Summary

Inflationary pressures fuelled by the global recovery from COVID-19 and the fallout of Russia’s invasion of Ukraine have continued to drive up unit prices in dog food in Bulgaria in 2023. While prices have increased at a much slower pace than in 2022, the category is still poised to record significantly faster growth in current value sales than volume sales for the year as a whole. Current value growth has been further bolstered by buoyant demand for higher quality and more expensive products. T...

Euromonitor International's Dog Food in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dog Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Table of Contents

Dog Food in Bulgaria
Euromonitor International
April 2023

List Of Contents And Tables

DOG FOOD IN BULGARIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Price hikes and premiumisation boost current value sales
Distribution trends continue to encourage switching to prepared dog food
Leading players face growing competition from new entrants
PROSPECTS AND OPPORTUNITIES
Outlook for dog food in Bulgaria remains bright
Competition set to intensify across all price segments
Pet humanisation will continue to shape consumer choices and company strategies
CATEGORY INDICATORS
Table 1 Dog Owning Households: % Analysis 2018-2023
Table 2 Dog Population 2018-2023
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
Summary 1 Dog Food by Price Band 2023
Table 4 Sales of Dog Food by Category: Volume 2018-2023
Table 5 Sales of Dog Food by Category: Value 2018-2023
Table 6 Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 7 Sales of Dog Food by Category: % Value Growth 2018-2023
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2018-2023
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2018-2023
Table 10 NBO Company Shares of Dog Food: % Value 2018-2022
Table 11 LBN Brand Shares of Dog Food: % Value 2019-2022
Table 12 LBN Brand Shares of Dog Treats and Mixers: % Value 2019-2022
Table 13 Distribution of Dog Food by Format: % Value 2018-2023
Table 14 Forecast Sales of Dog Food by Category: Volume 2023-2028
Table 15 Forecast Sales of Dog Food by Category: Value 2023-2028
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2023-2028
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2023-2028
PET CARE IN BULGARIA
EXECUTIVE SUMMARY
Pet care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2018-2023
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2018-2023
Table 20 Sales of Pet Care by Category: Value 2018-2023
Table 21 Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 22 Sales of Pet Care by Category: % Value Growth 2018-2023
Table 23 NBO Company Shares of Pet Food: % Value 2018-2022
Table 24 LBN Brand Shares of Pet Food: % Value 2019-2022
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
Table 28 Distribution of Pet Care by Format: % Value 2018-2023
Table 29 Distribution of Pet Care by Format and Category: % Value 2023
Table 30 Distribution of Dog and Cat Food by Format: % Value 2018-2023
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2023
Table 32 Forecast Sales of Pet Food by Category: Volume 2023-2028
Table 33 Forecast Sales of Pet Care by Category: Value 2023-2028
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources