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ブラジルの化粧品市場 2023-2027
ブラジルの化粧品市場は2022-2027年に47億2000万米ドル成長し、予測期間中のCAGRは6.97%で加速すると予測される。当レポートでは、ブラジルの化粧品市場について、市場規模や予測、トレンド、成長促進要因、課題などの全体的な分析に加え、約25のベンダーを網羅したベンダー分析も掲載しています。
現在の市場シナリオ、最新動向と促進要因、市場環境全体に関する最新分析を提供しています。市場は、eコマースチャネルを通じた化粧品販売の増加、製品発売数の増加、プレミアム化粧品への関心の高まりなどが牽引しています。
Technavio社の調査レポートでは、ブラジルの化粧品市場を以下のように分類しています：
製品別
- スキンケア製品
- ヘアケア製品
- カラー化粧品
- フレグランスとデオドラント
流通チャネル別
- オフライン
- オンライン
本調査では、今後数年間におけるブラジルの化粧品市場の成長を促進する主な要因の一つとして、マルチチャネルマーケティングの採用が急増していることを挙げている。また、ベンダーによるR&D活動の高まりや、自然派・オーガニック化粧品への消費者の傾倒も、市場の大きな需要につながるだろう。
本レポートでは、ブラジルの化粧品市場について、以下の分野をカバーしています：
- ブラジルの化粧品市場規模
- ブラジルの化粧品市場予測
- ブラジルの化粧品市場産業分析
本レポートでは、ブラジルの化粧品市場をリードするベンダー（Agreste Cosmetica Brasil Ltda.、Amyris Inc.、Avon Products Inc.、Beiersdorf AG、Beleza na Web、Chanel Ltd.、Coty Inc.、Grupo Boticario、Henkel AG and Co.KGaA, Johnson and Johnson, LOccitane Groupe SA, LOreal SA, LVMH Moet Hennessy Louis Vuitton SE, Natura and Co Holding SA, PUIG S.L., Shiseido Co.Ltd.、The Estee Lauder Companies、The Procter and Gamble Co.、Unilever PLC、Kao Corp.である。また、ブラジルの化粧品市場の分析レポートには、市場成長に影響を与える今後の動向や課題に関する情報も含まれています。これは、企業が戦略を立て、来るべき成長機会をすべて活用するのに役立つものです。
本調査は、業界の主要参加者からのインプットを含め、一次情報と二次情報を客観的に組み合わせて実施しました。本レポートには、主要ベンダーの分析に加え、包括的な市場およびベンダーランドスケープが含まれています。本レポートの詳細については、https://www.technavio.com/report/brazil-cosmetics-market-analysis をご覧ください。
当出版社では、利益、価格、競争、プロモーションなどの主要パラメータの分析により、複数の情報源からのデータを調査、統合、要約する方法で、市場の詳細なイメージを提示しています。また、主要な業界インフルエンサーを特定することで、市場の様々な側面を提示しています。提示されるデータは包括的で信頼性が高く、一次および二次にわたる広範な調査の結果です。市場調査レポートは、正確な市場成長を予測するために、完全な競争環境と、質的・量的調査を用いた綿密なベンダー選定方法と分析を提供します。

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目次

• 1 Executive Summary
o 1.1 Market overview
o Exhibit 01: Executive Summary - Chart on Market Overview
o Exhibit 02: Executive Summary - Data Table on Market Overview
o Exhibit 03: Executive Summary - Chart on Country Market Characteristics
o Exhibit 04: Executive Summary - Chart on Market Segmentation by Product
o Exhibit 05: Executive Summary - Chart on Market Segmentation by Distribution Channel
o Exhibit 06: Executive Summary - Chart on Vendor Market Positioning
• 2 Market Landscape
o 2.1 Market ecosystem
o Exhibit 07: Parent market
o Exhibit 08: Market Characteristics
• 3 Market Sizing
o 3.1 Market definition
o Exhibit 09: Offerings of vendors included in the market definition
o 3.2 Market segment analysis
o Exhibit 10: Market segments
o 3.3 Market size 2022
o 3.4 Market outlook: Forecast for 2022-2027
o Exhibit 11: Chart on Brazil - Market size and forecast 2022-2027 ($ billion)
o Exhibit 12: Data Table on Brazil - Market size and forecast 2022-2027 ($ billion)
o Exhibit 13: Chart on Brazil: Year-over-year growth 2022-2027 (%)
o Exhibit 14: Data Table on Brazil: Year-over-year growth 2022-2027 (%)
• 4 Historic Market Size
o 4.1 Cosmetics market in Brazil 2017 - 2021
o Exhibit 15: Historic Market Size - Data Table on cosmetics market in Brazil 2017 - 2021 ($ billion)
o 4.2 Product Segment Analysis 2017 - 2021
o Exhibit 16: Historic Market Size - Product Segment 2017 - 2021 ($ billion)
o 4.3 Distribution Channel Segment Analysis 2017 - 2021
o Exhibit 17: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ billion)
• 5 Five Forces Analysis
o 5.1 Five forces summary
o Exhibit 18: Five forces analysis - Comparison between 2022 and 2027
o 5.2 Bargaining power of buyers
o Exhibit 19: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
o 5.3 Bargaining power of suppliers
o Exhibit 20: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
o 5.4 Threat of new entrants
o Exhibit 21: Threat of new entrants - Impact of key factors in 2022 and 2027
o 5.5 Threat of substitutes
o Exhibit 22: Threat of substitutes - Impact of key factors in 2022 and 2027
o 5.6 Threat of rivalry
o Exhibit 23: Threat of rivalry - Impact of key factors in 2022 and 2027
o 5.7 Market condition
o Exhibit 24: Chart on Market condition - Five forces 2022 and 2027
• 6 Market Segmentation by Product
o 6.1 Market segments
o Exhibit 25: Chart on Product - Market share 2022-2027 (%)
o Exhibit 26: Data Table on Product - Market share 2022-2027 (%)
o 6.2 Comparison by Product
o Exhibit 27: Chart on Comparison by Product
o Exhibit 28: Data Table on Comparison by Product
o 6.3 Skincare products - Market size and forecast 2022-2027
o Exhibit 29: Chart on Skincare products - Market size and forecast 2022-2027 ($ billion)
o Exhibit 30: Data Table on Skincare products - Market size and forecast 2022-2027 ($ billion)
o Exhibit 31: Chart on Skincare products - Year-over-year growth 2022-2027 (%)
o Exhibit 32: Data Table on Skincare products - Year-over-year growth 2022-2027 (%)
o 6.4 Haircare products - Market size and forecast 2022-2027
o Exhibit 33: Chart on Haircare products - Market size and forecast 2022-2027 ($ billion)
o Exhibit 34: Data Table on Haircare products - Market size and forecast 2022-2027 ($ billion)
o Exhibit 35: Chart on Haircare products - Year-over-year growth 2022-2027 (%)
o Exhibit 36: Data Table on Haircare products - Year-over-year growth 2022-2027 (%)
o 6.5 Color cosmetics - Market size and forecast 2022-2027
o Exhibit 37: Chart on Color cosmetics - Market size and forecast 2022-2027 ($ billion)
o Exhibit 38: Data Table on Color cosmetics - Market size and forecast 2022-2027 ($ billion)
o Exhibit 39: Chart on Color cosmetics - Year-over-year growth 2022-2027 (%)
o Exhibit 40: Data Table on Color cosmetics - Year-over-year growth 2022-2027 (%)
o 6.6 Fragrances and deodorants - Market size and forecast 2022-2027
o Exhibit 41: Chart on Fragrances and deodorants - Market size and forecast 2022-2027 ($ billion)
o Exhibit 42: Data Table on Fragrances and deodorants - Market size and forecast 2022-2027 ($ billion)
o Exhibit 43: Chart on Fragrances and deodorants - Year-over-year growth 2022-2027 (%)
o Exhibit 44: Data Table on Fragrances and deodorants - Year-over-year growth 2022-2027 (%)
o 6.7 Market opportunity by Product
o Exhibit 45: Market opportunity by Product ($ billion)
o Exhibit 46: Data Table on Market opportunity by Product ($ billion)
• 7 Market Segmentation by Distribution Channel
o 7.1 Market segments
o Exhibit 47: Chart on Distribution Channel - Market share 2022-2027 (%)
o Exhibit 48: Data Table on Distribution Channel - Market share 2022-2027 (%)
o 7.2 Comparison by Distribution Channel
o Exhibit 49: Chart on Comparison by Distribution Channel
o Exhibit 50: Data Table on Comparison by Distribution Channel
o 7.3 Offline - Market size and forecast 2022-2027
o Exhibit 51: Chart on Offline - Market size and forecast 2022-2027 ($ billion)
o Exhibit 52: Data Table on Offline - Market size and forecast 2022-2027 ($ billion)
o Exhibit 53: Chart on Offline - Year-over-year growth 2022-2027 (%)
o Exhibit 54: Data Table on Offline - Year-over-year growth 2022-2027 (%)
o 7.4 Online - Market size and forecast 2022-2027
o Exhibit 55: Chart on Online - Market size and forecast 2022-2027 ($ billion)
o Exhibit 56: Data Table on Online - Market size and forecast 2022-2027 ($ billion)
o Exhibit 57: Chart on Online - Year-over-year growth 2022-2027 (%)
o Exhibit 58: Data Table on Online - Year-over-year growth 2022-2027 (%)
o 7.5 Market opportunity by Distribution Channel
o Exhibit 59: Market opportunity by Distribution Channel ($ billion)
o Exhibit 60: Data Table on Market opportunity by Distribution Channel ($ billion)
• 8 Customer Landscape
o 8.1 Customer landscape overview
o Exhibit 61: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 9 Drivers, Challenges, and Trends
o 9.1 Market drivers
o 9.2 Market challenges
o 9.3 Impact of drivers and challenges
o Exhibit 62: Impact of drivers and challenges in 2022 and 2027
o 9.4 Market trends
• 10 Vendor Landscape
o 10.1 Overview
o 10.2 Vendor landscape
o Exhibit 63: Overview on Criticality of inputs and Factors of differentiation
o 10.3 Landscape disruption
o Exhibit 64: Overview on factors of disruption
o 10.4 Industry risks
o Exhibit 65: Impact of key risks on business
• 11 Vendor Analysis
o 11.1 Vendors covered
o Exhibit 66: Vendors covered
o 11.2 Market positioning of vendors
o Exhibit 67: Matrix on vendor position and classification
o 11.3 Beiersdorf AG
o Exhibit 68: Beiersdorf AG - Overview
o Exhibit 69: Beiersdorf AG - Business segments
o Exhibit 70: Beiersdorf AG - Key news
o Exhibit 71: Beiersdorf AG - Key offerings
o Exhibit 72: Beiersdorf AG - Segment focus
o 11.4 Chanel Ltd.
o Exhibit 73: Chanel Ltd. - Overview
o Exhibit 74: Chanel Ltd. - Product / Service
o Exhibit 75: Chanel Ltd. - Key offerings
o 11.5 Coty Inc.
o Exhibit 76: Coty Inc. - Overview
o Exhibit 77: Coty Inc. - Business segments
o Exhibit 78: Coty Inc. - Key offerings
o Exhibit 79: Coty Inc. - Segment focus
o 11.6 Grupo Boticario
o Exhibit 80: Grupo Boticario - Overview
o Exhibit 81: Grupo Boticario - Product / Service
o Exhibit 82: Grupo Boticario - Key offerings
o 11.7 Henkel AG and Co. KGaA
o Exhibit 83: Henkel AG and Co. KGaA - Overview
o Exhibit 84: Henkel AG and Co. KGaA - Business segments
o Exhibit 85: Henkel AG and Co. KGaA - Key news
o Exhibit 86: Henkel AG and Co. KGaA - Key offerings
o Exhibit 87: Henkel AG and Co. KGaA - Segment focus
o 11.8 Johnson and Johnson
o Exhibit 88: Johnson and Johnson - Overview
o Exhibit 89: Johnson and Johnson - Business segments
o Exhibit 90: Johnson and Johnson - Key news
o Exhibit 91: Johnson and Johnson - Key offerings
o Exhibit 92: Johnson and Johnson - Segment focus
o 11.9 Kao Corp.
o Exhibit 93: Kao Corp. - Overview
o Exhibit 94: Kao Corp. - Business segments
o Exhibit 95: Kao Corp. - Key offerings
o Exhibit 96: Kao Corp. - Segment focus
o 11.10 LOreal SA
o Exhibit 97: LOreal SA - Overview
o Exhibit 98: LOreal SA - Business segments
o Exhibit 99: LOreal SA - Key news
o Exhibit 100: LOreal SA - Key offerings
o Exhibit 101: LOreal SA - Segment focus
o 11.11 LVMH Moet Hennessy Louis Vuitton SE
o Exhibit 102: LVMH Moet Hennessy Louis Vuitton SE - Overview
o Exhibit 103: LVMH Moet Hennessy Louis Vuitton SE - Business segments
o Exhibit 104: LVMH Moet Hennessy Louis Vuitton SE - Key news
o Exhibit 105: LVMH Moet Hennessy Louis Vuitton SE - Key offerings
o Exhibit 106: LVMH Moet Hennessy Louis Vuitton SE - Segment focus
o 11.12 Natura and Co Holding SA
o Exhibit 107: Natura and Co Holding SA - Overview
o Exhibit 108: Natura and Co Holding SA - Business segments
o Exhibit 109: Natura and Co Holding SA - Key offerings
o Exhibit 110: Natura and Co Holding SA - Segment focus
o 11.13 PUIG S.L.
o Exhibit 111: PUIG S.L. - Overview
o Exhibit 112: PUIG S.L. - Product / Service
o Exhibit 113: PUIG S.L. - Key offerings
o 11.14 Shiseido Co. Ltd.
o Exhibit 114: Shiseido Co. Ltd. - Overview
o Exhibit 115: Shiseido Co. Ltd. - Product / Service
o Exhibit 116: Shiseido Co. Ltd. - Key offerings
o 11.15 The Estee Lauder Companies
o Exhibit 117: The Estee Lauder Companies - Overview
o Exhibit 118: The Estee Lauder Companies - Product / Service
o Exhibit 119: The Estee Lauder Companies - Key offerings
o 11.16 The Procter and Gamble Co.
o Exhibit 120: The Procter and Gamble Co. - Overview
o Exhibit 121: The Procter and Gamble Co. - Business segments
o Exhibit 122: The Procter and Gamble Co. - Key news
o Exhibit 123: The Procter and Gamble Co. - Key offerings
o Exhibit 124: The Procter and Gamble Co. - Segment focus
o 11.17 Unilever PLC
o Exhibit 125: Unilever PLC - Overview
o Exhibit 126: Unilever PLC - Business segments
o Exhibit 127: Unilever PLC - Key news
o Exhibit 128: Unilever PLC - Key offerings
o Exhibit 129: Unilever PLC - Segment focus
• 12 Appendix
o 12.1 Scope of the report
o 12.2 Inclusions and exclusions checklist
o Exhibit 130: Inclusions checklist
o Exhibit 131: Exclusions checklist
o 12.3 Currency conversion rates for US$
o Exhibit 132: Currency conversion rates for US$
o 12.4 Research methodology
o Exhibit 133: Research methodology
o Exhibit 134: Validation techniques employed for market sizing
o Exhibit 135: Information sources
o 12.5 List of abbreviations
o Exhibit 136: List of abbreviations


Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Product
Exhibits5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits6: Executive Summary - Chart on Vendor Market Positioning
Exhibits7: Parent market
Exhibits8: Market Characteristics
Exhibits9: Offerings of vendors included in the market definition
Exhibits10: Market segments
Exhibits11: Chart on Brazil - Market size and forecast 2022-2027 ($ billion)
Exhibits12: Data Table on Brazil - Market size and forecast 2022-2027 ($ billion)
Exhibits13: Chart on Brazil: Year-over-year growth 2022-2027 (%)
Exhibits14: Data Table on Brazil: Year-over-year growth 2022-2027 (%)
Exhibits15: Historic Market Size - Data Table on cosmetics market in Brazil 2017 - 2021 ($ billion)
Exhibits16: Historic Market Size - Product Segment 2017 - 2021 ($ billion)
Exhibits17: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ billion)
Exhibits18: Five forces analysis - Comparison between 2022 and 2027
Exhibits19: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
Exhibits20: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
Exhibits21: Threat of new entrants - Impact of key factors in 2022 and 2027
Exhibits22: Threat of substitutes - Impact of key factors in 2022 and 2027
Exhibits23: Threat of rivalry - Impact of key factors in 2022 and 2027
Exhibits24: Chart on Market condition - Five forces 2022 and 2027
Exhibits25: Chart on Product - Market share 2022-2027 (%)
Exhibits26: Data Table on Product - Market share 2022-2027 (%)
Exhibits27: Chart on Comparison by Product
Exhibits28: Data Table on Comparison by Product
Exhibits29: Chart on Skincare products - Market size and forecast 2022-2027 ($ billion)
Exhibits30: Data Table on Skincare products - Market size and forecast 2022-2027 ($ billion)
Exhibits31: Chart on Skincare products - Year-over-year growth 2022-2027 (%)
Exhibits32: Data Table on Skincare products - Year-over-year growth 2022-2027 (%)
Exhibits33: Chart on Haircare products - Market size and forecast 2022-2027 ($ billion)
Exhibits34: Data Table on Haircare products - Market size and forecast 2022-2027 ($ billion)
Exhibits35: Chart on Haircare products - Year-over-year growth 2022-2027 (%)
Exhibits36: Data Table on Haircare products - Year-over-year growth 2022-2027 (%)
Exhibits37: Chart on Color cosmetics - Market size and forecast 2022-2027 ($ billion)
Exhibits38: Data Table on Color cosmetics - Market size and forecast 2022-2027 ($ billion)
Exhibits39: Chart on Color cosmetics - Year-over-year growth 2022-2027 (%)
Exhibits40: Data Table on Color cosmetics - Year-over-year growth 2022-2027 (%)
Exhibits41: Chart on Fragrances and deodorants - Market size and forecast 2022-2027 ($ billion)
Exhibits42: Data Table on Fragrances and deodorants - Market size and forecast 2022-2027 ($ billion)
Exhibits43: Chart on Fragrances and deodorants - Year-over-year growth 2022-2027 (%)
Exhibits44: Data Table on Fragrances and deodorants - Year-over-year growth 2022-2027 (%)
Exhibits45: Market opportunity by Product ($ billion)
Exhibits46: Data Table on Market opportunity by Product ($ billion)
Exhibits47: Chart on Distribution Channel - Market share 2022-2027 (%)
Exhibits48: Data Table on Distribution Channel - Market share 2022-2027 (%)
Exhibits49: Chart on Comparison by Distribution Channel
Exhibits50: Data Table on Comparison by Distribution Channel
Exhibits51: Chart on Offline - Market size and forecast 2022-2027 ($ billion)
Exhibits52: Data Table on Offline - Market size and forecast 2022-2027 ($ billion)
Exhibits53: Chart on Offline - Year-over-year growth 2022-2027 (%)
Exhibits54: Data Table on Offline - Year-over-year growth 2022-2027 (%)
Exhibits55: Chart on Online - Market size and forecast 2022-2027 ($ billion)
Exhibits56: Data Table on Online - Market size and forecast 2022-2027 ($ billion)
Exhibits57: Chart on Online - Year-over-year growth 2022-2027 (%)
Exhibits58: Data Table on Online - Year-over-year growth 2022-2027 (%)
Exhibits59: Market opportunity by Distribution Channel ($ billion)
Exhibits60: Data Table on Market opportunity by Distribution Channel ($ billion)
Exhibits61: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits62: Impact of drivers and challenges in 2022 and 2027
Exhibits63: Overview on Criticality of inputs and Factors of differentiation
Exhibits64: Overview on factors of disruption
Exhibits65: Impact of key risks on business
Exhibits66: Vendors covered
Exhibits67: Matrix on vendor position and classification
Exhibits68: Beiersdorf AG - Overview
Exhibits69: Beiersdorf AG - Business segments
Exhibits70: Beiersdorf AG - Key news
Exhibits71: Beiersdorf AG - Key offerings
Exhibits72: Beiersdorf AG - Segment focus
Exhibits73: Chanel Ltd. - Overview
Exhibits74: Chanel Ltd. - Product / Service
Exhibits75: Chanel Ltd. - Key offerings
Exhibits76: Coty Inc. - Overview
Exhibits77: Coty Inc. - Business segments
Exhibits78: Coty Inc. - Key offerings
Exhibits79: Coty Inc. - Segment focus
Exhibits80: Grupo Boticario - Overview
Exhibits81: Grupo Boticario - Product / Service
Exhibits82: Grupo Boticario - Key offerings
Exhibits83: Henkel AG and Co. KGaA - Overview
Exhibits84: Henkel AG and Co. KGaA - Business segments
Exhibits85: Henkel AG and Co. KGaA - Key news
Exhibits86: Henkel AG and Co. KGaA - Key offerings
Exhibits87: Henkel AG and Co. KGaA - Segment focus
Exhibits88: Johnson and Johnson - Overview
Exhibits89: Johnson and Johnson - Business segments
Exhibits90: Johnson and Johnson - Key news
Exhibits91: Johnson and Johnson - Key offerings
Exhibits92: Johnson and Johnson - Segment focus
Exhibits93: Kao Corp. - Overview
Exhibits94: Kao Corp. - Business segments
Exhibits95: Kao Corp. - Key offerings
Exhibits96: Kao Corp. - Segment focus
Exhibits97: LOreal SA - Overview
Exhibits98: LOreal SA - Business segments
Exhibits99: LOreal SA - Key news
Exhibits100: LOreal SA - Key offerings
Exhibits101: LOreal SA - Segment focus
Exhibits102: LVMH Moet Hennessy Louis Vuitton SE - Overview
Exhibits103: LVMH Moet Hennessy Louis Vuitton SE - Business segments
Exhibits104: LVMH Moet Hennessy Louis Vuitton SE - Key news
Exhibits105: LVMH Moet Hennessy Louis Vuitton SE - Key offerings
Exhibits106: LVMH Moet Hennessy Louis Vuitton SE - Segment focus
Exhibits107: Natura and Co Holding SA - Overview
Exhibits108: Natura and Co Holding SA - Business segments
Exhibits109: Natura and Co Holding SA - Key offerings
Exhibits110: Natura and Co Holding SA - Segment focus
Exhibits111: PUIG S.L. - Overview
Exhibits112: PUIG S.L. - Product / Service
Exhibits113: PUIG S.L. - Key offerings
Exhibits114: Shiseido Co. Ltd. - Overview
Exhibits115: Shiseido Co. Ltd. - Product / Service
Exhibits116: Shiseido Co. Ltd. - Key offerings
Exhibits117: The Estee Lauder Companies - Overview
Exhibits118: The Estee Lauder Companies - Product / Service
Exhibits119: The Estee Lauder Companies - Key offerings
Exhibits120: The Procter and Gamble Co. - Overview
Exhibits121: The Procter and Gamble Co. - Business segments
Exhibits122: The Procter and Gamble Co. - Key news
Exhibits123: The Procter and Gamble Co. - Key offerings
Exhibits124: The Procter and Gamble Co. - Segment focus
Exhibits125: Unilever PLC - Overview
Exhibits126: Unilever PLC - Business segments
Exhibits127: Unilever PLC - Key news
Exhibits128: Unilever PLC - Key offerings
Exhibits129: Unilever PLC - Segment focus
Exhibits130: Inclusions checklist
Exhibits131: Exclusions checklist
Exhibits132: Currency conversion rates for US$
Exhibits133: Research methodology
Exhibits134: Validation techniques employed for market sizing
Exhibits135: Information sources
Exhibits136: List of abbreviations