Summary

Global Heat-Not-Burn Tobacco Products Market 2024-2028
The heat-not-burn tobacco products market is forecasted to grow by USD 91264 mn during 2023-2028, accelerating at a CAGR of 37.74% during the forecast period. The report on the heat-not-burn tobacco products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by cost-effectiveness of heat-not-burn tobacco products, heat-not-burn tobacco products are relatively safer than conventional cigarettes, and growing number of organized retailing outlets.
Technavio's heat-not-burn tobacco products market is segmented as below:
By Product
• Devices
• Capsules
• Vaporizers
By Distribution Channel
• Offline
• Online
By Geographical Landscape
• APAC
• North America
• Europe
• Middle East and Africa
• South America
This study identifies the increasing promotional activities by vendors as one of the prime reasons driving the heat-not-burn tobacco products market growth during the next few years. Also, online retailing and growing expenditure on production and product development will lead to sizable demand in the market.
The report on the heat-not-burn tobacco products market covers the following areas:
• Heat-not-burn tobacco products market sizing
• Heat-not-burn tobacco products market forecast
• Heat-not-burn tobacco products market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading heat-not-burn tobacco products market vendors that include British American Tobacco Plc, Imperial Brands Plc, iSmoke Vapor Inc., Japan Tobacco Inc., JFT Co. Ltd., KT and G Corp., Mysmok Electronic Technology, Pax Labs Inc., Philip Morris International Inc., SLANG Worldwide Inc., and Vapor Tobacco Manufacturing. Also, the heat-not-burn tobacco products market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors. For further information on this report, please visit - https://www.technavio.com/report/heat-not-burn-tobacco-products-market-industry-analysis
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

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Table of Contents

• 1 Executive Summary
o 1.1 Market overview
o Executive Summary - Chart on Market Overview
o Executive Summary - Data Table on Market Overview
o Executive Summary - Chart on Global Market Characteristics
o Executive Summary - Chart on Market By Geographical Landscape
o Executive Summary - Chart on Market Segmentation by Product
o Executive Summary - Chart on Market Segmentation by Distribution Channel
o Executive Summary - Chart on Incremental Growth
o Executive Summary - Data Table on Incremental Growth
o Executive Summary - Chart on Company Market Positioning
• 2 Market Landscape
o 2.1 Market ecosystem
o Parent Market
o Data Table on - Parent Market
o 2.2 Market characteristics
o Market characteristics analysis
o 2.3 Value chain analysis
o Value Chain Analysis
• 3 Market Sizing
o 3.1 Market definition
o Offerings of companies included in the market definition
o 3.2 Market segment analysis
o Market segments
o 3.3 Market size 2023
o 3.4 Market outlook: Forecast for 2023-2028
o Chart on Global - Market size and forecast 2023-2028 ($ million)
o Data Table on Global - Market size and forecast 2023-2028 ($ million)
o Chart on Global Market: Year-over-year growth 2023-2028 (%)
o Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• 4 Historic Market Size
o 4.1 Global Heat-Not-Burn Tobacco Products Market 2018 - 2022
o Historic Market Size - Data Table on Global Heat-Not-Burn Tobacco Products Market 2018 - 2022 ($ million)
o 4.2 Product segment analysis 2018 - 2022
o Historic Market Size - Product Segment 2018 - 2022 ($ million)
o 4.3 Distribution Channel segment analysis 2018 - 2022
o Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
o 4.4 Geography segment analysis 2018 - 2022
o Historic Market Size - Geography Segment 2018 - 2022 ($ million)
o 4.5 Country segment analysis 2018 - 2022
o Historic Market Size - Country Segment 2018 - 2022 ($ million)
• 5 Five Forces Analysis
o 5.1 Five forces summary
o Five forces analysis - Comparison between 2023 and 2028
o 5.2 Bargaining power of buyers
o Bargaining power of buyers - Impact of key factors 2023 and 2028
o 5.3 Bargaining power of suppliers
o Bargaining power of suppliers - Impact of key factors in 2023 and 2028
o 5.4 Threat of new entrants
o Threat of new entrants - Impact of key factors in 2023 and 2028
o 5.5 Threat of substitutes
o Threat of substitutes - Impact of key factors in 2023 and 2028
o 5.6 Threat of rivalry
o Threat of rivalry - Impact of key factors in 2023 and 2028
o 5.7 Market condition
o Chart on Market condition - Five forces 2023 and 2028
• 6 Market Segmentation by Product
o 6.1 Market segments
o Chart on Product - Market share 2023-2028 (%)
o Data Table on Product - Market share 2023-2028 (%)
o 6.2 Comparison by Product
o Chart on Comparison by Product
o Data Table on Comparison by Product
o 6.3 Devices - Market size and forecast 2023-2028
o Chart on Devices - Market size and forecast 2023-2028 ($ million)
o Data Table on Devices - Market size and forecast 2023-2028 ($ million)
o Chart on Devices - Year-over-year growth 2023-2028 (%)
o Data Table on Devices - Year-over-year growth 2023-2028 (%)
o 6.4 Capsules - Market size and forecast 2023-2028
o Chart on Capsules - Market size and forecast 2023-2028 ($ million)
o Data Table on Capsules - Market size and forecast 2023-2028 ($ million)
o Chart on Capsules - Year-over-year growth 2023-2028 (%)
o Data Table on Capsules - Year-over-year growth 2023-2028 (%)
o 6.5 Vaporizers - Market size and forecast 2023-2028
o Chart on Vaporizers - Market size and forecast 2023-2028 ($ million)
o Data Table on Vaporizers - Market size and forecast 2023-2028 ($ million)
o Chart on Vaporizers - Year-over-year growth 2023-2028 (%)
o Data Table on Vaporizers - Year-over-year growth 2023-2028 (%)
o 6.6 Market opportunity by Product
o Market opportunity by Product ($ million)
o Data Table on Market opportunity by Product ($ million)
• 7 Market Segmentation by Distribution Channel
o 7.1 Market segments
o Chart on Distribution Channel - Market share 2023-2028 (%)
o Data Table on Distribution Channel - Market share 2023-2028 (%)
o 7.2 Comparison by Distribution Channel
o Chart on Comparison by Distribution Channel
o Data Table on Comparison by Distribution Channel
o 7.3 Offline - Market size and forecast 2023-2028
o Chart on Offline - Market size and forecast 2023-2028 ($ million)
o Data Table on Offline - Market size and forecast 2023-2028 ($ million)
o Chart on Offline - Year-over-year growth 2023-2028 (%)
o Data Table on Offline - Year-over-year growth 2023-2028 (%)
o 7.4 Online - Market size and forecast 2023-2028
o Chart on Online - Market size and forecast 2023-2028 ($ million)
o Data Table on Online - Market size and forecast 2023-2028 ($ million)
o Chart on Online - Year-over-year growth 2023-2028 (%)
o Data Table on Online - Year-over-year growth 2023-2028 (%)
o 7.5 Market opportunity by Distribution Channel
o Market opportunity by Distribution Channel ($ million)
o Data Table on Market opportunity by Distribution Channel ($ million)
• 8 Customer Landscape
o 8.1 Customer landscape overview
o Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 9 Geographic Landscape
o 9.1 Geographic segmentation
o Chart on Market share By Geographical Landscape 2023-2028 (%)
o Data Table on Market share By Geographical Landscape 2023-2028 (%)
o 9.2 Geographic comparison
o Chart on Geographic comparison
o Data Table on Geographic comparison
o 9.3 APAC - Market size and forecast 2023-2028
o Chart on APAC - Market size and forecast 2023-2028 ($ million)
o Data Table on APAC - Market size and forecast 2023-2028 ($ million)
o Chart on APAC - Year-over-year growth 2023-2028 (%)
o Data Table on APAC - Year-over-year growth 2023-2028 (%)
o 9.4 North America - Market size and forecast 2023-2028
o Chart on North America - Market size and forecast 2023-2028 ($ million)
o Data Table on North America - Market size and forecast 2023-2028 ($ million)
o Chart on North America - Year-over-year growth 2023-2028 (%)
o Data Table on North America - Year-over-year growth 2023-2028 (%)
o 9.5 Europe - Market size and forecast 2023-2028
o Chart on Europe - Market size and forecast 2023-2028 ($ million)
o Data Table on Europe - Market size and forecast 2023-2028 ($ million)
o Chart on Europe - Year-over-year growth 2023-2028 (%)
o Data Table on Europe - Year-over-year growth 2023-2028 (%)
o 9.6 Middle East and Africa - Market size and forecast 2023-2028
o Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
o Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
o Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o 9.7 South America - Market size and forecast 2023-2028
o Chart on South America - Market size and forecast 2023-2028 ($ million)
o Data Table on South America - Market size and forecast 2023-2028 ($ million)
o Chart on South America - Year-over-year growth 2023-2028 (%)
o Data Table on South America - Year-over-year growth 2023-2028 (%)
o 9.8 US - Market size and forecast 2023-2028
o Chart on US - Market size and forecast 2023-2028 ($ million)
o Data Table on US - Market size and forecast 2023-2028 ($ million)
o Chart on US - Year-over-year growth 2023-2028 (%)
o Data Table on US - Year-over-year growth 2023-2028 (%)
o 9.9 Japan - Market size and forecast 2023-2028
o Chart on Japan - Market size and forecast 2023-2028 ($ million)
o Data Table on Japan - Market size and forecast 2023-2028 ($ million)
o Chart on Japan - Year-over-year growth 2023-2028 (%)
o Data Table on Japan - Year-over-year growth 2023-2028 (%)
o 9.10 Italy - Market size and forecast 2023-2028
o Chart on Italy - Market size and forecast 2023-2028 ($ million)
o Data Table on Italy - Market size and forecast 2023-2028 ($ million)
o Chart on Italy - Year-over-year growth 2023-2028 (%)
o Data Table on Italy - Year-over-year growth 2023-2028 (%)
o 9.11 UK - Market size and forecast 2023-2028
o Chart on UK - Market size and forecast 2023-2028 ($ million)
o Data Table on UK - Market size and forecast 2023-2028 ($ million)
o Chart on UK - Year-over-year growth 2023-2028 (%)
o Data Table on UK - Year-over-year growth 2023-2028 (%)
o 9.12 China - Market size and forecast 2023-2028
o Chart on China - Market size and forecast 2023-2028 ($ million)
o Data Table on China - Market size and forecast 2023-2028 ($ million)
o Chart on China - Year-over-year growth 2023-2028 (%)
o Data Table on China - Year-over-year growth 2023-2028 (%)
o 9.13 Market opportunity By Geographical Landscape
o Market opportunity By Geographical Landscape ($ million)
o Data Tables on Market opportunity By Geographical Landscape ($ million)
• 10 Drivers, Challenges, and Opportunity/Restraints
o 10.1 Market drivers
o 10.2 Market challenges
o 10.3 Impact of drivers and challenges
o Impact of drivers and challenges in 2023 and 2028
o 10.4 Market opportunities/restraints
• 11 Competitive Landscape
o 11.1 Overview
o 11.2 Competitive Landscape
o Overview on criticality of inputs and factors of differentiation
o 11.3 Landscape disruption
o Overview on factors of disruption
o 11.4 Industry risks
o Impact of key risks on business
• 12 Competitive Analysis
o 12.1 Companies profiled
o Companies covered
o 12.2 Market positioning of companies
o Matrix on companies position and classification
o 12.3 British American Tobacco Plc
o British American Tobacco Plc - Overview
o British American Tobacco Plc - Business segments
o British American Tobacco Plc - Key offerings
o British American Tobacco Plc - Segment focus
o 12.4 Imperial Brands Plc
o Imperial Brands Plc - Overview
o Imperial Brands Plc - Business segments
o Imperial Brands Plc - Key offerings
o Imperial Brands Plc - Segment focus
o 12.5 iSmoke Vapor Inc.
o iSmoke Vapor Inc. - Overview
o iSmoke Vapor Inc. - Product / Service
o iSmoke Vapor Inc. - Key offerings
o 12.6 Japan Tobacco Inc.
o Japan Tobacco Inc. - Overview
o Japan Tobacco Inc. - Business segments
o Japan Tobacco Inc. - Key news
o Japan Tobacco Inc. - Key offerings
o Japan Tobacco Inc. - Segment focus
o 12.7 JFT Co. Ltd.
o JFT Co. Ltd. - Overview
o JFT Co. Ltd. - Product / Service
o JFT Co. Ltd. - Key offerings
o 12.8 KT and G Corp.
o KT and G Corp. - Overview
o KT and G Corp. - Business segments
o KT and G Corp. - Key offerings
o KT and G Corp. - Segment focus
o 12.9 Mysmok Electronic Technology
o Mysmok Electronic Technology - Overview
o Mysmok Electronic Technology - Product / Service
o Mysmok Electronic Technology - Key offerings
o 12.10 Pax Labs Inc.
o Pax Labs Inc. - Overview
o Pax Labs Inc. - Product / Service
o Pax Labs Inc. - Key offerings
o 12.11 Philip Morris International Inc.
o Philip Morris International Inc. - Overview
o Philip Morris International Inc. - Business segments
o Philip Morris International Inc. - Key offerings
o Philip Morris International Inc. - Segment focus
o 12.12 SLANG Worldwide Inc.
o SLANG Worldwide Inc. - Overview
o SLANG Worldwide Inc. - Product / Service
o SLANG Worldwide Inc. - Key offerings
o 12.13 Vapor Tobacco Manufacturing
o Vapor Tobacco Manufacturing - Overview
o Vapor Tobacco Manufacturing - Product / Service
o Vapor Tobacco Manufacturing - Key offerings
• 13 Appendix
o 13.1 Scope of the report
o 13.2 Inclusions and exclusions checklist
o Inclusions checklist
o Exclusions checklist
o 13.3 Currency conversion rates for US$
o Currency conversion rates for US$
o 13.4 Research methodology
o Research methodology
o 13.5 Data procurement
o Information sources
o 13.6 Data validation
o Data validation
o 13.7 Validation techniques employed for market sizing
o Validation techniques employed for market sizing
o 13.8 Data synthesis
o Data synthesis
o 13.9 360 degree market analysis
o 360 degree market analysis
o 13.10 List of abbreviations
o List of abbreviations