Summary

Smart wearables have gained significant popularity in Canada, becoming integral to various aspects of daily life. These devices, including smart watches, fitness trackers, and hearable, are widely adopted for their health and fitness tracking capabilities, as well as their seamless integration with smartphones and apps. Canada has numerous startup incubators, accelerators, and innovation hubs that support companies developing wearable technology. The Vector Institute in Toronto, for instance, focuses on artificial intelligence (AI) and machine learning, which often intersect with wearables. Taking wearable electronics to a new level are successful studies by the National Research Council of Canada's (NRC) Advanced Electronics and Photonics (AEP) Research Centre and the Taiwan Textile Research Institute (TTRI). The information they gathered allows manufacturers to embed electronic functionality into garments themselves. Using electricity-conductive ink to replace wires, the process draws working circuits onto various materials like paper, film or textiles. This eliminates moving parts, and ensures the circuits survive unlimited washing. In 2019, Phenomena, a small start-up firm from Montréal, Quebec, develop virtual reality environment systems. With support from the National Research Council of Canada Industrial Research Assistance Program (NRC IRAP), Phenomena was able to create a wearable device that promotes social distancing measures in the workplace, while simultaneously respecting user privacy. Along with this the support from government initiatives, Canada's smart wearables sector is poised for continued growth and innovation.

According to the research report “Canada Wearable Technology Market Overview, 2028," published by Bonafide Research, the market was valued at more than USD 1.5 Billion in 2022. The growing confluence of wearable technology and healthcare is one of the major developing themes in the Canadian wearable technology market. Wearables are being used for early disease diagnosis, remote patient monitoring, and general well-being since there is an increasing emphasis on health and wellness. In line with the global trend towards proactive healthcare management, this tendency has led to the creation of smart health wearables that can detect glucose levels, track vital signs, and even offer real-time health recommendations. Wearables with AI capabilities and advanced sensors are becoming more and more common. This makes it possible to collect and analyze data more accurately, which can be used to create individualized user experiences. Better predictive analytics, more accurate tracking of health and fitness, and improved user interactions are made possible by the integration of machine learning and artificial intelligence into wearable technology. Canadian research and development organizations are actively involved in state-of-the-art wearable technology initiatives. Universities and research centers collaborate with industry players to innovate and create new wearable solutions. Research efforts often focus on improving battery life, enhancing data security and privacy, and expanding the scope of applications, from healthcare to augmented reality. One of the pivotal emerging trends in the Canadian wearable technology sector is the increasing utilization of smart fibers. These advanced textiles are being integrated into clothing and accessories to create wearables that are not only stylish and comfortable but also highly functional. Initiatives such as the Strategic Innovation Fund and the Digital Technology Super cluster are facilitating collaboration between the private sector and academia, driving research and development.

Based on product market is divided into wrist wear, eyewear & headwear, footwear, jewelry, body wear, other wearable technology. Headwear and eyewear product are gaining significant popularity in Canada wearable technology market. In Canada, the wearable technology market is seeing a noticeable upswing in the popularity of headwear and eyewear items for a number of compelling reasons. This pattern reflects a larger worldwide trend of growing consumer interest in smart accessories, and Canada is not an exception to this fervor. These new and distinctive headgear and eyewear solutions, like augmented reality headsets and smart glasses, provide a fresh approach to incorporating technology into our everyday lives. They enable hands-free access to information and digital content, which is especially useful in situations where more conventional devices, like smartphones, are dangerous or difficult to operate. It is very important to use this hands-free method in Canada due to the severe weather there, such as freezing temperatures in winter, which makes using touchscreens with gloves impractical. Moreover, the COVID-19 pandemic has accelerated the adoption of technology across various aspects of daily life, including remote work and virtual communication. Headwear and eyewear products offer a way to enhance productivity and connectivity in a remote or hybrid work environment. They enable seamless access to virtual meetings, real-time data, and interactive applications, which can be vital in a world where remote work and online collaboration have become increasingly essential.

Based on type market includes wearable smart textiles and wearable products and devices (Non-Textiles). Canada has a vast variety of climates, ranging from icy winters to scorching summers. Wearables that aren't cloth are usually composed of sturdy materials like plastic and metal, making them more resilient to environmental stresses. They are more dependable for outdoor sports, which are popular in Canada, because they are less prone to damage from dampness, rain, or snow. As opposed to textile-based alternatives, non-textile wearables frequently provide more sophisticated technological integration. Smartwatches, for instance, enable consumers to stay connected and access a vast range of apps and services right from their wrists, with capabilities like GPS, heart rate tracking, app compatibility, and even cellular connectivity. Canadians who appreciate practicality and ease of use find this degree of integration appealing. The application segment of the market include consumer electronics, healthcare, enterprise and industrial applications and other applications (fashion and lifestyle, gaming and entertainment, military and defense, education and training, tourism and navigation, pet and animal health, etc.). Consumer electronics are major application of wearable technology in Canada wearable technology market. Canada boasts a sophisticated and tech-savvy customer base. Modern technology and devices are very desirable among Canadians. The need for the newest and most sophisticated gadgets among Canadian consumers is ideally matched with wearable technology's constant improvements and new capabilities. An important factor in Canada's use of wearable technology is measuring fitness and health. Customers are searching for wearables that can monitor their activity, heart rate, sleep patterns, and more, such as fitness trackers and smartwatches, as they become more health-conscious. These gadgets are now necessary tools for Canadians who want to maintain a healthy lifestyle. Augmented reality (AR) and virtual reality (VR) experiences have gained traction in the gaming and entertainment sectors. Canadian consumers have shown interest in AR-based games and applications, and wearable technology can enhance these experiences, driving the demand for AR-capable devices.

Considered in this report:
• Geography: Canada
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:
• Canada Wearable Technology market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product:
• Wristwear
• Eyewear & Headwear
• Footwear
• Fashion & Jewelry
• Bodywear
• Other Wearable Technology (Wearable Camera)

By Type:
• Wearable Smart Textiles
• Wearable Products and Devices (Non-Textiles)

By Application:
• Consumer Electronics
• Healthcare
• Enterprise and Industrial Applications
• Other Applications (fashion and lifestyle, gaming and entertainment, military and defense, education and training, tourism and navigation, pet and animal health, etc.)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Wearable Technology industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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