Summary

Global Coffee Substitute Market 2024-2028
The coffee substitute market is forecasted to grow by USD 1.69 bn during 2023-2028, accelerating at a CAGR of 8.66% during the forecast period. The report on the coffee substitute market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increased adoption of premiumization and specialty coffee substitutes, increasing demand for natural and functional beverages, and increase in demand for low-calorie energy drinks.
Technavio's coffee substitute market is segmented as below:
By Distribution Channel
• Offline
• Online
By Product Type
• Herbal coffee substitutes
• Grain-based coffee substitutes
• Plant based substitutes
By Geographical Landscape
• Europe
• North America
• APAC
• South America
• Middle East and Africa
This study identifies the adoption of innovative marketing and promoting strategies by market vendors as one of the prime reasons driving the coffee substitute market growth during the next few years. Also, introduction of innovative flavor combinations of tea and innovations in packaging of coffee substitutes will lead to sizable demand in the market.
The report on the coffee substitute market covers the following areas:
• Coffee substitute market sizing
• Coffee substitute market forecast
• Coffee substitute market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading coffee substitute market vendors that include Anthonys Goods, World Matcha Inc., Dandy Blend, drink nuJo, Flying Embers, Hand Family Companies, Mud Wtr Inc., PepsiCo Inc., Postum, Reliance Industries Ltd., Remedy Organics, Rishi Tea and Botanicals, Slate Craft Goods LLC, So Good Brand Inc., Tattvas Herbs LLC, Teeccino Caffe Inc., The Coca Cola Co., The Hain Celestial Group Inc., World Finer Foods LLC, and Mondelez International Inc.. Also, the coffee substitute market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors. For further information on this report, please visit - https://www.technavio.com/report/coffee-substitute-market-industry-analysis
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

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Table of Contents

- 1 Executive Summary
o 1.1 Market overview
o Exhibit 01: Executive Summary - Chart on Market Overview
o Exhibit 02: Executive Summary - Data Table on Market Overview
o Exhibit 03: Executive Summary - Chart on Global Market Characteristics
o Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
o Exhibit 05: Executive Summary - Chart on Market Segmentation by Distribution Channel
o Exhibit 06: Executive Summary - Chart on Market Segmentation by Product Type
o Exhibit 07: Executive Summary - Chart on Incremental Growth
o Exhibit 08: Executive Summary - Data Table on Incremental Growth
o Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
- 2 Market Landscape
o 2.1 Market ecosystem
o Exhibit 10: Parent market
o Exhibit 11: Market Characteristics
- 3 Market Sizing
o 3.1 Market definition
o Exhibit 12: Offerings of vendors included in the market definition
o 3.2 Market segment analysis
o Exhibit 13: Market segments
o 3.3 Market size 2023
o 3.4 Market outlook: Forecast for 2023-2028
o Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
o Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
o Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
o Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
- 4 Historic Market Size
o 4.1 Global coffee substitute market 2018 - 2022
o Exhibit 18: Historic Market Size - Data Table on global coffee substitute market 2018 - 2022 ($ billion)
o 4.2 Distribution channel Segment Analysis 2018 - 2022
o Exhibit 19: Historic Market Size - Distribution channel Segment 2018 - 2022 ($ billion)
o 4.3 Product type Segment Analysis 2018 - 2022
o Exhibit 20: Historic Market Size - Product type Segment 2018 - 2022 ($ billion)
o 4.4 Geography Segment Analysis 2018 - 2022
o Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
o 4.5 Country Segment Analysis 2018 - 2022
o Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
- 5 Five Forces Analysis
o 5.1 Five forces summary
o Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
o 5.2 Bargaining power of buyers
o Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
o 5.3 Bargaining power of suppliers
o Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
o 5.4 Threat of new entrants
o Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
o 5.5 Threat of substitutes
o Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
o 5.6 Threat of rivalry
o Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
o 5.7 Market condition
o Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
- 6 Market Segmentation by Distribution Channel
o 6.1 Market segments
o Exhibit 30: Chart on Distribution Channel - Market share 2023-2028 (%)
o Exhibit 31: Data Table on Distribution Channel - Market share 2023-2028 (%)
o 6.2 Comparison by Distribution Channel
o Exhibit 32: Chart on Comparison by Distribution Channel
o Exhibit 33: Data Table on Comparison by Distribution Channel
o 6.3 Offline - Market size and forecast 2023-2028
o Exhibit 34: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
o Exhibit 35: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
o Exhibit 36: Chart on Offline - Year-over-year growth 2023-2028 (%)
o Exhibit 37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
o 6.4 Online - Market size and forecast 2023-2028
o Exhibit 38: Chart on Online - Market size and forecast 2023-2028 ($ billion)
o Exhibit 39: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
o Exhibit 40: Chart on Online - Year-over-year growth 2023-2028 (%)
o Exhibit 41: Data Table on Online - Year-over-year growth 2023-2028 (%)
o 6.5 Market opportunity by Distribution Channel
o Exhibit 42: Market opportunity by Distribution Channel ($ billion)
o Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ billion)
- 7 Market Segmentation by Product Type
o 7.1 Market segments
o Exhibit 44: Chart on Product Type - Market share 2023-2028 (%)
o Exhibit 45: Data Table on Product Type - Market share 2023-2028 (%)
o 7.2 Comparison by Product Type
o Exhibit 46: Chart on Comparison by Product Type
o Exhibit 47: Data Table on Comparison by Product Type
o 7.3 Herbal coffee substitutes - Market size and forecast 2023-2028
o Exhibit 48: Chart on Herbal coffee substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 49: Data Table on Herbal coffee substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 50: Chart on Herbal coffee substitutes - Year-over-year growth 2023-2028 (%)
o Exhibit 51: Data Table on Herbal coffee substitutes - Year-over-year growth 2023-2028 (%)
o 7.4 Grain-based coffee substitutes - Market size and forecast 2023-2028
o Exhibit 52: Chart on Grain-based coffee substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 53: Data Table on Grain-based coffee substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 54: Chart on Grain-based coffee substitutes - Year-over-year growth 2023-2028 (%)
o Exhibit 55: Data Table on Grain-based coffee substitutes - Year-over-year growth 2023-2028 (%)
o 7.5 Plant based substitutes - Market size and forecast 2023-2028
o Exhibit 56: Chart on Plant based substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 57: Data Table on Plant based substitutes - Market size and forecast 2023-2028 ($ billion)
o Exhibit 58: Chart on Plant based substitutes - Year-over-year growth 2023-2028 (%)
o Exhibit 59: Data Table on Plant based substitutes - Year-over-year growth 2023-2028 (%)
o 7.6 Market opportunity by Product Type
o Exhibit 60: Market opportunity by Product Type ($ billion)
o Exhibit 61: Data Table on Market opportunity by Product Type ($ billion)
- 8 Customer Landscape
o 8.1 Customer landscape overview
o Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 9 Geographic Landscape
o 9.1 Geographic segmentation
o Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
o Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
o 9.2 Geographic comparison
o Exhibit 65: Chart on Geographic comparison
o Exhibit 66: Data Table on Geographic comparison
o 9.3 Europe - Market size and forecast 2023-2028
o Exhibit 67: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
o Exhibit 68: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
o Exhibit 69: Chart on Europe - Year-over-year growth 2023-2028 (%)
o Exhibit 70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
o 9.4 North America - Market size and forecast 2023-2028
o Exhibit 71: Chart on North America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 72: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 73: Chart on North America - Year-over-year growth 2023-2028 (%)
o Exhibit 74: Data Table on North America - Year-over-year growth 2023-2028 (%)
o 9.5 APAC - Market size and forecast 2023-2028
o Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
o Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
o Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
o Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
o 9.6 South America - Market size and forecast 2023-2028
o Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
o Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
o 9.7 Middle East and Africa - Market size and forecast 2023-2028
o Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
o Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
o Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o 9.8 US - Market size and forecast 2023-2028
o Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
o Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
o Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
o Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
o 9.9 China - Market size and forecast 2023-2028
o Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
o Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
o Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
o Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
o 9.10 Germany - Market size and forecast 2023-2028
o Exhibit 95: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
o Exhibit 96: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
o Exhibit 97: Chart on Germany - Year-over-year growth 2023-2028 (%)
o Exhibit 98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
o 9.11 UK - Market size and forecast 2023-2028
o Exhibit 99: Chart on UK - Market size and forecast 2023-2028 ($ billion)
o Exhibit 100: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
o Exhibit 101: Chart on UK - Year-over-year growth 2023-2028 (%)
o Exhibit 102: Data Table on UK - Year-over-year growth 2023-2028 (%)
o 9.12 Japan - Market size and forecast 2023-2028
o Exhibit 103: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
o Exhibit 104: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
o Exhibit 105: Chart on Japan - Year-over-year growth 2023-2028 (%)
o Exhibit 106: Data Table on Japan - Year-over-year growth 2023-2028 (%)
o 9.13 Market opportunity By Geographical Landscape
o Exhibit 107: Market opportunity By Geographical Landscape ($ billion)
o Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ billion)
- 10 Drivers, Challenges, and Trends
o 10.1 Market drivers
o 10.2 Market challenges
o 10.3 Impact of drivers and challenges
o Exhibit 109: Impact of drivers and challenges in 2023 and 2028
o 10.4 Market trends
- 11 Vendor Landscape
o 11.1 Overview
o 11.2 Vendor landscape
o Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
o 11.3 Landscape disruption
o Exhibit 111: Overview on factors of disruption
o 11.4 Industry risks
o Exhibit 112: Impact of key risks on business
- 12 Vendor Analysis
o 12.1 Vendors covered
o Exhibit 113: Vendors covered
o 12.2 Market positioning of vendors
o Exhibit 114: Matrix on vendor position and classification
o 12.3 Anthonys Goods
o Exhibit 115: Anthonys Goods - Overview
o Exhibit 116: Anthonys Goods - Product / Service
o Exhibit 117: Anthonys Goods - Key offerings
o 12.4 Dandy Blend
o Exhibit 118: Dandy Blend - Overview
o Exhibit 119: Dandy Blend - Product / Service
o Exhibit 120: Dandy Blend - Key offerings
o 12.5 drink nuJo
o Exhibit 121: drink nuJo - Overview
o Exhibit 122: drink nuJo - Product / Service
o Exhibit 123: drink nuJo - Key offerings
o 12.6 Flying Embers
o Exhibit 124: Flying Embers - Overview
o Exhibit 125: Flying Embers - Product / Service
o Exhibit 126: Flying Embers - Key offerings
o 12.7 Hand Family Companies
o Exhibit 127: Hand Family Companies - Overview
o Exhibit 128: Hand Family Companies - Product / Service
o Exhibit 129: Hand Family Companies - Key offerings
o 12.8 Mondelez International Inc.
o Exhibit 130: Mondelez International Inc. - Overview
o Exhibit 131: Mondelez International Inc. - Business segments
o Exhibit 132: Mondelez International Inc. - Key news
o Exhibit 133: Mondelez International Inc. - Key offerings
o Exhibit 134: Mondelez International Inc. - Segment focus
o 12.9 Mud Wtr Inc.
o Exhibit 135: Mud Wtr Inc. - Overview
o Exhibit 136: Mud Wtr Inc. - Product / Service
o Exhibit 137: Mud Wtr Inc. - Key offerings
o 12.10 PepsiCo Inc.
o Exhibit 138: PepsiCo Inc. - Overview
o Exhibit 139: PepsiCo Inc. - Business segments
o Exhibit 140: PepsiCo Inc. - Key news
o Exhibit 141: PepsiCo Inc. - Key offerings
o Exhibit 142: PepsiCo Inc. - Segment focus
o 12.11 Postum
o Exhibit 143: Postum - Overview
o Exhibit 144: Postum - Product / Service
o Exhibit 145: Postum - Key offerings
o 12.12 Remedy Organics
o Exhibit 146: Remedy Organics - Overview
o Exhibit 147: Remedy Organics - Product / Service
o Exhibit 148: Remedy Organics - Key offerings
o 12.13 Rishi Tea and Botanicals
o Exhibit 149: Rishi Tea and Botanicals - Overview
o Exhibit 150: Rishi Tea and Botanicals - Product / Service
o Exhibit 151: Rishi Tea and Botanicals - Key offerings
o 12.14 Slate Craft Goods LLC
o Exhibit 152: Slate Craft Goods LLC - Overview
o Exhibit 153: Slate Craft Goods LLC - Product / Service
o Exhibit 154: Slate Craft Goods LLC - Key offerings
o 12.15 So Good Brand Inc.
o Exhibit 155: So Good Brand Inc. - Overview
o Exhibit 156: So Good Brand Inc. - Product / Service
o Exhibit 157: So Good Brand Inc. - Key offerings
o 12.16 Tattvas Herbs LLC
o Exhibit 158: Tattvas Herbs LLC - Overview
o Exhibit 159: Tattvas Herbs LLC - Product / Service
o Exhibit 160: Tattvas Herbs LLC - Key offerings
o 12.17 Teeccino Caffe Inc.
o Exhibit 161: Teeccino Caffe Inc. - Overview
o Exhibit 162: Teeccino Caffe Inc. - Product / Service
o Exhibit 163: Teeccino Caffe Inc. - Key offerings
- 13 Appendix
o 13.1 Scope of the report
o 13.2 Inclusions and exclusions checklist
o Exhibit 164: Inclusions checklist
o Exhibit 165: Exclusions checklist
o 13.3 Currency conversion rates for US$
o Exhibit 166: Currency conversion rates for US$
o 13.4 Research methodology
o Exhibit 167: Research methodology
o Exhibit 168: Validation techniques employed for market sizing
o Exhibit 169: Information sources
o 13.5 List of abbreviations
o Exhibit 170: List of abbreviations