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Asia-Pacific Point of Sale Terminal Market Outlook, 2030

Asia-Pacific Point of Sale Terminal Market Outlook, 2030


The Asia-Pacific POS terminal market has transformed into one of the fastest-growing digital payment ecosystems, revolutionizing transactions across industries such as retail, hospitality, BFSI, he... もっと見る

 

 

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Bonafide Research & Marketing Pvt. Ltd.
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2025年4月2日 US$3,450
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2-3営業日以内 91 英語

 

Summary

The Asia-Pacific POS terminal market has transformed into one of the fastest-growing digital payment ecosystems, revolutionizing transactions across industries such as retail, hospitality, BFSI, healthcare, and logistics. The increasing reliance on digital payments, fueled by rapid urbanization, expanding internet access, and the widespread adoption of smartphones, has driven the demand for advanced POS systems across the region. Governments in countries like China, India, Japan, and Australia are promoting cashless economies through regulatory initiatives such as India’s Digital India campaign, China’s mobile wallet-driven payment infrastructure, and Japan’s push for a cashless society ahead of global events. The transition from traditional cash transactions to cloud-based, AI-powered, and a biometric-enabled POS terminal is reshaping consumer payment experiences, ensuring faster, more secure, and efficient transactions. The region’s strong fintech ecosystem, coupled with rising e-commerce penetration, has accelerated the deployment of modern POS solutions integrated with AI-driven analytics, blockchain security, and real-time data processing. Mobile POS (mPOS) systems are gaining traction, particularly among small businesses and street vendors, enabling digital transactions with minimal infrastructure. QR code-based payments, NFC-enabled contactless transactions, and biometric authentication are becoming standard features of POS terminals, improving security and user convenience. Additionally, financial inclusion efforts supported by fintech startups and digital banking services are empowering underserved populations to access cashless transactions, further driving POS adoption. The expansion of 4G and 5G networks, along with increasing cloud computing adoption, has enabled seamless connectivity for POS terminals, making transactions faster and more reliable across urban and rural areas. Regulatory compliance measures such as China’s cybersecurity laws, India’s data protection regulations, and regional EMV and PCI-DSS standards are ensuring that POS systems remain secure against fraud and cyber threats. Meanwhile, sustainability initiatives are pushing businesses to adopt paperless e-receipts, energy-efficient POS hardware, and eco-friendly payment solutions.

According to the research report "Asia-Pacific Point of Sale (POS) Terminal Market Outlook, 2030," published by Bonafide Research, the Asia-Pacific Point of Sale (POS) Terminal market is anticipated to grow at more than 9.96% CAGR from 2025 to 2030. This surge is fueled by the increasing adoption of digital payment methods, fintech innovations, and the expansion of retail sectors across the region. Consumer payment behavior in Asia-Pacific is notably diverse, with a strong reliance on mobile payments, QR code transactions, and biometric authentication at POS terminals. In January 2023, iSeller, an Indonesia-based omnichannel platform, raised USD 12 million in Series B funding, led by Openspace Ventures and Intudo Ventures, along with other investors. The platform offers a comprehensive ecosystem that helps businesses digitize operations and sales, providing instant online stores, digital payment solutions, inventory management, food delivery integration, and POS systems. Governments and financial regulators have introduced data protection laws, digital payment mandates, and cybersecurity measures to support secure transactions, enhancing consumer trust and encouraging further adoption. In January 2022, Mitsui and Co. introduced its touchless aerial display technology integrated into cashless POS systems. This innovative system projects a holographic image of the register and was deployed in six 7-Eleven convenience stores in Tokyo. Businesses are focusing on enhancing user experience by implementing simplified interfaces, voice-assisted POS systems, and AI-driven recommendations to improve operational efficiency and customer satisfaction. Financial inclusion is being addressed through the rise of low-cost mobile POS solutions, which are bridging the gap for small businesses, rural entrepreneurs, and unbanked populations, thereby allowing broader access to digital payments. POS systems are increasingly integrating with e-commerce platforms, logistics networks, and enterprise management solutions, ensuring seamless transactions and supporting business growth. There is a growing emphasis on sustainability, with the adoption of digital receipts, paperless invoicing, and energy-efficient POS hardware in response to environmental concerns and corporate sustainability goals.


Market Drivers

• Strong Government Cashless Push: Governments across Asia-Pacific are actively promoting cashless economies through policies, incentives, and digital payment infrastructure development. Countries like China, India, and Singapore have introduced initiatives such as India’s Digital India campaign and China’s push for a fully digital yuan. Regulatory bodies are mandating digital payment adoption, particularly in retail, transportation, and public services, driving the demand for advanced POS terminals. The growing fintech ecosystem, with players like Alipay, WeChat Pay, and Paytm, further accelerates the transition to cashless transactions, making POS solutions an essential component of digital commerce.
• Rising QR Code-Based Payments: Asia-Pacific leads the global adoption of QR code-based payment systems, offering an affordable and scalable alternative to traditional card-based POS terminals. Markets like China, India, and Southeast Asia have embraced QR-based transactions due to their simplicity, low-cost implementation, and smartphone penetration. Retailers, street vendors, and even small businesses use QR code-enabled POS solutions to facilitate seamless transactions. The increasing preference for QR payments over conventional credit/debit cards is reshaping POS terminal adoption, particularly in emerging markets.

Market Challenges

• Digital Divide in Rural Areas: Despite rapid urban digitalization, rural areas in Asia-Pacific still face challenges in POS adoption due to limited internet penetration, financial literacy, and infrastructure gaps. While metropolitan cities in China, Japan, and Australia have advanced POS systems, smaller towns and villages struggle with basic digital payment accessibility. Governments and fintech startups are working to bridge this gap by introducing offline POS solutions, mobile banking initiatives, and digital literacy programs, but the disparity remains a major challenge for market expansion.
• Cross-Border Payment Standardization: With Asia-Pacific being a hub for international trade, tourism, and e-commerce, cross-border payment interoperability remains a challenge. Different countries use distinct payment methods and regulatory frameworks, making it difficult to integrate POS solutions across multiple regions. For instance, while China relies heavily on Alipay and WeChat Pay, Japan and South Korea prefer domestic card networks. The lack of a unified payment standard complicates transactions for global businesses and travelers, requiring POS providers to develop multi-currency, multi-payment compatibility solutions.

Market Trends

• Mobile Wallet-POS Integration: The Asia-Pacific region is leading the integration of mobile wallets with POS systems, driven by the dominance of digital wallets like Alipay, Paytm, GrabPay, and GoPay. Retailers and service providers are increasingly equipping their POS terminals with wallet compatibility to offer frictionless, card-free transactions. The convenience of mobile wallets, combined with loyalty programs and cashback offers, is encouraging both businesses and consumers to shift toward mobile-first POS transactions.
• AI-Driven Smart POS Solutions: Artificial intelligence is revolutionizing POS terminals in Asia-Pacific, enhancing transaction security, customer personalization, and inventory management. AI-powered POS systems can analyze purchasing behavior, automate sales recommendations, and detect fraud patterns in real-time. Retailers, especially in China and Japan, are deploying smart POS systems with AI-driven chatbots, facial recognition payments, and predictive analytics. This shift is improving customer experiences, streamlining business operations, and ensuring enhanced security in digital transactions.


Fixed POS terminals dominate the Asia-Pacific market due to their widespread adoption in high-volume transaction environments and robust integration with business operations.

Fixed POS systems continue to lead in the Asia-Pacific region because of their reliability and versatility, particularly in settings where businesses process a large number of transactions daily. In regions with well-established retail infrastructures, such as urban areas, fixed POS terminals offer a sturdy, secure, and efficient solution for processing payments. These terminals are designed to handle high transaction volumes without compromising speed or accuracy, making them ideal for businesses in sectors like retail, hospitality, and healthcare. The ability to seamlessly integrate with other enterprise software, including inventory management and customer relationship management (CRM) systems, is another reason for their widespread use. Fixed POS terminals allow businesses to centralize and automate their operations, helping improve efficiency and reduce errors. The fixed systems are often equipped with advanced security features like encryption and tokenization, providing a higher level of protection for sensitive customer data. While mobile and cloud-based solutions are gaining traction, fixed POS terminals still hold an edge, particularly in large-scale retail environments where consistency and durability are critical. With their support for a variety of payment methods including traditional credit and debit cards, contactless payments, and even loyalty cards fixed terminals remain an essential tool for businesses looking to streamline payment processes and improve customer experience.

The demand for reliable, durable, and multifunctional hardware is driving the growth of hardware in Asia-Pacific’s Point of Sale Terminal market.

Hardware components in the POS terminal market continue to lead in Asia-Pacific because of their importance in ensuring the functionality and durability of POS systems. Businesses across the region require POS hardware that is both reliable and capable of supporting a wide range of payment methods, from traditional card payments to mobile and contactless transactions. The increasing adoption of mobile and cashless payments across Asia-Pacific has boosted the demand for hardware components, including card readers, receipt printers, and touch-screen monitors. These physical elements are the backbone of a POS system, enabling businesses to provide fast, secure, and seamless transaction experiences. In addition to standard hardware, there is a growing need for more advanced equipment such as biometric scanners and thermal printers, which can enhance both the customer experience and operational efficiency. With the region’s strong emphasis on digital payments and the need for security, hardware plays a key role in meeting regulatory requirements, such as EMV chip card compliance. The Asia-Pacific market’s rapid growth in retail, hospitality, and other sectors also increases the demand for hardware that can handle high transaction volumes, support integration with other software applications, and operate reliably in various environments.

The retail sector leads the application market in Asia-Pacific due to its high transaction volumes and the need for advanced payment solutions.

In Asia-Pacific, the retail industry is the largest and most significant application segment for POS terminals, driven by its vast number of transactions and need for streamlined payment processes. Retail businesses, especially in major urban centers, handle large customer volumes daily, and POS systems are critical to ensuring smooth, efficient, and secure transactions. With the growing preference for cashless and contactless payments, retailers require modern POS solutions that can process various payment types, including mobile wallets, credit cards, and NFC-enabled transactions. Additionally, the integration of POS terminals with inventory management systems, customer loyalty programs, and sales tracking tools is increasingly common in retail settings. This integration helps retailers manage their operations more effectively, enhancing customer satisfaction by ensuring accurate and timely transactions. The rise of omnichannel retailing in the region further boosts the need for advanced POS systems that can seamlessly connect in-store, online, and mobile sales platforms. As the demand for personalized services increases, retail businesses also seek POS solutions that provide customer insights, enabling them to tailor promotions and offers. The shift towards automated checkouts, self-service kiosks, and AI-driven analytics in the retail sector is driving innovation in POS terminals, making them more multifunctional and adaptable to changing customer expectations.

Small and medium-sized enterprises (SMEs) are the fastest-growing end-user market in Asia-Pacific due to their increasing need for affordable, flexible, and scalable POS solutions.

In Asia-Pacific, SMEs are rapidly adopting POS systems as they seek cost-effective, flexible solutions to streamline their operations, enhance customer experiences, and compete with larger businesses. The rise of mobile POS (mPOS) terminals has been particularly beneficial for SMEs, as these solutions are typically more affordable and easier to implement compared to traditional fixed POS systems. mPOS systems allow smaller businesses to accept payments anywhere, even outside the traditional brick-and-mortar setup, providing them with greater flexibility. SMEs in sectors like retail, food and beverage, and services are leveraging POS technology to manage their operations more effectively, reduce manual errors, and improve transaction speeds. With mobile payments becoming increasingly popular across the region, SMEs are adopting systems that enable them to accept a wide range of payment methods, including mobile wallets, credit and debit cards, and contactless transactions. The affordability of cloud-based POS solutions further enhances the adoption of these systems by SMEs, as it eliminates the need for expensive hardware and IT infrastructure. These solutions also offer features such as inventory management, sales analytics, and customer data tracking, which empower SMEs to optimize their operations and make informed decisions.


China leads the Asia-Pacific POS terminal market due to its massive consumer base, strong economic growth, and rapid adoption of digital payment technologies.

China is the dominant player in the Asia-Pacific POS terminal market, driven by its status as the world’s most populous country and one of the largest economies in the region. The country’s fast-paced economic growth and technological advancements have created a thriving digital payment ecosystem. Chinese consumers have quickly embraced mobile and contactless payments, with platforms such as Alipay and WeChat Pay becoming ubiquitous in daily transactions. This shift from cash to digital payments has led to a surge in demand for advanced POS systems, which are capable of processing a wide range of payment types, including QR code-based transactions, mobile wallets, and credit card payments. China’s extensive retail sector, which includes both traditional brick-and-mortar stores and rapidly growing e-commerce platforms, has also contributed to the widespread adoption of POS terminals. The country’s government has been supportive of digital payment initiatives, introducing policies that promote cashless transactions and enhance cybersecurity in payment systems. Businesses in China—from small shops to large enterprises—are increasingly investing in modern POS solutions to streamline their operations and meet the growing demand for secure, efficient payment methods. China’s robust technological infrastructure, high mobile penetration, and large number of tech-savvy consumers make it a leader in the POS terminal market in the Asia-Pacific region.


Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Point of Sales Terminal Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Type
• Fixed POS Terminals
• Mobile POS (mPOS) Terminals

By Component
• Hardware
• Software
• Services

By Application
• Retail
• Hospitality
• Healthcare
• Entertainment & Gaming
• Others

By End-User
• Large Enterprises
• Small & Medium Enterprises (SMEs)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.


***Please Note: It will take 48 hours (2 Business days) for delivery of the report upon order confirmation.

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Table of Contents

Table of Contents

1. Executive Summary
2. Market Dynamics
2.1. Market Drivers & Opportunities
2.2. Market Restraints & Challenges
2.3. Market Trends
2.3.1. XXXX
2.3.2. XXXX
2.3.3. XXXX
2.3.4. XXXX
2.3.5. XXXX
2.4. Supply chain Analysis
2.5. Policy & Regulatory Framework
2.6. Industry Experts Views
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Market Structure
4.1. Market Considerate
4.2. Assumptions
4.3. Limitations
4.4. Abbreviations
4.5. Sources
4.6. Definitions
5. Economic /Demographic Snapshot
6. Asia-Pacific POS Terminal Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Type
6.4. Market Size and Forecast, By Component
6.5. Market Size and Forecast, By Application
6.6. Market Size and Forecast, By End-User
6.7. China POS Terminal Market Outlook
6.7.1. Market Size by Value
6.7.2. Market Size and Forecast By Type
6.7.3. Market Size and Forecast By Component
6.7.4. Market Size and Forecast By Application
6.7.5. Market Size and Forecast By End-User
6.8. Japan POS Terminal Market Outlook
6.8.1. Market Size by Value
6.8.2. Market Size and Forecast By Type
6.8.3. Market Size and Forecast By Component
6.8.4. Market Size and Forecast By Application
6.8.5. Market Size and Forecast By End-User
6.9. India POS Terminal Market Outlook
6.9.1. Market Size by Value
6.9.2. Market Size and Forecast By Type
6.9.3. Market Size and Forecast By Component
6.9.4. Market Size and Forecast By Application
6.9.5. Market Size and Forecast By End-User
6.10. Australia POS Terminal Market Outlook
6.10.1. Market Size by Value
6.10.2. Market Size and Forecast By Type
6.10.3. Market Size and Forecast By Component
6.10.4. Market Size and Forecast By Application
6.10.5. Market Size and Forecast By End-User
6.11. South Korea POS Terminal Market Outlook
6.11.1. Market Size by Value
6.11.2. Market Size and Forecast By Type
6.11.3. Market Size and Forecast By Component
6.11.4. Market Size and Forecast By Application
6.11.5. Market Size and Forecast By End-User
7. Competitive Landscape
7.1. Competitive Dashboard
7.2. Business Strategies Adopted by Key Players
7.3. Key Players Market Positioning Matrix
7.4. Porter's Five Forces
7.5. Company Profile
7.5.1. Verifone, Inc.
7.5.1.1. Company Snapshot
7.5.1.2. Company Overview
7.5.1.3. Financial Highlights
7.5.1.4. Geographic Insights
7.5.1.5. Business Segment & Performance
7.5.1.6. Product Portfolio
7.5.1.7. Key Executives
7.5.1.8. Strategic Moves & Developments
7.5.2. PAX Technology Inc.
7.5.3. Diebold Nixdorf, Incorporated
7.5.4. Ingenico
7.5.5. NCR Voyix Corporation
7.5.6. Shopify Inc.
7.5.7. PayPal Holdings, Inc.
7.5.8. Clover Network, Inc.
7.5.9. PagSeguro Digital Ltd.
8. Strategic Recommendations
9. Annexure
9.1. FAQ`s
9.2. Notes
9.3. Related Reports
10. Disclaimer


List of Figures

Figure 1: Global POS Terminal Market Size (USD Billion) By Region, 2024 & 2030
Figure 2: Market attractiveness Index, By Region 2030
Figure 3: Market attractiveness Index, By Segment 2030
Figure 4: Asia-Pacific POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 5: Asia-Pacific POS Terminal Market Share By Country (2024)
Figure 6: China POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 7: Japan POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 8: India POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 9: Australia POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 10: South Korea POS Terminal Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 11: Porter's Five Forces of Global POS Terminal Market


List of Tables

Table 1: Global POS Terminal Market Snapshot, By Segmentation (2024 & 2030) (in USD Billion)
Table 2: Influencing Factors for POS Terminal Market, 2024
Table 3: Top 10 Counties Economic Snapshot 2022
Table 4: Economic Snapshot of Other Prominent Countries 2022
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Asia-Pacific POS Terminal Market Size and Forecast, By Type (2019 to 2030F) (In USD Billion)
Table 7: Asia-Pacific POS Terminal Market Size and Forecast, By Component (2019 to 2030F) (In USD Billion)
Table 8: Asia-Pacific POS Terminal Market Size and Forecast, By Application (2019 to 2030F) (In USD Billion)
Table 9: Asia-Pacific POS Terminal Market Size and Forecast, By End-User (2019 to 2030F) (In USD Billion)
Table 10: China POS Terminal Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 11: China POS Terminal Market Size and Forecast By Component (2019 to 2030F) (In USD Billion)
Table 12: China POS Terminal Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 13: China POS Terminal Market Size and Forecast By End-User (2019 to 2030F) (In USD Billion)
Table 14: Japan POS Terminal Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 15: Japan POS Terminal Market Size and Forecast By Component (2019 to 2030F) (In USD Billion)
Table 16: Japan POS Terminal Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 17: Japan POS Terminal Market Size and Forecast By End-User (2019 to 2030F) (In USD Billion)
Table 18: India POS Terminal Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 19: India POS Terminal Market Size and Forecast By Component (2019 to 2030F) (In USD Billion)
Table 20: India POS Terminal Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 21: India POS Terminal Market Size and Forecast By End-User (2019 to 2030F) (In USD Billion)
Table 22: Australia POS Terminal Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 23: Australia POS Terminal Market Size and Forecast By Component (2019 to 2030F) (In USD Billion)
Table 24: Australia POS Terminal Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 25: Australia POS Terminal Market Size and Forecast By End-User (2019 to 2030F) (In USD Billion)
Table 26: South Korea POS Terminal Market Size and Forecast By Type (2019 to 2030F) (In USD Billion)
Table 27: South Korea POS Terminal Market Size and Forecast By Component (2019 to 2030F) (In USD Billion)
Table 28: South Korea POS Terminal Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 29: South Korea POS Terminal Market Size and Forecast By End-User (2019 to 2030F) (In USD Billion)
Table 30: Competitive Dashboard of top 5 players, 2024

 

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