Summary

The sewing machine was a device that revolutionised the textile industry and became a symbol of creative expression. Sewing machines have applications far beyond clothing repair and production. They are essential tools for quilters, artisans, upholstery experts, and DIY crafters. Modern sewing machines have evolved to cater to a wide range of users, with computerised models offering features like embroidery, quilting, and programmable stitch patterns. The versatility of these machines allows users to explore their creativity across various disciplines. In an era of fast fashion and disposable consumption, sewing machines have emerged as champions of sustainability. Users can upcycle, repair, and create clothing, reducing textile waste and promoting eco-friendly practices. Additionally, the craft of sewing celebrates craftsmanship, empowering individuals to take control of their wardrobes, express their unique style, and foster a sense of self-sufficiency. Advancements in technology have not bypassed sewing machines. Digitally controlled models, often with touchscreens and automated functions, offer user-friendly interfaces that cater to a new generation of users. These machines blend modern convenience with the time-honoured art of sewing, making the craft accessible to a wider audience. The culture of sewing machines in the Asia-Pacific region is deeply rooted in the tradition of craftsmanship. Many countries in Asia have a rich history of textile production, embroidery, and intricate fabric arts. Sewing machines are not merely tools but inheritors of age-old techniques and skills passed down through generations, allowing individuals to create intricate designs and garments that pay homage to cultural traditions. Sewing machines play a significant role in cultural expression throughout the Asia-Pacific. From traditional clothing to intricate tapestries, these machines are used to manifest the diversity of cultures in the region. They enable individuals to celebrate their heritage and convey their unique identities through the creation of clothing and textiles that reflect their traditions and stories.

According to the research report, “Asia Pacific Sewing Machine Market Outlook, 2028,” published by Bonafide Research, the Asia Pacific Sewing Machine Market is anticipated to cross above USD 3.20 Billion in market size by 2028. In many Asian cultures, sewing is a communal activity that strengthens family and community bonds. The act of sewing often involves sharing skills and knowledge, as experienced individuals teach younger generations. Sewing circles and gatherings are common, where individuals come together to create, socialise, and celebrate their shared love for sewing. In many parts of the Asia-Pacific, sewing machines are integral to the artisan economy. Local artisans and crafters rely on these machines to create handmade products that are sold in local markets and on online platforms. This artisan culture celebrates craftsmanship, supports local economies, and preserves cultural traditions. Historically, the introduction of sewing machines allowed women to participate in the workforce in new and empowering ways. Before sewing machines became widespread, women's roles in textile production were often limited to hand-sewing and domestic textile work. With the advent of sewing machines, women could work as seamstresses, tailors, and garment makers in factories and workshops, expanding their economic opportunities. The sewing machine revolutionised the textile and garment industries by increasing efficiency and productivity. This led to the expansion of factories and manufacturing facilities, which required a substantial labour force. Women were a significant part of this workforce, as they could operate sewing machines effectively, contributing to the growth of the textile and fashion industries. The sewing machine's impact extended to the ready-to-wear clothing industry. The ability to produce clothing on a larger scale and at a lower cost contributed to the rise of ready-to-wear fashion. Women became an essential part of this industry, working in various roles, from seamstresses to dressmakers, contributing to the expansion of this market segment.

According to the report, major countries covered include China, Japan, India, Australia, South Korea, Sri Lanka, Cambodia, Vietnam, and the rest of Asia Pacific. Among them, China has the highest market share. China has established itself as a global manufacturing hub, and this extends to the sewing machine market. The country's vast manufacturing infrastructure, including factories with advanced equipment and skilled labour, allows for the mass production of sewing machines. China's efficient production capabilities and economies of scale make it a cost-effective source for sewing machines. China is home to numerous sewing machine manufacturers, both domestic and international, that have set up production facilities in the country. This diversity of manufacturers offers a wide range of sewing machine models, from basic, affordable units to high-end, technologically advanced machines. This caters to a broad spectrum of consumer needs. China's sewing machine industry is heavily export-oriented. The country exports a significant portion of the sewing machines it produces to global markets. This focus on exports has positioned China as a key player in the international sewing machine market, serving the needs of various countries. The Chinese government has implemented policies to support the growth of its manufacturing sector, including the sewing machine industry. These policies have encouraged investment, research and development, and export-oriented production.

In terms of the types of machines, which include electric, computerised, and manual, electric sewing machines have seen significant technological advancements in the Asia-Pacific region. These machines are equipped with features such as digital displays, programmable stitch patterns, and automatic threading, making them user-friendly and efficient. Consumers are drawn to the convenience and precision that electric sewing machines offer. Electric sewing machines are known for their ease of use. They require minimal physical effort compared to manual or treadle machines, making them accessible to a wide range of users, including beginners and those with physical limitations. This ease of use has broadened the market base, attracting individuals who might have otherwise been discouraged by the complexities of manual machines. Electric sewing machines are prized for their speed and efficiency. They can sew at various speeds, allowing users to work quickly on large projects or slow down for delicate, intricate work. This versatility is particularly valuable in the Asia-Pacific region, where a range of sewing applications are prevalent.

According to the use case, which includes industrial, commercial, and residential, industrial is the leading market. The Asia Pacific region is renowned as a global hub for garment manufacturing. Its garment industry, driven by countries like China, Bangladesh, Vietnam, and others, produces a vast quantity of clothing for international markets. Industrial sewing machines play a pivotal role in this sector, providing the speed, precision, and durability required for mass production. Industrial sewing machines are designed for efficiency. They are capable of high-speed stitching, allowing factories to meet demanding production quotas. This efficiency is particularly important in the Asia-Pacific region, where the textile and garment industry thrives on timely delivery to meet the demands of international brands and retailers. Industrial sewing machines are known for their automation and consistency. They can perform a wide range of stitching operations with precision and uniformity, reducing errors and ensuring high-quality products. This level of automation is critical for producing consistent and reliable garments. The versatility of industrial sewing machines is essential in the diverse apparel market in Asia and the Pacific. They can handle a wide range of fabrics, from lightweight to heavy-duty materials, and perform various stitching techniques, including seams, hems, and embellishments. This adaptability makes them ideal for the region's diverse fashion industry.

Based on application types, including apparel and non-apparel, among them, non-apparel is a growing market. Non-apparel sewing applications, particularly in the home furnishings sector, have been experiencing growth in the Asia-Pacific region. Sewing machines are essential for creating items such as curtains, drapes, bedding, upholstery, and decorative pillows. As homeowners and interior designers increasingly focus on creating customised and stylish living spaces, the demand for sewing machines in this segment has risen. The upholstery and furniture industry in the Asia-Pacific region has expanded, driven by both domestic and international markets. Sewing machines are used to create upholstery covers, cushions, and decorative elements for furniture. As consumers seek quality and design diversity in their furniture, the sewing machine market has benefited from this growing industry. The region has a rich history of textile crafts and traditions. Many individuals in the Asia Pacific engage in textile art and crafts, such as quilting, embroidery, and fabric-based art. Sewing machines are vital tools for these creative endeavours, allowing enthusiasts to experiment with patterns, textures, and designs. The popularity of textile crafts has contributed to the growth of non-apparel sewing machine use.

In terms of the distribution channel, which includes offline and online, the online market is growing. The Asia-Pacific region has experienced a significant e-commerce boom in recent years. With the rise of online marketplaces, consumers have embraced the convenience of shopping for sewing machines and related products online. The availability of a wide range of brands and models, competitive pricing, and the ability to compare features and read reviews make online channels an attractive option. Online distribution channels offer a broader selection of sewing machines than many physical stores. Consumers can explore a wide array of brands, models, and price points from the comfort of their homes. This extensive selection allows customers to find sewing machines that precisely meet their requirements. Online distribution channels provide detailed product information, specifications, and customer reviews. This wealth of information empowers consumers to make informed decisions when choosing a sewing machine. Buyers can rely on the experiences and opinions of others to ensure they select the right product for their needs. E-commerce allows consumers in the Asia Pacific to engage in cross-border shopping. They can access international online retailers and purchase sewing machines from different parts of the world, expanding their options and possibly finding unique models or deals not available locally.

Companies Covered in this report:
Mitsubishi Electric Corporation, Juki Corporation, Bernina International AG, SVP Worldwide, Brother International Corporation, Janome Sewing Machine Co., Ltd, Aisin Seiki Co. Ltd, Jaguar International Corporation, Kaulin Manufacturing Co. Ltd., Rimoldi & Cf S.R.L., Seiko Sewing Machine Co., Ltd.

Considered in this report
• Geography: Asia Pacific
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Asia Pacific Sewing Machine market Outlook with its value and forecast along with its segments
• Country-wise Sewing Machine market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Country covered in the report:
• China
• Japan
• India
• Australia
• South Korea

By Machine Type:
• Electric
• Computerized
• Manual

By Use Case:
• Industrial
• Commercial
• Residential

By Application:
• Apparel
• Non Apparel

By Distribution:
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organisations related to the Sewing Machine industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.



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