Summary

In recent years, South America has been grappling with a notable rise in blood pressure issues, which has led to increased attention on monitoring and managing cardiovascular health. This surge in blood pressure problems can be attributed to a combination of factors including changing dietary patterns, sedentary lifestyles, and a growing prevalence of obesity. As the incidence of hypertension and other cardiovascular conditions continues to climb, there has been a corresponding surge in the demand for accurate and reliable blood pressure monitoring devices across the continent. Blood pressure devices, ranging from traditional sphygmomanometers to more advanced digital and wearable monitors, have become essential tools in both clinical settings and for individuals monitoring their health at home. Healthcare professionals are increasingly relying on these devices to make informed decisions about patient care, enabling early detection of high blood pressure and allowing for timely interventions. Moreover, individuals are becoming more proactive about their health, seeking ways to keep track of their blood pressure levels regularly. This has prompted the market to respond with innovations in technology, resulting in user-friendly and connected devices that sync with smartphones and other digital platforms.
However, while the rise of blood pressure devices presents a promising avenue for addressing cardiovascular health concerns, challenges remain. Access to healthcare infrastructure and affordability of these devices can be obstacles in some regions of South America. Additionally, ensuring the accuracy and proper usage of these devices is crucial to obtaining reliable measurements and avoiding misinterpretations.

According to the research report "South America Blood Pressure Monitoring Devices Market Outlook, 2028," published by Bonafide Research, the South America Blood Pressure Monitoring Devices market is expected to add USD 190 Million from 2023 to 2028. The South American market for blood pressure monitoring devices has experienced significant growth in recent years, paralleling the increasing awareness and concern about cardiovascular health in the region. The rising prevalence of hypertension and related health conditions has been a key driver of the demand for blood pressure monitoring devices in South America. Governments, healthcare organizations, and individuals alike are recognizing the importance of regular blood pressure monitoring to detect and manage these conditions early on. This awareness has led to a higher adoption of home monitoring devices, allowing individuals to keep track of their blood pressure outside of clinical settings. Advancements in technology have also played a pivotal role in shaping the South American blood pressure monitoring devices market. Digital monitors equipped with user-friendly interfaces, memory storage, and connectivity features have become increasingly popular. These devices not only provide accurate measurements but also allow users to store and share their data with healthcare professionals, facilitating better communication and personalized treatment plans. In some regions of South America, economic factors and disparities in healthcare access can impact the adoption of blood pressure monitoring devices. However, efforts are being made to address these challenges through initiatives aimed at improving healthcare infrastructure and raising awareness about the importance of cardiovascular health.

Based on the report, The South America Market is segmented into 3 major countries Brazil, Argentina, and Columbia. Indeed, Brazil holds the largest share of the blood pressure monitoring devices market in South America, followed closely by Argentina and Colombia. This market dominance can be attributed to a combination of factors unique to each country. As the largest country in South America both in terms of population and economy, Brazil boasts a robust healthcare sector and also has the fastest CAGR. With a significant portion of the population being affected by hypertension and related health issues, the demand for blood pressure monitoring devices is substantial. Argentina follows Brazil in the South American blood pressure monitoring devices market. The country's healthcare system has been focused on addressing cardiovascular health concerns due to the high prevalence of hypertension. This has led to a strong demand for monitoring devices, both in clinical settings and for personal use. Argentina's growing urban population and increasing awareness about preventive healthcare contribute to the adoption of these devices. Colombia holds a significant position in the regional blood pressure monitoring devices market as well. As the region continues to address the growing burden of cardiovascular diseases, the demand for these devices is expected to persist and potentially even expand, creating opportunities for both local and international manufacturers and suppliers.

Based on the device types the market is further categorized into Aneroid/ Sphygmomanometer BP Monitor, Automated/Digital, BP Transducers, Blood Pressure Instrument Accessories (BP Cuff, Bladders, Bulbs and Valves), Ambulatory BP Monitors. Indeed, digital blood pressure (BP) monitoring devices have gained significant popularity and preference, particularly for home use. They hold the highest market share when compared to traditional aneroid devices and other types of BP monitors. Several factors contribute to the widespread preference for digital BP devices as the digital BP monitors are user-friendly and often feature automated inflation and deflation, making them accessible to a wide range of individuals, including the elderly and those with limited experience using medical devices. Most digital devices come with memory storage that allows users to track their blood pressure over time. This feature is especially useful for individuals and healthcare professionals to monitor trends and changes in blood pressure. In tandem with the rise in demand for blood pressure monitoring devices, the market for blood pressure transducers and related accessories has also experienced significant growth. These components play a crucial role in ensuring accurate and reliable blood pressure measurements, both in clinical settings and for personal use. Blood pressure transducers are vital components of invasive blood pressure monitoring systems used in hospitals and clinical environments. They convert the pressure exerted by blood flow into electrical signals that can be accurately measured and displayed on monitoring equipment. As medical procedures become more advanced and precise, the need for accurate real-time blood pressure monitoring has grown. This has led to an increased demand for high-quality blood pressure transducers that provide dependable and continuous readings, particularly in critical care units, surgical settings, and during certain medical procedures. Alongside blood pressure transducers, a wide range of accessories has emerged to enhance the functionality and usability of blood pressure monitoring devices. These accessories include various sizes of cuffs suitable for different arm circumferences, adapters for different monitor types, tubing sets, connectors, and even protective cases for portable monitors. As individuals become more proactive about their health and invest in blood pressure monitors for home use, the demand for accessories that ensure proper cuff fit and optimal device performance has surged.

Based on the Automated/ Digital Blood Pressure Monitoring Devices Type, the market is segmented into 3 categories: Upper Arm, Wrist, and Finger. Upper arm blood pressure monitoring devices are the most commonly used type of blood pressure measurement tools in various healthcare settings and for personal health monitoring. The upper arm is a preferred location for blood pressure measurements because it provides a stable and consistent point of measurement. This region is closer to the heart and major arteries, resulting in more accurate readings that closely reflect the actual blood pressure levels within the circulatory system. Digital upper arm blood pressure monitors have become particularly popular due to their ease of use. Wrist and finger blood pressure devices are alternative types of blood pressure monitoring tools that offer unique advantages and conveniences compared to the more traditional upper arm devices. While they have gained some popularity, wrist and finger devices are generally considered to have certain limitations and may not always provide readings as accurate as those obtained from upper arm monitors.

Based on the end-users the market is been segmented into: Hospitals & Clinics, Home Healthcare, and Others. In South America, the distribution channels for blood pressure (BP) devices, particularly in the healthcare sector, are characterized by a diverse network of channels that cater to both clinical and consumer needs. Among these channels, hospital pharmacies indeed hold a significant share in distributing BP devices. Hospital pharmacies play a vital role in the distribution of medical devices, including blood pressure monitors. These pharmacies are integral parts of healthcare institutions, providing medical supplies to both inpatient and outpatient departments. Since accurate blood pressure monitoring is crucial in hospital settings, hospital pharmacies stock a range of BP devices that cater to different patient needs. Retail pharmacies are another important distribution channel for BP devices in South America. These pharmacies serve the general public and are easily accessible to individuals seeking over-the-counter medical devices, including blood pressure monitors. With the growth of e-commerce, online retail platforms have become increasingly popular for purchasing medical devices. Consumers can easily compare different models, read reviews, and purchase BP monitors from the comfort of their homes. Many established healthcare retailers also have online stores, allowing consumers to access a wider range of products. While hospital pharmacies have a substantial share in distributing BP devices, the overall distribution landscape in South America is multifaceted, reflecting the diverse needs of healthcare institutions, healthcare professionals, and the general public. The preference for purchasing BP devices from hospital pharmacies can be attributed to the need for accurate and reliable monitoring within clinical environments, ensuring optimal patient care.

The COVID-19 pandemic has had a multifaceted impact on the blood pressure device market in South America, reshaping consumer behavior, healthcare practices, and technological innovation. With the pandemic emphasizing the importance of proactive health management, the demand for blood pressure monitoring devices experienced a notable surge. As individuals became more conscious of their well-being, there was a heightened interest in tracking cardiovascular health from the comfort of their homes. The closure of healthcare facilities and the reluctance to visit clinics due to infection concerns accelerated the adoption of remote monitoring solutions. Telehealth and virtual consultations became pivotal, prompting a greater reliance on blood pressure devices that could seamlessly transmit accurate readings to healthcare providers. As a result, there was a notable shift towards smartphone-connected devices and wearable’s that enabled individuals to share real-time data with medical professionals. On the flip side, disruptions in global supply chains and manufacturing processes caused temporary challenges in the availability of certain devices. Despite these hurdles, the market exhibited resilience, adapting swiftly to meet the increased demand and evolving needs of consumers. Overall, the COVID-19 pandemic catalyzed a paradigm shift in the blood pressure device market, accelerating the adoption of digital health solutions and reinforcing the significance of proactive health management in the face of unprecedented challenges.

Start-up’s scenarios

• Hygia is a Brazilian company that develops non-invasive blood pressure monitoring devices. Its flagship product is the HygiaBand, a bracelet that uses optical sensors to measure blood pressure.

• InnMedics is a Colombian company that develops wearable blood pressure monitoring devices. Its products are designed for use in remote healthcare settings.

• Tensoval is a Chilean company that develops blood pressure monitoring devices for both home and clinical use. Its products are known for their accuracy and ease of use.

• Nubi Health (Colombia, 2017): Develops a mobile app that allows users to track their blood pressure, heart rate, and other health metrics.

Companies Covered in the report:

Omron Corporation, Koninklijke Philips N.V., Welch Allyn, Inc.,Panasonic Holdings Corporation, Halma plc , General Electric Company, Masimo Corporation, Microlife Corporation, Nihon Kohden Corporation , Drägerwerk AG & Co. KGaA , Spacelabs Healthcare and Morepen Laboratories Ltd.

Considered in this report:

• Geography: South America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:

• South America Blood Pressure Monitoring Devices Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Device:

• Aneroid/ Sphygmomanometer BP Monitor
• Automated/Digital
• BP Transducers
• Blood Pressure Instrument Accessories (BP Cuff, Bladders, Bulbs and Valves)
• Ambulatory BP Monitors, Hydration Gear, Illumination Gear, Fire Starters, Repair Kit and Tools, etc.)

By Automated/ Digital Blood Pressure Monitoring Devices Type:

• Upper Arm
• Wrist
• Finger

By Automated/ Digital Blood Pressure Monitoring Devices Technology Type:

• Non-Smart/ Wired
• Smart/ Wireless

By End-User:

• Hospitals & Clinics
• Home Healthcare
• Others

By Distributional Channel:

• Hospital Pharmacies
• Retail Pharmacies
• Online Stores

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market.
The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Adventure Sports Gear industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.***Please Note: It will take 48 hours (2 Business days) for delivery of the report upon order confirmation.

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