世界各国のリアルタイムなデータ・インテリジェンスで皆様をお手伝い
ドイツにおける高級品Luxury Goods in Germany 高級品は、COVID-19の影響により2020年に大きく落ち込んだ後、2021年にドイツで強く回復し、2桁の現在価値成長率を記録した。全体の販売額はまだパンデミック前の水準には戻っていないものの、2021年に経済が徐々... もっと見る
サマリー高級品は、COVID-19の影響により2020年に大きく落ち込んだ後、2021年にドイツで強く回復し、2桁の現在価値成長率を記録した。全体の販売額はまだパンデミック前の水準には戻っていないものの、2021年に経済が徐々に再開したことを受けて、業界の需要が当初の予想より強く回復したことは有望であった。2021年も、特に最初の数ヶ月は強い封鎖措置がとられたものの、再開後すぐにブランドはすでに...ユーロモニター インターナショナルの「ドイツの高級品」レポートは、国レベルでの高級品市場の規模と形態に関する包括的なガイドを提供します。最新の小売販売データを提供しており、成長を牽引するセクターを特定することが可能です。主要企業や主要ブランドを特定し、市場に影響を与える主要な要因や、消費者の買い物パターンの発展とともに高級品小売業に与える影響について戦略的な分析を提供しています。2026年までの予測は、市場がどのように変化していくかを示しています。 対象製品体験型ラグジュアリー、高級ワイン／シャンパン／スピリッツ、パーソナルラグジュアリー、プレミアム、高級車。 データ範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * 高級品市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤー、主要ブランドの理解。 * 5年後の市場予測を行い、今後の市場発展を予測します。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Luxury Goods in GermanyEuromonitor International April 2022 List Of Contents And Tables LUXURY GOODS IN GERMANY EXECUTIVE SUMMARY Strong recovery despite prolonged disruption caused by the pandemic The pandemic necessitates the e-commerce route Personal luxury brands keep losing ground to premium and luxury cars Lockdowns in 2021 further improve the performance of e-commerce Luxury goods expected to grow solidly across categories MARKET DATA Table 1 Sales of Luxury Goods by Category: Value 2016-2021 Table 2 Sales of Luxury Goods by Category: % Value Growth 2016-2021 Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021 Table 4 NBO Company Shares of Luxury Goods: % Value 2016-2020 Table 5 LBN Brand Shares of Luxury Goods: % Value 2017-2020 Table 6 Distribution of Luxury Goods by Format and Category: % Value 2021 Table 7 Forecast Sales of Luxury Goods by Category: Value 2021-2026 Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources EXPERIENTIAL LUXURY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Experiential luxury claws back some sales after a dismal 2020 Travco with its Steigenberger hotel chain maintains its lead Double-blow for the lone flag-bearer of luxury foodservice, Armani PROSPECTS AND OPPORTUNITIES Recovery to pre-pandemic level expected to take time Spend per person likely to increase, at least in the short to mid-term Dynamic future for Steigenberger hotels CATEGORY DATA Table 9 Sales of Experiential Luxury by Category: Value 2016-2021 Table 10 Sales of Experiential Luxury by Category: % Value Growth 2016-2021 Table 11 NBO Company Shares of Experiential Luxury: % Value 2016-2020 Table 12 LBN Brand Shares of Experiential Luxury: % Value 2017-2020 Table 13 Forecast Sales of Experiential Luxury by Category: Value 2021-2026 Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2021-2026 LUXURY HOTELS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Vaccination programme increases perceived safety amongst consumers Tourists slowly return as travel restrictions ease Luxury hotels update their approach to the new reality PROSPECTS AND OPPORTUNITIES Category set to recover and grow strongly in the forecast period Digitalisation and post-pandemic rethinking to change business travel dynamics Competition expected to increase as the category expands CATEGORY DATA Table 15 Sales in Luxury Hotels: Value 2016-2021 Table 16 Sales in Luxury Hotels: % Value Growth 2016-2021 Table 17 NBO Company Shares in Luxury Hotels: % Value 2016-2020 Table 18 LBN Brand Shares in Luxury Hotels: % Value 2017-2020 Table 19 Forecast Sales in Luxury Hotels: Value 2021-2026 Table 20 Forecast Sales in Luxury Hotels: % Value Growth 2021-2026 FINE WINES/CHAMPAGNE AND SPIRITS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Lower demand for fine wines/champagne and spirits as restaurants and bars reopen Other luxury spirits performs solidly despite decline E-commerce sees a growing share of distribution PROSPECTS AND OPPORTUNITIES Other fine wine expected to grow above the category average Lower volumes and higher prices – a successful combination The growing trend of craft spirits in Germany CATEGORY DATA Table 21 Sales of Fine Wines/Champagne and Spirits by Category: Value 2016-2021 Table 22 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2016-2021 Table 23 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2016-2020 Table 24 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2017-2020 Table 25 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2016-2021 Table 26 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2021-2026 Table 27 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2021-2026 PREMIUM AND LUXURY CARS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Sales rebound strongly in 2021 Top players consolidate their lead, while high-end niche brands fare well Limelight on electric PROSPECTS AND OPPORTUNITIES Positive although slowing trajectory in the forecast period The future is expected to be electric More ways to afford luxury cars CATEGORY DATA Table 28 Sales of Premium and Luxury Cars: Value 2016-2021 Table 29 Sales of Premium and Luxury Cars: % Value Growth 2016-2021 Table 30 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020 Table 31 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020 Table 32 Forecast Sales of Premium and Luxury Cars: Value 2021-2026 Table 33 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026 PERSONAL LUXURY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury leather goods leads in terms of value growth in 2021 Local residents dictate the performance of personal luxury E-commerce expands rapidly in personal luxury PROSPECTS AND OPPORTUNITIES Designer apparel and footwear shows strong growth potential International expenditure set to surpass 2019 level in the forecast period Store-based retailers to gradually lose part of its relevance in the industry CATEGORY DATA Table 34 Sales of Personal Luxury by Category: Value 2016-2021 Table 35 Sales of Personal Luxury by Category: % Value Growth 2016-2021 Table 36 NBO Company Shares of Personal Luxury: % Value 2016-2020 Table 37 LBN Brand Shares of Personal Luxury: % Value 2017-2020 Table 38 Distribution of Personal Luxury by Format: % Value 2016-2021 Table 39 Forecast Sales of Personal Luxury by Category: Value 2021-2026 Table 40 Forecast Sales of Personal Luxury by Category: % Value Growth 2021-2026 DESIGNER APPAREL AND FOOTWEAR (READY-TO-WEAR) IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Brands highly dependent on store-based retailing focus on local shoppers Higher concentration amongst the top players E-commerce accelerates its pace of growth PROSPECTS AND OPPORTUNITIES Designer clothing accessories and hosiery expected to see the strongest growth Unit price rises expected to drive value growth in the forecast years Digitalisation and virtual interaction between brands and consumers CATEGORY DATA Table 41 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2016-2021 Table 42 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2016-2020 Table 44 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2017-2020 Table 45 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2016-2021 Table 46 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2021-2026 Table 47 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2021-2026 LUXURY EYEWEAR IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Positive performance thanks to work and study from home Highly competitive landscape for luxury eyewear, with Safilo holding the biggest value share Unit price development influenced by e-commerce PROSPECTS AND OPPORTUNITIES Recovery will be supported by men Mix of trends to influence demand for luxury eyewear In-store experiences for spectacles CATEGORY DATA Table 48 Sales of Luxury Eyewear by Category: Value 2016-2021 Table 49 Sales of Luxury Eyewear by Category: % Value Growth 2016-2021 Table 50 NBO Company Shares of Luxury Eyewear: % Value 2016-2020 Table 51 LBN Brand Shares of Luxury Eyewear: % Value 2017-2020 Table 52 Distribution of Luxury Eyewear by Format: % Value 2016-2021 Table 53 Forecast Sales of Luxury Eyewear by Category: Value 2021-2026 Table 54 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2021-2026 LUXURY JEWELLERY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury costume jewellery sees the best performance in 2021 Increasing size of high-income group supports sales of luxury jewellery E-commerce increases in relevance, but remains far behind the rest of the industry PROSPECTS AND OPPORTUNITIES Store-based retailing is changing permanently Expenditure per capita to grow strongly after pandemic rebound Sustainability as a growth driver in an increasingly aware market CATEGORY DATA Table 55 Sales of Luxury Jewellery by Category: Value 2016-2021 Table 56 Sales of Luxury Jewellery by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Luxury Jewellery: % Value 2016-2020 Table 58 LBN Brand Shares of Luxury Jewellery: % Value 2017-2020 Table 59 Distribution of Luxury Jewellery by Format: % Value 2016-2021 Table 60 Forecast Sales of Luxury Jewellery by Category: Value 2021-2026 Table 61 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2021-2026 LUXURY LEATHER GOODS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury travel goods rebounds strongly as air travel sees restrictions lifted E-commerce registers a substantially higher growth rate in 2021 Brands increase prices to compensate for lower volume demand PROSPECTS AND OPPORTUNITIES Higher purchasing power to drive growth in sales to residents Department stores set to continue to lose strength in luxury leather goods Niche players to benefit from e-commerce expansion CATEGORY DATA Table 62 Sales of Luxury Leather Goods: Value 2016-2021 Table 63 Sales of Luxury Leather Goods: % Value Growth 2016-2021 Table 64 NBO Company Shares of Luxury Leather Goods: % Value 2016-2020 Table 65 LBN Brand Shares of Luxury Leather Goods: % Value 2017-2020 Table 66 Distribution of Luxury Leather Goods by Format: % Value 2016-2021 Table 67 Forecast Sales of Luxury Leather Goods: Value 2021-2026 Table 68 Forecast Sales of Luxury Leather Goods: % Value Growth 2021-2026 LUXURY PORTABLE CONSUMER ELECTRONICS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury wearables almost compensates for losses in luxury mobile phones E-commerce rises in luxury portable electronics Frederique Constant remains strong in Germany PROSPECTS AND OPPORTUNITIES Further growth for smart wearables Higher-end non-luxury mobile phones substitute luxury versions E-commerce less impactful in luxury portable consumer electronics CATEGORY DATA Table 69 Sales of Luxury Portable Consumer Electronics by Category: Value 2016-2021 Table 70 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2016-2021 Table 71 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2016-2020 Table 72 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2017-2020 Table 73 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2016-2021 Table 74 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2021-2026 Table 75 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2021-2026 LUXURY TIMEPIECES IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS In 2021 luxury timepieces sees a rebound from strong losses in 2020 Store-based restrictions affect the category despite consumers’ eagerness to spend Major players in the category lose share PROSPECTS AND OPPORTUNITIES E-commerce set to grow further despite the lifting of restrictions Slow return of tourists will drag out recovery Fight between luxury timepieces and luxury smartwatches set to intensify CATEGORY DATA Table 76 Sales of Luxury Timepieces by Category: Value 2016-2021 Table 77 Sales of Luxury Timepieces by Category: % Value Growth 2016-2021 Table 78 NBO Company Shares of Luxury Timepieces: % Value 2016-2020 Table 79 LBN Brand Shares of Luxury Timepieces: % Value 2017-2020 Table 80 Distribution of Luxury Timepieces by Format: % Value 2016-2021 Table 81 Forecast Sales of Luxury Timepieces by Category: Value 2021-2026 Table 82 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2021-2026 LUXURY WRITING INSTRUMENTS AND STATIONERY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury writing instruments and stationery shows signs of recovery Store-based restrictions reveal fragilities Brands with an online presence perform the best in a still atypical year PROSPECTS AND OPPORTUNITIES E-commerce to bring increased opportunities for niche players Local higher-income individuals expected to drive growth in the category Hybrid working environment to compromise recovery in the future CATEGORY DATA Table 83 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021 Table 84 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021 Table 85 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020 Table 86 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020 Table 87 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021 Table 88 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026 Table 89 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026 SUPER PREMIUM BEAUTY AND PERSONAL CARE IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Super premium beauty and personal care rebounds, but not as dynamically as other personal luxury categories Super premium fragrances fails to rebound L'Oréal continues to catch up with the leader Coty PROSPECTS AND OPPORTUNITIES Super premium colour cosmetics set to drive growth... ... while super premium fragrances will need more time Multichannel approach will continue to gain interest CATEGORY DATA Table 90 Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021 Table 91 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 92 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2016-2020 Table 93 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2017-2020 Table 94 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2016-2021 Table 95 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2021-2026 Table 96 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
SummaryLuxury goods rebounded strongly in Germany in 2021, seeing double-digit current value growth, following a strong decline in 2020 due to the impact of COVID-19. Despite overall value sales still not returning to the pre-pandemic level, the stronger than initially expected recovery of demand in the industry was promising, as the economy gradually reopened in 2021. Even though 2021 still witnessed strong lockdown measures, especially in the first few months, soon after reopening brands were already... Table of ContentsLuxury Goods in GermanyEuromonitor International April 2022 List Of Contents And Tables LUXURY GOODS IN GERMANY EXECUTIVE SUMMARY Strong recovery despite prolonged disruption caused by the pandemic The pandemic necessitates the e-commerce route Personal luxury brands keep losing ground to premium and luxury cars Lockdowns in 2021 further improve the performance of e-commerce Luxury goods expected to grow solidly across categories MARKET DATA Table 1 Sales of Luxury Goods by Category: Value 2016-2021 Table 2 Sales of Luxury Goods by Category: % Value Growth 2016-2021 Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021 Table 4 NBO Company Shares of Luxury Goods: % Value 2016-2020 Table 5 LBN Brand Shares of Luxury Goods: % Value 2017-2020 Table 6 Distribution of Luxury Goods by Format and Category: % Value 2021 Table 7 Forecast Sales of Luxury Goods by Category: Value 2021-2026 Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources EXPERIENTIAL LUXURY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Experiential luxury claws back some sales after a dismal 2020 Travco with its Steigenberger hotel chain maintains its lead Double-blow for the lone flag-bearer of luxury foodservice, Armani PROSPECTS AND OPPORTUNITIES Recovery to pre-pandemic level expected to take time Spend per person likely to increase, at least in the short to mid-term Dynamic future for Steigenberger hotels CATEGORY DATA Table 9 Sales of Experiential Luxury by Category: Value 2016-2021 Table 10 Sales of Experiential Luxury by Category: % Value Growth 2016-2021 Table 11 NBO Company Shares of Experiential Luxury: % Value 2016-2020 Table 12 LBN Brand Shares of Experiential Luxury: % Value 2017-2020 Table 13 Forecast Sales of Experiential Luxury by Category: Value 2021-2026 Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2021-2026 LUXURY HOTELS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Vaccination programme increases perceived safety amongst consumers Tourists slowly return as travel restrictions ease Luxury hotels update their approach to the new reality PROSPECTS AND OPPORTUNITIES Category set to recover and grow strongly in the forecast period Digitalisation and post-pandemic rethinking to change business travel dynamics Competition expected to increase as the category expands CATEGORY DATA Table 15 Sales in Luxury Hotels: Value 2016-2021 Table 16 Sales in Luxury Hotels: % Value Growth 2016-2021 Table 17 NBO Company Shares in Luxury Hotels: % Value 2016-2020 Table 18 LBN Brand Shares in Luxury Hotels: % Value 2017-2020 Table 19 Forecast Sales in Luxury Hotels: Value 2021-2026 Table 20 Forecast Sales in Luxury Hotels: % Value Growth 2021-2026 FINE WINES/CHAMPAGNE AND SPIRITS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Lower demand for fine wines/champagne and spirits as restaurants and bars reopen Other luxury spirits performs solidly despite decline E-commerce sees a growing share of distribution PROSPECTS AND OPPORTUNITIES Other fine wine expected to grow above the category average Lower volumes and higher prices – a successful combination The growing trend of craft spirits in Germany CATEGORY DATA Table 21 Sales of Fine Wines/Champagne and Spirits by Category: Value 2016-2021 Table 22 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2016-2021 Table 23 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2016-2020 Table 24 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2017-2020 Table 25 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2016-2021 Table 26 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2021-2026 Table 27 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2021-2026 PREMIUM AND LUXURY CARS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Sales rebound strongly in 2021 Top players consolidate their lead, while high-end niche brands fare well Limelight on electric PROSPECTS AND OPPORTUNITIES Positive although slowing trajectory in the forecast period The future is expected to be electric More ways to afford luxury cars CATEGORY DATA Table 28 Sales of Premium and Luxury Cars: Value 2016-2021 Table 29 Sales of Premium and Luxury Cars: % Value Growth 2016-2021 Table 30 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020 Table 31 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020 Table 32 Forecast Sales of Premium and Luxury Cars: Value 2021-2026 Table 33 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026 PERSONAL LUXURY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury leather goods leads in terms of value growth in 2021 Local residents dictate the performance of personal luxury E-commerce expands rapidly in personal luxury PROSPECTS AND OPPORTUNITIES Designer apparel and footwear shows strong growth potential International expenditure set to surpass 2019 level in the forecast period Store-based retailers to gradually lose part of its relevance in the industry CATEGORY DATA Table 34 Sales of Personal Luxury by Category: Value 2016-2021 Table 35 Sales of Personal Luxury by Category: % Value Growth 2016-2021 Table 36 NBO Company Shares of Personal Luxury: % Value 2016-2020 Table 37 LBN Brand Shares of Personal Luxury: % Value 2017-2020 Table 38 Distribution of Personal Luxury by Format: % Value 2016-2021 Table 39 Forecast Sales of Personal Luxury by Category: Value 2021-2026 Table 40 Forecast Sales of Personal Luxury by Category: % Value Growth 2021-2026 DESIGNER APPAREL AND FOOTWEAR (READY-TO-WEAR) IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Brands highly dependent on store-based retailing focus on local shoppers Higher concentration amongst the top players E-commerce accelerates its pace of growth PROSPECTS AND OPPORTUNITIES Designer clothing accessories and hosiery expected to see the strongest growth Unit price rises expected to drive value growth in the forecast years Digitalisation and virtual interaction between brands and consumers CATEGORY DATA Table 41 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2016-2021 Table 42 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2016-2020 Table 44 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2017-2020 Table 45 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2016-2021 Table 46 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2021-2026 Table 47 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2021-2026 LUXURY EYEWEAR IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Positive performance thanks to work and study from home Highly competitive landscape for luxury eyewear, with Safilo holding the biggest value share Unit price development influenced by e-commerce PROSPECTS AND OPPORTUNITIES Recovery will be supported by men Mix of trends to influence demand for luxury eyewear In-store experiences for spectacles CATEGORY DATA Table 48 Sales of Luxury Eyewear by Category: Value 2016-2021 Table 49 Sales of Luxury Eyewear by Category: % Value Growth 2016-2021 Table 50 NBO Company Shares of Luxury Eyewear: % Value 2016-2020 Table 51 LBN Brand Shares of Luxury Eyewear: % Value 2017-2020 Table 52 Distribution of Luxury Eyewear by Format: % Value 2016-2021 Table 53 Forecast Sales of Luxury Eyewear by Category: Value 2021-2026 Table 54 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2021-2026 LUXURY JEWELLERY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury costume jewellery sees the best performance in 2021 Increasing size of high-income group supports sales of luxury jewellery E-commerce increases in relevance, but remains far behind the rest of the industry PROSPECTS AND OPPORTUNITIES Store-based retailing is changing permanently Expenditure per capita to grow strongly after pandemic rebound Sustainability as a growth driver in an increasingly aware market CATEGORY DATA Table 55 Sales of Luxury Jewellery by Category: Value 2016-2021 Table 56 Sales of Luxury Jewellery by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Luxury Jewellery: % Value 2016-2020 Table 58 LBN Brand Shares of Luxury Jewellery: % Value 2017-2020 Table 59 Distribution of Luxury Jewellery by Format: % Value 2016-2021 Table 60 Forecast Sales of Luxury Jewellery by Category: Value 2021-2026 Table 61 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2021-2026 LUXURY LEATHER GOODS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury travel goods rebounds strongly as air travel sees restrictions lifted E-commerce registers a substantially higher growth rate in 2021 Brands increase prices to compensate for lower volume demand PROSPECTS AND OPPORTUNITIES Higher purchasing power to drive growth in sales to residents Department stores set to continue to lose strength in luxury leather goods Niche players to benefit from e-commerce expansion CATEGORY DATA Table 62 Sales of Luxury Leather Goods: Value 2016-2021 Table 63 Sales of Luxury Leather Goods: % Value Growth 2016-2021 Table 64 NBO Company Shares of Luxury Leather Goods: % Value 2016-2020 Table 65 LBN Brand Shares of Luxury Leather Goods: % Value 2017-2020 Table 66 Distribution of Luxury Leather Goods by Format: % Value 2016-2021 Table 67 Forecast Sales of Luxury Leather Goods: Value 2021-2026 Table 68 Forecast Sales of Luxury Leather Goods: % Value Growth 2021-2026 LUXURY PORTABLE CONSUMER ELECTRONICS IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury wearables almost compensates for losses in luxury mobile phones E-commerce rises in luxury portable electronics Frederique Constant remains strong in Germany PROSPECTS AND OPPORTUNITIES Further growth for smart wearables Higher-end non-luxury mobile phones substitute luxury versions E-commerce less impactful in luxury portable consumer electronics CATEGORY DATA Table 69 Sales of Luxury Portable Consumer Electronics by Category: Value 2016-2021 Table 70 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2016-2021 Table 71 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2016-2020 Table 72 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2017-2020 Table 73 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2016-2021 Table 74 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2021-2026 Table 75 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2021-2026 LUXURY TIMEPIECES IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS In 2021 luxury timepieces sees a rebound from strong losses in 2020 Store-based restrictions affect the category despite consumers’ eagerness to spend Major players in the category lose share PROSPECTS AND OPPORTUNITIES E-commerce set to grow further despite the lifting of restrictions Slow return of tourists will drag out recovery Fight between luxury timepieces and luxury smartwatches set to intensify CATEGORY DATA Table 76 Sales of Luxury Timepieces by Category: Value 2016-2021 Table 77 Sales of Luxury Timepieces by Category: % Value Growth 2016-2021 Table 78 NBO Company Shares of Luxury Timepieces: % Value 2016-2020 Table 79 LBN Brand Shares of Luxury Timepieces: % Value 2017-2020 Table 80 Distribution of Luxury Timepieces by Format: % Value 2016-2021 Table 81 Forecast Sales of Luxury Timepieces by Category: Value 2021-2026 Table 82 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2021-2026 LUXURY WRITING INSTRUMENTS AND STATIONERY IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury writing instruments and stationery shows signs of recovery Store-based restrictions reveal fragilities Brands with an online presence perform the best in a still atypical year PROSPECTS AND OPPORTUNITIES E-commerce to bring increased opportunities for niche players Local higher-income individuals expected to drive growth in the category Hybrid working environment to compromise recovery in the future CATEGORY DATA Table 83 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021 Table 84 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021 Table 85 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020 Table 86 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020 Table 87 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021 Table 88 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026 Table 89 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026 SUPER PREMIUM BEAUTY AND PERSONAL CARE IN GERMANY KEY DATA FINDINGS 2021 DEVELOPMENTS Super premium beauty and personal care rebounds, but not as dynamically as other personal luxury categories Super premium fragrances fails to rebound L'Oréal continues to catch up with the leader Coty PROSPECTS AND OPPORTUNITIES Super premium colour cosmetics set to drive growth... ... while super premium fragrances will need more time Multichannel approach will continue to gain interest CATEGORY DATA Table 90 Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021 Table 91 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 92 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2016-2020 Table 93 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2017-2020 Table 94 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2016-2021 Table 95 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2021-2026 Table 96 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
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Euromonitor International社の分野での最新刊レポート
本レポートと同じKEY WORD（）の最新刊レポート
よくあるご質問Euromonitor International社はどのような調査会社ですか?Euromonitor International（ユーロモニターインターナショナル）は年17,000以上の市場調査レポートを発行しています。あらゆる国や産業のトレンド、消費者動向を分析し、詳細カテゴ... もっと見る 調査レポートの納品までの日数はどの程度ですか?在庫のあるものは速納となりますが、平均的には 3-４日と見て下さい。
注文の手続きはどのようになっていますか?1)お客様からの御問い合わせをいただきます。
お支払方法の方法はどのようになっていますか?納品と同時にデータリソース社よりお客様へ請求書（必要に応じて納品書も）を発送いたします。
データリソース社はどのような会社ですか?当社は、世界各国の主要調査会社・レポート出版社と提携し、世界各国の市場調査レポートや技術動向レポートなどを日本国内の企業・公官庁及び教育研究機関に提供しております。
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2024/11/22 10:26 155.52 円 163.34 円 198.56 円 |