Summary

Market Overview:

The global K-beauty products market size reached US$ 12,136 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 22,236 Million by 2028, exhibiting a growth rate (CAGR) of 10.70% during 2023-2028. The escalating consumer demand for skincare products providing effective solutions, growing awareness and adoption of a comprehensive skincare routine, the increasing use of natural and unique ingredients, and the rising influence of social media and digital platforms, represent some of the key factors driving the market.

K-Beauty, also known as Korean Beauty, refers to skincare and cosmetic products that originate from South Korea. It has gained significant popularity worldwide for its innovative formulations, unique ingredients, and emphasis on achieving flawless, radiant skin. K-Beauty products are known for their effectiveness, affordability, and meticulous attention to detail. These products prioritize hydration, with many formulations containing humectants and hydrating ingredients to promote a plump, dewy complexion. K-Beauty brands are renowned for their cutting-edge technology and inventive product formulations. K-Beauty continually introduces new products, ranging from cushion foundations and sheet masks to ampoules and snail mucin creams, that cater to various skin concerns and deliver visible results. K-Beauty's influence extends beyond skincare, as it also encompasses makeup products. Korean cosmetics emphasize natural-looking finishes and often feature lightweight, buildable formulas that enhance one's natural beauty. In recent years, K-Beauty products have gained traction as they are designed to provide a fresh and youthful appearance.

K-Beauty Products Market Trends:
One of the key drivers is the increasing consumer demand for skincare products that provide effective solutions for various skin concerns. K-beauty products are known for their innovative formulations and targeted treatments, catering to a wide range of skin types and issues. Other than this, the emphasis on achieving flawless, radiant skin has led to a surge in the demand for K-beauty products. Additionally, the growing awareness and adoption of a comprehensive skincare routine have significantly influenced the K-beauty market. The Korean skincare philosophy, which emphasizes preventive skincare and a multi-step regimen, has gained traction globally. Consumers are becoming more educated about the importance of proper skincare and are willing to invest time and effort in their skincare routines. The multi-step approach, with its focus on cleansing, toning, moisturizing, and targeted treatments, has become a mainstream trend, thus accelerating the product sales. Besides this, the use of natural and unique ingredients, such as botanical extracts, fermented ingredients and herbal remedies, due to the increasing consumer preference for clean and organic beauty products is further impelling market growth. Other than this, the rising influence of social media and digital platforms has played a significant role in the popularity of K-beauty products. For instance, the rise of beauty influencers, beauty blogs, and online communities has created a platform for sharing and promoting K-beauty trends and products. Social media platforms like Instagram and YouTube have also become hubs for showcasing K-beauty routines, product reviews, and tutorials, creating a global community of K-beauty enthusiasts. Consequently, the accessibility and visibility provided by these platforms have generated buzz about K-beauty products worldwide.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global K-beauty products market, along with forecasts at the global, regional, and country levels from 2023-2028. Our report has categorized the market based on product type, distribution channel, and end user.

Product Type Insights:

Sheet Masks
Cleansers
Moisturizers
Makeup
Others

The report has provided a detailed breakup and analysis of the K-beauty products market based on the product type. This includes sheet masks, cleansers, moisturizers, makeup, and others. According to the report, sheet masks represented the largest segment.

Distribution Channel Insights:

Online Retail
Supermarket/Hypermarket
Specialty/Monobrand Stores

A detailed breakup and analysis of the K-beauty products market based on the distribution channel has also been provided in the report. This includes online retail, supermarket/hypermarket, and specialty/monobrand. According to the report, specialty/monobrand stores accounted for the largest market share.

End User Insights:

Male
Female

The report has provided a detailed breakup and analysis of the K-beauty products market based on the end user. This includes male and female. According to the report, female represented the largest segment.

Regional Insights:

North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for K-beauty products. Some of the factors driving the Asia Pacific K-beauty products market included escalating demand for innovative skincare and beauty products, rising influence of Korean pop culture and celebrity endorsements, and growing e-commerce and social media penetration.

Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global K-beauty products market. Detailed profiles of all major companies have been provided. Some of the companies covered include Able C & C Ltd., Adwin Korea Corporation, Amorepacific Corporation, CLIO COSMETICS Co. Ltd., Cosrx Inc., LG H&H Co. Ltd. (LG Coproration), The Crème Shop Inc., The Face Shop Inc., Tonymoly Co. Ltd., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:
How has the global K-beauty products market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global K-beauty products market?
What is the impact of each driver, restraint, and opportunity on the global K-beauty products market?
What are the key regional markets?
Which countries represent the most attractive tea market?
What is the breakup of the market based on the product type?
Which is the most attractive product type in the K-beauty products market?
What is the breakup of the market based on the distribution channel?
Which is the most attractive distribution channel in the K-beauty products market?
What is the breakup of the market based on the end-user?
Which is the most attractive end-user in the K-beauty products market?
What is the competitive structure of the global K-beauty products market?
Who are the key players/companies in the global K-beauty products market?

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Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global K-Beauty Products Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product Type
6.1 Sheet Masks
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Cleansers
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Moisturizers
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Makeup
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Breakup by Distribution Channel
7.1 Online Retail
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Supermarket/Hypermarket
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Specialty/Monobrand Stores
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by End User
8.1 Male
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Female
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Region
9.1 North America
9.1.1 United States
9.1.1.1 Market Trends
9.1.1.2 Market Forecast
9.1.2 Canada
9.1.2.1 Market Trends
9.1.2.2 Market Forecast
9.2 Asia-Pacific
9.2.1 China
9.2.1.1 Market Trends
9.2.1.2 Market Forecast
9.2.2 Japan
9.2.2.1 Market Trends
9.2.2.2 Market Forecast
9.2.3 India
9.2.3.1 Market Trends
9.2.3.2 Market Forecast
9.2.4 South Korea
9.2.4.1 Market Trends
9.2.4.2 Market Forecast
9.2.5 Australia
9.2.5.1 Market Trends
9.2.5.2 Market Forecast
9.2.6 Indonesia
9.2.6.1 Market Trends
9.2.6.2 Market Forecast
9.2.7 Others
9.2.7.1 Market Trends
9.2.7.2 Market Forecast
9.3 Europe
9.3.1 Germany
9.3.1.1 Market Trends
9.3.1.2 Market Forecast
9.3.2 France
9.3.2.1 Market Trends
9.3.2.2 Market Forecast
9.3.3 United Kingdom
9.3.3.1 Market Trends
9.3.3.2 Market Forecast
9.3.4 Italy
9.3.4.1 Market Trends
9.3.4.2 Market Forecast
9.3.5 Spain
9.3.5.1 Market Trends
9.3.5.2 Market Forecast
9.3.6 Russia
9.3.6.1 Market Trends
9.3.6.2 Market Forecast
9.3.7 Others
9.3.7.1 Market Trends
9.3.7.2 Market Forecast
9.4 Latin America
9.4.1 Brazil
9.4.1.1 Market Trends
9.4.1.2 Market Forecast
9.4.2 Mexico
9.4.2.1 Market Trends
9.4.2.2 Market Forecast
9.4.3 Others
9.4.3.1 Market Trends
9.4.3.2 Market Forecast
9.5 Middle East and Africa
9.5.1 Market Trends
9.5.2 Market Breakup by Country
9.5.3 Market Forecast
10 Drivers, Restraints, and Opportunities
10.1 Overview
10.2 Drivers
10.3 Restraints
10.4 Opportunities
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Able C&C Co. Ltd.
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.2 Adwin Korea Corporation
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.3 Amorepacific Corporation
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.4 CLIO COSMETICS Co. Ltd.
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.5 Cosrx Inc.
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.6 LG H&H Co., Ltd. (LG Corporation)
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.7 The Creme Shop Inc.
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.8 The Face Shop, Inc.
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
14.3.9 Tonymoly Co.Ltd.
14.3.9.1 Company Overview
14.3.9.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

List of Figures

Figure 1: Global: K-Beauty Products Market: Major Drivers and Challenges
Figure 2: Global: K-Beauty Products Market: Sales Value (in Million US$), 2017-2022
Figure 3: Global: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 4: Global: K-Beauty Products Market: Breakup by Product Type (in %), 2022
Figure 5: Global: K-Beauty Products Market: Breakup by Distribution Channel (in %), 2022
Figure 6: Global: K-Beauty Products Market: Breakup by End-User (in %), 2022
Figure 7: Global: K-Beauty Products Market: Breakup by Region (in %), 2022
Figure 8: Global: K-Beauty Products (Sheet Masks) Market: Sales Value (in Million US$), 2017 & 2022
Figure 9: Global: K-Beauty Products (Sheet Masks) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 10: Global: K-Beauty Products (Cleansers) Market: Sales Value (in Million US$), 2017 & 2022
Figure 11: Global: K-Beauty Products (Cleansers) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 12: Global: K-Beauty Products (Moisturizers) Market: Sales Value (in Million US$), 2017 & 2022
Figure 13: Global: K-Beauty Products (Moisturizers) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 14: Global: K-Beauty Products (Makeup) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: K-Beauty Products (Makeup) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: K-Beauty Products (Other Product Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: K-Beauty Products (Other Product Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: K-Beauty Products (Online Retail) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: K-Beauty Products (Online Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: K-Beauty Products (Supermarket/Hypermarket) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: K-Beauty Products (Supermarket/Hypermarket) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: K-Beauty Products (Specialty/Monobrand Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: K-Beauty Products (Specialty/Monobrand Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: K-Beauty Products (Male) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: K-Beauty Products (Male) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: K-Beauty Products (Female) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: K-Beauty Products (Female) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: North America: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: North America: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: United States: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: United States: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Canada: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Canada: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Asia-Pacific: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Asia-Pacific: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: China: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: China: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Japan: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Japan: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: India: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: India: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: South Korea: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: South Korea: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Australia: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Australia: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: Indonesia: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 47: Indonesia: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 48: Others: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 49: Others: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 50: Europe: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 51: Europe: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 52: Germany: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 53: Germany: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 54: France: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 55: France: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 56: United Kingdom: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 57: United Kingdom: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 58: Italy: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 59: Italy: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 60: Spain: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 61: Spain: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 62: Russia: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 63: Russia: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 64: Others: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 65: Others: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 66: Latin America: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 67: Latin America: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 68: Brazil: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 69: Brazil: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 70: Mexico: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 71: Mexico: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 72: Others: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 73: Others: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: Middle East and Africa: K-Beauty Products Market: Sales Value (in Million US$), 2017 & 2022
Figure 75: Middle East and Africa: K-Beauty Products Market: Breakup by Country (in %), 2022
Figure 76: Middle East and Africa: K-Beauty Products Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Global: K-Beauty Products Industry: Drivers, Restraints, and Opportunities
Figure 78: Global: K-Beauty Products Industry: Value Chain Analysis
Figure 79: Global: K-Beauty Products Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: K-Beauty Products Market: Key Industry Highlights, 2022 & 2028
Table 2: Global: K-Beauty Products Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
Table 3: Global: K-Beauty Products Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 4: Global: K-Beauty Products Market Forecast: Breakup by End-User (in Million US$), 2023-2028
Table 5: Global: K-Beauty Products Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 6: Global: K-Beauty Products Market: Competitive Structure
Table 7: Global: K-Beauty Products Market: Key Players