サマリー

市場展望（MARKET OUTLOOK
Triton Market Researchのレポートによると、世界のコンブチャ市場は、2019年から2028年の予測期間中に22.21%のCAGRで進展する見込みです。
健康飲料や健康的な水分補給の傾向は、フレーバー付きコンブチャドリンクの需要と相まって、世界のコンブチャ市場の成長を動機づけています。さらに、健康上の懸念に起因する機能性飲料の消費の増加や、製品ポートフォリオを拡大するための研究開発革新の高まりは、市場の将来に向けて複数の成長機会を生み出しています。
しかし、消費者が様々な代替品を利用できることや、コンブチャのマーケティングに関する規制の問題が、コンブチャ市場の発展を妨げています。
地域別展望
世界のコンブチャ市場は、北米、アジア太平洋、欧州、中南米、中東・アフリカ地域をカバーしています。
アジア太平洋地域は、2019-2028年の予測期間中、コンブチャの最も成長著しい市場になると予想されます。同地域では、消費者が必要な栄養を身近に感じられるよう支援する飲料の需要が高まっています。さらに、コンブチャは小売店の棚で容易に入手できるため、同地域のコンブチャ市場の成長をさらに促進しています。
中国では、フュージョンティーの流行により、いくつかの外資系企業が消費者のために西洋のデトックスティー哲学を提供するようになりました。また、天然素材やオーガニックのコンブチャに対する需要の高まりも、同国での市場拡大を後押ししています。
競争展望
市場に参入している主な企業は、The Hain Celestial Group Inc、Humm Kombucha LLC、Makana Beverages Inc、GTs Living Foods、Health-Ad Kombucha、Brew Dr Kombucha、PepsiCo Inc、Wonder Drink Kombucha、Kosmic Kombucha、Live Soda LLC、New Age Beverages Corporation、Suja Life LLC、NessAlla Kombucha、及び Revive kombucha です。
PepsiCo Inc.は、飲料、食品、スナック菓子の世界的な製造・販売業者です。製品ポートフォリオには、ポテトチップス、飲料水、エナジードリンク、スティル飲料などが含まれます。店舗直送、顧客倉庫、自動販売機のネットワークを通じて、ドラッグストア、eコマース小売店、食料品店、卸売・販売業者、認定独立ボトラーに製品を販売・流通させている。発酵プロバイオティクス飲料とコンブチャ飲料の大手メーカーであるKeVita社を買収し、コンブチャ事業を拡大した。世界中の幅広い消費者にサービスを提供しており、本社は米国にあります。

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目次

TABLE OF CONTENTS
1. GLOBAL KOMBUCHA MARKET - SUMMARY
2. INDUSTRY OUTLOOK
2.1. MARKET DEFINITION
2.2. TIMELINE OF KOMBUCHA
2.3. KEY INSIGHTS
2.3.1. EXEMPTION FROM ALCOHOL TAX AND REGULATORY CODE
2.3.2. PACKAGING INNOVATIONS
2.3.3. HIGH DEMAND FOR FORTIFIED FOOD AND BEVERAGE PRODUCTS
2.4. IMPACT OF COVID-19 ON KOMBUCHA MARKET
2.5. PORTER’S FIVE FORCES ANALYSIS
2.5.1. THREAT OF NEW ENTRANTS
2.5.2. THREAT OF SUBSTITUTE
2.5.3. BARGAINING POWER OF BUYERS
2.5.4. BARGAINING POWER OF SUPPLIERS
2.5.5. THREAT OF COMPETITIVE RIVALRY
2.6. KEY IMPACT ANALYSIS
2.6.1. PRICE
2.6.2. KOMBUCHA FLAVORS
2.6.3. LABELLING
2.7. MARKET ATTRACTIVENESS INDEX
2.8. INDUSTRY COMPONENTS
2.8.1. RESEARCH & DEVELOPMENT
2.8.2. MANUFACTURERS
2.8.3. DISTRIBUTORS
2.8.4. RETAILERS & END-USERS
2.9. MARKET DRIVERS
2.9.1. TREND OF HEALTH DRINKS AND HEALTHY HYDRATION
2.9.2. DEMAND FOR FLAVORED KOMBUCHA DRINKS
2.10. MARKET RESTRAINTS
2.10.1. AVAILABILITY OF VARIOUS ALTERNATIVES FOR CONSUMERS
2.11. MARKET OPPORTUNITIES
2.11.1. HEALTH CONCERNS RESULT IN INCREASED CONSUMPTION OF FUNCTIONAL BEVERAGES
2.11.2. INCREASING R&D AND INNOVATIONS TO EXPAND PRODUCT PORTFOLIO
2.12. MARKET CHALLENGES
2.12.1. REGULATORY ISSUES ASSOCIATED WITH MARKETING OF KOMBUCHA
3. GLOBAL KOMBUCHA MARKET OUTLOOK - BY KOMBUCHA TYPE
3.1. ORIGINAL/REGULAR KOMBUCHA
3.2. FLAVORED KOMBUCHA
3.2.1. CITRUS
3.2.2. APPLE, COCONUT, AND MANGO
3.2.3. HERBS AND SPICES
3.2.4. FLOWER
3.2.5. BERRIES
3.2.6. OTHER FLAVORS
4. GLOBAL KOMBUCHA MARKET OUTLOOK - BY DISTRIBUTORS
4.1. SUPERMARKETS & HYPERMARKETS
4.2. HEALTH STORES
4.3. E-COMMERCE
4.4. OTHER DISTRIBUTORS
5. GLOBAL KOMBUCHA MARKET - REGIONAL OUTLOOK
5.1. NORTH AMERICA
5.1.1. MARKET BY KOMBUCHA TYPE
5.1.2. MARKET BY FLAVORED KOMBUCHA
5.1.3. MARKET BY DISTRIBUTORS
5.1.4. COUNTRY ANALYSIS
5.1.4.1. UNITED STATES
5.1.4.2. CANADA
5.2. EUROPE
5.2.1. MARKET BY KOMBUCHA TYPE
5.2.2. MARKET BY FLAVORED KOMBUCHA
5.2.3. MARKET BY DISTRIBUTORS
5.2.4. COUNTRY ANALYSIS
5.2.4.1. UNITED KINGDOM
5.2.4.2. GERMANY
5.2.4.3. FRANCE
5.2.4.4. SPAIN
5.2.4.5. ITALY
5.2.4.6. RUSSIA
5.2.4.7. REST OF EUROPE
5.3. ASIA-PACIFIC
5.3.1. MARKET BY KOMBUCHA TYPE
5.3.2. MARKET BY FLAVORED KOMBUCHA
5.3.3. MARKET BY DISTRIBUTORS
5.3.4. COUNTRY ANALYSIS
5.3.4.1. CHINA
5.3.4.2. JAPAN
5.3.4.3. INDIA
5.3.4.4. SOUTH KOREA
5.3.4.5. ASEAN COUNTRIES
5.3.4.6. AUSTRALIA & NEW ZEALAND
5.3.4.7. REST OF ASIA-PACIFIC
5.4. LATIN AMERICA
5.4.1. MARKET BY KOMBUCHA TYPE
5.4.2. MARKET BY FLAVORED KOMBUCHA
5.4.3. MARKET BY DISTRIBUTORS
5.4.4. COUNTRY ANALYSIS
5.4.4.1. BRAZIL
5.4.4.2. MEXICO
5.4.4.3. REST OF LATIN AMERICA
5.5. MIDDLE EAST AND AFRICA
5.5.1. MARKET BY KOMBUCHA TYPE
5.5.2. MARKET BY FLAVORED KOMBUCHA
5.5.3. MARKET BY DISTRIBUTORS
5.5.4. COUNTRY ANALYSIS
5.5.4.1. UNITED ARAB EMIRATES
5.5.4.2. SAUDI ARABIA
5.5.4.3. TURKEY
5.5.4.4. SOUTH AFRICA
5.5.4.5. REST OF MIDDLE EAST & AFRICA
6. COMPETITIVE LANDSCAPE
6.1. GTs LIVING FOODS
6.2. PEPSICO INC (KEVITA KOMBUCHA)
6.3. HEALTH-ADE KOMBUCHA
6.4. REVIVE KOMBUCHA
6.5. THE HAIN CELESTIAL GROUP INC
6.6. BREW DR KOMBUCHA
6.7. HUMM KOMBUCHA LLC
6.8. WONDER DRINK KOMBUCHA
6.9. MAKANA BEVERAGES INC (THEBU KOMBUCHA)
6.10. NESSALLA KOMBUCHA
6.11. LIVE SODA LLC
6.12. GO KOMBUCHA
6.13. KOSMIC KOMBUCHA
6.14. NEW AGE BEVERAGES CORPORATION (BUCHA KOMBUCHA)
6.15. SUJA LIFE LLC
7. RESEARCH METHODOLOGY & SCOPE
7.1. RESEARCH SCOPE & DELIVERABLES
7.2. SOURCES OF DATA
7.3. RESEARCH METHODOLOGY

TABLE LIST
TABLE 1: GLOBAL KOMBUCHA MARKET, BY GEOGRAPHY, 2019-2028 (IN $ MILLION)
TABLE 2: GLOBAL KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 3: GLOBAL KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 4: GLOBAL KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 5: GLOBAL KOMBUCHA MARKET, BY GEOGRAPHY, 2019-2028 (IN $ MILLION)
TABLE 6: NORTH AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 7: NORTH AMERICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 8: NORTH AMERICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 9: NORTH AMERICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 10: EUROPE KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 11: EUROPE KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 12: EUROPE KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 13: EUROPE KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 14: ASIA-PACIFIC KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 15: ASIA-PACIFIC KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 16: ASIA-PACIFIC KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 17: ASIA-PACIFIC KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 18: LATIN AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 19: LATIN AMERICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 20: LATIN AMERICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 21: LATIN AMERICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 22: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 23: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 24: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 25: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)

FIGURE LIST
FIGURE 1: TIMELINE OF KOMBUCHA
FIGURE 2: KEY BUYING IMPACT ANALYSIS
FIGURE 3: MARKET ATTRACTIVENESS INDEX
FIGURE 4: INDUSTRY COMPONENTS
FIGURE 5: GLOBAL KOMBUCHA MARKET, BY ORIGINAL/REGULAR KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 6: GLOBAL KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 7: GLOBAL KOMBUCHA MARKET, BY CITRUS, 2019-2028 (IN $ MILLION)
FIGURE 8: GLOBAL KOMBUCHA MARKET, BY APPLE, COCONUT, AND MANGO, 2019-2028 (IN $ MILLION)
FIGURE 9: GLOBAL KOMBUCHA MARKET, BY HERBS AND SPICES, 2019-2028 (IN $ MILLION)
FIGURE 10: GLOBAL KOMBUCHA MARKET, BY FLOWER, 2019-2028 (IN $ MILLION)
FIGURE 11: GLOBAL KOMBUCHA MARKET, BY BERRIES, 2019-2028 (IN $ MILLION)
FIGURE 12: GLOBAL KOMBUCHA MARKET, BY OTHER FLAVORS, 2019-2028 (IN $ MILLION)
FIGURE 13: GLOBAL KOMBUCHA MARKET, BY SUPERMARKETS & HYPERMARKETS, 2019-2028 (IN $ MILLION)
FIGURE 14: GLOBAL KOMBUCHA MARKET, BY HEALTH STORES, 2019-2028 (IN $ MILLION)
FIGURE 15: GLOBAL KOMBUCHA MARKET, BY E-COMMERCE, 2019-2028 (IN $ MILLION)
FIGURE 16: GLOBAL KOMBUCHA MARKET, BY OTHER DISTRIBUTORS, 2019-2028 (IN $ MILLION)
FIGURE 17: GLOBAL KOMBUCHA MARKET, REGIONAL OUTLOOK, 2019 AND 2028 (IN %)
FIGURE 18: UNITED STATES KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 19: CANADA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 20: UNITED KINGDOM KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 21: GERMANY KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 22: FRANCE KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 23: SPAIN KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 24: ITALY KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 25: RUSSIA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 26: REST OF EUROPE KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 27: CHINA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 28: JAPAN KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 29: INDIA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 30: SOUTH KOREA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 31: ASEAN COUNTRIES KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 32: AUSTRALIA & NEW ZEALAND KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 33: REST OF ASIA-PACIFIC KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 34: BRAZIL KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 35: MEXICO KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 36: REST OF LATIN AMERICA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 37: UNITED ARAB EMIRATES KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 38: SAUDI ARABIA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 39: TURKEY KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 40: SOUTH AFRICA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 41: REST OF MIDDLE EAST & AFRICA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)

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図表リスト

TABLE LIST
TABLE 1: GLOBAL KOMBUCHA MARKET, BY GEOGRAPHY, 2019-2028 (IN $ MILLION)
TABLE 2: GLOBAL KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 3: GLOBAL KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 4: GLOBAL KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 5: GLOBAL KOMBUCHA MARKET, BY GEOGRAPHY, 2019-2028 (IN $ MILLION)
TABLE 6: NORTH AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 7: NORTH AMERICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 8: NORTH AMERICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 9: NORTH AMERICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 10: EUROPE KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 11: EUROPE KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 12: EUROPE KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 13: EUROPE KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 14: ASIA-PACIFIC KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 15: ASIA-PACIFIC KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 16: ASIA-PACIFIC KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 17: ASIA-PACIFIC KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 18: LATIN AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 19: LATIN AMERICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 20: LATIN AMERICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 21: LATIN AMERICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 22: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 23: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 24: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 25: MIDDLE EAST AND AFRICA KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)