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ブランドライセンシングの世界市場規模、現状、予測 2022-2028年

ブランドライセンシングの世界市場規模、現状、予測 2022-2028年


Global Brand Licensing Market Size, Status and Forecast 2022-2028

市場の分析と洞察。ブランドライセンシングの世界市場 ブランドライセンシングの世界市場規模は、2021年の2759億3600万米ドルから2028年には384508万米ドルに達すると予測され、2022年から2028年の間にCAGR4.30%... もっと見る

 

 

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市場の分析と洞察。ブランドライセンシングの世界市場
ブランドライセンシングの世界市場規模は、2021年の2759億3600万米ドルから2028年には384508万米ドルに達すると予測され、2022年から2028年の間にCAGR4.30%で推移するとされています。
この健康危機による経済変化を十分に考慮し、2021年にブランドライセンシング世界市場の17.44%を占めたアパレル製品は、2028年には73,008百万米ドルとなり、COVID-19後の期間に改訂された5.43%のCAGRで成長すると予測されています。一方、エンターテイメント分野は、この予測期間を通してCAGR4.31%に変更されています。
中国のブランドライセンシング市場規模は2021年に10,819百万米ドル、北米と欧州のブランドライセンシングはそれぞれ159,898百万米ドル、61,732百万米ドルとなりました。2021年の北米の割合は57.95%、中国とヨーロッパはそれぞれ3.92%と22.37%で、中国の割合は2028年には4.55%に達すると予測され、分析期間を通してCAGR7.20%で推移しています。アジアでは、日本、韓国、東南アジアが注目すべき市場であり、今後6年間のCAGRはそれぞれ4.86%、4.55%、3.31%となる。欧州のブランドライセンシングの展望としては、ドイツが2028年までに164億100万米ドルに達し、予測期間のCAGRは4.59%になると予測されています。

本レポートは、業界標準の分析精度と高いデータ整合性により、世界のブランドライセンシング市場で利用可能な主要機会を明らかにし、プレイヤーが市場で確固たる地位を獲得するのに役立つ素晴らしい試みとなっています。本レポートの購入者は、世界のブランドライセンシング市場の全体規模(収益ベース)を含む、検証済みで信頼できる市場予測にアクセスすることができます。
全体として、本レポートは、プレイヤーが競合他社に対する競争力を獲得し、世界のブランドライセンシング市場における持続的な成功を確実にするために使用できる効果的なツールであることが証明されています。本レポートで提供されるすべての調査結果、データ、情報は、信頼できる情報源の助けを借りて検証され、再確認されたものです。本レポートを執筆したアナリストは、世界のブランドライセンシング市場を詳細に調査するために、独自の業界最高水準の調査分析アプローチをとりました。

世界のブランドライセンシングの範囲と市場規模
ブランドライセンシング市場は、プレイヤー別、地域(国)別、タイプ別、用途別に分類されます。世界のブランドライセンシング市場におけるプレイヤー、ステークホルダー、その他の参加者は、このレポートを強力なリソースとして利用することで、優位に立つことができるようになるでしょう。セグメント別分析では、2017年~2028年の期間において、タイプ別の収益と予測、アプリケーション別の収益と予測に焦点をあてています。

会社別
ウォルト・ディズニー・カンパニー
メレディス社
PVHコーポレーション
アイコニックス・ブランド・グループ
オーセンティック・ブランズ・グループ
ユニバーサルブランド開発
ニコロデオン (ViacomCBS)
メジャーリーグ
リアフィールド IMG カレッジ
サンリオ
シーケンシャル・ブランズ・グループ
ハスブロ
ゼネラルモーターズ
全米バスケットボール協会
エレクトロラックス
ナショナルフットボールリーグ
ワーナーメディア
ポケモンカンパニーインターナショナル
プロクター・アンド・ギャンブル
フェラーリ
ラルフローレン
マテル
フォードモーターカンパニー
BBCワールドワイド
ハーシーカンパニー
スタンレー・ブラック・アンド・デッカー
PGAツアー
ナショナル・ホッケー・リーグ
サンキスト生産者
WWE
種類別セグメント
衣料品
玩具
アクセサリー
ホームデコール
ソフトウェア/ゲーム
食品・飲料
その他
用途別セグメント
エンターテイメント
企業商標・ブランド
ファッション
スポーツ
その他
地域別
北アメリカ
米国
カナダ
アジア太平洋地域
中国
日本
韓国
東南アジア
インド
オーストラリア
その他のアジア太平洋地域
欧州
ドイツ
フランス
英国
イタリア
ロシア
その他の欧州地域
ラテンアメリカ
メキシコ
ブラジル
ラテンアメリカの残りの地域
中近東・アフリカ
トルコ
サウジアラビア
MEAの残りの地域

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目次


1 REPORT OVERVIEW 1
1.1 Study Scope 1
1.2 Market Analysis by Type 1
1.2.1 Global Brand Licensing Market Size Growth Rate by Type: 2017 VS 2021 VS 2028 1
1.2.2 Apparels 2
1.2.3 Toys 3
1.2.4 Accessories 3
1.2.5 Home Decoration 3
1.2.6 Software or Video Games 4
1.2.7 Food and Beverage 4
1.3 Market by Application 5
1.3.1 Global Brand Licensing Market Share by Application: 2017 VS 2021 VS 2028 5
1.3.2 Entertainment 6
1.3.3 Corporate Trademarks or Brand 6
1.3.4 Fashion 6
1.3.5 Sports 6
1.3.6 Others 7
1.4 Study Objectives 7
1.5 Years Considered 8
2 GLOBAL GROWTH TRENDS 9
2.1 Global Brand Licensing Market Perspective (2017-2028) 9
2.2 Brand Licensing Growth Trends by Region 10
2.2.1 Brand Licensing Market Size by Region: 2017 VS 2021 VS 2028 10
2.2.2 Brand Licensing Historic Market Size by Region (2017-2022) 11
2.2.3 Brand Licensing Forecasted Market Size by Region (2023-2028) 12
2.3 Brand Licensing Industry Dynamic 12
2.3.1 Brand Licensing Market Trends 12
2.3.2 Brand Licensing Market Drivers 13
2.3.3 Brand Licensing Market Challenges 14
2.3.4 Brand Licensing Market Restraints 14
3 COMPETITION LANDSCAPE BY KEY PLAYERS 15
3.1 Global Top Brand Licensing Players by Revenue 15
3.1.1 Global Top Brand Licensing Players by Revenue (2017-2022) 15
3.1.2 Global Brand Licensing Revenue Market Share by Players (2017-2022) 16
3.2 Global Brand Licensing Market Share by Company Type (Tier 1, Tier 2, and Tier 3) 19
3.3 Players Covered: Ranking by Brand Licensing Revenue 20
3.4 Global Brand Licensing Market Concentration Ratio 22
3.4.1 Global Brand Licensing Market Concentration Ratio (CR5) 22
3.4.2 Global Top 10 and Top 5 Companies by Brand Licensing Revenue in 2021 23
3.5 Brand Licensing Key Players Head office and Area Served 23
3.6 Date of Enter into Brand Licensing Market 24
4 BRAND LICENSING BREAKDOWN DATA BY TYPE 26
4.1 Global Brand Licensing Historic Market Size by Type (2017-2022) 26
4.2 Global Brand Licensing Forecasted Market Size by Type (2023-2028) 27
5 BRAND LICENSING BREAKDOWN DATA BY APPLICATION 28
5.1 Global Brand Licensing Historic Market Size by Application (2017-2022) 28
5.2 Global Brand Licensing Forecasted Market Size by Application (2023-2028) 29
6 NORTH AMERICA 30
6.1 North America Brand Licensing Market Size (2017-2028) 30
6.2 North America Brand Licensing Market Size by Type 30
6.2.1 North America Brand Licensing Market Size by Type (2017-2022) 30
6.2.2 North America Brand Licensing Market Size by Type (2023-2028) 31
6.2.3 North America Brand Licensing Market Share by Type (2017-2028) 32
6.3 North America Brand Licensing Market Size by Application 32
6.3.1 North America Brand Licensing Market Size by Application (2017-2022) 32
6.3.2 North America Brand Licensing Market Size by Application (2023-2028) 33
6.3.3 North America Brand Licensing Market Share by Application (2017-2028) 33
6.4 North America Brand Licensing Market Size by Country 34
6.4.1 North America Brand Licensing Market Size by Country (2017-2022) 34
6.4.2 North America Brand Licensing Market Share by Country (2023-2028) 34
6.4.3 United States 36
6.4.4 Canada 37
7 EUROPE 38
7.1 Europe Brand Licensing Market Size (2017-2028) 38
7.2 Europe Brand Licensing Market Size by Type 38
7.2.1 Europe Brand Licensing Market Size by Type (2017-2022) 38
7.2.2 Europe Brand Licensing Market Size by Type (2023-2028) 39
7.2.3 Europe Brand Licensing Market Share by Type (2017-2028) 40
7.3 Europe Brand Licensing Market Size by Application 40
7.3.1 Europe Brand Licensing Market Size by Application (2017-2022) 40
7.3.2 Europe Brand Licensing Market Size by Application (2023-2028) 41
7.3.3 Europe Brand Licensing Market Share by Application (2017-2028) 41
7.4 Europe Brand Licensing Market Size by Country 42
7.4.1 Europe Brand Licensing Market Size by Country (2017-2022) 42
7.4.2 Europe Brand Licensing Market Size by Country (2023-2028) 42
7.4.3 Germany 44
7.4.4 France 45
7.4.5 U.K. 46
7.4.6 Italy 47
7.4.7 Russia 48
8 ASIA-PACIFIC 49
8.1 Asia-Pacific Brand Licensing Market Size (2017-2028) 49
8.2 Asia-Pacific Brand Licensing Market Size by Type 49
8.2.1 Asia-Pacific Brand Licensing Market Size by Type (2017-2022) 49
8.2.2 Asia-Pacific Brand Licensing Market Size by Type (2023-2028) 50
8.2.3 Asia-Pacific Brand Licensing Market Share by Type (2017-2028) 51
8.3 Asia-Pacific Brand Licensing Market Size by Application 51
8.3.1 Asia-Pacific Brand Licensing Market Size by Application (2017-2022) 51
8.3.2 Asia-Pacific Brand Licensing Market Size by Application (2023-2028) 52
8.3.3 Asia-Pacific Brand Licensing Market Share by Application (2017-2028) 52
8.4 Asia-Pacific Brand Licensing Market Size by Region 53
8.4.1 Asia-Pacific Brand Licensing Market Size by Region (2017-2022) 53
8.4.2 Asia-Pacific Brand Licensing Market Size by Region (2023-2028) 53
8.4.3 China 55
8.4.4 Japan 56
8.4.5 South Korea 57
8.4.6 Southeast Asia 58
8.4.7 India 59
8.4.8 Australia 60
9 LATIN AMERICA 61
9.1 Latin America Brand Licensing Market Size (2017-2028) 61
9.2 Latin America Brand Licensing Market Size by Type 61
9.2.1 Latin America Brand Licensing Market Size by Type (2017-2022) 61
9.2.2 Latin America Brand Licensing Market Size by Type (2023-2028) 62
9.2.3 Latin America Brand Licensing Market Share by Type (2017-2028) 63
9.3 Latin America Brand Licensing Market Size by Application 63
9.3.1 Latin America Brand Licensing Market Size by Application (2017-2022) 63
9.3.2 Latin America Brand Licensing Market Size by Application (2023-2028) 64
9.3.3 Latin America Brand Licensing Market Share by Application (2017-2028) 64
9.4 Latin America Brand Licensing Market Size by Country 65
9.4.1 Latin America Brand Licensing Market Size by Country (2017-2022) 65
9.4.2 Latin America Brand Licensing Market Size by Country (2023-2028) 65
9.4.3 Mexico 67
9.4.4 Brazil 68
10 MIDDLE EAST & AFRICA 69
10.1 Middle East & Africa Brand Licensing Market Size (2017-2028) 69
10.2 Middle East & Africa Brand Licensing Market Size by Type 69
10.2.1 Middle East & Africa Brand Licensing Market Size by Type (2017-2022) 69
10.2.2 Middle East & Africa Brand Licensing Market Size by Type (2023-2028) 70
10.2.3 Middle East & Africa Brand Licensing Market Share by Type (2017-2028) 71
10.3 Middle East & Africa Brand Licensing Market Size by Application 71
10.3.1 Middle East & Africa Brand Licensing Market Size by Application (2017-2022) 71
10.3.2 Middle East & Africa Brand Licensing Market Size by Application (2023-2028) 72
10.3.3 Middle East & Africa Brand Licensing Market Share by Application (2017-2028) 72
10.4 Middle East & Africa Brand Licensing Market Size by Country 73
10.4.1 Middle East & Africa Brand Licensing Market Size by Country (2017-2022) 73
10.4.2 Middle East & Africa Brand Licensing Market Size by Country (2023-2028) 73
10.4.3 Turkey 75
10.4.4 Saudi Arabia 76
11 KEY PLAYERS PROFILES 77
11.1 The Walt Disney Company 77
11.1.1 The Walt Disney Company Details 77
11.1.2 The Walt Disney Company Business Overview 78
11.1.3 The Walt Disney Company Retail Sales of Brand Licensing Worldwide (2018-2022) 78
11.2 Meredith Corporation 78
11.2.1 Meredith Corporation Company Details 78
11.2.2 Meredith Corporation Business Overview 79
11.2.3 Meredith Corporation Retail Sales of Brand Licensing Worldwide (2018-2022) 79
11.3 PVH Corp. 79
11.3.1 PVH Corp. Company Details 79
11.3.2 PVH Corp. Business Overview 80
11.3.3 PVH Corp. Retail Sales of Brand Licensing Worldwide (2018-2022) 80
11.4 Iconix Brand Group 81
11.4.1 Iconix Brand Group Company Details 81
11.4.2 Iconix Brand Group Business Overview 81
11.4.3 Iconix Brand Group Retail Sales of Brand Licensing Worldwide (2018-2022) 82
11.5 Authentic Brands Group 82
11.5.1 Authentic Brands Group Company Details 82
11.5.2 Authentic Brands Group Business Overview 82
11.5.3 Authentic Brands Group Retail Sales of Brand Licensing Worldwide (2018-2022) 83
11.6 Universal Brand Development 84
11.6.1 Universal Brand Development Company Details 84
11.6.2 Universal Brand Development Business Overview 84
11.6.3 Universal Brand Development Retail Sales of Brand Licensing Worldwide (2018-2022) 85
11.7 Nickelodeon 85
11.7.1 Nickelodeon Company Details 85
11.7.2 Nickelodeon Business Overview 85
11.7.3 Nickelodeon Retail Sales of Brand Licensing Worldwide (2018-2022) 86
11.8 Major League Baseball 86
11.8.1 Major League Baseball Company Details 86
11.8.2 Major League Baseball Business Overview 86
11.8.3 Major League Baseball Retail Sales of Brand Licensing Worldwide (2018-2022) 87
11.9 Learfield IMG College 87
11.9.1 Learfield IMG College Company Details 87
11.9.2 Learfield IMG College Business Overview 87
11.9.3 Learfield IMG College Retail Sales of Brand Licensing Worldwide (2018-2022) 88
11.10 Sanrio 88
11.10.1 Sanrio Company Details 88
11.10.2 Sanrio Business Overview 88
11.10.3 Sanrio Retail Sales of Brand Licensing Worldwide (2018-2022) 89
11.11 Sequential Brands Group 89
11.11.1 Sequential Brands Group Company Details 89
11.11.2 Sequential Brands Group Business Overview 89
11.11.3 Sequential Brands Group Retail Sales of Brand Licensing Worldwide (2018-2022) 90
11.12 Hasbro 90
11.12.1 Hasbro Company Details 90
11.12.2 Hasbro Business Overview 91
11.12.3 Hasbro Retail Sales of Brand Licensing Worldwide (2018-2022) 91
11.13 General Motors 91
11.13.1 General Motors Company Details 91
11.13.2 General Motors Business Overview 92
11.13.3 General Motors Retail Sales of Brand Licensing Worldwide (2018-2022) 92
11.14 National Basketball Association 92
11.14.1 National Basketball Association Company Details 92
11.14.2 National Basketball Association Business Overview 93
11.14.3 National Basketball Association Retail Sales of Brand Licensing Worldwide (2018-2022) 93
11.15 Electrolux 93
11.15.1 Electrolux Company Details 93
11.15.2 Electrolux Business Overview 94
11.15.3 Electrolux Retail Sales of Brand Licensing Worldwide (2018-2022) 94
11.16 National Football League 94
11.16.1 National Football League Company Details 94
11.16.2 National Football League Business Overview 95
11.16.3 National Football League Retail Sales of Brand Licensing Worldwide (2018-2022) 95
11.17 Warner Bros. Consumer Products 96
11.17.1 Warner Bros. Consumer Products Company Details 96
11.17.2 Warner Bros. Consumer Products Business Overview 96
11.17.3 Warner Bros. Consumer Products Retail Sales of Brand Licensing Worldwide (2018-2022) 97
11.18 The Pok茅mon Company International 97
11.18.1 The Pok茅mon Company International Company Details 97
11.18.2 The Pok茅mon Company International Business Overview 97
11.18.3 The Pok茅mon Company International Retail Sales of Brand Licensing Worldwide (2018-2022) 98
11.19 Procter & Gamble 98
11.19.1 Procter & Gamble Company Details 98
11.19.2 Procter & Gamble Business Overview 98
11.19.3 Procter & Gamble Retail Sales of Brand Licensing Worldwide (2018-2022) 99
11.20 Ferrari 99
11.20.1 Ferrari Company Details 99
11.20.2 Ferrari Business Overview 99
11.20.3 Ferrari Retail Sales of Brand Licensing Worldwide (2018-2022) 100
11.21 Ralph Lauren 100
11.21.1 Ralph Lauren Company Details 100
11.21.2 Ralph Lauren Business Overview 100
11.21.3 Ralph Lauren Retail Sales of Brand Licensing Worldwide (2018-2022) 101
11.22 Mattel 101
11.22.1 Mattel Company Details 101
11.22.2 Mattel Business Overview 102
11.22.3 Mattel Retail Sales of Brand Licensing Worldwide (2018-2022) 102
11.23 Ford Motor Company 102
11.23.1 Ford Motor Company Details 102
11.23.2 Ford Motor Company Business Overview 103
11.23.3 Ford Motor Company Retail Sales of Brand Licensing Worldwide (2018-2022) 104
11.24 BBC Worldwide 104
11.24.1 BBC Worldwide Company Details 104
11.24.2 BBC Worldwide Business Overview 104
11.24.3 BBC Worldwide Retail Sales of Brand Licensing Worldwide (2018-2022) 105
11.25 The Hershey Company 105
11.25.1 The Hershey Company Details 105
11.25.2 The Hershey Company Business Overview 105
11.25.3 The Hershey Company Retail Sales of Brand Licensing Worldwide (2018-2022) 106
11.26 Stanley Black & Decker 106
11.26.1 Stanley Black & Decker Company Details 106
11.26.2 Stanley Black & Decker Business Overview 107
11.26.3 Stanley Black & Decker Retail Sales of Brand Licensing Worldwide (2018-2022) 107
11.27 PGA Tour 107
11.27.1 PGA Tour Company Details 107
11.27.2 PGA Tour Business Overview 108
11.27.3 PGA Tour Retail Sales of Brand Licensing Worldwide (2018-2022) 108
11.28 National Hockey League 109
11.28.1 National Hockey League Company Details 109
11.28.2 National Hockey League Business Overview 109
11.28.3 National Hockey League Retail Sales of Brand Licensing Worldwide (2018-2022) 109
11.29 Sunkist Growers 110
11.29.1 Sunkist Growers Company Details 110
11.29.2 Sunkist Growers Business Overview 110
11.29.3 Sunkist Growers Retail Sales of Brand Licensing Worldwide (2018-2022) 111
11.30 WWE 111
11.30.1 WWE Company Details 111
11.30.2 WWE Business Overview 111
11.30.3 WWE Retail Sales of Brand Licensing Worldwide (2018-2022) 112
12 ANALYST'S VIEWPOINTS/CONCLUSIONS 113
13 APPENDIX 114
13.1 Research Methodology 114
13.1.1 Methodology/Research Approach 114
13.1.2 Data Source 117
13.2 Disclaimer 120
13.3 Author Details 120


 

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Summary

Market Analysis and Insights: Global Brand Licensing Market
The global Brand Licensing market size is projected to reach US$ 384,508 million by 2028, from US$ 275,936 million in 2021, at a CAGR of 4.30% during 2022-2028.
Fully considering the economic change by this health crisis, Apparels accounting for 17.44% of the Brand Licensing global market in 2021, is projected to value US$ 73,008 million by 2028, growing at a revised 5.43% CAGR in the post-COVID-19 period. While Entertainment segment is altered to an 4.31% CAGR throughout this forecast period.
China Brand Licensing market size was valued at US$ 10,819 million in 2021, while the North America and Europe Brand Licensing are US$ 159,898 million and US$ 61,732 million, severally. The proportion of the North America is 57.95% in 2021, while China and Europe are 3.92% and 22.37% respectively, and it is predicted that China proportion will reach 4.55% in 2028, trailing a CAGR of 7.20% through the analysis period. Japan, South Korea, and Southeast Asia are noteworthy markets in Asia, with CAGR 4.86%, 4.55%, and 3.31% respectively for the next 6-year period. As for the Europe Brand Licensing landscape, Germany is projected to reach US$ 16,401 million by 2028 trailing a CAGR of 4.59% over the forecast period.

With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Brand Licensing market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Brand Licensing market in terms of revenue.
Overall, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Brand Licensing market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Brand Licensing market.

Global Brand Licensing Scope and Market Size
Brand Licensing market is segmented by players, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Brand Licensing market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2017-2028.

By Company
The Walt Disney Company
Meredith Corporation
PVH Corp.
Iconix Brand Group
Authentic Brands Group
Universal Brand Development
Nickelodeon (ViacomCBS)
Major League Baseball
Learfield IMG College
Sanrio
Sequential Brands Group
Hasbro
General Motors
National Basketball Association
Electrolux
National Football League
WarnerMedia
The Pok茅mon Company International
Procter & Gamble
Ferrari
Ralph Lauren
Mattel
Ford Motor Company
BBC Worldwide
The Hershey Company
Stanley Black & Decker
PGA Tour
National Hockey League
Sunkist Growers
WWE
Segment by Type
Apparels
Toys
Accessories
Home Decoration
Software/Video Games
Food and Beverage
Others
Segment by Application
Entertainment
Corporate Trademarks/Brand
Fashion
Sports
Others
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Europe
Germany
France
U.K.
Italy
Russia
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
Rest of MEA



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Table of Contents


1 REPORT OVERVIEW 1
1.1 Study Scope 1
1.2 Market Analysis by Type 1
1.2.1 Global Brand Licensing Market Size Growth Rate by Type: 2017 VS 2021 VS 2028 1
1.2.2 Apparels 2
1.2.3 Toys 3
1.2.4 Accessories 3
1.2.5 Home Decoration 3
1.2.6 Software or Video Games 4
1.2.7 Food and Beverage 4
1.3 Market by Application 5
1.3.1 Global Brand Licensing Market Share by Application: 2017 VS 2021 VS 2028 5
1.3.2 Entertainment 6
1.3.3 Corporate Trademarks or Brand 6
1.3.4 Fashion 6
1.3.5 Sports 6
1.3.6 Others 7
1.4 Study Objectives 7
1.5 Years Considered 8
2 GLOBAL GROWTH TRENDS 9
2.1 Global Brand Licensing Market Perspective (2017-2028) 9
2.2 Brand Licensing Growth Trends by Region 10
2.2.1 Brand Licensing Market Size by Region: 2017 VS 2021 VS 2028 10
2.2.2 Brand Licensing Historic Market Size by Region (2017-2022) 11
2.2.3 Brand Licensing Forecasted Market Size by Region (2023-2028) 12
2.3 Brand Licensing Industry Dynamic 12
2.3.1 Brand Licensing Market Trends 12
2.3.2 Brand Licensing Market Drivers 13
2.3.3 Brand Licensing Market Challenges 14
2.3.4 Brand Licensing Market Restraints 14
3 COMPETITION LANDSCAPE BY KEY PLAYERS 15
3.1 Global Top Brand Licensing Players by Revenue 15
3.1.1 Global Top Brand Licensing Players by Revenue (2017-2022) 15
3.1.2 Global Brand Licensing Revenue Market Share by Players (2017-2022) 16
3.2 Global Brand Licensing Market Share by Company Type (Tier 1, Tier 2, and Tier 3) 19
3.3 Players Covered: Ranking by Brand Licensing Revenue 20
3.4 Global Brand Licensing Market Concentration Ratio 22
3.4.1 Global Brand Licensing Market Concentration Ratio (CR5) 22
3.4.2 Global Top 10 and Top 5 Companies by Brand Licensing Revenue in 2021 23
3.5 Brand Licensing Key Players Head office and Area Served 23
3.6 Date of Enter into Brand Licensing Market 24
4 BRAND LICENSING BREAKDOWN DATA BY TYPE 26
4.1 Global Brand Licensing Historic Market Size by Type (2017-2022) 26
4.2 Global Brand Licensing Forecasted Market Size by Type (2023-2028) 27
5 BRAND LICENSING BREAKDOWN DATA BY APPLICATION 28
5.1 Global Brand Licensing Historic Market Size by Application (2017-2022) 28
5.2 Global Brand Licensing Forecasted Market Size by Application (2023-2028) 29
6 NORTH AMERICA 30
6.1 North America Brand Licensing Market Size (2017-2028) 30
6.2 North America Brand Licensing Market Size by Type 30
6.2.1 North America Brand Licensing Market Size by Type (2017-2022) 30
6.2.2 North America Brand Licensing Market Size by Type (2023-2028) 31
6.2.3 North America Brand Licensing Market Share by Type (2017-2028) 32
6.3 North America Brand Licensing Market Size by Application 32
6.3.1 North America Brand Licensing Market Size by Application (2017-2022) 32
6.3.2 North America Brand Licensing Market Size by Application (2023-2028) 33
6.3.3 North America Brand Licensing Market Share by Application (2017-2028) 33
6.4 North America Brand Licensing Market Size by Country 34
6.4.1 North America Brand Licensing Market Size by Country (2017-2022) 34
6.4.2 North America Brand Licensing Market Share by Country (2023-2028) 34
6.4.3 United States 36
6.4.4 Canada 37
7 EUROPE 38
7.1 Europe Brand Licensing Market Size (2017-2028) 38
7.2 Europe Brand Licensing Market Size by Type 38
7.2.1 Europe Brand Licensing Market Size by Type (2017-2022) 38
7.2.2 Europe Brand Licensing Market Size by Type (2023-2028) 39
7.2.3 Europe Brand Licensing Market Share by Type (2017-2028) 40
7.3 Europe Brand Licensing Market Size by Application 40
7.3.1 Europe Brand Licensing Market Size by Application (2017-2022) 40
7.3.2 Europe Brand Licensing Market Size by Application (2023-2028) 41
7.3.3 Europe Brand Licensing Market Share by Application (2017-2028) 41
7.4 Europe Brand Licensing Market Size by Country 42
7.4.1 Europe Brand Licensing Market Size by Country (2017-2022) 42
7.4.2 Europe Brand Licensing Market Size by Country (2023-2028) 42
7.4.3 Germany 44
7.4.4 France 45
7.4.5 U.K. 46
7.4.6 Italy 47
7.4.7 Russia 48
8 ASIA-PACIFIC 49
8.1 Asia-Pacific Brand Licensing Market Size (2017-2028) 49
8.2 Asia-Pacific Brand Licensing Market Size by Type 49
8.2.1 Asia-Pacific Brand Licensing Market Size by Type (2017-2022) 49
8.2.2 Asia-Pacific Brand Licensing Market Size by Type (2023-2028) 50
8.2.3 Asia-Pacific Brand Licensing Market Share by Type (2017-2028) 51
8.3 Asia-Pacific Brand Licensing Market Size by Application 51
8.3.1 Asia-Pacific Brand Licensing Market Size by Application (2017-2022) 51
8.3.2 Asia-Pacific Brand Licensing Market Size by Application (2023-2028) 52
8.3.3 Asia-Pacific Brand Licensing Market Share by Application (2017-2028) 52
8.4 Asia-Pacific Brand Licensing Market Size by Region 53
8.4.1 Asia-Pacific Brand Licensing Market Size by Region (2017-2022) 53
8.4.2 Asia-Pacific Brand Licensing Market Size by Region (2023-2028) 53
8.4.3 China 55
8.4.4 Japan 56
8.4.5 South Korea 57
8.4.6 Southeast Asia 58
8.4.7 India 59
8.4.8 Australia 60
9 LATIN AMERICA 61
9.1 Latin America Brand Licensing Market Size (2017-2028) 61
9.2 Latin America Brand Licensing Market Size by Type 61
9.2.1 Latin America Brand Licensing Market Size by Type (2017-2022) 61
9.2.2 Latin America Brand Licensing Market Size by Type (2023-2028) 62
9.2.3 Latin America Brand Licensing Market Share by Type (2017-2028) 63
9.3 Latin America Brand Licensing Market Size by Application 63
9.3.1 Latin America Brand Licensing Market Size by Application (2017-2022) 63
9.3.2 Latin America Brand Licensing Market Size by Application (2023-2028) 64
9.3.3 Latin America Brand Licensing Market Share by Application (2017-2028) 64
9.4 Latin America Brand Licensing Market Size by Country 65
9.4.1 Latin America Brand Licensing Market Size by Country (2017-2022) 65
9.4.2 Latin America Brand Licensing Market Size by Country (2023-2028) 65
9.4.3 Mexico 67
9.4.4 Brazil 68
10 MIDDLE EAST & AFRICA 69
10.1 Middle East & Africa Brand Licensing Market Size (2017-2028) 69
10.2 Middle East & Africa Brand Licensing Market Size by Type 69
10.2.1 Middle East & Africa Brand Licensing Market Size by Type (2017-2022) 69
10.2.2 Middle East & Africa Brand Licensing Market Size by Type (2023-2028) 70
10.2.3 Middle East & Africa Brand Licensing Market Share by Type (2017-2028) 71
10.3 Middle East & Africa Brand Licensing Market Size by Application 71
10.3.1 Middle East & Africa Brand Licensing Market Size by Application (2017-2022) 71
10.3.2 Middle East & Africa Brand Licensing Market Size by Application (2023-2028) 72
10.3.3 Middle East & Africa Brand Licensing Market Share by Application (2017-2028) 72
10.4 Middle East & Africa Brand Licensing Market Size by Country 73
10.4.1 Middle East & Africa Brand Licensing Market Size by Country (2017-2022) 73
10.4.2 Middle East & Africa Brand Licensing Market Size by Country (2023-2028) 73
10.4.3 Turkey 75
10.4.4 Saudi Arabia 76
11 KEY PLAYERS PROFILES 77
11.1 The Walt Disney Company 77
11.1.1 The Walt Disney Company Details 77
11.1.2 The Walt Disney Company Business Overview 78
11.1.3 The Walt Disney Company Retail Sales of Brand Licensing Worldwide (2018-2022) 78
11.2 Meredith Corporation 78
11.2.1 Meredith Corporation Company Details 78
11.2.2 Meredith Corporation Business Overview 79
11.2.3 Meredith Corporation Retail Sales of Brand Licensing Worldwide (2018-2022) 79
11.3 PVH Corp. 79
11.3.1 PVH Corp. Company Details 79
11.3.2 PVH Corp. Business Overview 80
11.3.3 PVH Corp. Retail Sales of Brand Licensing Worldwide (2018-2022) 80
11.4 Iconix Brand Group 81
11.4.1 Iconix Brand Group Company Details 81
11.4.2 Iconix Brand Group Business Overview 81
11.4.3 Iconix Brand Group Retail Sales of Brand Licensing Worldwide (2018-2022) 82
11.5 Authentic Brands Group 82
11.5.1 Authentic Brands Group Company Details 82
11.5.2 Authentic Brands Group Business Overview 82
11.5.3 Authentic Brands Group Retail Sales of Brand Licensing Worldwide (2018-2022) 83
11.6 Universal Brand Development 84
11.6.1 Universal Brand Development Company Details 84
11.6.2 Universal Brand Development Business Overview 84
11.6.3 Universal Brand Development Retail Sales of Brand Licensing Worldwide (2018-2022) 85
11.7 Nickelodeon 85
11.7.1 Nickelodeon Company Details 85
11.7.2 Nickelodeon Business Overview 85
11.7.3 Nickelodeon Retail Sales of Brand Licensing Worldwide (2018-2022) 86
11.8 Major League Baseball 86
11.8.1 Major League Baseball Company Details 86
11.8.2 Major League Baseball Business Overview 86
11.8.3 Major League Baseball Retail Sales of Brand Licensing Worldwide (2018-2022) 87
11.9 Learfield IMG College 87
11.9.1 Learfield IMG College Company Details 87
11.9.2 Learfield IMG College Business Overview 87
11.9.3 Learfield IMG College Retail Sales of Brand Licensing Worldwide (2018-2022) 88
11.10 Sanrio 88
11.10.1 Sanrio Company Details 88
11.10.2 Sanrio Business Overview 88
11.10.3 Sanrio Retail Sales of Brand Licensing Worldwide (2018-2022) 89
11.11 Sequential Brands Group 89
11.11.1 Sequential Brands Group Company Details 89
11.11.2 Sequential Brands Group Business Overview 89
11.11.3 Sequential Brands Group Retail Sales of Brand Licensing Worldwide (2018-2022) 90
11.12 Hasbro 90
11.12.1 Hasbro Company Details 90
11.12.2 Hasbro Business Overview 91
11.12.3 Hasbro Retail Sales of Brand Licensing Worldwide (2018-2022) 91
11.13 General Motors 91
11.13.1 General Motors Company Details 91
11.13.2 General Motors Business Overview 92
11.13.3 General Motors Retail Sales of Brand Licensing Worldwide (2018-2022) 92
11.14 National Basketball Association 92
11.14.1 National Basketball Association Company Details 92
11.14.2 National Basketball Association Business Overview 93
11.14.3 National Basketball Association Retail Sales of Brand Licensing Worldwide (2018-2022) 93
11.15 Electrolux 93
11.15.1 Electrolux Company Details 93
11.15.2 Electrolux Business Overview 94
11.15.3 Electrolux Retail Sales of Brand Licensing Worldwide (2018-2022) 94
11.16 National Football League 94
11.16.1 National Football League Company Details 94
11.16.2 National Football League Business Overview 95
11.16.3 National Football League Retail Sales of Brand Licensing Worldwide (2018-2022) 95
11.17 Warner Bros. Consumer Products 96
11.17.1 Warner Bros. Consumer Products Company Details 96
11.17.2 Warner Bros. Consumer Products Business Overview 96
11.17.3 Warner Bros. Consumer Products Retail Sales of Brand Licensing Worldwide (2018-2022) 97
11.18 The Pok茅mon Company International 97
11.18.1 The Pok茅mon Company International Company Details 97
11.18.2 The Pok茅mon Company International Business Overview 97
11.18.3 The Pok茅mon Company International Retail Sales of Brand Licensing Worldwide (2018-2022) 98
11.19 Procter & Gamble 98
11.19.1 Procter & Gamble Company Details 98
11.19.2 Procter & Gamble Business Overview 98
11.19.3 Procter & Gamble Retail Sales of Brand Licensing Worldwide (2018-2022) 99
11.20 Ferrari 99
11.20.1 Ferrari Company Details 99
11.20.2 Ferrari Business Overview 99
11.20.3 Ferrari Retail Sales of Brand Licensing Worldwide (2018-2022) 100
11.21 Ralph Lauren 100
11.21.1 Ralph Lauren Company Details 100
11.21.2 Ralph Lauren Business Overview 100
11.21.3 Ralph Lauren Retail Sales of Brand Licensing Worldwide (2018-2022) 101
11.22 Mattel 101
11.22.1 Mattel Company Details 101
11.22.2 Mattel Business Overview 102
11.22.3 Mattel Retail Sales of Brand Licensing Worldwide (2018-2022) 102
11.23 Ford Motor Company 102
11.23.1 Ford Motor Company Details 102
11.23.2 Ford Motor Company Business Overview 103
11.23.3 Ford Motor Company Retail Sales of Brand Licensing Worldwide (2018-2022) 104
11.24 BBC Worldwide 104
11.24.1 BBC Worldwide Company Details 104
11.24.2 BBC Worldwide Business Overview 104
11.24.3 BBC Worldwide Retail Sales of Brand Licensing Worldwide (2018-2022) 105
11.25 The Hershey Company 105
11.25.1 The Hershey Company Details 105
11.25.2 The Hershey Company Business Overview 105
11.25.3 The Hershey Company Retail Sales of Brand Licensing Worldwide (2018-2022) 106
11.26 Stanley Black & Decker 106
11.26.1 Stanley Black & Decker Company Details 106
11.26.2 Stanley Black & Decker Business Overview 107
11.26.3 Stanley Black & Decker Retail Sales of Brand Licensing Worldwide (2018-2022) 107
11.27 PGA Tour 107
11.27.1 PGA Tour Company Details 107
11.27.2 PGA Tour Business Overview 108
11.27.3 PGA Tour Retail Sales of Brand Licensing Worldwide (2018-2022) 108
11.28 National Hockey League 109
11.28.1 National Hockey League Company Details 109
11.28.2 National Hockey League Business Overview 109
11.28.3 National Hockey League Retail Sales of Brand Licensing Worldwide (2018-2022) 109
11.29 Sunkist Growers 110
11.29.1 Sunkist Growers Company Details 110
11.29.2 Sunkist Growers Business Overview 110
11.29.3 Sunkist Growers Retail Sales of Brand Licensing Worldwide (2018-2022) 111
11.30 WWE 111
11.30.1 WWE Company Details 111
11.30.2 WWE Business Overview 111
11.30.3 WWE Retail Sales of Brand Licensing Worldwide (2018-2022) 112
12 ANALYST'S VIEWPOINTS/CONCLUSIONS 113
13 APPENDIX 114
13.1 Research Methodology 114
13.1.1 Methodology/Research Approach 114
13.1.2 Data Source 117
13.2 Disclaimer 120
13.3 Author Details 120


 

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