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ブラジルの高級品Luxury Goods in Brazil ほとんどの非緊急消費財産業（主流のアパレルやフットウェア、パーソナルアクセサリーなど）とは異なり、高級品は2020年のCOVID-19のネガティブな結果に逆行した。この業界は、富裕層消費者グループの強力な購買... もっと見る
サマリーほとんどの非緊急消費財産業（主流のアパレルやフットウェア、パーソナルアクセサリーなど）とは異なり、高級品は2020年のCOVID-19のネガティブな結果に逆行した。この業界は、富裕層消費者グループの強力な購買力に依存し、閉鎖的な国際国境、社会的交流の可能性の制限、娯楽の選択肢の少なさにより、買い手をさらに熱心に消費に引き込んだ。このような要因が重なり、...ユーロモニター インターナショナルのこのレポートはブラジルの高級品市場の規模と形状を国レベルで把握する包括的なガイドです。最新の小売販売データを提供しており、成長を牽引するセクターを特定することが可能です。主要企業や主要ブランドを特定し、市場に影響を与える主要な要因や消費者の買い物パターンの発展とともに高級品小売業に与える影響について戦略的な分析を提供しています。2026年までの予測は、市場がどのように変化していくかを示しています。 製品の範囲体験型ラグジュアリー、高級ワイン/シャンパン＆スピリッツ、パーソナルラグジュアリー、プレミアム、高級車。 データ範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * 高級品市場の詳細なイメージを得ることができる。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤー、主要ブランドを把握する。 * 5年後の市場予測を行い、今後の市場発展を予測します。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人を超えるアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Luxury Goods in BrazilEuromonitor International February 2022 List Of Contents And Tables LUXURY GOODS IN BRAZIL EXECUTIVE SUMMARY Luxury goods in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for luxury goods? MARKET DATA Table 1 Sales of Luxury Goods by Category: Value 2016-2021 Table 2 Sales of Luxury Goods by Category: % Value Growth 2016-2021 Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021 Table 4 NBO Company Shares of Luxury Goods: % Value 2016-2020 Table 5 LBN Brand Shares of Luxury Goods: % Value 2017-2020 Table 6 Distribution of Luxury Goods by Format and Category: % Value 2021 Table 7 Forecast Sales of Luxury Goods by Category: Value 2021-2026 Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources EXPERIENTIAL LUXURY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS After the strong hit in 2020 and 2021, mass vaccination brings good prospects Closed frontiers make affluent consumers rediscover local luxury Polarised consumption makes the top of the social pyramid stronger PROSPECTS AND OPPORTUNITIES Brazil’s potential as a luxury destination advancing in exploring untapped opportunities Kinaesthetic approach is expected to raise the bar in expectancy for pampering, favouring local consumption Younger consumers’ concern for sustainability may bring good opportunities for Brazilian destinations CATEGORY DATA Table 9 Sales of Experiential Luxury by Category: Value 2016-2021 Table 10 Sales of Experiential Luxury by Category: % Value Growth 2016-2021 Table 11 NBO Company Shares of Experiential Luxury: % Value 2016-2020 Table 12 LBN Brand Shares of Experiential Luxury: % Value 2017-2020 Table 13 Forecast Sales of Experiential Luxury by Category: Value 2021-2026 Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2021-2026 LUXURY HOTELS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The most impacted luxury category in 2020 struggles to recover its results in 2021 The period of forced pause enables reforms and investments to enhance points of attractiveness Domestic tourism softens the losses during the periods of closed frontiers PROSPECTS AND OPPORTUNITIES New launches already set new expectations over the recovery in luxury tourism Luxury tourism faces the challenge of remaining relevant for younger consumers International tourists’ perception of Brazilian conditions needs to be addressed CATEGORY DATA Table 15 Sales in Luxury Hotels: Value 2016-2021 Table 16 Sales in Luxury Hotels: % Value Growth 2016-2021 Table 17 NBO Company Shares in Luxury Hotels: % Value 2016-2020 Table 18 LBN Brand Shares in Luxury Hotels: % Value 2017-2020 Table 19 Forecast Sales in Luxury Hotels: Value 2021-2026 Table 20 Forecast Sales in Luxury Hotels: % Value Growth 2021-2026 FINE WINES/CHAMPAGNE AND SPIRITS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The recovery process started at the end of 2020 is shaded by the currency devaluation Self-indulgence drives the consumption of fine wine, while the reopening of restaurants also leverages consumption “Glocal” appeal benefits from strong brands operating and producing in Brazil PROSPECTS AND OPPORTUNITIES Mergers and acquisitions and new launches are expected to invigorate competition Gradual recovery of spirits tends to drive the return of on-trade activities Less polarised consumption will tend to make mainstream brands recover their space CATEGORY DATA Table 21 Sales of Fine Wines/Champagne and Spirits by Category: Value 2016-2021 Table 22 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2016-2021 Table 23 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2016-2020 Table 24 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2017-2020 Table 25 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2016-2021 Table 26 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2021-2026 Table 27 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2021-2026 PREMIUM AND LUXURY CARS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS 2021 still sees departures, with brands leaving local production Good opportunities for the remaining brands that are locally produced Second-hand luxury cars see increasing demand PROSPECTS AND OPPORTUNITIES Electric luxury cars are expected to be gradually more representative within total sales New price points have come to stay Rising prices and more efficient public transportation tend to defy the objective of having a car CATEGORY DATA Table 28 Sales of Premium and Luxury Cars: Value 2016-2021 Table 29 Sales of Premium and Luxury Cars: % Value Growth 2016-2021 Table 30 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020 Table 31 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020 Table 32 Forecast Sales of Premium and Luxury Cars: Value 2021-2026 Table 33 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026 PERSONAL LUXURY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Personal luxury categories have positive prospects after recovery at the end of 2020 Luxury consumption as pent-up demand for self-care and celebrative resumption of social life From iconic exclusivity to fashionable experimentation PROSPECTS AND OPPORTUNITIES Gradual resumption of social activities will tend to keep on leveraging luxury consumption Digital strategies combining monobrand and multibrand marketplaces expected to become more common Sustainability and traceability in the spotlight CATEGORY DATA Table 34 Sales of Personal Luxury by Category: Value 2016-2021 Table 35 Sales of Personal Luxury by Category: % Value Growth 2016-2021 Table 36 NBO Company Shares of Personal Luxury: % Value 2016-2020 Table 37 LBN Brand Shares of Personal Luxury: % Value 2017-2020 Table 38 Distribution of Personal Luxury by Format: % Value 2016-2021 Table 39 Forecast Sales of Personal Luxury by Category: Value 2021-2026 Table 40 Forecast Sales of Personal Luxury by Category: % Value Growth 2021-2026 DESIGNER APPAREL AND FOOTWEAR (READY-TO-WEAR) IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Unprecedented sales peak in the second half of 2020 reverse the negative results The investments in classic pieces in 2020 are replaced by fashionable items in 2021 E-commerce broadens interfaces with consumers and finds synergy with the activities of salespeople PROSPECTS AND OPPORTUNITIES Monobrand e-commerce and luxury marketplaces divide the main brands’ strategies Luxury brands tend to import more initiatives to deal with the challenge of attracting younger consumers Major brands expect consumers to be more connected to local offers in luxury CATEGORY DATA Table 41 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2016-2021 Table 42 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2016-2020 Table 44 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2017-2020 Table 45 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2016-2021 Table 46 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2021-2026 Table 47 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2021-2026 LUXURY EYEWEAR IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The prolonged period of quarantine imposes a gradual recovery in 2021 Currency devaluation and higher costs of global logistics cause price adjustments Luxury eyewear sees slow e-commerce growth in comparison to most categories PROSPECTS AND OPPORTUNITIES Eyewear is expected to remain the entry category in luxury, but impacted by price polarisation The recovery of touristic flows will drive results in sunglasses Increasing digital activities will bring more agility in promoting and trying the products CATEGORY DATA Table 48 Sales of Luxury Eyewear by Category: Value 2016-2021 Table 49 Sales of Luxury Eyewear by Category: % Value Growth 2016-2021 Table 50 NBO Company Shares of Luxury Eyewear: % Value 2016-2020 Table 51 LBN Brand Shares of Luxury Eyewear: % Value 2017-2020 Table 52 Distribution of Luxury Eyewear by Format: % Value 2016-2021 Table 53 Forecast Sales of Luxury Eyewear by Category: Value 2021-2026 Table 54 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2021-2026 LUXURY JEWELLERY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Peaking sales in the second half of 2020 bring recovery to luxury jewellery Cartier and Bvlgari launch e-commerce operations in Brazil E-commerce and remote selling working as allies in the strategies of nurturing “clienteling” PROSPECTS AND OPPORTUNITIES Resumption of social activities expected to sustain demand for fine jewellery in the coming years Sustainability of the supply chain in the spotlight Brands develop strategies targeted towards younger consumers pursuing sustainable growth in the long term CATEGORY DATA Table 55 Sales of Luxury Jewellery by Category: Value 2016-2021 Table 56 Sales of Luxury Jewellery by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Luxury Jewellery: % Value 2016-2020 Table 58 LBN Brand Shares of Luxury Jewellery: % Value 2017-2020 Table 59 Distribution of Luxury Jewellery by Format: % Value 2016-2021 Table 60 Forecast Sales of Luxury Jewellery by Category: Value 2021-2026 Table 61 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2021-2026 LUXURY LEATHER GOODS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury bags stands out for successfully fending off the impacts of the pandemic Second-hand luxury marketplaces grow and support the purchases of bags as profitable investments New e-commerce platforms are launching operations in Brazil PROSPECTS AND OPPORTUNITIES Sustainability expected to gain the spotlight in the consumption of leather goods Smaller bags will tend to remain more popular among youngsters and gain ground with male consumers New technologies expected to reinforce proved authenticity CATEGORY DATA Table 62 Sales of Luxury Leather Goods: Value 2016-2021 Table 63 Sales of Luxury Leather Goods: % Value Growth 2016-2021 Table 64 NBO Company Shares of Luxury Leather Goods: % Value 2016-2020 Table 65 LBN Brand Shares of Luxury Leather Goods: % Value 2017-2020 Table 66 Distribution of Luxury Leather Goods by Format: % Value 2016-2021 Table 67 Forecast Sales of Luxury Leather Goods: Value 2021-2026 Table 68 Forecast Sales of Luxury Leather Goods: % Value Growth 2021-2026 LUXURY TIMEPIECES IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Involuntary savings and self-indulgent purchases benefit luxury timepieces in 2021 Heating second-hand market strengthens the perception of luxury timepieces as an investment Global brands find opportunities in associations with national icons of Brazilian culture PROSPECTS AND OPPORTUNITIES New technologies and features favour smartwatches in the coming years Reselling market will bring more sophisticated certificates of origin into the spotlight Collectors will remain attracted to vintage models, gathering trend-setters to the luxury timepieces culture CATEGORY DATA Table 69 Sales of Luxury Timepieces by Category: Value 2016-2021 Table 70 Sales of Luxury Timepieces by Category: % Value Growth 2016-2021 Table 71 NBO Company Shares of Luxury Timepieces: % Value 2016-2020 Table 72 LBN Brand Shares of Luxury Timepieces: % Value 2017-2020 Table 73 Distribution of Luxury Timepieces by Format: % Value 2016-2021 Table 74 Forecast Sales of Luxury Timepieces by Category: Value 2021-2026 Table 75 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2021-2026 LUXURY WRITING INSTRUMENTS AND STATIONERY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Traditional players diversify portfolios beyond writing instruments and timepieces Heritage brands pursue innovation with novelties in design and limited editions Despite less frequent reselling of luxury writing instruments, second-hand channels emerge PROSPECTS AND OPPORTUNITIES The reduced frequency of handwriting challenges the appeal of luxury writing instruments New technologies emerge as strategic alternatives for traditional luxury handwriting The resumption of more frequent social interactions will tend to drive the demand for luxury writing instruments CATEGORY DATA Table 76 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021 Table 77 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021 Table 78 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020 Table 79 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020 Table 80 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021 Table 81 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026 Table 82 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026 SUPER PREMIUM BEAUTY AND PERSONAL CARE IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS 2021 sees recovery of sales growth leveraged by luxury fragrances and gifts Physical stores suffer with COVID-19 but remain essential in the strategies of luxury brands New e-commerce platforms expected to leverage the shift in distribution PROSPECTS AND OPPORTUNITIES Innovation connected to sustainability, diversity and inclusion Changes expected to increase the appeal for different generations simultaneously More sophisticated digital and hybrid strategies on the horizon CATEGORY DATA Table 83 Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021 Table 84 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 85 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2016-2020 Table 86 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2017-2020 Table 87 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2016-2021 Table 88 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2021-2026 Table 89 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
SummaryUnlike most of the non-urgent consumer goods industries (such as mainstream apparel and footwear or personal accessories), luxury goods went against the negative results of COVID-19 in 2020. Relying on the strong purchasing power of affluent consumer groups, the industry attracted buyers into consuming with even more eagerness due to the closed international borders as well as the restricted possibilities for social interaction and few options for entertainment. This combination of factors made... Table of ContentsLuxury Goods in BrazilEuromonitor International February 2022 List Of Contents And Tables LUXURY GOODS IN BRAZIL EXECUTIVE SUMMARY Luxury goods in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for luxury goods? MARKET DATA Table 1 Sales of Luxury Goods by Category: Value 2016-2021 Table 2 Sales of Luxury Goods by Category: % Value Growth 2016-2021 Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021 Table 4 NBO Company Shares of Luxury Goods: % Value 2016-2020 Table 5 LBN Brand Shares of Luxury Goods: % Value 2017-2020 Table 6 Distribution of Luxury Goods by Format and Category: % Value 2021 Table 7 Forecast Sales of Luxury Goods by Category: Value 2021-2026 Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources EXPERIENTIAL LUXURY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS After the strong hit in 2020 and 2021, mass vaccination brings good prospects Closed frontiers make affluent consumers rediscover local luxury Polarised consumption makes the top of the social pyramid stronger PROSPECTS AND OPPORTUNITIES Brazil’s potential as a luxury destination advancing in exploring untapped opportunities Kinaesthetic approach is expected to raise the bar in expectancy for pampering, favouring local consumption Younger consumers’ concern for sustainability may bring good opportunities for Brazilian destinations CATEGORY DATA Table 9 Sales of Experiential Luxury by Category: Value 2016-2021 Table 10 Sales of Experiential Luxury by Category: % Value Growth 2016-2021 Table 11 NBO Company Shares of Experiential Luxury: % Value 2016-2020 Table 12 LBN Brand Shares of Experiential Luxury: % Value 2017-2020 Table 13 Forecast Sales of Experiential Luxury by Category: Value 2021-2026 Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2021-2026 LUXURY HOTELS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The most impacted luxury category in 2020 struggles to recover its results in 2021 The period of forced pause enables reforms and investments to enhance points of attractiveness Domestic tourism softens the losses during the periods of closed frontiers PROSPECTS AND OPPORTUNITIES New launches already set new expectations over the recovery in luxury tourism Luxury tourism faces the challenge of remaining relevant for younger consumers International tourists’ perception of Brazilian conditions needs to be addressed CATEGORY DATA Table 15 Sales in Luxury Hotels: Value 2016-2021 Table 16 Sales in Luxury Hotels: % Value Growth 2016-2021 Table 17 NBO Company Shares in Luxury Hotels: % Value 2016-2020 Table 18 LBN Brand Shares in Luxury Hotels: % Value 2017-2020 Table 19 Forecast Sales in Luxury Hotels: Value 2021-2026 Table 20 Forecast Sales in Luxury Hotels: % Value Growth 2021-2026 FINE WINES/CHAMPAGNE AND SPIRITS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The recovery process started at the end of 2020 is shaded by the currency devaluation Self-indulgence drives the consumption of fine wine, while the reopening of restaurants also leverages consumption “Glocal” appeal benefits from strong brands operating and producing in Brazil PROSPECTS AND OPPORTUNITIES Mergers and acquisitions and new launches are expected to invigorate competition Gradual recovery of spirits tends to drive the return of on-trade activities Less polarised consumption will tend to make mainstream brands recover their space CATEGORY DATA Table 21 Sales of Fine Wines/Champagne and Spirits by Category: Value 2016-2021 Table 22 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2016-2021 Table 23 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2016-2020 Table 24 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2017-2020 Table 25 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2016-2021 Table 26 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2021-2026 Table 27 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2021-2026 PREMIUM AND LUXURY CARS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS 2021 still sees departures, with brands leaving local production Good opportunities for the remaining brands that are locally produced Second-hand luxury cars see increasing demand PROSPECTS AND OPPORTUNITIES Electric luxury cars are expected to be gradually more representative within total sales New price points have come to stay Rising prices and more efficient public transportation tend to defy the objective of having a car CATEGORY DATA Table 28 Sales of Premium and Luxury Cars: Value 2016-2021 Table 29 Sales of Premium and Luxury Cars: % Value Growth 2016-2021 Table 30 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020 Table 31 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020 Table 32 Forecast Sales of Premium and Luxury Cars: Value 2021-2026 Table 33 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026 PERSONAL LUXURY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Personal luxury categories have positive prospects after recovery at the end of 2020 Luxury consumption as pent-up demand for self-care and celebrative resumption of social life From iconic exclusivity to fashionable experimentation PROSPECTS AND OPPORTUNITIES Gradual resumption of social activities will tend to keep on leveraging luxury consumption Digital strategies combining monobrand and multibrand marketplaces expected to become more common Sustainability and traceability in the spotlight CATEGORY DATA Table 34 Sales of Personal Luxury by Category: Value 2016-2021 Table 35 Sales of Personal Luxury by Category: % Value Growth 2016-2021 Table 36 NBO Company Shares of Personal Luxury: % Value 2016-2020 Table 37 LBN Brand Shares of Personal Luxury: % Value 2017-2020 Table 38 Distribution of Personal Luxury by Format: % Value 2016-2021 Table 39 Forecast Sales of Personal Luxury by Category: Value 2021-2026 Table 40 Forecast Sales of Personal Luxury by Category: % Value Growth 2021-2026 DESIGNER APPAREL AND FOOTWEAR (READY-TO-WEAR) IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Unprecedented sales peak in the second half of 2020 reverse the negative results The investments in classic pieces in 2020 are replaced by fashionable items in 2021 E-commerce broadens interfaces with consumers and finds synergy with the activities of salespeople PROSPECTS AND OPPORTUNITIES Monobrand e-commerce and luxury marketplaces divide the main brands’ strategies Luxury brands tend to import more initiatives to deal with the challenge of attracting younger consumers Major brands expect consumers to be more connected to local offers in luxury CATEGORY DATA Table 41 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2016-2021 Table 42 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2016-2021 Table 43 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2016-2020 Table 44 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2017-2020 Table 45 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2016-2021 Table 46 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2021-2026 Table 47 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2021-2026 LUXURY EYEWEAR IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS The prolonged period of quarantine imposes a gradual recovery in 2021 Currency devaluation and higher costs of global logistics cause price adjustments Luxury eyewear sees slow e-commerce growth in comparison to most categories PROSPECTS AND OPPORTUNITIES Eyewear is expected to remain the entry category in luxury, but impacted by price polarisation The recovery of touristic flows will drive results in sunglasses Increasing digital activities will bring more agility in promoting and trying the products CATEGORY DATA Table 48 Sales of Luxury Eyewear by Category: Value 2016-2021 Table 49 Sales of Luxury Eyewear by Category: % Value Growth 2016-2021 Table 50 NBO Company Shares of Luxury Eyewear: % Value 2016-2020 Table 51 LBN Brand Shares of Luxury Eyewear: % Value 2017-2020 Table 52 Distribution of Luxury Eyewear by Format: % Value 2016-2021 Table 53 Forecast Sales of Luxury Eyewear by Category: Value 2021-2026 Table 54 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2021-2026 LUXURY JEWELLERY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Peaking sales in the second half of 2020 bring recovery to luxury jewellery Cartier and Bvlgari launch e-commerce operations in Brazil E-commerce and remote selling working as allies in the strategies of nurturing “clienteling” PROSPECTS AND OPPORTUNITIES Resumption of social activities expected to sustain demand for fine jewellery in the coming years Sustainability of the supply chain in the spotlight Brands develop strategies targeted towards younger consumers pursuing sustainable growth in the long term CATEGORY DATA Table 55 Sales of Luxury Jewellery by Category: Value 2016-2021 Table 56 Sales of Luxury Jewellery by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Luxury Jewellery: % Value 2016-2020 Table 58 LBN Brand Shares of Luxury Jewellery: % Value 2017-2020 Table 59 Distribution of Luxury Jewellery by Format: % Value 2016-2021 Table 60 Forecast Sales of Luxury Jewellery by Category: Value 2021-2026 Table 61 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2021-2026 LUXURY LEATHER GOODS IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Luxury bags stands out for successfully fending off the impacts of the pandemic Second-hand luxury marketplaces grow and support the purchases of bags as profitable investments New e-commerce platforms are launching operations in Brazil PROSPECTS AND OPPORTUNITIES Sustainability expected to gain the spotlight in the consumption of leather goods Smaller bags will tend to remain more popular among youngsters and gain ground with male consumers New technologies expected to reinforce proved authenticity CATEGORY DATA Table 62 Sales of Luxury Leather Goods: Value 2016-2021 Table 63 Sales of Luxury Leather Goods: % Value Growth 2016-2021 Table 64 NBO Company Shares of Luxury Leather Goods: % Value 2016-2020 Table 65 LBN Brand Shares of Luxury Leather Goods: % Value 2017-2020 Table 66 Distribution of Luxury Leather Goods by Format: % Value 2016-2021 Table 67 Forecast Sales of Luxury Leather Goods: Value 2021-2026 Table 68 Forecast Sales of Luxury Leather Goods: % Value Growth 2021-2026 LUXURY TIMEPIECES IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Involuntary savings and self-indulgent purchases benefit luxury timepieces in 2021 Heating second-hand market strengthens the perception of luxury timepieces as an investment Global brands find opportunities in associations with national icons of Brazilian culture PROSPECTS AND OPPORTUNITIES New technologies and features favour smartwatches in the coming years Reselling market will bring more sophisticated certificates of origin into the spotlight Collectors will remain attracted to vintage models, gathering trend-setters to the luxury timepieces culture CATEGORY DATA Table 69 Sales of Luxury Timepieces by Category: Value 2016-2021 Table 70 Sales of Luxury Timepieces by Category: % Value Growth 2016-2021 Table 71 NBO Company Shares of Luxury Timepieces: % Value 2016-2020 Table 72 LBN Brand Shares of Luxury Timepieces: % Value 2017-2020 Table 73 Distribution of Luxury Timepieces by Format: % Value 2016-2021 Table 74 Forecast Sales of Luxury Timepieces by Category: Value 2021-2026 Table 75 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2021-2026 LUXURY WRITING INSTRUMENTS AND STATIONERY IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS Traditional players diversify portfolios beyond writing instruments and timepieces Heritage brands pursue innovation with novelties in design and limited editions Despite less frequent reselling of luxury writing instruments, second-hand channels emerge PROSPECTS AND OPPORTUNITIES The reduced frequency of handwriting challenges the appeal of luxury writing instruments New technologies emerge as strategic alternatives for traditional luxury handwriting The resumption of more frequent social interactions will tend to drive the demand for luxury writing instruments CATEGORY DATA Table 76 Sales of Luxury Writing Instruments and Stationery: Value 2016-2021 Table 77 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2016-2021 Table 78 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2016-2020 Table 79 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2017-2020 Table 80 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2016-2021 Table 81 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2021-2026 Table 82 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2021-2026 SUPER PREMIUM BEAUTY AND PERSONAL CARE IN BRAZIL KEY DATA FINDINGS 2021 DEVELOPMENTS 2021 sees recovery of sales growth leveraged by luxury fragrances and gifts Physical stores suffer with COVID-19 but remain essential in the strategies of luxury brands New e-commerce platforms expected to leverage the shift in distribution PROSPECTS AND OPPORTUNITIES Innovation connected to sustainability, diversity and inclusion Changes expected to increase the appeal for different generations simultaneously More sophisticated digital and hybrid strategies on the horizon CATEGORY DATA Table 83 Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021 Table 84 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 85 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2016-2020 Table 86 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2017-2020 Table 87 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2016-2021 Table 88 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2021-2026 Table 89 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
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よくあるご質問Euromonitor International社はどのような調査会社ですか?Euromonitor International（ユーロモニターインターナショナル）は年17,000以上の市場調査レポートを発行しています。あらゆる国や産業のトレンド、消費者動向を分析し、詳細カテゴ... もっと見る 調査レポートの納品までの日数はどの程度ですか?在庫のあるものは速納となりますが、平均的には 3-４日と見て下さい。
注文の手続きはどのようになっていますか?1)お客様からの御問い合わせをいただきます。
お支払方法の方法はどのようになっていますか?納品と同時にデータリソース社よりお客様へ請求書（必要に応じて納品書も）を発送いたします。
データリソース社はどのような会社ですか?当社は、世界各国の主要調査会社・レポート出版社と提携し、世界各国の市場調査レポートや技術動向レポートなどを日本国内の企業・公官庁及び教育研究機関に提供しております。
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