS 179
TABLE 186 PRODUCT LAUNCHES & ENHANCEMENTS, 2020–2023 179
11.10.2 DEALS 180
TABLE 187 DEALS, 2020–2023 180

　

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Summary

The video processing platform market size is expected to grow from USD 7.6 billion in 2023 to USD 13.5 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 12.1% during the forecast period. The rise in online education and e-learning to improve learning experiences and need for video streaming services with growing online video consumption to offer opportunities for the growth of video processing platform market. Integrating video processin platform with existing systems represents a significant challenge for the growth of the video processing platform market.
“As per content type, the on-demand segment is projected to witness a higher CAGR during the forecast period. “
With on-demand video, users have the freedom to choose and watch their preferred videos on their TVs, computers, or smart devices. This platform offers a wide range of content, giving users the ability to pick and choose what they want to watch. Video-on-demand (VOD) platforms host and provide pre-recorded videos for on-demand consumption. They offer services such as video ingestion, storage, content organization, metadata management, transcoding, and content delivery. These platforms come equipped with features like personalized recommendations, user authentication, and monetization options such as pay-per-view or subscription models. On-demand video content allows viewers to access video content immediately via their PCs or TVs. This content spans various domains, including sports, entertainment, educational programs, and feature films, and can be consumed on TVs, computers, smartphones, and advanced digital media devices, both on the cloud and on-premises. One of the significant benefits of on-demand video services is that content remains available for months or even years, enabling a broader audience reach. Archived content can also be accessed later for other purposes, such as lead generation for specific events.
“As per vertical, the education vertical to hold second largest market share in 2023.“
Recently, there has been a significant increase in the demand for video processing platforms in the education sector. This surge is due to various changes and adaptations made within the industry. The consumption of video content, including live classes, educational videos, and educational broadcasting, has skyrocketed. Therefore, there is a need for a strong video processing platform that can handle the load and fulfill diverse video processing requirements. Video is an increasingly popular medium in education, being widely used in universities, middle schools, businesses, and online courses, and is highly effective.
According to a survey conducted by Kaltura, a significant majority of respondents (88%) believe that video has a positive impact on student achievement. Live streaming and on-demand video offer numerous advantages to students, such as next-generation digital learning and collaborative education through digital classrooms. Video processing platforms are designed to meet the diverse needs of the education sector, offering processing capabilities for live video and video-on-demand facilities. These platforms are highly flexible and scalable, providing an all-in-one solution for all video processing requirements.
As per region, the Middle East & Africa region is projected to witness the second highest CAGR during the forecast period.
The Middle East & Africa region region has seen a significant improvement in internet infrastructure thanks to technological advancements, resulting in increased connectivity and higher broadband speeds. As a result, the region has experienced a surge in mobile connectivity and smartphone usage, leading to a higher demand for video content on mobile devices. Governments and organizations in the region are actively promoting digital transformation initiatives, emphasizing technological innovation and ICT developments. These initiatives encourage the adoption of advanced video processing platforms as part of a broader digital strategy to enhance various sectors such as media and entertainment, education, e-commerce, and more. Key countries like the UAE, KSA, South Africa, Qatar, Kuwait, Oman, and Turkey are taking measures to encourage investment in broadband infrastructure, which would ultimately enhance the penetration and quality of video processing platforms.

The breakup of the profiles of the primary participants is given below:
 By Company: Tier I: 37%, Tier II: 27%, and Tier III: 36%
 By Designation: C-Level Executives: 29%, Director Level: 36%, and Others: 35%
 By Region: North America: 35%, Europe: 24%, Asia Pacific: 21%, ,Rest of World: 20%
Note: Others include sales managers, marketing managers, and product managers
Note: Rest of the World includes the Middle East & Africa and Latin America
Note: Tier 1 companies have revenues more than USD 100 million; tier 2 companies’ revenue ranges from USD 10 million to USD 100 million; and tier 3 companies’ revenue is less than 10 million
Source: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis

Some of the major vendors offering video processing platform across the globe include Akamai Technologies (US), MediaKind (US), Imagine Communications (US), Harmonic (US), Synamedia (UK), Avid Technology (US), Evertz (Canada), Edgio (US), Brightcove (US), AWS Elemental (US), Kaltura (US), Haivision (US), Telestream (US), NVIDIA (US), Ateme (France), Wowza Media Systems (US), SeaChange (US), Mux (US), Bitmovin (US), Amagi (US), Panopto (US), SSIMWave (Canada), Mediamelon (US), Vantrix (Canada), M2A Media (UK), Pixel Power (UK), InPixal (France), Beamr (Israel), Lightcast.com (US), and base (UK).
Research coverage:
The market study covers the video processing platform market across segments. It aims at estimating the market size and the growth potential of this market across different segments, such as component, application, content type, vertical, and region. It includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Reasons to buy this report:

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall video processing platform market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

• Analysis of key drivers (increase in demand for video content across industries, advancements in video compression technologies to manage video traffic, need for distribution of video content across multiple channels and platforms, growing mobile video consumption through social media platforms), restraints (cost of implementation of video processing platorm to hinder the market growth) opportunities (growing adoption of edge computing infrastructure for real-time data processing, rise in online education and e-learing to improve learning experience, need for video streaming services with growth in online video consumption), and challenges (poor internet service degrading video quality, integrating video processing platforms with existing systems) influencing the growth of the video processing platform market.

• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the video processing platform market.

• Market Development: Comprehensive information about lucrative markets – the report analyses the video processing platform market across varied regions.

• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the video processing platform market.

• Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Akamai Technologies (US), MediaKind (US), Imagine Communications (US), Harmonic (US), Synamedia (UK), Avid Technology (US), Evertz (Canada), Edgio (US), Brightcove (US), AWS Elemental (US),among others in the video processing platform market.



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Table of Contents

1 INTRODUCTION 25
1.1 STUDY OBJECTIVES 25
1.2 MARKET DEFINITION 25
1.2.1 INCLUSIONS & EXCLUSIONS 26
1.3 MARKET SCOPE 26
1.3.1 MARKET SEGMENTATION 27
1.3.2 REGIONS COVERED 27
1.3.3 YEARS CONSIDERED 28
1.4 CURRENCY 28
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2015–2022 28
1.5 STAKEHOLDERS 29
1.6 SUMMARY OF CHANGES 29
2 RESEARCH METHODOLOGY 30
2.1 RESEARCH DATA 30
FIGURE 1 VIDEO PROCESSING PLATFORM MARKET: RESEARCH DESIGN 31
2.1.1 SECONDARY DATA 31
2.1.2 PRIMARY DATA 32
2.1.2.1 Breakup of primary profiles 33
FIGURE 2 BREAKUP OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 33
2.1.2.2 Key industry insights 33
2.2 DATA TRIANGULATION 34
2.3 MARKET SIZE ESTIMATION 35
FIGURE 3 VIDEO PROCESSING PLATFORM MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 35
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 1 (SUPPLY SIDE): REVENUE OF SERVICES FROM VIDEO PROCESSING PLATFORM VENDORS 36
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH (SUPPLY SIDE): COLLECTIVE REVENUE OF VIDEO PROCESSING PLATFORM VENDORS 37
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (DEMAND SIDE) - VENDOR REVENUE ESTIMATION 38
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (DEMAND SIDE) - COLLECTIVE REVENUE OF VIDEO PROCESSING PLATFORM VENDORS 38
2.4 MARKET FORECAST 39
TABLE 2 FACTOR ANALYSIS 39
2.5 RESEARCH ASSUMPTIONS 40
2.6 LIMITATIONS 42
 
3 EXECUTIVE SUMMARY 43
FIGURE 8 FASTEST-GROWING SEGMENTS IN VIDEO PROCESSING PLATFORM MARKET, 2023–2028 44
FIGURE 9 PLATFORM SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 44
FIGURE 10 VIDEO UPLOAD & INGESTION SEGMENT TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 45
FIGURE 11 REAL-TIME/LIVE SEGMENT TO ACCOUNT FOR LARGER MARKET SIZE DURING FORECAST PERIOD 46
FIGURE 12 MEDIA & ENTERTAINMENT VERTICAL TO ACCOUNT FOR LARGEST MARKET SIZE DURING FORECAST PERIOD 47
FIGURE 13 VIDEO PROCESSING PLATFORM MARKET: REGIONAL SNAPSHOT 48
4 PREMIUM INSIGHTS 49
4.1 OVERVIEW OF VIDEO PROCESSING PLATFORM MARKET 49
FIGURE 14 ONGOING DIGITAL TRANSFORMATION AND RISE IN ADOPTION OF STREAMING SERVICES TO DRIVE GROWTH OF VIDEO PROCESSING PLATFORM MARKET 49
4.2 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023 VS. 2028 50
FIGURE 15 PLATFORM SEGMENT EXPECTED TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 50
4.3 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023 VS. 2028 50
FIGURE 16 VIDEO UPLOAD & INGESTION APPLICATION TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 50
4.4 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023 VS. 2028 51
FIGURE 17 REAL-TIME/LIVE SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD 51
4.5 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023 VS. 2028 51
FIGURE 18 MEDIA & ENTERTAINMENT VERTICAL TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 51
4.6 VIDEO PROCESSING PLATFORM MARKET: REGIONAL SCENARIO, 2023–2028 52
FIGURE 19 ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT IN NEXT FIVE YEARS 52
5 MARKET OVERVIEW AND INDUSTRY TRENDS 53
5.1 INTRODUCTION 53
5.2 MARKET DYNAMICS 53
FIGURE 20 MARKET DYNAMICS: VIDEO PROCESSING PLATFORM MARKET 53
5.2.1 DRIVERS 54
5.2.1.1 Increase in demand for video content across industries 54
FIGURE 21 NON-VIDEO MARKETERS WHO PLAN TO START USING VIDEO IN 2023 54
5.2.1.2 Advancements in video compression technologies to manage video traffic 54
5.2.1.3 Need for distribution of video content across multiple channels and platforms 55
5.2.1.4 Growing mobile video consumption through social media platforms 55
FIGURE 22 PERCENTAGE OF USERS ENGAGED IN SOCIAL MEDIA ACROSS COUNTRIES IN 2022 55
5.2.2 RESTRAINTS 56
5.2.2.1 Cost of implementation of video processing platform hindering market growth 56
5.2.3 OPPORTUNITIES 56
5.2.3.1 Growing adoption of edge computing infrastructure for real-time data processing 56
5.2.3.2 Rise in online education and e-learning to improve learning experience 56
FIGURE 23 TOP TEN COUNTRIES WITH MOST ONLINE LEARNERS 57
5.2.3.3 Rising need for video streaming services with growth in online video consumption 57
FIGURE 24 FACTORS IMPACTING ADOPTION OF STREAMING SERVICES 58
5.2.4 CHALLENGES 58
5.2.4.1 Poor internet service degrading video quality 58
5.2.4.2 Integrating video processing platforms with existing systems 58
5.3 CASE STUDY ANALYSIS 59
5.3.1 CASE STUDY 1: TENNIS CHANNEL LAUNCHED 24-HOUR FAST CHANNEL WITH AMAGI VIDEO PROCESSING SOLUTIONS 59
5.3.2 CASE STUDY 2: MEDIAMELON HELPED A+E NETWORKS CAPTURE AND UNDERSTAND VIDEO DELIVERY AND ADVERTISING INSERTION DATA 59
5.3.3 CASE STUDY 3: FUBOTV BROUGHT LIVE SPORTS TO GLOBAL CUSTOMERS WITH BITMOVIN VIDEO INFRASTRUCTURE 60
5.3.4 CASE STUDY 4: AIR FORCE ASSOCIATION USED VIDYO’S VIDEO COLLABORATION TECHNOLOGY TO COLLABORATE WITH ITS REMOTE VOLUNTEER BASE AND EMPLOYEES TO CONDUCT MEETINGS 61
5.3.5 CASE STUDY 5: MID-STATE TECHNICAL COLLEGE ACHIEVED HYBRID LEARNING SUCCESS THROUGH PANOPTO VIDEO SOLUTIONS 61
5.4 SUPPLY CHAIN ANALYSIS 62
FIGURE 25 VIDEO PROCESSING PLATFORM MARKET: SUPPLY CHAIN 62
5.5 ECOSYSTEM 63
FIGURE 26 VIDEO PROCESSING PLATFORM MARKET: ECOSYSTEM 63
5.6 TECHNOLOGICAL ANALYSIS 63
5.6.1 INTERNET OF THINGS 63
5.6.2 BLOCKCHAIN 64
5.6.3 CONTENT DELIVERY NETWORKS 64
5.6.4 BIG DATA AND ANALYTICS 64
5.6.5 CLOUD COMPUTING 64
5.6.6 ARTIFICIAL INTELLIGENCE 64
5.6.7 MACHINE LEARNING 64
5.7 PRICING ANALYSIS 65
TABLE 3 PRICING ANALYSIS OF VIDEO PROCESSING PLATFORM VENDORS 65
5.8 BUSINESS MODEL ANALYSIS 66
5.8.1 BUSINESS MODEL FOR HARDWARE PROVIDERS 66
5.8.2 BUSINESS MODEL FOR PLATFORM PROVIDERS 66
5.8.3 BUSINESS MODEL FOR SERVICE PROVIDERS 67
5.9 PATENT ANALYSIS 68
FIGURE 27 NUMBER OF PATENTS PUBLISHED, 2012–2022 68
FIGURE 28 TOP FIVE PATENT OWNERS (GLOBAL), 2022 68
TABLE 4 TOP TEN PATENT APPLICANTS (US), 2022 69
5.10 PORTER’S FIVE FORCES ANALYSIS 70
FIGURE 29 VIDEO PROCESSING PLATFORM MARKET: PORTER’S FIVE FORCES ANALYSIS 70
TABLE 5 VIDEO PROCESSING PLATFORM MARKET: PORTER’S FIVE FORCES ANALYSIS 71
5.10.1 THREAT OF NEW ENTRANTS 71
5.10.2 THREAT OF SUBSTITUTES 71
5.10.3 BARGAINING POWER OF SUPPLIERS 71
5.10.4 BARGAINING POWER OF BUYERS 71
5.10.5 INTENSITY OF COMPETITIVE RIVALRY 72
5.11 KEY CONFERENCES AND EVENTS IN 2023 & 2024 72
TABLE 6 VIDEO PROCESSING PLATFORM MARKET: KEY CONFERENCES AND EVENTS IN 2023 & 2024 72
5.12 TARIFF AND REGULATORY LANDSCAPE 72
5.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 7 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 73
TABLE 8 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 73
TABLE 9 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 74
TABLE 10 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 74
5.13 REGULATIONS 75
5.13.1 NORTH AMERICA 75
5.13.2 EUROPE 75
5.13.3 ASIA PACIFIC 76
5.13.4 MIDDLE EAST & AFRICA 76
5.13.5 LATIN AMERICA 76
5.14 TRENDS/DISRUPTIONS IMPACTING BUYERS 77
FIGURE 30 VIDEO PROCESSING PLATFORM MARKET: TRENDS/DISRUPTIONS IMPACTING BUYERS 77
5.15 KEY STAKEHOLDERS & BUYING CRITERIA 77
5.15.1 KEY STAKEHOLDERS IN BUYING PROCESS 77
FIGURE 31 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR END USERS 78
TABLE 11 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR END USERS (%) 78
5.15.2 BUYING CRITERIA 78
FIGURE 32 KEY BUYING CRITERIA FOR END USERS 78
TABLE 12 KEY BUYING CRITERIA FOR END USERS 79
6 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT 80
6.1 INTRODUCTION 81
6.1.1 COMPONENT: VIDEO PROCESSING PLATFORM MARKET DRIVERS 81
FIGURE 33 VIDEO PROCESSING PLATFORM HARDWARE TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 82
TABLE 13 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 82
TABLE 14 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 82
6.2 HARDWARE 83
6.2.1 DEMAND FOR HIGH-PERFORMANCE HARDWARE WITH HIGHER VIDEO RESOLUTIONS LIKE 4K ULTRA HD AND 8K TO DRIVE MARKET GROWTH 83
TABLE 15 HARDWARE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 83
TABLE 16 HARDWARE: VIDEO PROCESSING MARKET, BY REGION, 2023–2028 (USD MILLION) 83
6.3 PLATFORM 84
6.3.1 INCREASING AMOUNT OF VIDEO CONTENT DUE TO RISE OF SOCIAL MEDIA, STREAMING SERVICES, AND ONLINE VIDEO PLATFORMS TO DRIVE GROWTH 84
TABLE 17 PLATFORM: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 84
TABLE 18 PLATFORM: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 84
6.4 SERVICES 85
6.4.1 SERVICES TO MINIMIZE DOWNTIME AND ENSURE SMOOTH FUNCTIONING OF BUSINESS PROCESSES 85
TABLE 19 SERVICES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 85
TABLE 20 SERVICES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 85
7 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION 86
7.1 INTRODUCTION 87
7.1.1 APPLICATION: VIDEO PROCESSING PLATFORM MARKET DRIVERS 87
FIGURE 34 VIDEO UPLOAD AND INGESTION TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD 88
TABLE 21 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 88
TABLE 22 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 89
7.2 VIDEO UPLOAD & INGESTION 89
7.2.1 RISE OF VIDEO CONSUMPTION ACROSS PLATFORMS TO DRIVE GROWTH OF THIS SEGMENT 89
TABLE 23 VIDEO UPLOAD & INGESTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 89
TABLE 24 VIDEO UPLOAD & INGESTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 90
7.3 DYNAMIC AD INSERTION 90
7.3.1 DYNAMIC AD INSERTION TO ENABLE DELIVERY OF PERSONALIZED AND TARGETED ADVERTISEMENTS 90
TABLE 25 DYNAMIC AD INSERTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 90
TABLE 26 DYNAMIC AD INSERTION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 91
7.4 VIDEO TRANSCODING & PROCESSING 91
7.4.1 TRANSCODING TO HELP WITH COMPRESSING VIDEO FILES WITHOUT SIGNIFICANTLY COMPROMISING QUALITY FOR FASTER VIDEO STREAMING 91
TABLE 27 VIDEO TRANSCODING & PROCESSING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 91
TABLE 28 VIDEO TRANSCODING & PROCESSING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 92
7.5 VIDEO HOSTING 92
7.5.1 VIDEO HOSTING PLATFORMS TO ENABLE CONTENT TO BE ACCESSED AND VIEWED BY AUDIENCES WORLDWIDE 92
TABLE 29 VIDEO HOSTING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 92
TABLE 30 VIDEO HOSTING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 93
7.6 CONTENT RENDERING 93
7.6.1 CONTENT RENDERING TECHNOLOGIES TO HELP MEET GROWING DEMAND FOR VISUALLY STUNNING AND REALISTIC EXPERIENCES 93
TABLE 31 CONTENT RENDERING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 93
TABLE 32 CONTENT RENDERING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 94
7.7 OTHER APPLICATIONS 94
TABLE 33 OTHER APPLICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 95
TABLE 34 OTHER APPLICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 95
8 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE 96
8.1 INTRODUCTION 97
8.1.1 CONTENT TYPE: VIDEO PROCESSING PLATFORM MARKET DRIVERS 97
FIGURE 35 ON-DEMAND VIDEO PROCESSING PLATFORM TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 98
TABLE 35 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 98
TABLE 36 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 98
8.2 REAL-TIME/LIVE 99
8.2.1 RISE OF PLATFORMS LIKE FACEBOOK LIVE AND INSTAGRAM LIVE TO MAKE IT EFFORTLESS TO SHARE LIVE VIDEOS 99
TABLE 37 REAL-TIME/LIVE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 99
TABLE 38 REAL-TIME/LIVE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 99
8.3 ON-DEMAND 100
8.3.1 STREAMING PLATFORMS HEAVILY INVESTING IN ORIGINAL CONTENT PRODUCTION TO ATTRACT AND RETAIN SUBSCRIBERS 100
TABLE 39 ON-DEMAND: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 100
TABLE 40 ON-DEMAND: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 100
9 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL 101
9.1 INTRODUCTION 102
9.1.1 VERTICAL: VIDEO PROCESSING PLATFORM DRIVERS 102
FIGURE 36 MANUFACTURING VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 103
TABLE 41 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 103
TABLE 42 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 104
9.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 104
9.2.1 VIDEO PROCESSING TO HELP ANALYZE VIDEO FOOTAGE FROM BANK BRANCHES AND ATMS FOR POTENTIALLY FRAUDULENT ACTIVITIES 104
TABLE 43 BFSI: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 105
TABLE 44 BFSI: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 105
9.3 EDUCATION 105
9.3.1 VIDEO PROCESSING TO ENABLE REMOTE LEARNING BY PROVIDING ACCESS TO PRE-RECORDED LECTURES AND INSTRUCTIONAL VIDEOS 105
TABLE 45 EDUCATION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 106
TABLE 46 EDUCATION: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 106
9.4 GOVERNMENT & DEFENSE 106
9.4.1 VIDEO PROCESSING TO PLAY CRUCIAL ROLE IN PUBLIC SAFETY AND SURVEILLANCE EFFORTS 106
TABLE 47 GOVERNMENT & DEFENSE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 107
TABLE 48 GOVERNMENT & DEFENSE: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 107
9.5 HEALTHCARE & LIFE SCIENCES 107
9.5.1 VIDEO PROCESSING TO ENSURE REAL-TIME COMMUNICATION, VISUAL ASSESSMENT, AND REMOTE PATIENT MONITORING 107
TABLE 49 HEALTHCARE & LIFE SCIENCES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 108
TABLE 50 HEALTHCARE & LIFE SCIENCES: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 108
 
9.6 IT & TELECOMMUNICATIONS 109
9.6.1 VIDEO PROCESSING TO BE INCREASINGLY USED IN IT & TELECOMMUNICATIONS TO PROVIDE TECHNICAL SUPPORT AND CUSTOMER SERVICE 109
TABLE 51 IT & TELECOMMUNICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 109
TABLE 52 IT & TELECOMMUNICATIONS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 110
9.7 MANUFACTURING 110
9.7.1 VIDEO PROCESSING IN MANUFACTURING VERTICAL TO ENABLE AUTOMATED INSPECTION PROCESSES AND REDUCTION IN HUMAN ERROR 110
TABLE 53 MANUFACTURING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 110
TABLE 54 MANUFACTURING: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 111
9.8 MEDIA & ENTERTAINMENT 111
9.8.1 VIDEO PROCESSING TO HELP OPTIMIZE POST-PRODUCTION PROCESSES SUCH AS VIDEO RENDERING, COMPRESSION, AND FORMAT CONVERSION 111
TABLE 55 MEDIA & ENTERTAINMENT: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 112
TABLE 56 MEDIA & ENTERTAINMENT: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 112
9.9 RETAIL & CONSUMER GOODS 112
9.9.1 RETAILERS TO USE VIDEOS TO SHOWCASE PRODUCTS, HIGHLIGHT FEATURES, AND DEMONSTRATE HOW PRODUCTS CAN BE USED OR STYLED 112
TABLE 57 RETAIL & CONSUMER GOODS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 113
TABLE 58 RETAIL & CONSUMER GOODS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 113
9.10 OTHER VERTICALS 113
TABLE 59 OTHER VERTICALS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 114
TABLE 60 OTHER VERTICALS: VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 114
10 VIDEO PROCESSING PLATFORM MARKET, BY REGION 115
10.1 INTRODUCTION 116
FIGURE 37 NORTH AMERICA TO HOLD LARGEST MARKET SIZE DURING FORECAST PERIOD 116
TABLE 61 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION) 116
TABLE 62 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION) 117
10.2 NORTH AMERICA 117
10.2.1 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 117
10.2.2 NORTH AMERICA: RECESSION IMPACT 118
FIGURE 38 NORTH AMERICA: MARKET SNAPSHOT 119
TABLE 63 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 119
TABLE 64 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 120
TABLE 65 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 120
TABLE 66 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 120
TABLE 67 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 121
TABLE 68 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 121
TABLE 69 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 121
TABLE 70 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 122
TABLE 71 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 122
TABLE 72 NORTH AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 122
10.2.3 US 123
10.2.3.1 Availability of advanced infrastructure and rise in cloud computing 123
TABLE 73 US: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 123
TABLE 74 US: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 123
TABLE 75 US: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 123
TABLE 76 US: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 124
10.2.4 CANADA 124
10.2.4.1 Growing adoption of video-centric product marketing techniques 124
TABLE 77 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 124
TABLE 78 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 124
TABLE 79 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 125
TABLE 80 CANADA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 125
10.3 EUROPE 125
10.3.1 EUROPE: VIDEO PROCESSING PLATFORM MARKET DRIVERS 125
10.3.2 EUROPE: RECESSION IMPACT 125
TABLE 81 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 126
TABLE 82 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 126
TABLE 83 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 127
TABLE 84 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 127
TABLE 85 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 127
TABLE 86 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 128
TABLE 87 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 128
TABLE 88 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 128
TABLE 89 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 129
TABLE 90 EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 129
10.3.3 UK 129
10.3.3.1 High demand for video content and streaming services in UK to boost market 129
TABLE 91 UK: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 130
TABLE 92 UK: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 130
TABLE 93 UK: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 130
TABLE 94 UK: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 130
10.3.4 GERMANY 131
10.3.4.1 Growing emphasis on video content for communication across industry verticals 131
TABLE 95 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 131
TABLE 96 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 131
TABLE 97 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 131
TABLE 98 GERMANY: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 132
10.3.5 FRANCE 132
10.3.5.1 Increase in online video consumption and technological innovation in France to drive market growth 132
TABLE 99 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 132
TABLE 100 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 132
TABLE 101 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 133
TABLE 102 FRANCE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 133
10.3.6 REST OF EUROPE 133
TABLE 103 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 133
TABLE 104 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 134
TABLE 105 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 134
TABLE 106 REST OF EUROPE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 134
10.4 ASIA PACIFIC 134
10.4.1 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET DRIVERS 135
10.4.2 ASIA PACIFIC: RECESSION IMPACT 135
FIGURE 39 ASIA PACIFIC: MARKET SNAPSHOT 136
TABLE 107 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 136
TABLE 108 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 137
TABLE 109 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 137
TABLE 110 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 137
TABLE 111 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 138
TABLE 112 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 138
TABLE 113 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 138
TABLE 114 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 139
TABLE 115 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 139
TABLE 116 ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 139
10.4.3 CHINA 140
10.4.3.1 Growing technological innovations to drive market growth 140
TABLE 117 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 140
TABLE 118 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 140
TABLE 119 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 140
TABLE 120 CHINA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 141
10.4.4 JAPAN 141
10.4.4.1 High penetration of mobile phones and technological innovations in Japan to drive market growth 141
TABLE 121 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 141
TABLE 122 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 141
TABLE 123 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 142
TABLE 124 JAPAN: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 142
10.4.5 AUSTRALIA & NEW ZEALAND 142
10.4.5.1 Rapid adoption of streaming services in AnZ to drive market growth 142
TABLE 125 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 142
TABLE 126 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 143
TABLE 127 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 143
TABLE 128 AUSTRALIA & NEW ZEALAND: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 143
10.4.6 REST OF ASIA PACIFIC 143
TABLE 129 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 144
TABLE 130 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 144
TABLE 131 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 144
TABLE 132 REST OF ASIA PACIFIC: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 144
10.5 MIDDLE EAST & AFRICA 145
10.5.1 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 145
10.5.2 MIDDLE EAST & AFRICA: RECESSION IMPACT 145
TABLE 133 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 146
TABLE 134 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 146
TABLE 135 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 146
TABLE 136 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 147
TABLE 137 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 147
TABLE 138 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 147
TABLE 139 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 148
TABLE 140 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 148
TABLE 141 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 149
TABLE 142 MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 149
10.5.3 SAUDI ARABIA 149
10.5.3.1 Development in broadband and internet services in Saudi Arabia to fuel market growth 149
TABLE 143 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 150
TABLE 144 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 150
TABLE 145 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 150
TABLE 146 SAUDI ARABIA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 150
10.5.4 UAE 151
10.5.4.1 Growing technological advancements to support adoption of video processing platforms 151
TABLE 147 UAE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 151
TABLE 148 UAE: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 151
TABLE 149 UAE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 151
TABLE 150 UAE: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 152
10.5.5 SOUTH AFRICA 152
10.5.5.1 Shift toward digital platforms and on-demand content to drive market growth in South Africa 152
TABLE 151 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 152
TABLE 152 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 152
TABLE 153 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 153
TABLE 154 SOUTH AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 153
10.5.6 REST OF MIDDLE EAST & AFRICA 153
TABLE 155 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 153
TABLE 156 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 154
TABLE 157 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 154
TABLE 158 REST OF MIDDLE EAST & AFRICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 154
10.6 LATIN AMERICA 154
10.6.1 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET DRIVERS 155
10.6.2 LATIN AMERICA: RECESSION IMPACT 155
TABLE 159 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 155
TABLE 160 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 156
TABLE 161 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 156
TABLE 162 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 156
TABLE 163 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 157
TABLE 164 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 157
TABLE 165 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION) 157
TABLE 166 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 158
TABLE 167 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 158
TABLE 168 LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 158
10.6.3 BRAZIL 159
10.6.3.1 Widespread use of video processing platforms in Brazil to drive market growth 159
TABLE 169 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 159
TABLE 170 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 159
TABLE 171 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 159
TABLE 172 BRAZIL: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 160
10.6.4 MEXICO 160
10.6.4.1 Rising mobile penetration to drive demand for online video consumption in Mexico 160
TABLE 173 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 160
TABLE 174 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 160
TABLE 175 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 161
TABLE 176 MEXICO: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 161
10.6.5 REST OF LATIN AMERICA 161
TABLE 177 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION) 161
TABLE 178 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION) 162
TABLE 179 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION) 162
TABLE 180 REST OF LATIN AMERICA: VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION) 162
11 COMPETITIVE LANDSCAPE 163
11.1 OVERVIEW 163
11.2 MARKET EVALUATION FRAMEWORK 163
11.3 STRATEGIES ADOPTED BY KEY PLAYERS 163
TABLE 181 OVERVIEW OF STRATEGIES ADOPTED BY KEY VIDEO PROCESSING PLATFORM VENDORS 163
11.4 REVENUE ANALYSIS 166
FIGURE 40 HISTORICAL FOUR-YEAR REVENUE ANALYSIS OF LEADING PLAYERS, 2018–2022 (USD MILLION) 166
11.5 COMPANY FINANCIAL METRICS 167
FIGURE 41 TRADING COMPARABLES, 2023 (EV/EBITDA) 167
11.6 GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS 168
FIGURE 42 VIDEO PROCESSING PLATFORM MARKET: GLOBAL SNAPSHOT OF KEY MARKET PARTICIPANTS, 2022 168
11.7 MARKET SHARE ANALYSIS 168
FIGURE 43 VIDEO PROCESSING PLATFORM MARKET: MARKET SHARE ANALYSIS, 2022 169
TABLE 182 VIDEO PROCESSING PLATFORM MARKET: DEGREE OF COMPETITION 169
11.8 COMPANY EVALUATION QUADRANT 170
FIGURE 44 COMPANY EVALUATION QUADRANT: CRITERIA WEIGHTAGE 170
11.8.1 STARS 170
11.8.2 EMERGING LEADERS 170
11.8.3 PERVASIVE PLAYERS 170
11.8.4 PARTICIPANTS 171
FIGURE 45 VIDEO PROCESSING PLATFORM: EVALUATION QUADRANT OF KEY COMPANIES, 2022 171
11.8.5 COMPANY PRODUCT FOOTPRINT ANALYSIS (FOR TOP TEN VENDORS) 172
TABLE 183 COMPANY FOOTPRINT, BY APPLICATION AND VERTICAL 172
FIGURE 46 RANKING OF KEY PLAYERS IN VIDEO PROCESSING PLATFORM MARKET, 2022 173
11.9 STARTUP/SME EVALUATION MATRIX 174
FIGURE 47 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE 174
11.9.1 PROGRESSIVE COMPANIES 174
11.9.2 RESPONSIVE COMPANIES 174
11.9.3 DYNAMIC COMPANIES 174
11.9.4 STARTING BLOCKS 175
FIGURE 48 VIDEO PROCESSING PLATFORM: MARKET EVALUATION FOR STARTUPS/SMES, 2022 175
11.9.5 COMPETITIVE BENCHMARKING 176
TABLE 184 VIDEO PROCESSING PLATFORM MARKET: DETAILED LIST OF KEY STARTUPS/SMES 176
TABLE 185 STARTUP/SME FOOTPRINT 177
11.10 KEY MARKET DEVELOPMENTS 179
11.10.1 PRODUCT LAUNCHES & ENHANCEMENTS 179
TABLE 186 PRODUCT LAUNCHES & ENHANCEMENTS, 2020–2023 179
11.10.2 DEALS 180
TABLE 187 DEALS, 2020–2023 180

　

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