Summary

China is one of the largest markets of generator sales in Asia-Pacific Region. A major reason for the development of the market is the increasing infrastructure projects, manufacturing facilities expansion and the increasing number of commercial complexes. Diesel generator is highly preferred in the country since it is cost-effective. China has experienced a significant growth in generator sales market over the past few decades due to its rapidly growing economy, increasing demand for power, and expanding infrastructure development. In 1980, China began to open up its economy and implement market-oriented reforms, leading to increased demand for electricity and the emergence of a domestic generator industry. Furthermore during 1990, The Chinese government invested heavily in infrastructure development, particularly in the power sector, leading to a surge in demand for generators. The market was dominated by small and medium-sized domestic companies, but foreign brands such as Caterpillar and Cummins also entered the market. During the year 2000, The Chinese generator industry continued to grow rapidly, with a focus on research and development, technological innovation, and the production of larger and more efficient generators. Chinese brands such as Yuchai and Weichai became major players in the market. China's rapid economic growth has led to an increased demand for power in order to support industrial and commercial activities. As a result, there is a growing need for backup power generators to ensure uninterrupted power supply.

According to the research report "China Generator Sales Market Overview, 2028," published by Bonafide Research, the China Generator Sales Market was valued more than USD 3 Billion in 2022. As China seeks to reduce its carbon footprint and improve air quality, there is a growing demand for cleaner energy sources. This has led to an increase in sales of generators that use alternative fuels such as natural gas, propane, and biodiesel. Additionally, there is a growing interest in hybrid generators that combine renewable energy sources such as solar and wind power with traditional generators. There is a growing trend in China towards renting generators rather than purchasing them outright. This is particularly popular among small and medium-sized businesses that have intermittent power needs or limited budgets. Rental companies are also offering value-added services such as maintenance, fuel delivery, and remote monitoring. China's generator manufacturers are investing heavily in research and development to improve the efficiency and performance of their products. This includes the development of new engine technologies, such as variable speed engines and advanced fuel injection systems. Additionally, there is a growing trend towards digitalization and the use of smart technologies to improve monitoring and control of generators. With increased competition in the generator market, after-sales service has become a key differentiator for manufacturers. Customers are looking for reliable and responsive service, including maintenance, repair, and spare parts. Manufacturers are responding by expanding their service networks and offering value-added services such as training and technical support.

China is home to some of the world’s most advanced generator manufacturers, with the ability to produce a wide range of generator types and sizes. The country's manufacturing capabilities are supported by a well-developed supply chain, advanced production technologies, and skilled labor force. Due to the high level of competition in the Chinese generator market, prices are generally lower than in other countries. This makes Chinese generators more accessible to a wider range of customers, particularly in developing countries or areas with limited budgets. Chinese generator manufacturers are subject to strict quality standards, both domestically and for export. The government has implemented regulations to ensure that generators meet safety and environmental standards, and many manufacturers have obtained international certifications such as ISO 9001 and CE. Chinese generator manufacturers have established extensive service and support networks both domestically and internationally. This includes after-sales service such as maintenance, repair, and spare parts, as well as value-added services such as training and technical support.

According to the fuel type segment the market is segmented into, Diesel, Gas, Others (LPG, biofuel, coal gas, producer gas, gasoline, and propane gas). The gas generators are anticipated to gain highest CAGR of the market in China. China has been making efforts to address air pollution and reduce greenhouse gas emissions. Gas generators, particularly natural gas generators, produce lower emissions compared to diesel or coal-powered generators. The government's emphasis on environmental protection and the implementation of stricter emissions regulations have led to a growing interest in cleaner energy solutions, including gas generators. China has been investing in expanding its natural gas infrastructure, including pipelines and import terminals. This has increased the availability and accessibility of natural gas throughout the country. The growing gas infrastructure supports the use of gas generators by providing a reliable fuel source for power generation. China has been striving to diversify its energy mix and reduce its dependence on coal. Gas generators offer a viable alternative as they can be fueled by natural gas, liquefied petroleum gas (LPG), or other gas sources. This diversification helps enhance energy security and reduce reliance on a single energy source.

Based on application, the market is divided into Standby, Peak shaving, Prime and continuous. The Standby generators are dominating the market of China. China's rapid industrialization and economic growth have increased the demand for reliable power supply. Standby generators are specifically designed to provide backup power during utility outages, ensuring uninterrupted operations for critical infrastructure, commercial establishments, and residential properties. With China's large population and extensive infrastructure, the need for standby power solutions is significant, driving the demand for standby generators. China has been experiencing rapid urbanization, leading to the growth of commercial and residential areas. Standby generators are essential in urban environments where power outages can disrupt daily life, commercial activities, and critical services. Commercial establishments, such as hospitals, data centers, banks, and shopping centers, rely on standby generators to maintain operations during power disruptions. The increasing commercialization and urbanization in China contribute to the dominance of standby generators in the market.

According to end user includes, residential, commercial and Industrial. The commercial sector is anticipated to gain highest CAGR of the market in upcoming future. China's rapid economic growth has led to a rise in commercial activities across various sectors, including retail, hospitality, manufacturing, and services. The expansion of commercial establishments and the emergence of new businesses drive the demand for reliable power supply. Commercial end users require generators to ensure uninterrupted operations, protect critical equipment, and maintain customer satisfaction. Furthermore, with the growth of digitalization, e-commerce, and cloud-based services, the demand for data centers and IT facilities has been increasing in China. These facilities require a continuous and reliable power supply to maintain critical operations. Generators play a vital role in providing backup power during utility outages and supporting the uninterrupted operation of data centers and IT facilities. The increasing number of data centers and IT infrastructure installations contributes to the growth of generator sales in the commercial sector.

Considered in this report
• Geography: China
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• China Generator Sales market with its value and forecast along with its segments
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Fuel Type
• Diesel
• Gas
• Others (LPG, biofuel, coal gas, producer gas, gasoline, and propane gas)

By Application
• Standby
• Prime & Continuous
• Peak Shaving

By End User
• Industrial
• Commercial
• Residential

By Power Ratings
• Below 100 kVA
• 100–350 kVA
• 350–1,000 kVA
• 1,000–2,500 kVA
• 2,500–5,000 kVA
• Above 5,000 kVA

By Sales Channels
• Indirect
• Direct

By Design
• Stationary
• Portable

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Smart Lighting industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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