Summary

Germany has a long history of poor air quality, owing mostly to coal use and industrial activity. The country continues to be one of the world's major producers of coal emissions, resulting in PM2.5 concentrations that are two times higher than the WHO annual air quality recommendation. Smart Air is committed to being the top wholesale air purifier distributor in Germany in order to address the growing need for high-quality, economical, and effective air purifiers. The growing air pollution in metropolitan areas and big cities in Germany poses a challenge to local officials. As a result, with more than 70% of millennial working indoors in businesses, the necessity to safeguard people from PM2.5 fine dust becomes critical. The primary causes of airborne fine dust are exhaust emissions and fumes. As a result, the country intends to use modern air purification systems. These factors are propelling the market in this area forward. An air purifier is a device that filters home or industrial air and eliminates polluting particles such as dust and pollen. It is used to filter the air and enhance air quality while restricting the spread of dangerous substances. Air purifiers help to avoid a variety of health problems caused by air pollution, such as neurological and respiratory difficulties. Due to reasons such as urbanization, increased building activity in metropolitan areas, growth in airborne illnesses, and carbon emissions in the region, the Germany air purifier market will continue to develop. The elements listed above will degrade air quality and increase the quantity of airborne particles. Furthermore, factors such as rising airborne infections, rising health problems caused by the negative impacts of air pollution, rising disposable income, and a rising standard of living will boost demand for air purifiers during the projection period.

According to the research report "Germany Air Purifier Market Overview, 2028," published by Bonafide Research, the market is anticipated to add USD 354.93 Million during the forecast period. A sizable majority of Europe's urban population lives in cities, where air quality continues to deteriorate. Rising levels of air pollution not only have a negative influence on residents' health, but they also have significant economic consequences, such as increased medical bills and decreased productivity among individuals. The decreasing air quality in German cities can be directly connected to emissions from the automobile, food processing and iron and cement sectors. Because the reduction in air quality levels has a negative influence on human health, the country's government is implementing legislation and programmes that will allow them to monitor and manage air pollution in order to enhance air quality. A clean air programme for Europe and the EU's air quality directives (Directive 2008/50/EC and Directive 2004/107/EC) are two of the programmes established to analyze and manage air quality and set pollutant concentration levels that must not be exceeded. These laws, together with rising worries about worsening air quality in Germany, have prompted plant operators and individuals to adopt technology that can reduce pollution levels, creating demand for air filtration systems in the market.

The German government is now funding the installation of air purifying systems in schools and daycare facilities for youngsters aged six to twelve. The maximum subsidy amount per site is EUR 500,000. This implies that the Viessmann Vitovent 200-P air purification device can now be subsidised by up to 80%. The FörderProfi (Subsidy Pro) service supplied by the Viessmann Group will manage the subsidy fund application process upon request. Viessmann quickly produced the revolutionary Vitovent 200-P air purification device, inspired by an employee's suggestion for use in schools, conference rooms, and childcare centers. The hybrid ventilation device performs two functions: it cleanses the ambient air of aerosols and fine particles while also providing fresh outside air to the space. The included HEPA filter removes fine dust, pollen, bacteria, and 99.99% of all viruses from the air. Even without window ventilation, the continuous supply of fresh air with heat and moisture recovery guarantees a comfortable learning environment and high air quality in an energy-efficient manner.
On the basis of technology, HEPA filters dominated the market and are projected to have significant growth during the forecast period. HEPA filters are extremely effective at capturing airborne particles such as pollen, dust, smoke, and bio-contaminants. HEPA filters' superior quality and dependability in removing airborne particles are projected to drive product penetration in the market. Other types of air purifiers mentioned are activated carbon, ionized filters, and others. UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, electrostatic precipitators, etc. are types of technologies mentioned by others. In terms of application, the commercial segment led the market in 2022. Hospitals, workplaces, hotels, educational facilities, movie theatres, retail malls, conference centers, and other recreational facilities are among the commercial applications of air purifiers. Air purifiers with activated carbon and HEPA are used in hotels and restaurants to remove airborne particles, smoke, and odors from the air, thereby improving the quality of the air. On the basis of mounting type, the market is segmented into fixed and portable. The portable segment dominated the market due to its portability, simple operation without any structural changes in the house, and easy maintenance.

Recent Development:
• In November 2020, Electrolux collaborated with IBM to provide real-time weather and environment data to help consumers make energy-saving choices about when to use appliances, such as air purifiers.
• In November 2020, Honeywell International Inc. launched a new product in its Healthy Buildings air quality offering to improve air quality in commercial buildings.
• In September 2020, Wolf GmbH unveiled a new WOLF air purifier with a HEPA filter for schools, daycare centers, and others.

Considered in this report
• Geography: Germany
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Germany Air Purifier market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Application Type
• Residential
• Commercial
• Industrial

By Technology
• High Efficiency Particulate Air (HEPA)
• Activated Carbon
• Ionic Filters
• Others (UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, electrostatic precipitators, etc.)

By Mounting Type
• Fixed
• Portable

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Air purifier market, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.