Summary

A significant prospect for market expansion in the near future is provided by the nation's expanding industrial and construction sectors. The widespread usage of generators in India's infrastructure, real estate, and industrial sectors is responsible for the market's expansion. The need for generator sales in India has increased as a result of the country's expanding construction industry and the creation of smart cities. There has been a huge demand for power backup in India due to the large number of new buildings being built with elevators, which has fueled the market's expansion. During the power outage, the diesel generator is critical in ensuring that things were manufactured without interruption. The Union government, in collaboration with state governments, recently announced a new plan for the generator sales market. According to a new initiative presented by the Tamil Nadu government, small and medium-sized enterprises (SMEs) might earn a subsidy of USD6.5 thousand on the entire cost of a 320 KVA power generator. Previously, people who used 125KVA generators were entitled to this level of subsidy, which was equal to 25% of the total cost of the generator. In addition, the Union Budget 2022 has a strong emphasis on healthcare, telecommunications, railways, new inventions, Make in India, and the AatmaNirbhar Bharat program, among other initiatives aimed at increasing the production and use of generators in the Indian market. As a result, the government programs aid in the growth of the diesel generator business.

According to the research report "India Generator Sales Market Overview, 2028," published by Bonafide Research, the India Generator Sales Market is anticipated to add more than USD 780 Million from 2023 to 2028. In order to guarantee a steady supply of electricity and uninterrupted operations, generators are used in highways, trains, and many other infrastructure projects. In order to supply continuous electricity and finish the project on time, generators are employed in remote area road construction projects. In the coming years, Indian Railways plans to install diesel generators to power its trains. Additionally, with a new metro rail policy on the horizon and every significant city in India aiming to create a metro rail network, metro rail projects offer an important opportunity for generators in the upcoming years. Each metro station would need a backup generator in case of a power outage. India's population is growing rapidly, and with it, the demand for electricity. The government is investing heavily in new power plants, but it will take time for these plants to come online. In the meantime, there is a need for backup power sources, such as generators. More and more people in India are becoming aware of the benefits of owning a generator. Generators can provide backup power during power outages, which can be a major inconvenience and even a safety hazard. They can also be used to power tools and appliances during construction or renovation projects.
The double-line Mumbai-Ahmedabad high-speed railway, which comprises viaducts and bridges, maintenance facilities, tunnels, earth structures, and stations, is one of the major civil construction projects now under way. The entire project must be finished by 2028. Generators are frequently required for these types of construction projects in areas where power availability is an issue. In addition, more public transport organisations, like railway and metro rail authorities, are planning to build and expand, which is expected to increase the demand for high-power generators to meet auxiliary and primary power needs at stations and tunnels as well as for signalling and telecommunication systems.

Based on fuel type, the market is segmented into Diesel, Gas, Others (LPG, biofuel, coal gas, producer gas, gasoline, and propane gas). The diesel fuel generators are significantly dominating the market of generator sales in India. India has a significant demand for reliable power supply due to frequent power outages, especially in rural and remote areas. Diesel generators provide a dependable backup power solution, ensuring continuous operations in various sectors such as healthcare, telecommunications, commercial establishments, and residential applications. Diesel generators offer a reliable and readily available source of power during grid failures or in areas with limited electricity infrastructure. Furthermore, Diesel fuel is widely available in India, making diesel generators a convenient choice for many end users. The accessibility and affordability of diesel contribute to the dominance of diesel generators in the market. Additionally, diesel generators tend to have higher fuel efficiency compared to other fuel types, making them a cost-effective option for providing backup power. India faces challenges in its power infrastructure, including transmission and distribution losses, inadequate grid connectivity, and voltage fluctuations. Diesel generators provide a decentralized power solution, allowing end users to overcome these infrastructure limitations and ensure uninterrupted power supply. In areas with limited access to the electrical grid or unreliable grid connectivity, diesel generators become essential for meeting power needs.

According to application, the market is segmented into Standby, Peak shaving, Prime and continuous. The Prime and continuous is anticipated to grow at significant CAGR in the upcoming time period. India's rapid economic growth and expanding industrial sector have led to a higher demand for continuous power supply. Prime and continuous applications refer to situations where generators are used as the primary source of power for an extended period, either due to inadequate grid infrastructure or as a standalone power source. Industries, commercial establishments, and critical infrastructure such as hospitals, data centers, and telecom facilities require uninterrupted power supply to maintain operations. This drives the demand for generators in prime and continuous applications. India faces challenges in its power infrastructure, including transmission and distribution losses, voltage fluctuations, and frequent power outages, especially in rural and remote areas. In such regions or areas with unreliable grid connectivity, prime and continuous applications become necessary to ensure a reliable power supply. Diesel generators, in particular, are well-suited for these applications due to their high power output, fuel availability, and ability to handle continuous operations.

According to end user, the market includes, industrial, commercial and residential, among them the Industrial end users are leading the market of generator sales in India. India's industrial sector has been experiencing significant growth and attracting investments in various industries. This growth drives the demand for reliable power supply, and generators play a pivotal role in meeting the power requirements of expanding industrial facilities. Industries such as automotive, textiles, chemicals, and food processing have a strong presence in the Indian market and contribute to the dominant position of the industrial sector in generator sales. The industrial sector requires a continuous and reliable power supply to support its operations. Power outages and voltage fluctuations can cause significant disruptions and financial losses for industrial facilities. Generators serve as a backup power solution, ensuring uninterrupted operations and minimizing production losses. Industries such as manufacturing, mining, oil and gas, and construction heavily rely on generators to maintain productivity and meet their power demands. Industries have high power demands due to their large-scale operations, heavy machinery, and equipment. Generators, particularly diesel generators, are capable of providing the high power output required by industries. They can handle heavy loads and offer scalability options to match the specific power needs of different industrial applications.

Considered in this report
• Geography: India
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• India Generator Sales market with its value and forecast along with its segments
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Fuel Type
• Diesel
• Gas
• Others (LPG, biofuel, coal gas, producer gas, gasoline, and propane gas)

By Application
• Standby
• Prime & Continuous
• Peak Shaving

By End User
• Industrial
• Commercial
• Residential

By Power Ratings
• Below 100 kVA
• 100–350 kVA
• 350–1,000 kVA
• 1,000–2,500 kVA
• 2,500–5,000 kVA
• Above 5,000 kVA

By Sales Channels
• Indirect
• Direct

By Design
• Stationary
• Portable

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Smart Lighting industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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