Summary

Pet care is set to experience a challenging year in 2023 mainly due to increases in raw material prices. In 2022, the growing trend of pet ownership slowed down with pet owners already beginning to look for new strategies to deal with the rising prices of pet food. During 2022, volume sales registered timid growth while double-digit growth in value sales was caused by an increase in costs of the different products in the market. Growth in pet ownership that occurred during the pandemic slowed,...

Euromonitor International's Pet Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Table of Contents

Pet Care in Colombia
Euromonitor International
April 2023

List Of Contents And Tables

PET CARE IN COLOMBIA
EXECUTIVE SUMMARY
Pet care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2018-2023
MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2018-2023
Table 3 Sales of Pet Care by Category: Value 2018-2023
Table 4 Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 5 Sales of Pet Care by Category: % Value Growth 2018-2023
Table 6 NBO Company Shares of Pet Food: % Value 2018-2022
Table 7 LBN Brand Shares of Pet Food: % Value 2019-2022
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
Table 11 Distribution of Pet Care by Format: % Value 2018-2023
Table 12 Distribution of Pet Care by Format and Category: % Value 2023
Table 13 Distribution of Dog and Cat Food by Format: % Value 2018-2023
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2023
Table 15 Forecast Sales of Pet Food by Category: Volume 2023-2028
Table 16 Forecast Sales of Pet Care by Category: Value 2023-2028
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
DOG FOOD IN COLOMBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Dog food benefits from growth of wet dog food and dog treats and mixers
High and rising costs of dog food inputs in 2022 and 2023 lead to higher prices for pet owners
Retailers delve into the production of private label dog food and experience strong consumer uptake given the scenario of rising costs
PROSPECTS AND OPPORTUNITIES
The drive for healthier human food is also seen in a preference for dog food with fewer grains that are healthy and balanced
The entry of food giant Grupo Nutresa in dog food and mass consumption in pet care shapes the category over the forecast period
Hard discounters become a strategic channel for dog food
Dog treats and mixers benefits from the development of experiential treats over and above those for digestive or oral health
CATEGORY INDICATORS
Table 19 Dog Owning Households: % Analysis 2018-2023
Table 20 Dog Population 2018-2023
Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
Summary 2 Dog Food by Price Band 2023
Table 22 Sales of Dog Food by Category: Volume 2018-2023
Table 23 Sales of Dog Food by Category: Value 2018-2023
Table 24 Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 25 Sales of Dog Food by Category: % Value Growth 2018-2023
Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2018-2023
Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2018-2023
Table 28 NBO Company Shares of Dog Food: % Value 2018-2022
Table 29 LBN Brand Shares of Dog Food: % Value 2019-2022
Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2019-2022
Table 31 Distribution of Dog Food by Format: % Value 2018-2023
Table 32 Forecast Sales of Dog Food by Category: Volume 2023-2028
Table 33 Forecast Sales of Dog Food by Category: Value 2023-2028
Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2023-2028
Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2023-2028
CAT FOOD IN COLOMBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Diversification in the diet of cats stimulates growth of wet cat food and treats and mixers
Development of new brands in the market as consumers seek out healthier food with fewer preservatives
The cat food category is increasingly attractive to a variety of industry players
PROSPECTS AND OPPORTUNITIES
The wet cat food and treats and mixers categories grow strongly over the forecast period
In addition to better nutrition, owners increasingly look for clean labels and sustainable products
Significant growth in cat food through retail e-commerce
CATEGORY INDICATORS
Table 36 Cat Owning Households: % Analysis 2018-2023
Table 37 Cat Population 2018-2023
Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2018-2023
CATEGORY DATA
Summary 3 Cat Food by Price Band 2023
Table 39 Sales of Cat Food by Category: Volume 2018-2023
Table 40 Sales of Cat Food by Category: Value 2018-2023
Table 41 Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 42 Sales of Cat Food by Category: % Value Growth 2018-2023
Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2018-2023
Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2018-2023
Table 45 NBO Company Shares of Cat Food: % Value 2018-2022
Table 46 LBN Brand Shares of Cat Food: % Value 2019-2022
Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2019-2022
Table 48 Distribution of Cat Food by Format: % Value 2018-2023
Table 49 Forecast Sales of Cat Food by Category: Volume 2023-2028
Table 50 Forecast Sales of Cat Food by Category: Value 2023-2028
Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2023-2028
Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2023-2028
OTHER PET FOOD IN COLOMBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Other pet food is not a new category although its small size makes it less attractive for brands and retailers
Other pet food is characterised by a low level of specialism
Diversification in snacks for small mammals is in its infancy
PROSPECTS AND OPPORTUNITIES
Specialised channels for other pets are present in the country but are niche
Retail e-commerce is a strategic channel enabling this small category to reach a wider audience
Other pet food lacks substantial growth in the forecast period
CATEGORY INDICATORS
Table 53 Other Pet Population 2018-2023
CATEGORY DATA
Table 54 Sales of Other Pet Food by Category: Volume 2018-2023
Table 55 Sales of Other Pet Food by Category: Value 2018-2023
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2018-2023
Table 57 Sales of Other Pet Food by Category: % Value Growth 2018-2023
Table 58 LBN Brand Shares of Bird Food: % Value 2019-2022
Table 59 LBN Brand Shares of Fish Food: % Value 2019-2022
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2019-2022
Table 61 Distribution of Other Pet Food by Format: % Value 2018-2023
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2023-2028
Table 63 Forecast Sales of Other Pet Food by Category: Value 2023-2028
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2023-2028
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2023-2028
PET PRODUCTS IN COLOMBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sales of pet products boosted by high pet ownership in the country, while private label has scope for growth in toys, accessories and arenas
Pet healthcare products grow more in value than in volume terms
Cat litter enjoys strong growth and dynamism and benefits from the development of ecological brands
PROSPECTS AND OPPORTUNITIES
Tech gadgets see further development over the forecast period
Pet services becomes more complex and diversified
Accessories and toys for other animals boosted by the humanisation trend
CATEGORY DATA
Table 66 Sales of Pet Products by Category: Value 2018-2023
Table 67 Sales of Pet Products by Category: % Value Growth 2018-2023
Table 68 Sales of Pet Healthcare by Type: % Value 2018-2023
Table 69 Sales of Other Pet Products by Type: % Value 2018-2023
Table 70 NBO Company Shares of Pet Products: % Value 2018-2022
Table 71 LBN Brand Shares of Pet Products: % Value 2019-2022
Table 72 Distribution of Pet Products by Format: % Value 2018-2023
Table 73 Forecast Sales of Pet Products by Category: Value 2023-2028
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2023-2028