Summary

The United Arab Emirates's culinary culture is incredibly diverse, influenced by a blend of Arabic, Persian, Indian, and international cuisines. Mixers, juicers, and grinders are essential tools in preparing a wide range of dishes and beverages that cater to this diversity. Traditional Middle Eastern beverages like fresh fruit juices, yogurt-based drinks (such as laban and ayran), and date milkshakes are popular in the United Arab Emirates. Juicers and blenders are commonly used to prepare these refreshing and nutritious drinks. On special occasions and during festive seasons like Ramadan, mixers and grinders are used to create celebratory beverages like jallab, a popular date-based drink, and qamar al-din, a drink made from dried apricots. Arabic coffee (Gahwa) is a significant part of Emirati hospitality. While it doesn't involve mixers or blenders, the United Arab Emirates's coffee culture underscores the importance of traditional beverages in social gatherings. There's a growing awareness of health and wellness in the United Arab Emirates, leading to an increased demand for mixers and juicers to create fresh and healthy smoothies, juices, and vegetable blends. The United Arab Emirates is a major destination for culinary tourism, attracting food enthusiasts from around the world. Mixers and grinders are used in cooking classes, food festivals, and culinary events that showcase both traditional Emirati and international cuisines. During weddings, family gatherings, and other special occasions, mixers and grinders are used to prepare large quantities of traditional dishes and beverages to serve guests. As the United Arab Emirates embraces technology and smart home solutions, there's a growing interest in smart mixers and blenders that can be controlled remotely through smartphone apps. Cultural festivals in the United Arab Emirates often feature food and beverage stalls where mixers and juicers are used to prepare traditional and international dishes and drinks. During Eid Al-Fitr, a significant Islamic holiday, families in the United Arab Emirates prepare elaborate feasts. Mixers and grinders are used extensively to create special sweets, desserts, and festive dishes like maamoul and kabsa.

According to the research report, “United Arab Emirates Mixer, Juicer & Grinder Market Overview, 2028” published by Bonafide Research, the United Arab Emirates Mixer, Juicer & Grinder market was valued at more than USD 18 Million market size in 2022. The United Arab Emirates has a high per capita income, which allows consumers to invest in premium kitchen appliances. Many residents are willing to purchase high-quality mixers, juicers, and grinders to enhance their cooking and dining experiences. Urbanization in the United Arab Emirates has led to the construction of modern homes with well-equipped kitchens. These kitchens often feature the latest appliances, including advanced mixers, juicers, and grinders. Hospitality is deeply ingrained in United Arab Emirates culture, and many households frequently host guests. Mixers and grinders are used to prepare dishes and beverages to serve to family and friends, especially during gatherings and special occasions. The hot climate in the United Arab Emirates results in a preference for chilled beverages and cold desserts. Blenders and juicers are essential for creating refreshing drinks and frozen treats. The United Arab Emirates attracts tourists from around the world, and these visitors often dine in local restaurants and cafes. The demand for high-quality dishes and beverages, which require the use of kitchen appliances, is driven by tourism. During cultural festivals, religious holidays, and special occasions, families often prepare traditional dishes and beverages. Mixers, juicers, and grinders play a crucial role in this culinary preparation. United Arab Emirates residents are influenced by cooking shows, celebrity chefs, and food bloggers who use and recommend kitchen appliances. This exposure contributes to increased interest and sales of these appliances. Younger generations in the United Arab Emirates are increasingly health-conscious and tech-savvy. They are more likely to invest in kitchen appliances that support their health goals, such as making fresh juices and smoothies.

Like many other regions, the United Arab Emirates has witnessed a growing focus on health and wellness. Consumers are increasingly conscious of their dietary choices and are seeking ways to incorporate fresh and nutritious beverages into their daily routines. Juicers are seen as a convenient appliance for achieving this goal. Juicing is often associated with detox and cleanse diets. Many consumers in the United Arab Emirates turn to juicers to create fresh and cleansing juices to support their health and well-being. Fresh juices are often considered a part of weight management and healthy lifestyle choices. Consumers use juicers to prepare low-calorie, nutrient-dense beverages as part of their dietary plans. Given the emphasis on health, there is a growing interest in boosting the immune system, especially in light of health concerns such as the COVID-19 pandemic. Juices made from fresh fruits and vegetables are believed to support immune health, contributing to the popularity of juicers. The United Arab Emirates population is becoming more health-conscious, with a strong interest in adopting healthier diets. Freshly squeezed juices are considered an excellent source of vitamins, minerals, and antioxidants, making juicers an attractive choice for consumers looking to enhance their nutritional intake. Based on Juicer, Centrifugal juicers are known for their speed and efficiency in extracting juice from fruits and vegetables. They operate at high speeds, quickly breaking down ingredients and separating juice from pulp. In the fast-paced lifestyle of the United Arab Emirates, where convenience is highly valued, centrifugal juicers are a preferred choice for those who want their juices ready in a matter of seconds. Centrifugal juicers are user-friendly and do not require extensive knowledge or experience to operate. They are suitable for individuals who are new to juicing or those seeking a hassle-free juicing experience.

Based on distribution channel, the United Arab Emirates has witnessed substantial growth in its e-commerce sector. Online shopping has become increasingly popular among United Arab Emirates consumers due to its convenience, wide product selection, and competitive pricing. This growth has naturally extended to the sale of kitchen appliances, including mixers, juicers, and grinders. Online shopping offers unparalleled convenience to consumers. They can browse and purchase kitchen appliances from the comfort of their homes or workplaces, eliminating the need to visit physical stores. This convenience aligns with the busy lifestyles of many United Arab Emirates residents. Online retailers, both local and international, offer a vast array of mixer, juicer, and grinder models and brands. Consumers can explore a wide range of options, compare specifications, read reviews, and make informed choices based on their preferences and needs. E-commerce platforms in the United Arab Emirates offer secure payment options, including credit/debit cards, digital wallets, and cash-on-delivery (COD), providing consumers with choices that align with their preferences. In addition based on end user, The United Arab Emirates has a relatively high rate of homeownership, with many residents living in apartments and villas equipped with kitchens. Residential properties are equipped with kitchen spaces that encourage residents to prepare meals and a beverage at home. The United Arab Emirates has experienced population growth due to immigration and economic development. A growing population contributes to an increase in residential properties, each potentially requiring kitchen appliances like mixers, juicers, and grinders.

Considered in this report:
• Geography: United Arab Emirates
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:
• France Mixer, Juicer & Grinder market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product
• Mixer Grinder
• Juicer

By Mixer Grinder
• Traditional mixer
• Stand mixer

By Juicer
• Centrifugal juicer
• Masticating juicer
• Others (Juice Press, Manual Juicer, Pulp Ejection Juicer, Citrus Juicers)

By End User
• Residential
• Commercial

By Distribution
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Mixer, Juicer & Grinder industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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