Summary

The use of air fryers has been growing in popularity in Mexico in recent years. Mexican consumers are becoming more health-conscious, and air fryers are seen as a healthier alternative to traditional deep-frying methods. As a result, air fryers have become more readily available in Mexican appliance stores and online shopping websites. Several Mexican appliance companies have started to produce and sell their own versions of air fryers, adapting them to meet the needs and preferences of Mexican consumers. These air fryers often feature large cooking capacities, multiple cooking presets, and simple controls, making them appealing to a wide range of consumers. In addition to being a healthier alternative to deep-frying, air fryers are also becoming popular in Mexico for their convenience and speed. With the busy lifestyle of many Mexican families, air fryers provide a quick and easy way to prepare delicious, crispy food without having to spend a lot of time in the kitchen.

According to the research report “Mexico Air Fryer Market Overview, 2028," published by Bonafide Research, the market is expected to add USD 71.59 million by 2028. Based on device type the Air fryer market is segmented by Analog/manual air fryer and electric air fryer An Analog air fryer or also called a manual air fryer is an air fryer that anyone can control manually with only two dials: One responsible for the cooking temperature and another for the cooking time, it's lighter and cheaper. A Digital/ Electric air fryer is a countertop cooking appliance that combines a heating element and a powerful fan to circulate hot air, similar to a convection oven. Air fryers produce foods that are crispy outside and moist and tender inside without actual frying. During the forecast period the Digital/Electric Air fryer is going to dominate the Air fryer market of Mexico because digital air fryer are easy to use and there is no need for manual effort to cook the food, they just need to be set by time and temperature needed to cook the food so the digital air fryer is going to dominate the air fryer market of Mexico.. Air fryer manufacturers promote their products as being able to prepare fried meals without the negative health effects associated with oil-fried foods.

The Air fryer market of Mexico is segmented by end users Residential and commercial, Residential sector is going to dominate the Air fryer market of Mexico due increase in population in urban areas and rising construction sector and increase of working women in the country are influencing the market growth of Air fryer in Mexico. Commercial segment are dominated by hotel, cafes, restaurants is also going to dominate the air fryer market of Canada due to the hotels, cafes other commercial users of air fryer need Air fryer because most of the population in Mexico are becoming health conscious therefore air fryer are the option for healthy food so most of commercial users are shifting to air fryer to meet the demand of the customer.

The Air market of Mexico is segmented by distribution channel online and offline the offline segment is dominating the air fryer market of the Mexico because air fryer and mostly available offline only due to since the air fryer were introduced in Mexico the air fryer were mostly sold through offline channel, The online channel is going to dominate the air fryer market of Mexico due to increase in internet penetration, ease to order and rise in use of smartphones are factors that are going to dominate the online distribution channel of air fryer market in Mexico. The Air fryers are available in amazon, Walmart; these are some of the online distribution channel of air fryer market of Mexico.

By product type air fryer market is segmented into drawer/ basket air fryer and Lid/paddle air fryer the popular cylindrical basket air fryers are equipped with drawers with removable baskets which hold the food. The air is heated in the top of the appliance and a fan circulates that hot air evenly around the food in the basket. A paddle-type air fryer provides the convenience of turning the food over automatically for its user. The paddle inside moves across the basket to allow the hot air to go around the food more evenly. This type of air fryer allows its user to remove the paddle for more cooking room and to accommodate larger ingredients. Offering more space, this modern air fryer can cook a wide assortment of dishes – fries, curries, risottos, frozen food, mixed vegetables, and many more. During the forecast period the paddle air fryer is going to dominate the air fryer market of Mexico due to its drastic features of automatically cooking of food and offering more space and can make wide range of dishes these factors are influencing the paddle air fryer to dominate the market of air fryer in Mexico.

A wide range of innovative products are readily available, which is assisting the market's growth. The Cosori Smart Wi-Fi Air Fryer is dishwasher-safe, fast to cook, and equipped with Wi-Fi. Alexa and Wi-Fi are supported by the Cosori Smart Wi-Fi Air Fryer via the VeSync app, which is available on Google Play and the App Store. Customers benefit from remote appliance management, sophisticated monitoring, delayed starts, and access to over 100 recipes.

The demand for air fryers is expected to rise as people become more conscious of their healthy diets and energy-efficient products. Furthermore, rising concerns about cholesterol levels and fat consumption in the human body are driving increased consumption of healthier foods, which is expected to drive demand for air fryers. Increasing demand for previously frozen and fried foods is being driven by an increase in the number of health-conscious consumers, particularly in urban areas, as well as increased consumer knowledge about better food quality and fitness, which is resulting in increased demand for air fryers. Furthermore, air fryers use less oil and do not alter the texture or flavour of the food, resulting in a positive impact on human health and increased adoption of air fryers.

Longer cooking times in air fryers require more electricity and energy, slowing market growth. Furthermore, an air fryer cooks for at least 20–25 minutes, whereas a conventional fryer cooks for 10–12 minutes. As a result, the slower cooking time of manual air fryers will limit market growth, and the most expensive factor will also limit market growth in Mexico. The paddle fryers are the most expensive air fryers, which is impeding the growth of the air fryer market.

COVID 19 Impact
The outbreak of covid-19 pandemic had a huge impact on the Mexico air fryer market. The air fryers at venues such as restaurants and hotels witness for a considerable portion of air fryer revenue. In comparison to the last few years, lockdowns have resulted in enormous income losses. The poor growth of the market is attributable to a combination of reasons comprising lower demand and consumer awareness regarding these products. This has also impacted people's purchasing power, forcing them to cut back on current expenditures.

Considered in this report
• Geography: Mexico
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Mexico Air fryer market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Device Type
• Analog/ Manual
• Digital/ Electric

By End Users
• Residential
• Commercial

By Distribution Channel
• Online
• Offline

By Product Type
• Drawer/Basket
• Lid/Paddle

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to air fryer market, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.