Summary

The sneaker culture in the UAE has experienced rapid growth, with sneakers becoming more than just athletic footwear. They are now seen as fashion statements, reflecting personal style and preferences. Streetwear fashion has made a significant impact on the UAE sneaker market. The casual and urban aesthetic of streetwear aligns well with the versatile and stylish nature of sneakers. The market is characterised by a diverse consumer base that spans locals and expatriates, each contributing to a rich tapestry of sneaker preferences. Luxury sneaker demand has surged, with consumers displaying a penchant for exclusive and designer models, underscoring the country's affinity for high-end fashion. Streetwear culture has played a pivotal role in shaping the aesthetic landscape of the UAE sneaker scene, where casual, urban styles seamlessly intertwine with the opulence of luxury brands. This culture is not confined to physical spaces; online sneaker communities thrive, connecting enthusiasts, collectors, and fashion-forward individuals across the UAE. Limited-edition releases generate significant buzz, and the scarcity of exclusive models adds an element of excitement to the market. Sneakers have transcended traditional fashion boundaries, finding a place even in the integration of traditional attire, reflecting the UAE's embrace of modernity while respecting its cultural roots. The consumer base in the UAE is known for being fashion-forward and receptive to global trends. Sneaker choices often reflect the latest styles and designs from international brands.

According to the research report "United Arab Emirates Sneakers Market Overview, 2029," published by Bonafide Research, the United Arab Emirates sneakers market was valued at more than USD 160 Million in 2023. The UAE has experienced a significant evolution in fashion preferences, with a notable shift towards casual and athleisure styles. Sneakers, once primarily associated with sports, have become integral to modern fashion, appealing to individuals seeking both style and comfort. The UAE has a predominantly young population, and the preferences of the youth demographic heavily influence fashion trends. Sneakers are often seen as a reflection of youthful and dynamic lifestyles, contributing to their widespread adoption. The UAE is known for its cosmopolitan environment, and global fashion trends strongly influence consumer choices. Sneakers, being a global fashion phenomenon, have found resonance with individuals in the UAE who appreciate staying in tune with international styles. The UAE has a thriving luxury market, and this extends to luxury sneakers. Consumers in the region, including fashion-conscious individuals and enthusiasts, are drawn to high-end sneaker models from renowned designer brands, contributing to the overall growth of the market. The rise of streetwear culture globally has influenced fashion preferences in the UAE. Sneakers, often associated with streetwear, are favoured for their casual and urban aesthetic, making them a staple in the wardrobes of trend-conscious individuals. The UAE hosts various sneaker-related events and conventions, fostering a sense of community among enthusiasts. These events contribute to the visibility and popularity of sneakers, creating a space for networking and showcasing exclusive releases.

Based on the product types, they are segmented into low-top sneakers, mid-top sneakers, and high-top sneakers; among them, the UAE mid-top sneakers contribute to the market. Mid-top sneakers strike a balance between low-top and high-top designs, providing a versatile option that can be paired with various outfits. In the UAE, where fashion preferences often blend traditional and contemporary styles, mid-top sneakers may be favoured for their adaptability. The UAE has seen a trend of integrating sneakers with traditional attire, and mid-top sneakers offer a style that complements both modern and traditional clothing. This versatility makes them suitable for individuals seeking a fashion-forward look that can seamlessly transition between different settings. Mid-top sneakers are often perceived as a culturally acceptable compromise between the casualness of low-tops and the coverage of high-tops. This acceptance contributes to their popularity in the UAE, where cultural considerations play a role in fashion choices. The youth demographic, which often shapes fashion trends, may have a preference for mid-top sneakers due to their contemporary and trendy appeal. Youthful consumers in the UAE are drawn to styles that align with global fashion trends.

In terms of the end user, they are bifurcated into men, women, and kids. In some countries, kids significantly contribute to the market, children's fashion trends often mirror adult fashion, and the global rise of sneaker culture has influenced kids footwear preferences. Sneakers designed for children are often inspired by popular adult styles, making them appealing to both kids and their parents. Sneakers are known for their comfort and versatility, making them an ideal choice for active kids. Parents in the UAE may prioritise comfortable and practical footwear for their children, especially in a culture that values outdoor activities and an active lifestyle. The UAE places emphasis on sports and physical activities, and this influence extends to children's fashion. Sneakers, with their athletic-inspired designs, align well with the culture of promoting an active and healthy lifestyle for kids. Based on the distribution channel, which includes offline and online, among them offline is leading the market, malls and shopping centres are prominent in the UAE, and sneaker brands often establish a strong presence in these locations. Having flagship stores in key retail hubs contributes to brand visibility, and consumers find it convenient to explore and purchase sneakers during their visits to these shopping destinations. Offline channels enable consumers to make same-day purchases and take their sneakers home immediately. This immediacy can be attractive to those who prefer instant gratification and do not want to wait for shipping when buying footwear.

Considered in this report:
• Geography: United Arab Emirates
• Historic year: 2018
• Base year: 2023
• Estimated year: 2024
• Forecast year: 2029

Aspects covered in this report:
• United Arab Emirates Sneakers market Outlook with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Types
• Low-Top Sneakers
• Mid-Top Sneakers
• High-Top Sneakers

By End User
• Men
• Women
• Kids

By Distribution Channel
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Sneakers, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

ページTOPに戻る

Table of Contents